• Title/Summary/Keyword: New media

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A Study on the Idea of Materiality of New Media Art through Rethinking Kinetic Art (키네틱아트의 재조명을 통한 뉴미디어아트의 물질성에 대한 고찰)

  • Song, Min Jeong
    • Journal of Digital Convergence
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    • v.13 no.3
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    • pp.263-270
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    • 2015
  • The development of technology has always been influencing the worldview of the time, and this has been embodied through artistic media and contents throughout history. This paper begins with an overview on how the notion of movement in art has developed with the juxtaposition of materiality and immateriality or the conversion between the two by rethinking Kinetic Art which was popularized in the mid-twentieth century in America and Europe. Then, this is compared with New Media Art which employs advanced digital media techniques to generate virtual images. New Media Art requires some kinds of physical mechanisms and space for the embodiment of virtual images to some extent. The coexistence of material and immaterial aspects of New Media art is investigated through the contextualization with certain aspects of Kinetic Art.

Identifying Key Factors Affecting Mobile Market-Platform Attractiveness

  • Lee, Jeonghoon;Kim, Sookyung
    • Journal of Information Technology Applications and Management
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    • v.21 no.1
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    • pp.137-150
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    • 2014
  • The following study specially aims to market platform in the mobile circumstance. The characteristics of customers and infrastructure are handled by market platform under the new media. These characteristics will be revealed based on the unification of organizational structure and interaction of information structure in the relationship marketing. This study investigates what characteristics and impact of infrastructure of Market Platform will affect the cognitive impact on both buyers and sellers to clarify the impact on Perceived integratedness and Interactive Accessibility of the shopping process. Through this investigation, modeling for the impact that new media environment will attract Market Platform will be developed from the investigation of attractiveness of mobile market platform environment. Changes in the technical media environment gave the characteristics of the customer in the market platform, so consumers could involve not only consumed, but also manufactured. Thus, it is possible to increase the attractiveness if market must be able to not only for the convenience of shopping, but also make people to enjoy the experience of value co-creation. In other words, the new media, as a result of affecting the marketing system, mobile market platform is organized on the base of the market communication. Perceived integratedness and Interactive Accessibility, 2 properties of new media increase the co-creation experience and perceived convenience in the market platform of their customers. Therefore, the structure of market platform that enhance the co-creation experience and perceived convenience has higher attractiveness. They create beneficial experience to the customers and productive values to the producers as well.

A Study on Framework Development of Weather Information Services on New-Media (뉴-미디어 기상정보 서비스 프레임워크 개발 연구)

  • Kim, Jin-Tae;Yun, Yong-In;Lee, Kang-Ho
    • Journal of the Korea Society of Computer and Information
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    • v.16 no.11
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    • pp.201-208
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    • 2011
  • The aim of this paper is to develop a framework of weather information services which is for processing contents and providing proper contents to new-media such as outdoor electronic display, DID (digital information display), and terrestrial multi-channel broadcasting, etc. By introducing the analysis of media use and perception science of human intelligence, the contents producing method to improve recognizing rate for weather information is provide and the layered framework of weather information services for new-media is designed. It integrates many different services to the framework. It can prevent duplicate investment for services and serve a major momentum to technical progress.

Thin Film Growth and Evaluation Method for Conventional Co-Cr Based Perpendicular Magnetic Recording Media: Problems and New Solutions

  • Saito, Shin;Hoshi, Fumikazu;Hasegawa, Daiji;Takahashi, Migaku
    • Journal of Magnetics
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    • v.7 no.3
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    • pp.115-125
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    • 2002
  • We proposed a novel method to evaluate the magnetic properties of the initial layer and the columnar structure separately for CoCr-based perpendicular recording media. We show that the thickness of the initial layer and the intrinsic magnetocrystalline anisotropy of columnar structure can be quantitatively evaluated using the plotted product of perpendicular anisotropy to magnetic film thickness versus magnetic film thickness ($K_{u{\bot}}^{ex{p.}}$ $\times$ d$_{mag.}$ vs. d$_{mag.}$ plot). Based on the analyses, it is found that: (1) compared with CoCrPtTa media, CoCrPtB media have relatively thin initial layer, and have fine grains with homogeneous columnar structure with c-plane crystallographic orientation; (2) CoCrPtB media can be grown epitaxially on Ru or CoCr/C intermediate layer, and as the result, the magnetic properties of the media within thin thickness region of d$_{mag.}$ $\leq$ 20 nm is significantly improved; (3) the key issue of material investigation for CoCr-based perpendicular recording media will be focused on how to fabricate c-plane-oriented columnar grains well isolated with nonmagnetic substance in epitaxial-growth media, while maintaining the thermal stability of the media.

Study of Cross-media Retrieval Technique Based on Ontology

  • Xi, Su Mei;Cho, Young Im
    • International Journal of Fuzzy Logic and Intelligent Systems
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    • v.12 no.4
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    • pp.324-328
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    • 2012
  • With the recent advances in information retrieval, cross-media retrieval has been attracting lot of attention, but several issues remain problems such as constructing effective correlations, calculating similarity between different kinds of media objects. To gain better cross-media retrieval performance, it is crucial to mine the semantic correlations among the heterogeneous multimedia data. This paper introduces a new method for cross-media retrieval which uses ontology to organize different media objects. The experiment results show that the proposed method is effective in cross-media retrieval.

Visual Media Education in Visual Arts Education (미술교육에 있어서 시각적 미디어를 통한 조형교육에 관한 연구)

  • Park Ji-Sook
    • Journal of Science of Art and Design
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    • v.7
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    • pp.64-104
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    • 2005
  • Visual media transmits image and information reproduced in large quantities, such as a photography, film, television, video, advertisement, or computer image. Correspondence to the students' reception and recognition of culture in the future. arrangements for the field of studies of visual culture. 'Visual Culture' implies cultural phenomena of visual images via visual media, which includes not only the categories of traditional arts like a painting, sculpture, print, or design, but the performance arts including a fashion show or parade of carnival, and the mass and electronic media like a photography, film, television, video, advertisement, cartoon, animation, or computer image. In the world of visual media, Image' functions as an essential medium of communication. Therefore, people call the culture of today fra of Image Culture', which has been converted from an alphabet convergence era to an image convergence one. Image, via visual media, has become a dominant means for communication in large part of human life, so we can designate an Image' as a typical aspect of visual culture today. Image, as an essential medium of communication, plays an important role in contemporary society. The one way is the conversion of analogue image like an actual picture, photograph, or film into digital one through the digitalization of digital camera or scanner as 'an analogue/digital commutator'. The other is a way of process with a computer drawing, or modeling of objects. It is appropriate to the production of pictorial and surreal images. Digital images, produced by the other, can be divided into the form of Pixel' and form of Vector'. Vector is a line linking the point of departure to the point of end, which organizes informations. Computer stores each line's standard location and correlative locations to one another Digital image shows for more 'Perfectness' than any other visual media. Digital image has been evolving in the diverse aspects, such as a production of geometrical or organic image compositing, interactive art, multimedia art, or web art, which has been applied a computer as an extended trot of painting. Someone often interprets digitalized copy with endless reproduction of original even as an extension of a print. Visual af is no longer a simple activity of representation by a painter or sculptor, but now is intimately associated with a matter of application of media. There is some problem in images via visual media. First, the image via media doesn't reflect a reality as it is, but reflects an artificial manipulated world, that is, a virtual reality. Second, the introduction of digital effect and the development of image processing technology have enhanced a spectacle of destructive and violent scenes. Third, a child intends to recognize the interactive images of computer game and virtual reality as a reality, or truth. Education needs not only to point out an ill effect of mass media and prevent the younger generation from being damaged by it, but also to offer a knowledge and know-how to cope actively with social, cultural circumstances. Visual media education is one of these essential methods for the contemporary and future human being in the overflowing of image informations. The fosterage of 'Visual Literacy' can be considered as a very purpose of visual media education. This is a way to lead an individual to the discerning, active consumer and producer of visual media in life as far as possible. The elements of 'Visual Literacy' can be divided into a faculty of recognition related to the visual media, a faculty of critical reception, a faculty of appropriate application, a faculty of active work and a faculty of creative modeling, which are promoted at the same time by the education of 'visual literacy'. In conclusion, the education of 'Visual Literacy' guides students to comprehend and discriminate the visual image media carefully, or receive them critically, apply them properly, or produce them creatively and voluntarily. Moreover, it leads to an artistic activity by means of new media. This education can be approached and enhanced by the connection and integration with real life. Visual arts and education of them play an important role in the digital era depended on visual communications via image information. Visual me야a of day functions as an essential element both in daily life and in arts. Students can soundly understand visual phenomena of today by means of visual media, and apply it as an expression tool of life culture as well. A new recognition and valuation visual image and media education is required to cultivate the capability of active, upright dealing with the changes of history of civilization. 1) Visual media education helps to cultivate a sensibility for images, which reacts to and deals with the circumstances. 2) It helps students to comprehend the contemporary arts and culture via new media. 3) It supplies a chance of students' experiencing a visual modeling by means of new media. 4) There are educational opportunities of images with temporality and spaciality, and therefore a discerning person becomes to increase. 5) The modeling activity via new media leads students to be continuously interested in the school and production of plastic arts. 6) It raises the ability of visual communications dealing with image information society. 7) An education of digital image is significant in respect of cultivation of man of talent for the future society of image information as well. To correspond to the changing and developing social, cultural circumstances, and the form and recognition of students' reception of them, visual arts education must arrange the field of studying on a new visual culture. Besides, a program needs to be developed, which is in more systematic and active level in relation to visual media education. Educational contents should be extended to the media for visual images, that is, photography, film, television, video, computer graphic, animation, music video, computer game and multimedia. Every media must be separately approached, because they maintain the modes and peculiarities of their own according to the conveyance form of message. The concrete and systematic method of teaching and the quality of education must be researched and developed, centering around the development of a course of study. Teacher's foundational capability of teaching should be cultivated for the visual media education. In this case, it must be paid attention to the fact that a technological level of media is considered as a secondary. Because school education doesn't intend to train expert and skillful producers, but intends to lay stress on the essential aesthetic one with visual media under the social and cultural context, in respect of a consumer including a man of culture.

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Differences in Advertising Responses and WOM Communication by Consumption Orientation (소비 성향 척도 개발 및 소비성향 집단의 마케팅 커뮤니케이션 반응의 차이)

  • Kim, Seon-Sook
    • Fashion & Textile Research Journal
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    • v.14 no.3
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    • pp.381-389
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    • 2012
  • This study presents a marketing communication strategy from the aspect of new consumption orientation. Consumer preference on ads media, on-line ads media, and WOM usage were examined for new consumption orientation groups. This study was executed in a question survey format. A total of 182 questionnaires were obtained and data were analyzed by PASW 18.0 and AMOS 7. The results were as follows. First, 8 types of consumption orientation factors were revealed; 'impulsive purchase', 'promotion oriented', 'social contribution', 'passive conformity', 'innovative', 'conspicuous', 'rational', and 'environmental conservation'. Then 4 groups were formed, 'Rational & Positive', 'Conspicuous Conforming', 'Positive Social Interested' and 'Low Price Oriented'. Second, communication responses were analyzed through consumption orientation groups. The 'Rational & Positive' group responded positively to every type of advertising media (especially new media). The 'Conspicuous Conforming' and 'Positive Social Interested' groups preferred traditional media such as TV, radio, and magazines; in addition, the 'Low Price Oriented' group liked only online banner ads. For WOM preference, the 'Rational & Positive' and 'Positive Social Interested' group preferred verbal consumer information like WOM. In distribution types, the just 'Positive Social Interested' group revealed a significant result for internet shopping malls. The results from this study will help establish marketing communication strategies based on the features of consumption orientation.

Analysing the narrative structure in the contents of Media facade (미디어 파사드 콘텐츠에 나타나는 서사 구조에 대한 연구 - 서울스퀘어의 정규 콘텐츠를 중심으로)

  • Lee, Youna;Jung, ChangYong;Kim, Hyunggi
    • Journal of Digital Contents Society
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    • v.14 no.3
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    • pp.367-379
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    • 2013
  • The Media facade is valuing more than utilizing to the display space and has potential as a new urban culture. The possible role of the contents, which can be a variety of expression can be seen that the more importance. Using narrative structure, which is a component of the story, discourse, temporality, spatiality, to analyze to the contents of media façade and this study suggests that new contents of narrative is an appropriate utilization at the new media environment.

Analysis on Mobile Content Services of the Domestic Media Companies (국내 미디어 기업의 모바일 콘텐츠 서비스 사례 분석)

  • Park, Joo-Yeun;Chon, Bum-Soo
    • The Journal of the Korea Contents Association
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    • v.10 no.1
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    • pp.160-169
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    • 2010
  • The mobile internet service market is growing very rapidly in Korea. This study outlines the current state of mobile internet services and analyzes the mobile contents types of media companies, especially newspapers, broadcasters and internet portal firms. As a result of this study, media companies provide generally different types of news and information for free and they are eager to develop the new mobile business models to maintain their power in new media. But mobile content distribution is still in the early stages due to the lack of clear business models. To satisfy the consumer's needs and to maintain the competitive advantages, the media companies should develop new business models and cooperate with other market participants to reduce the barriers in the mobile internet service market.

Optimization of Shape Descriptor for Comparability Assessment of Protein Structure (지역적/전역적 형태기술자 최적화를 통한 단백질 구조 동등성 평가)

  • Suh, Jung-Keun;Chun, Sung-Hwan;Choi, Yoo-Joo
    • Proceedings of the Korea Information Processing Society Conference
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    • 2019.05a
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    • pp.631-634
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    • 2019
  • 단백질의 구조적 동등성을 평가를 위한 형태 기반의 기술자에 대한 연구는 제한적으로 이루어지고 있으며 대부분 지역적 특성 값으로 표현된 지역적 접근 방법이 다수를 이루고 있다. 지역적 특성과 전역적 특성을 포함하는 형태기술자의 경우 각 특성들이 동등한 중요도로 결합되어 있다. 본 연구에서는 선형 회귀분석을 적용하여 각 특성에 대한 중요도를 최적화하여 형태기술자를 재정의 하였다. 최적화된 형태기술자를 단백질의약품인 인슐린 모델에 적용하여 구조적 동등성을 평가할 수 있는 방법론을 제시하였다. 최적화된 형태기술자는 동일한 그룹에 속한 인간 인슐린 단백질 모델과 지역적으로 다른 구조를 가지는 인슐린 아날로그 그룹을 명확히 구분할 수 있음을 확인하였고 이러한 성능은 이전 연구의 형태기술자와 3D 저니크 기술자보다 더 좋은 성능을 보였다. 또한 제안한 방법은 고해상도 단백질 3차 구조 정보를 활용하여 유사성을 판별한 RMSD 방법과 유사하게 서로 다른 표면 구조를 가지는 단백질을 구별할 수 있음을 확인하였다. 이러한 결과로부터 본 연구에서 제시하는 형태기술자 및 최적화된 동등성 평가 함수는 SAXS 분석과 같이 저해상도 단백질 표면 모델을 확보할 수 있는 분석에 적용하여 단백질의 구조적 동등성을 판별할 수 있는 기반을 제공할 수 있을 것으로 판단된다.