• Journal of Korea Entertainment Industry Association
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• v.14 no.5
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• pp.245-253
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• 2020

This study was executed to develop an education program, which improves knowledge for dementia prevention of the middle aged and enhances positive attitudes, and provide basic data that can apply to communities by inquiring into the middle aged's dementia knowledge, attitudes and needs for dementia prevention education. The study data were collected from 218 people aged 40 to 64 in N city from October 15^th to November 30^th 2018. For data analysis, frequencies and percentages, t-test, ANOVA, Scheffé test and Pearson's correlation coefficients were applied. The study result displayed that the score of the middle aged's dementia knowledge was above average(9.13±2.20). The question 'Dementia is a disease.' earned the highest percentage of correct answers(88.1%), whereas the question 'Dementia is caused by medical, neurologic or psychiatric disorders.' earned the lowest percentage of correct answers(30.3%). The scores of attitudes towards dementia(34.33±5.69) and needs for dementia prevention education(23.58±3.46) were above average. In addition, there was a statistically significant positive correlation between attitudes towards dementia and needs for dementia prevention education(r=.275, p<.000). In conclusion, it was revealed that positive attitudes towards dementia had a close relation with needs for dementia prevention education. These findings implies that there will be a need to develop a systematic education program about dementia for the middle aged and seek proper political improvements of dementia through cooperation between communities and the country.

• International Journal of Internet, Broadcasting and Communication
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• v.14 no.3
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• pp.115-130
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• 2022

Barrage is an interactive method based on video, and the video itself is visualized from the viewer's point of view to play people's emotions, and it already has an advantage in communication by attracting people's attention using stories and plays. Advances in digital and mobile technology have enabled video viewing anytime, anywhere. Due to the nature of the barrage site that relies on the same video content or playback to participate in video sharing through computers or mobile clients, a barrage that can express users' feelings and thoughts will be added, breaking down the limit of content acceptance by a single user. Barrage satisfy users' entertainment needs, and their influence is growing. Gradually, they are heading to offline movie theaters and TV from barrage videos on the Internet. Attempts to function as offline ammunition facilitated technological innovation for media convergence by converging mobile media with PCs and screens. At the same time, the trend of media convergence shown by coal screens is also a trend of overall technological development. A barrage is an extension of human communication skills. The properties of the barrage fit well with the need for experiential marketing (via video). It can provide a visual experience and create an atmosphere of "surrounding and watching" and eliminate loneliness. Barrage itself provides a function to comment on videos, which is a trigger point for the reason, and donation adds to the amount of information in the video, adding to the fun of the video. Through the barrage, sarcastic, teasing, and expressing emotions can bring entertainment experiences, and users can produce and communicate their shooting text while consuming the satisfaction brought by the shooting. At the same time, Barrage attaches great importance to the needs of the masses, is more individual and diversified, and has commercial significance in line with the current development trend of the Internet. As a new interactive method, barrage contains huge potential value. However, the impact of the interactive way of barrage should also be viewed from a dialectical point of view, how to solve the difficulties in the development of barrage. The way to solve the difficulties in the development of barrage is worth studying. This research will analyze the reasons for the development of barrage and the analysis of Chinese barrage websites, the case analysis of barrage videos, the exploration of the characteristics and values of barrage, and the problems in the process of barrage communication. Provide reference for the development of industrial culture.

• Journal of Korea Entertainment Industry Association
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• v.15 no.8
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• pp.433-441
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• 2021

This study was carried out to provide basic data for development of a program for reducing burnout by examining the relation among clinical practice stress, communication competence and burnout. For this study, data were collected from third-year and fourth-year nursing students from one university in M city, who have experience in clinical practice, from 17^th to 30^th September 2020. The mean score of clinical practice stress, communication competence and burnout in nursing students was 3.08, 3.38 and 2.94 out of 5 points respectively, which means they were above the average. Clinical practice stress significantly differed depending on practice satisfaction(F=7.058 p=.001) of nursing students, and burnout showed statistically significant differences depending on age(F=5.159 p=.007), admission motives(F=3.034 p=.019) and practice satisfaction(F=7.718 p=.001). There was a significant negative correlation(r=-.223, p<.001) between clinical practice stress and communication competence, a significant positive correlation(r=.194 p<.001) between clinical practice stress and burnout and a significant negative correlation(r=-.155, p=.032) between communication competence and burnout. In conclusion, there is a need to seek educational plans for reducing burnout of nursing students and develop a program for improving their communication competence.

• Journal of Korea Entertainment Industry Association
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• v.13 no.6
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• pp.155-163
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• 2019

The purpose of this study was to compare and analyze life habits and senior fitness according to metabolic syndrome by sex and age in the elderly and prevent metabolic syndrome in the elderly. A questionnaire survey for life habits and senior fitness measurement were conducted with 159 old men and 233 old women(a total of 392) who used welfare facilities for the elderly located in G Metropolitan City. The results were as follows. 1. In the comparison of life habits according to metabolic syndrome by sex and age, while old men showed a significant difference in smoking, drinking and drug intake, and stress relief, old women showed a significant difference in drinking and drug intake and dietary habits. 2. In the comparison of senior fitness according to metabolic syndrome by sex and age, while old men had a significant difference in lower and upper body muscle strength, old women had a significant difference in lower and upper body muscle strength, and general endurance. Based on the findings, the elderly's life habits according to metabolic syndrome had a difference in smoking, drinking and drug, and dietary life and senior fitness had a significant difference in muscle strength, flexibility, and endurance. Thus, the elderly need the methods for exercise habits and stress relief for healthy life. Also, old men should steadily strive to improve flexibility, endurance, agility, and balance and old women should steadily strive to improve agility and balance. When the elderly are careful for decreased fitness with age and strive to maintain healthy life habits, their quality of life will be improved and metabolic syndrome will be prevented.

• Journal of Digital Convergence
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• v.14 no.5
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• pp.157-163
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• 2016

With the rapid expansion of smart-phone based brand app and its marketing implementations, the marketers stake much resources in the success of brand apps so that they are able to reinforce the user satisfaction and intention for repeat use. The purpose of this paper is to understand the characteristics underlying the brand applications and to analyze the usage and attitudes of the users. Self-administered survey on the research variables for respondents of 20-49 age group was conducted and the results as follow. The results are as follows the consumers are more satisfied with its usefulness, entertainment, and design attributes of the brand app. They tend to keep using a brand app that contains useful contents and great entertainment elements. Marketers thus need to reflect those elements when developing and distributing a brand app in order to meet the needs of their customers. The study results would help marketing firms find new competitive edges by providing basic insight for new competition strategies for brand app development.

• Journal of Korea Entertainment Industry Association
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• v.14 no.4
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• pp.67-75
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• 2020

Metonymy can be said to be the only language's meaning shifting technique that exists in the domain of a single human thought in order to obtain a transparent cognitive effect. The purpose of this study was to analyze the 'descriptive metonymy' of the advertising content language constructed by the cognitive principle and to find a way to use it in media language education for social and cultural interests and reflection of college students. The metonymy used in advertising media contrasts with the difficulty of the metaphorical interpretation of "opaque and distant" reasoning. Storyboards, mostly focused on human emotions and behaviors, used metonymy's 'transparent and easy meaning shifting technique'. I have found that I can expect the efficiency of media language education that contains the interest and sociocultural interest, self-reflection, and future imagination of college students. Now, there is less need to perform cognitive reasoning for advertisements with ambiguous metaphor techniques. Lastly, in order to produce successful advertising content, we expect to use the language technique of 'narrative metonymy' with warm feelings of humans, and acknowledge the lack of quantitative research and leave it as a task for the next research.

• Journal of Korea Entertainment Industry Association
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• v.14 no.3
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• pp.463-473
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• 2020

This study was conducted to provide basic data to find measures to alleviate the job stress of 119 Emergency Medical Technicians by identifying the mediating effect of resilience for life care in the relationship between stress coping and job stress of 119 Emergency Medical Technicians. The data for this study were collected from October 5, 2019, to October 31, 2019. The subject was 205 119 Emergency Medical Technicians working in 119 safety centers located in G Metropolitan City. The collected data were analyzed by independent t-test, ANOVA, Scheffé test, Pearson's correlation coefficients, hierarchical multiple regression analysis, and Sobel test using the SPSS Statistics 21.0 program. As a result oh the study, The mediation effect of resilience was not statistically significant in the relationship between stress coping of seeking social support type and job stress; the mediation effect of resilience was not statistically significant in the relationship between stress coping of seeking positive thinking type and job stress. but, resilience was revealed that resilience completely mediates the relationship between problem-solving type and job stress, and partially mediates the relationship between avoidance type and job stress. The measures to reduce the job stress of 119 Emergency Medical Technicians derived from the above results are as follows. First, among the 119 Emergency Medical Technicians, problem-solving stress coping type 119 Emergency Medical Technicians need to reduce job stress through resilience improvement program. Second, avoidance stress coping type 119 Emergency Medical Technicians should take part in education programs that can reduce job stress in parallel with resilience improvement program.

• Journal of Korea Entertainment Industry Association
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• v.15 no.8
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• pp.389-401
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• 2021

This study was performed to generate basic data to establish a health promotion plan for residents of Chungcheongbuk-do by identifying characteristics of discharged patients residing in the Chungcheongbuk-do area from an In-Depth Post-Discharge Injury Survey reported by the Korea Centers for Disease Control and Prevention(KCDCP). The Report provided data on demographic characteristics, medical institution use characteristics, medical use characteristics, and disease characteristics of patients discharged from medical institutions with 100 or more beds from 2013 to 2017. The total number of Chungcheongbuk-do residents who were admitted and discharged from 2013 to 2017 was estimated to be 1,656,590, and the discharge rate was 21,089, which was higher than the national average of 13,882 in 2016. The regions where the discharge rate increased during this period include Goesan, Yeongdong, Boeun, Okcheon, Jeungpyeong, and Eumseong-gun, which are mainly rural areas. Among the patients hospitalized and discharged from hospitals outside the Chungcheongbuk-do area, the discharge rate of patients who used hospitals in Incheon/Gyeonggi areas and Daejeon/Chungnam areas increased slightly. Among the malignant tumor patients, the number of lung cancer(included trachea & bronchial cancer) patients was the highest. In addition, the discharge rate was highest for patients with respiratory diseases. This study suggests that efforts need to be made to lower the discharge rate for infection, circulatory disease, genitourinary disease, and musculoskeletal disorder patients

• Journal of Korea Entertainment Industry Association
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• v.15 no.8
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• pp.33-44
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• 2021

This study was intended to suggest the future direction of catering companies in line with the new normal in the era of COVID-19. The purpose of this study is to investigate the effect of image and awareness of signs for safe restaurant on behavioral intentions. As a result of testing the hypothesis, first, it was found that the image of the sign for the safe restaurant had a significant effect on the recognition. Second, the image of the safe restaurant sign has a significant effect on trust. Third, it was found that the awareness of the signs for the safe restaurant had a significant effect on trust. Fourth, trust had a significant effect on behavior intention. Fifth, it was found that the image and awareness of the sign in the safe restaurant did not have a statistically significant effect on the behavioral intention. Sixth, it was found that the image of the sign at the safe restaurant and the awareness of the sign at the safe restaurant completely mediate trust and have a significant effect on the behavioral intention. The results of this study show the need for publicity activities to raise awareness of the safe restaurant certification and the importance of giving trust to consumers.

• Journal of Korea Entertainment Industry Association
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• v.15 no.4
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• pp.15-29
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• 2021

Many countries and companies are pursuing and developing Artificial intelligence as it is the core technology of the 4th industrial revolution. Global IT companies such as Apple, Microsoft, Amazon, Google and Samsung have all released their own AI assistant hardware products, hoping to increase customer loyalty and capture market share. Competition within the industry for AI agent is intense. AI assistant products that command the biggest market shares and customer loyalty have a higher chance of becoming the industry standard. This study analyzed the current status of major overseas and domestic IT companies in the field of artificial intelligence, and suggested future strategic directions for voice UI technology development and user satisfaction. In terms of B2B technology, it is recommended that IT companies use cloud computing to store big data, innovative artificial intelligence technologies and natural language technologies. Offering voice recognition technologies on the cloud enables smaller companies to take advantage of such technologies at considerably less expense. Companies also consider using GPT-3(Generative Pre-trained Transformer 3) an open source artificial intelligence language processing software that can generate very natural human-like interactions and high levels of user satisfaction. There is a need to increase usefulness and usability to enhance user satisfaction. This study has practical and theoretical implications for industry and academia.