• 제목/요약/키워드: National Newspapers

검색결과 237건 처리시간 0.022초

패션기업의 사회지향적 마케팅 실천 및 전략에 관한 연구 (A Study on the Practice and Strategy of the Social Marketing in fashion Business)

  • 권미정;이계숙;이순덕
    • 한국생활과학회지
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    • 제14권1호
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    • pp.179-192
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    • 2005
  • The purpose of this study is to investigate into the practical cases of social marketing and to seek the practical strategy in fashion business. These practical cases were investigated through theses, professional books, fashion magazines, fashion newspapers, daily newspapers and web site, etc. The results of this study were as follows : 1. The social marketing by decision-making is able to practice and to set up a strategy in consumerism, humanism and environmentalism. 2. The social marketing by feedforward is able to practice and to set up a strategy in business strategy and product strategy. 3. The social marketing by administrative is able to practice and to set up a strategy in product development, price decision, distribution management and advertisement & promotion. 4. The social marketing by total system is able to practice and to set up a strategy in marketing planning and self-audits system.

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THE GREEK CONCEPTION OF THE OTTOMAN ERA: ISLAMOPHOBIA AND MUSLIMS LABELED AS THE OTHER

  • OZSUER, ESRA
    • Acta Via Serica
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    • 제2권2호
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    • pp.47-68
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    • 2017
  • To the Greeks, the Ottoman era was a "Dark Age" one that comprised a threat to their Greek Orthodox identity. The identities of Orthodox and Hellene were integral parts in the construction of their national history. In fact, the Morea Uprising, which began in 1821, was symbolized by a priest blessing the Greek flag in Aya Lavra Church. One of the most common national myths is religious oppression of the Christian population during the Ottoman Era, namely Turkokratia. They identified Ottomans as Asian barbarians who did not let Greeks practice their religion freely, and who furthermore forced them to change their religion. These kinds of beliefs, which might be taken as religious propaganda, are today still highlighted both in Greek textbooks and in publications supported by the church and books and newspapers published in their affiliated institutes. The underlying truth behind all these propagandist statements is Islamophobia. The existence of Islamophobia in the Balkans, where religious nationalism is intense, has caused nations to hold to these kinds of mythical beliefs. Most of the time the stories and narratives have been used for history building. The objective of this paper is to demonstrate the effect of the anti-Islam propaganda of the church in Greece on the state and the people using Greek sources. The references are Greek religious textbooks and books and newspapers published by church-supporting publishing houses.

해외 현지신문의 한·중·일 문화콘텐츠 관련 기사의 내용분석 연구 -말레이시아, 싱가폴, 몽골, 우즈베키스탄, 스페인을 중심으로- (Content Analysis of the Articles of the Overseas Local Newspapers on the Culture Contents of Korea, China, and Japan -Focusing on Malaysia, Singapore, Mongolia, Uzbekistan, and Spain-)

  • 안춘순
    • 한국의류학회지
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    • 제40권6호
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    • pp.1100-1115
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    • 2016
  • This research investigated the relative influence of culture contents from Korea, China, and Japan published in the internet version of local newspapers for Malaysia, Mongolia, Uzbekistan, and Spain (from January 2010 to December 2014) and from Singapore (January 2012 to December 2014) using content analysis focused on the frequency distribution of newspaper content. 'Food' showed the highest appearance frequency of the 11 culture contents investigated in the study. Among the articles related to Korea, 'Pop Music' showed the highest frequency for Malaysia, Uzbekistan, and Spain and 'Star' showed the highest frequency for Singapore and Mongolia. Among the Hallyu related contents, 'Pop Music' showed the highest frequency followed by 'Star', 'Movie', and 'Drama'. Articles related to Korea showed a significantly higher frequency than articles related to China and Japan in 'Pop Music' and 'Star' categories. Spain showed articles related to Korea only in the 'Pop Music' category.

A Trend Analysis of Changes in Housework due to Technological Innovation and Family Change

  • LEE, Hyun-Ah;KWON, Soonbum
    • 동아시아경상학회지
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    • 제10권1호
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    • pp.109-121
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    • 2022
  • Purpose - This study attempted to analyze news big data in order to examine the trend of change in housework due to technological innovation and family changes. Research design, data, and methodology - News big data was collected from Bigkinds for the purpose of trend analysis. A total of 8,270 articles containing 'housework' were extracted from news articles between January 1, 1990 and December 31, 2021. 11 general daily newspapers and 8 business newspapers were selected and were analyzed by dividing them into five-year units. Result - The change of trends in housework that appeared through news big data analysis can be summarized as below. First, the tendency to regard housework as work of women or housewives is gradually weakening. Instead, the centrality of connection with double income is increasing. Second, there is a tendency to strengthen the institutional approach to evaluation of the productivity of housework. Third, the possibility of market substitution for housework is expanding. Conclusion - In the era of the 4th industrial revolution, examining the impact of technological innovation and family change on housework not only enables the prospect of an industry, but also provides implications for policies related to housework. In addition, this study is differentiated in that it contributed to expand the field of housework research previously limited to analyzing survey data.

한국신문의 아시아와 서구에 대한 보도양상의 차이와 이유 연구: 뉴스주제, 보도량, 보도태도, 미디어 정보원을 중심으로 (Differences of news aspect about Asia and West in Korean newspapers and its reason: Focusing on news topic, amount of news, news tone and media sources)

  • 오대영
    • 한국언론정보학보
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    • 제61권
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    • pp.74-97
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    • 2013
  • 21세기 들어 아시아가 빠르게 발전하고 있다. 한국과 아시아 국가 사이에 인적, 물적 교류도 크게 늘고, 한국이 다문화사회로 접어들면서 아시아에 대한 우리 국민들의 올바른 이해가 더욱 중요해졌다. 이를 위해서는 한국신문의 아시아에 대한 보도양상이 중요하다는 문제의식에서 조선일보, 동아일보, 한겨레신문, 경향신문 등 4개 신문이 2011년에 보도한 1786개의 국제뉴스 내용을 분석해서 아시아와 서구에 대한 보도양상의 차이와 이유를 알아봤다. 보도량에서는 아시아(45.7%)보다 서구(54.3%)뉴스가 많았다. 아시아 뉴스에서는 부정적인 뉴스가 가장 많았으나, 서구 뉴스에서는 부정적인 뉴스가 가장 적고 중립적 또는 긍정적인 뉴스가 가장 많아 한국신문은 아시아보다 서구에 대해 긍정적인 보도태도를 보였다. 국제뉴스를 도덕 정의, 정치, 경제 과학, 사회, 외교 국방, 인간적 흥미, 인물 등 7개의 주제로 분류했다. 주제별 보도량을 보면 아시아에 대해서는 외교 국방, 도덕 정의, 정치 등 경성기사를 많이 보도했다. 서구에 대해서는 경성기사 이외에 인간적 흥미, 인물 등 연성기사도 많이 보도해 아시아보다는 다양한 뉴스를 전달했다. 경성기사에서는 부정적인 태도가 가장 많았고, 연성기사에서는 긍정 또는 중립적인 태도가 가장 많았다. 그 결과 한국신문의 국제뉴스는 아시아에 대해 부정적이고, 서구에 대해 긍정적인 보도태도를 나타내게 됐다. 미디어, 정부, 민간조직, 개인, 자료 등 5개의 핵심 정보원 가운데 미디어만이 서구와 아시아에 대한 보도태도의 차이에 영향을 주고 있었다. 아시아 미디어 정보원은 서구 미디어보다 아시아에 대해 긍정적인 보도를 많이 했다. 서구 미디어 정보원은 아시아에 대해서는 부정적, 서구에 대해서는 중립적인 보도를 많이 했다. 그런데 한국신문은 동아시아를 제외한 지역의 뉴스에서는 전적으로 서구미디어를 핵심 정보원으로 활용했다. 이에 따라 한국신문의 국제뉴스는 서구중심적이 되고, 아시아에 더 부정적인 보도를 많이 하게 되었다. 한국신문의 서구와 아시아에 대한 보도양상은 많이 보도한 주제와 외국 미디어 정보원 의존 형태에 따라 달라졌다. 한국신문은 특파원 등을 활용한 직접 취재, 인터넷을 이용한 아시아 매체활용 확대 등으로 아시아에 대해 다양한 뉴스를 전달해야 한다는 개선방안을 제시했다.

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신문용지의 인쇄적성 계수에 관한 연구(제3보) - 칼라 신문인쇄의 인쇄적성 계수 - (A Study of the Printability Coefficients on the Newspaper(III) - A study of the printability coefficients on the color newspaper printing -)

  • 하영백;김창근;오성상;이용규;구철회;윤종태
    • 펄프종이기술
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    • 제38권3호
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    • pp.1-6
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    • 2006
  • The increasing use of newsprints in the media and an advertisement have brought the needs to improve the printing quality of the advance full-color newspaper. The printability coefficients used in this research such as Ymax for the density and Tollenaar's density smoothness constant value $\ulcorner$m$\lrcorner$ were introduced early in Europe and have been in use to control printing quality. In order to improve printing quality of domestic full-color newsprints, those printability coefficients could be used to control printing quality. This study was carried out to measure the printability coefficients of domestic full-color newspapers. Four kinds of domestic newspapers and two kinds of newspaper printing inks were tested by IGT printability tester. The printed density smoothness coefficient $\ulcorner$m$\lrcorner$ value showed good results when the samples have low porosity and roughness. The printability coefficients obtained are expected to be useful to the korean newspaper printing industry.

화학반응을 이용한 일반 프린트용지의 잠재지문 현출에 관한 연구 (The studies of developing latent fingerprint in general print papers by chemical reaction)

  • 노승찬;최미정;김만기;이오택;박성우
    • 분석과학
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    • 제20권2호
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    • pp.155-163
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    • 2007
  • 다공성 지류의 증거물은 문서위조, 유괴, 사기와 테러 등의 범죄현장에서 발견된다. 본 실험은 다공성 지류인 일반 프린트 용지와 신문지의 잠재지문 현출에 Ninhydrin, 1,8-diazafluoren-9-one (DFO) 그리고 Iodine fuming의 효과를 평가하고 지류에 따른 적절한 방법을 확인하고자 하였다. 일반 프린트 용지의 경우 Ninhydrin과 DFO의 처리보다 Iodine fuming법으로의 처리가 현출효율이 증대되었다. 신문지의 경우 Iodine fuming 법으로의 현출이 효과적이었으며 DFO로의 재처리와 blue light 광원에서 orange red filter의 사용으로 현출의 증가를 보였다. 또한 현출영상의 개선을 위해 Digital Imaging System(DIS)를 이용한 결과 효율의 증가를 확인할 수 있었다.

한국신문에 게재된 식생활 전반에 관한 기사내용의 영양과학적 분석 -1960년 1월부터 1996년 6월까지- -제 2보: 특수영양, 건강 및 질병에 관한 영양정보의 분석 평가- (The Content Analysis of Food and Nutrition Articles in the Korean Newspapers -From January 1960 to June 1996- -II. Nutrition in Life Cycle, Health and Disease-)

  • 김은경;박태선;박영심;장미라;이기완
    • 한국식생활문화학회지
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    • 제11권4호
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    • pp.527-538
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    • 1996
  • The contents of articles on nutrition in life cycle, health and disease in the Korean daily newspapers were analyzed for the evaluation of the trends in nutrition information in mass media. Among 922 articles pressed from January 1960 to June 1996, articles on nutrition in life cycle were most frequently appeared, which is followed by articles on nutrition in disease, health foods and other related food and nutrition informations. There was a deep contrast in that the proportion of articles on nutrition in life clyle decreased from 58% in the 60's to 33% in the 90's, and those of nutrition in disease, and health foods increased from 23% and 5% in 60's to 34% and 18% in 90's, respectively.

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신문용지의 인쇄적성 계수에 관한 연구 ( 제 2 보 ) -최대 잉크 색 농도 ($D_{\infty}$), 색 농도 평활성 계수 ${\ulcorner}m{\lrcorner}$ 값 - (A Study of the Printability Coefficients on the Newspaper ( II ) - Limiting printed density ($D_{\infty}$) and printed density smoothness constant m value-)

  • 하영백;김창근;오성상;이용규;윤종태
    • 펄프종이기술
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    • 제38권2호
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    • pp.16-21
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    • 2006
  • Uneven ink transfer of a print can be traced to several causes such as an incomplete contact between the paper surface and ink film, a coarse pattern of a continuous ink film after transfer, uneven absorption, etc. Uneven ink transfer was studied in this points by the Tollenaar. Uneven distributions of printed density are reflected in low ${\ulcorner}m{\lrcorner}$ values of the print. Tollenaar's smoothness coefficient ${\ulcorner}m{\lrcorner}$ value was important factor that deciding printed quality which was easily obtain by densitometry. Limiting print density $D_{\infty}$ that obtained Tollenaar's formulation working as a influence factor at the printed quality. In this study, we obtained limiting print density $D_{\infty}$ and smoothness coefficient ${\ulcorner}m{\lrcorner}$ value of domestic newspapers and foreign newspapers. And we analyzed about properties of the newspaper. The result of this study, smoothness coefficient ${\ulcorner}m{\lrcorner}$ value and limiting print density $D_{\infty}$ showed the good results in the low porosity and low roughness newspaper. Datum which obtained by this study was used as printability factor for the quality control and improvement of domestic newspaper and wished to apply as a basic data for the domestic newspaper quality.