• 제목/요약/키워드: Nature of Purchase

검색결과 79건 처리시간 0.027초

UCP 600 적용상 인수 및 연지급신용장 매입에 관한 문제점 (The problems regarding negotiation of an Acceptance and Deferred Payment Credit under the UCP 600)

  • 김종락;양의동
    • 통상정보연구
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    • 제11권3호
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    • pp.287-309
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    • 2009
  • There were many changes regarding Negotiation of document under UCP 600. First of all, the definition of Negotiation was changed. The UCP 500 stated "Negotiation means the giving of value for drafts and documents by the bank authorized to negotiation", but the UCP 600 defines "negotiation" as following "negotiation means the purchase by the nominated bank of drafts and/or documents under a complying presentation". Under the UCP 600 the meaning of negotiation was more clear than UCP 500. Second UCP 600 permits all deferred payment credits be discountable or negotiable. This amended rule equated the deferred payment credit with banker's acceptance credit which was contrary with the nature and the practice of former deferred payment credit transaction. Third, UCP 600 has also provided for reimbursement rights for nominated banks and a conceptual basis for protecting nominated banks against beneficiary fraud. In this paper, the problems regarding negotiation of document under UCP600 was studied and the solutions for the problems occurring in appling UCP 600 in practical field was provided.

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정기선 해운서비스의 구매의사 결정에 관한 연구 - 정보탐색을 중심으로 - (An Empirical Study on the Shipper′s Decision Making Process of Liner Shipping Services : Primarily on the Information Search)

  • 이정관;신한원
    • 한국항해학회지
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    • 제24권1호
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    • pp.73-84
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    • 2000
  • Shipping industry continues to face dramatic changes in its environment ranging from development in containerization, computerization and telecommunications to the emergence of global marketplace. Perhaps the most significant trend - representing both a threat and opportunity - is the increasingly competitive nature of shipping service market. In order for the shipping companies to cope with those improvements and challenges, they should analyze and clarify customer's DM(decision making) process for the purchase of container shipping service. The major research findings from the study were found as follows; 1) The degree of shipper's involvement in purchasing shipping services was found to be a discriminating variable affecting the information sources consisting of personal and non-personal information sources. 2) The positive relationship was found between the experiences on shipping services and non-personal information sources. 3) It was observed that as people had more experience searching for information, the more in depth their searches became. 4) There existed a positive relationship between knowledges on shipping services and information search. 5) According to the SEM analysis, the shipper's information search on shipping services was also found to have a great influence on the shipper's purchasing behavior. The shipper's search was resulted in positive customer satisfaction.

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호텔 서비스 실패에 대한 회복 공정성이 구전효과에 미치는 영향 연구 (Influences of Service Recovery Justice on Word-of-Mouth Effect in the Lodging)

  • 최상수;이관표
    • 한국콘텐츠학회논문지
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    • 제6권11호
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    • pp.74-84
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    • 2006
  • 본 논문은 주요하게 대두되고 있는 서비스실패 회복을 살펴보았다. 그 이유는 서비스의 특질이 무형적, 한시적이며 이질적이기 때문이다. 특히 서비스실패에 대한 회복이 고객의 평가와 태도에 어떠한 영향을 미치는지를 알아보았다. 연구결과는 다음과 같다. 고객의 만족은 서비스 실패가 회복이 되었을 때 높게 나타났고 이는 구매의도와 구전효과에 긍정적 효과를 보였다. 결과는 연구자들에게는 서비스실패와 서비스실패회복 유형을 개발하고 연구하는데 도움을 줄 수 있고, 서비스 마케팅 담당자에게 특별한 지침과 서비스회복 전략을 확립하는데 유용할 것이다.

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온라인 커뮤니티 특성과 충성도 간의 관계에 대한 연구: 자아일치성, 소비자 체험, 상호작용성의 매개적 역할을 중심으로 (A Study on the Relationship Between Online Community Characteristics and Loyalty : Focused on Mediating Roles of Self-Congruency, Consumer Experience, and Consumer to Consumer Interactivity)

  • 김문태;옥정원
    • 마케팅과학연구
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    • 제18권4호
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    • pp.157-194
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    • 2008
  • 온라인 커뮤니티에 대한 연구는 학자들과 실무자들의 많은 관심을 받아온 분야이다. 과거 많은 연구자들이 온라인 커뮤니티를 통해 큰 상업적 성과를 거둘 수 있다고 했지만 현실은 그렇지 못하며, 마케팅 연구 분야에서도 상업적 성공을 이끄는 변수들에 대한 연구가 많이 이루어지지 못한 것이 사실이다. 이러한 점에서 본 연구는 온라인 커뮤니티 사이트들이 콘텐츠 관련 마케팅 노력을 통해 소비자들의 자아일치성을 높이고, 긍정적 체험을 유도하면서 커뮤니티 사이트 내에서 소비자 간 상호작용성 등을 높여 결국, 커뮤니티 사이트의 방문충성도 및 구매충성도를 실현시킬 수 있는 프레임 웍을 제시하였다. 연구결과 온라인 커뮤니티 사이트에서 소비자 간 상호작용성이 방문충성도 그리고 특히 구매충성도의 구축에 매우 중요한 요인으로 밝혀졌고, 온라인 커뮤니티 사이트에 대한 자아일치성 지각 및 긍정적인 소비자 체험 또한 소비자의 상호작용성, 방문충성도 그리고 커뮤니티에 대한 애정에 상당히 중요한 요인임을 알 수 있었다. 또한 이러한 매개변수에 주된 영향요소로서 콘텐츠 우수성, 사이트 생동감, 네비게이션용이성, 고객화 등의 콘텐츠 관련 마케팅 노력의 역할의 중요성을 강조하였다.

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대학교 교직원 및 그가족의 의료에 관한 연구 -이화 여자 대학교를 중심으로- (A Study on the Health Care of Ewha Womans University Staff, Faculty and Families)

  • 강지용
    • Journal of Preventive Medicine and Public Health
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    • 제7권1호
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    • pp.163-173
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    • 1974
  • A study on the health care of Ewha Womans University staff, faculty and families was conducted during the period from March 1973 to August 1974 using designed questionaire. A total of 196 persons who were randomly sampled as 27.3% of the total staff and faculty 789 were studied. The response rates were 96.0%. The results and findings obtained from the study are summerized as follow. 1. The sex ratio of the members the faculty and the staff shows 83.2% and the singles are 37.2% of the total. Their mean family size being 4.6 persons per capita, each family has mean number of 2.3 childeren. 2. The median monthly income of a member of faculty amounts \114,000 and that of a staff \43,077. It amounts \79,333 when the median monthly income of both the members of the faculty and the staff are taken. Consequently, it amounts \91,727\ per family (Assumed mean). 3. 71.4% of the total hold the house of their own. A spouses of 59.4% of them are working for the additional income of the family. 4. Their health condition is rated fair, i. e. 92.3% of them enjoy good health. Out of total members faculty and the staff, 20.6% are cared by family physician. 36.2% of them feel that they are burdened by heavy medical expense. 5. 76.7% of them have affirmatively responded that they would purchase medical insurance policy when they were offered. It reaches 84.0% of the total who consider buying the policy for their dependents. 74.0% of them desire to purchase the policy for their spouse's parents. 6. The monthly prevalence rate reaches 17.0% and the hospital admission rate 4.7%.12.3% of them affirmatively responded that they had chronic diseas. The number of sick call per capita counts 0.2 per month and the hospital admission rate 0.05. 7. To examine the nature of their disease, the respiratory disease is rated to be the top and the gastro-intestinal disease comes to the next. As far as chronic disease is concerned, the gastro-intestinal disease is predominent. 8. As to their treatment, 65.4% of them get the physician's treatment and 17.0% treatment of drug purchasing and 7.7% prefer Chinesedrug. 6.6% of them gets no medical treatment at all. 9. The treatment ratio, including drug purchasing and other means, reaches 93.4%. 60.7% of them affirmatively responded that they did not or could not get physician's treatment at least once even though they thought they had to. It is disclosed that 25.4% of them are caused by economical reason. 10. Average medical expense per case amounts \7,116 and monthly medical expense per capita \1,345. Consequently, average monthly medical expense per family amounts \6,185. 11. The medical expense of a family is rated 7.7% of total earnings of the same period.

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한의원 환경 및 경영 현황 변화에 대한 연구;한의원 시설 및 인력, 환자, 매출액을 중심으로 (Status of changes in the business environment of Oriental medicine clinics;With the focus on their facilities, staff, patients and service fee revenue)

  • 황대선;이경구;신현규
    • 대한한의학회지
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    • 제29권3호
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    • pp.100-112
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    • 2008
  • Objectives: The purpose of this survey is to monitor the changes that have occurred in the business environment surrounding Oriental medicine clinics, with the focus on their facilities, staff, patients, and service fee revenue. Method adopted: A questionnaire was sent in December 2006 to 1,000 Oriental medicine clinics nationwide, of which 122 (or 12 percent of them) replied. Previous questionnaires similar to this one in nature were checked for comparison. Results: As a result of analyzing the aforesaid replies, the average Oriental medicine clinic appears to have a floor size of 156 square meters (= 47.2 pyeong) and is equipped with 6.6 beds. The number of helpers and nurse's aids at each Oriental medicine clinics comes to 3.2 and 1.58, respectively. The number of patients coming to see a practitioner of Oriental medicine stands at 36.3 persons per day, of whom 32.06 come for acupuncture treatment. 50.2 percent of the Oriental medicine clinics' service fee revenue is paid from the health insurance. Each clinic spends on average 2.42 million won per month on the purchase of medicinal substances and so forth. The foregoing indicates a 27 percent increase from 1999 in terms of floor size, a 30 percent increase in the number of beds, a 47 percent increase in the number of helpers, a 45 percent increase in the number of nurse's aides, and an 11 percent increase in the number of patients who visit a practitioner of oriental medicine. As for the latter figure, there was an increase of 3.64 over a seven-year period. The number of patients coming for acupuncture treatment increased by 7.06 in the same period, whereas the number of those coming for medication treatment decreased by 4.28 percent. Health insurance payments as a proportion of Oriental medicine clinics' service fee revenues increased by 23.9 percentage points from 26.29 percent in 1997 to 50.2 percent in 2006. The amount that a clinic spends on the purchase of medicinal substances, etc, decreased by 250,000 won or by 9.3 percent from 1999. The estimated value of the domestic Oriental medical service market for 2006 stood at 2,422.2 billion won in total. Conclusion: Oriental medicine clinics in Korea appear to be getting larger, with an increase in the number of beds and helpers. Health insurance payments now account for a greater proportion of Oriental medicine clinics' service fee revenues, and management conditions at the clinics are deteriorating.

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AHP분석을 활용한 수변구역 매수토지의 회복탄력성 중요인자 도출 (Derivation of Important Factors the Resilience of Purchased Land in the Riparian Zone Using AHP Analysis)

  • 백승준;이찬;장재훈;강현경;이수동
    • 한국환경생태학회지
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    • 제35권4호
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    • pp.387-397
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    • 2021
  • 본 연구는 수변구역 매수토지의 복원에 영향을 미치는 요인을 파악하고 그 중요도를 정량적으로 산정하여 매수토지의 실질적 회복력을 분석하기 위한 평가지표 개발에 필요한 기초자료를 제시하고자 한다. 주요 결과는 다음과 같다. 첫째, 국내·외 관련연구에 대한 문헌고찰을 통해 34개의 회복탄력성 예비항목을 추출하였으며, 관련 전문가 델파이 조사를 통하여 생태적 대응력 7개, 물리적 대응력 6개, 관리적 대응력 4개 인자를 도출하였다. 둘째, 확정된 주요인자에 대한 신뢰도 분석, 계층적 의사결정법(AHP) 분석을 실시한 결과, 매수토지에 복원된 식생의 구조적 안정성, 야생동물 종다양도, 야생동물 구조적 안정성, 토지매수 후 복원시 습지의 규모, 출현 식물 종수, 매수토지와 인접한 주변 토지피복 현황이 중요인자로 도출되었다. 본 연구결과는 수변구역의 토지매수, 복원, 관리단계별 회복탄력성 강화인자를 고려한 생태적 복원과 관리계획에 유용한 정보로 활용될 수 있을 것으로 기대된다.

인터넷을 통한 반려견 식품 구매자의 인식 조사 (Awareness Survey of Consumers buying Companion Dog Food through Internet)

  • 손은심
    • 한국산학기술학회논문지
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    • 제21권6호
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    • pp.574-583
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    • 2020
  • 본 연구는 인터넷을 통하여 반려견 식품을 구매하는 소비자의 반려견을 위한 지출 품목 및 비용, 반려견 푸드 선택 시 고려사항 등을 조사하였다. 성별로는 남성 39명(6.8%) 여성 532명(93.2%)으로 반려견 식품을 구입할 때 대부분 여성들이 인터넷 구매를 한다는 것을 알 수 있었다. 견주 연령대로는 20대 이하 184명(32.2%), 30대 241명(42.2%), 40대 이상 146명(25.6%)로 나타났다. 반려견의 연령을 보면 3세 이하가 200(35%)이고, 8세 이상 202(35.4%), 4~7세 169(29.6%)으로 나타났다. 반려견을 위한 구매빈도 주기는 1달 이상 주기로 구매한다고 가장 많이 답하였으며, 구매 식재료 중에서는 닭고기를 가장 많이 선호하는 것으로 나타났다. 월지출비용에서도 10만원 미만이 가장 높게 나타났으며, 반려견 푸드 주요 구입처로는 반려견 전문 온라인 쇼핑몰, 그 다음으로는 동물병원에서 구입한다고 하였다. 건강기능 향상을 위해서는 피부·모질개선을 가장 중요하게 여기고 있으며 그 다음으로 치아 뼈 형성, 소화력 개선 순으로 나타났다. 반려견 푸드 선택 시 전제품의 영양성분을 가장 고려할 사항이라고 여겼으며 그 다음으로는 인지도가 있는 브랜드 제품, 색·냄새·형상, 기능개선제품, 제품의 가격 순으로 나타났다. 따라서 반려견 푸드 신제품을 개발할 때는 전제품의 영양성분 뿐만 아니라 브랜드 제품, 색·냄새·형상, 영양밸런스, 기능개선제품, 제품의 가격 등을 고려해야 할 것으로 보여진다.

대학생의 항산화에 대한 인식 및 항산화 식품 섭취 실태 -서울 지역을 중심으로- (A Study on the College Student's Recognition and Consumption of Antioxidant in Seoul Area)

  • 이영순;방현호;두신이;이혜원;이풍초;전효주;전영미
    • 동아시아식생활학회지
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    • 제22권6호
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    • pp.758-771
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    • 2012
  • This research contains awareness of antioxidant and intakes of antioxidant foods for the present evaluate college students in Seoul, 375 patients were investigated. The subjects, the woman college student more than male's responded, showed a uniform distribution in the allowance, grade and the most type of residence is living apart from their family. All male and female college students recognize a lot about health, but male college students had higher than female students interested in the health, on the other hand, female college students had higher than male college students for the health efforts for the promotion of a healthy. Awareness about the oxide and active oxygen is moderate level, but knowledge about active oxygen is low level, they responded that active oxygen was caused when received stress or do strenuous exercise. General Health Functional Foods recognized that the usual intake, but intake of antioxidant was when the activity was caused by active oxygen. They recognized that the antioxidant effect is anti-aging and vitamin, wine and tea, were perceived as antioxidant foods, are popularly known. Usually, people was initially recognized through the internet in university or high school, they desire to obtain information was high but the effort to gain understanding and knowledge about antioxidant are relatively low. The result of comparing the difference of natural antioxidant foods and antioxidant healthy functional foods, recognizes of effects and absorption rate are similar, but recognizes that natural food intake is better recognition in the economics and health functional food is better recognition in the easy intake and nature foods was more preferred than functional foods because of nature friendly. Trying to intake of antioxidant foods is low, but people is expected anti-aging and fatigue recovery through the intake of antioxidant food. People think that intake is irrelevant to the season, but summer is higher than other seasons. Showed that efficacy perceptions about health supplements are higher, but efficacy perceptions about antioxidant health supplements when ingested are at a moderate level, which is lower, due to low antioxidant for understanding. Antioxidant functional health food intake will be affected the gifts or the people around them and purchase is also more influenced by surround people than themselves. So showed that most college students prefer natural antioxidant foods than antioxidant health supplements, in case of ingested antioxidant health supplements also showed that it was consumed by surround people than personal will.

청소년기 장신구 착장에 관한 연구 - 라이프스타일과 의복행동을 중심으로 - (A Study on the Ornaments Wear of Adolescents - Focusing on the Life Style and Clothing Behavior -)

  • 최은영;전경란
    • 한국생활과학회지
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    • 제9권1호
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    • pp.137-152
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    • 2000
  • The purpose of this study was to investigate the disposition of adolescents in their ornament wearing pattern associate with their life style and clothing behavior. The subject of this study consists of 345 middle and high school girls living in Chung-Nam Province and Taejon Metropolitan City. SPSS/PC+ program was utilized to calculated frequency(N), mean value(M) and standard deviation(SD) for statistical analysis. Differences among the populations were examined through f test, ANOVA. The results of this study reveals that the ornaments wearing patterns are significantly different according to their life style and clothing behavior as follows: 1. Correlation between the wear of ornaments and the life style: School girls who pursue the modernistic life style prefer the fashionable ornaments (e.g. sunglasses) and they are always in contact with the latest information. On the contrary, school girls who pursue the practical life style emphasize on the practical use when they purchase the ornaments, e.g. umbrella. School girls having romantic or passive nature have a preference for the brand name and brand image of the ornaments and they in general would like to buy ornaments such as the bracelets. 2. Correlation between the wear of ornaments and the clothing behavior: School girls having sympathetic nature and being deeply interested in clothing put a stress on the latest fashion of the ornaments. They usually want to buy fashionable ornaments such as the cellular phone, beeper and sunglasses. Subjects who estimate themselves by their garments are sensitive to the price of the ornaments while aesthetes emphasize the brand image of the ornaments. Chaste school girls put their emphasis on the quality of the ornaments and they most want to have functional hair bands. Following suggestions can be made based on the discussions above: It is necessary for us to have correct understanding about the correlation between the ornaments and clothing of school girls in order to lead them to have appropriate clothing behavior. Furthermore, it is required to construct a bridge linking a course of study to rational habits guidance which will provide us more appropriate tools for clothing behavior guidance.

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