• KSII Transactions on Internet and Information Systems (TIIS)
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• v.15 no.5
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• pp.1630-1648
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• 2021

Owing to the unprecedented COVID-19 pandemic, the pharmaceutical industry has attracted considerable attention, spurred by the widespread expectation of vaccine development. In this study, we collect relevant topics from news articles related to COVID-19 and explore their links with two South Korean pharmaceutical indices, the Drug and Medicine index of the Korea Composite Stock Price Index (KOSPI) and the Korean Securities Dealers Automated Quotations (KOSDAQ) Pharmaceutical index. We use generalized Dirichlet-multinomial regression (g-DMR) to reveal the dynamic topic distributions over metadata of index values. The results of our analysis, obtained using g-DMR, reveal that a greater focus on specific news topics has a significant relationship with fluctuations in the indices. We also provide practical and theoretical implications based on this analysis.

• Journal of Korean Society of Transportation
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• v.1 no.1
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• pp.43-47
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• 1983

Within the conventional transportation planning process, "trip distribution" has a significant role to play. The most widely applied trip distribution model is the gravity model, for which Wilson provided the theoretical basis in 1967. The concept of the gravity model, however, still remains ambiguous if we analyze the "trip distribution" with a disaggregate data set. Thus, this paper hypothesizes that the gravity technique is still valid even with the disaggregate data set, by proving that the estimated coefficients of the gravity model, which is derived under the principle of entropy maximization, are identical with those of the multinomial logit model, which is derived under the principle of individual utility maximization.tility maximization.

• Journal of Korean Society of Transportation
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• v.7 no.1
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• pp.35-42
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• 1989

The multinomial logit model has been applied for various choice problems. Among others, the joint destination mode choice, the mode choice and the route choice are the three major modeling topics for korean transportation planners. This paper examines with real world data (the Olympic road and its competing two major arterials) the usefulness of a Logit route choice model. Quites surpisingly, it is found that the multinomial route choice behavioral model calibrated for this study based on (0,1) individula data base can not provide a good estimate for O-D trips less than 6㎞. 400data points and 3case studies might not be sufficient for a sound conclusion. It is, however, believed from a series of similar studies conducted by the authors that the route choice behavior is more sensitive (more demand elastic with respect to travel time changes) than the mode choice and the shorter trip, the more sensitive. The travel time parameters for destination choice models are usually smalle than the travel time parameters for mode choice models and these parameters (for mode choice models) turn our smaller than the travel time parameters for route choice models from this study. Table 2 in this paper shows parameter changes for three different markets and Table 3 shows the modeling errors when the estimated individual probabilities are aggregated into a route level.

• Journal of Global Scholars of Marketing Science
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• v.17 no.3
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• pp.1-19
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• 2007

1. Purpose Rural tourism is made by individuals with different characteristics, needs and wants. It is important to have information on the characteristics and preferences of the consumers of the different types of existing rural accommodation. The stud aims to identify the determinants of consumer preference by type of accommodations. 2. Methodology 2.1 Sample Data were collected from 1000 people by telephone survey with three-stage stratified random sampling in seven metropolitan areas in Korea. Respondents were chosen by sampling internal on telephone book published in 2006. We surveyed from four to ten-thirty 0'clock afternoon so as to systematic sampling considering respondents' life cycle. 2.2 Two-step cluster Analysis Our study is accomplished through the use of a two-step cluster method to classify the accommodation in a reduced number of groups, so that each group constitutes a type. This method had been suggested as appropriate in clustering large data sets with mixed attributes. The method is based on a distance measure that enables data with both continuous and categorical attributes to be clustered. This is derived from a probabilistic model in which the distance between two clusters in equivalent to the decrease in log-likelihood function as a result of merging. 2.3 Multinomial Logit Analysis The estimation of a Multionmial Logit model determines the characteristics of tourist who is most likely to opt for each type of accommodation. The Multinomial Logit model constitutes an appropriate framework to explore and explain choice process where the choice set consists of more than two alternatives. Due to its ease and quick estimation of parameters, the Multinomial Logit model has been used for many empirical studies of choice in tourism. 3. Findings The auto-clustering algorithm indicated that a five-cluster solution was the best model, because it minimized the BIC value and the change in them between adjacent numbers of clusters. The accommodation establishments can be classified into five types: Traditional House, Typical Farmhouse, Farmstay house for group Tour, Log Cabin for Family, and Log Cabin for Individuals. Group 1 (Traditional House) includes mainly the large accommodation establishments, i.e. those with ondoll style room providing meals and one shower room on family tourist, of original construction style house. Group 2 (Typical Farmhouse) encompasses accommodation establishments of Ondoll rooms and each bathroom providing meals. It includes, in other words, the tourist accommodations Known as "rural houses." Group 3 (Farmstay House for Group) has accommodation establishments of Ondoll rooms not providing meals and self cooking facilities, large room size over five persons. Group 4 (Log Cabin for Family) includes mainly the popular accommodation establishments, i.e. those with Ondoll style room with on shower room on family tourist, of western styled log house. While the accommodations in this group are not defined as regards type of construction, the group does include all the original Korean style construction, Finally, group 5 (Log Cabin for Individuals)includes those accommodations that are bedroom western styled wooden house with each bathroom. First Multinomial Logit model is estimated including all the explicative variables considered and taking accommodation group 2 as base alternative. The results show that the variables and the estimated values of the parameters for the model giving the probability of each of the five different types of accommodation available in rural tourism village in Korea, according to the socio-economic and trip related characteristics of the individuals. An initial observation of the analysis reveals that none of variables income, the number of journey, distance, and residential style of house is explicative in the choice of rural accommodation. The age and accompany variables are significant for accommodation establishment of group 1. The education and rural residential experience variables are significant for accommodation establishment of groups 4 and 5. The expenditure and marital status variables are significant for accommodation establishment of group 4. The gender and occupation variable are significant for accommodation establishment of group 3. The loyalty variable is significant for accommodation establishment of groups 3 and 4. The study indicates that significant differences exist among the individuals who choose each type of accommodation at a destination. From this investigation is evident that several profiles of tourists can be attracted by a rural destination according to the types of existing accommodations at this destination. Besides, the tourist profiles may be used as the basis for investment policy and promotion for each type of accommodation, making use in each case of the variables that indicate a greater likelihood of influencing the tourist choice of accommodation.

• Journal of Korean Institute of Industrial Engineers
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• v.33 no.4
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• pp.424-429
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• 2007

The purpose of this study is to propose types of joint venturesthat can increase the competitivenessof a company in the marketplace. We examine the characteristics of individual venture enterprises based on technology. We considered 16 TEA in order to categorize companies into four groups. Next, we used a multinomial logistic regression model to identify the significant characteristics of a venture company that successfully predicts group membership. Based on this information, we propose various forms of joint venture which complement each other and produce higher overall competence. Our study can provide important feedback information to academics, Policy-makers.

• Journal of Korean Society of Transportation
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• v.34 no.2
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• pp.135-145
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• 2016

This study assumes a vehicle choice model based on the multinomial model and analyzes the vehicle choice behaviors of consumer. An SP survey targeting drivers was implemented and data was collected for model estimates, with the possible choice options of the survey takers limited to gasoline, HEV, PHEV, and EV vehicles. The explanatory variable mostly displayed a significance level of under 5%, and excluding variables for price and fuel the remaining variables were all consistent with the logical direction with the plus (+) sign and the results were determined to be rational. Consumers selecting mid-size & full-size vehicles are able to afford more than consumers that selected other vehicle types, so there was relatively little consideration given to low fuel costs when compared to vehicle price. For this reason, it was determined that for the full-size vehicle model the fuel variable could be disregarded. Socio-economic variables that were statistically significant were the age and infor variables for the sub-compact & compact, the age, infor and inc3 variables for the mid-sized & full-size vehicles.

• Journal of Environmental Science International
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• v.25 no.4
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• pp.603-613
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• 2016

Fog may have a significant impact on road conditions. In an attempt to improve fog predictability in Jeju, we conducted machine learning with various data mining techniques such as tree models, conditional inference tree, random forest, multinomial logistic regression, neural network and support vector machine. To validate machine learning models, the results from the simulation was compared with the fog data observed over Jeju(184 ASOS site) and Gosan(185 ASOS site). Predictive rates proposed by six data mining methods are all above 92% at two regions. Additionally, we validated the performance of machine learning models with WRF (weather research and forecasting) model meteorological outputs. We found that it is still not good enough for operational fog forecast. According to the model assesment by metrics from confusion matrix, it can be seen that the fog prediction using neural network is the most effective method.

• Journal of Labour Economics
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• v.31 no.3
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• pp.47-74
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• 2008

Following two pioneering works, Medoff and Abraham(QJE 1980; JHR 1981) and Flabbi and Ichino(LE 2001) which use performance rating of personnel data as individual worker's productivity, this study replicates their analysis using a Korean large firm's personnel data(2000, male white collar workers). According to their methods through Mincerian earnings function, and multinomial logit model that links the distribution of wages and performance ratings, we find that seniority wages appeare continuously even if individual worker's productivity is controlled. Therefore we conclude that incentive or deferred compensation theory is more suitable than human capital theory.

• Journal of the Korean Institute of Landscape Architecture
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• v.36 no.1
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• pp.1-11
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• 2008

Factors for promoting the resident participation in mountain villages are suggested to introduce the activity-oriented program of green tourism using a multinomial logit model(MNLM). Direct surveying, using a structured questionnaire was performed on local residents in the different types of rural tourism villages such as mountain villages, agricultural themed villages, and the mixed types of villages. The MNLM revealed that participation intention in the program was significantly higher for males, those with lower education, and residents in mountain villages. The participation intention of the program had a negative relationship with the increase of expected problems not from the program itself, but from the results of the program such as income distribution and nature destruction. Participation intention also increased with the indirect effects of an investment by the Village Development Project, such as local cooperativeness, public mind, etc. It was suggested that to introduce the activity-oriented program in mountain villages, negative effects from the results had to be minimized, and positive effects from the indirect changes between local residents had to be maximized through better communication and policy endeavors.

• Management Science and Financial Engineering
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• v.20 no.2
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• pp.27-31
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• 2014

This paper studies the assortment optimization problem in online retailing by using a multinomial logit model in order to take consumer choice behavior into account. We focus on two unique features of online purchase behavior: first, there exists increased amount of uncertainty (e.g., size and color of merchandize) in online shopping as customers cannot experience merchandize directly. This uncertainty is captured by the scale parameter of a Gumbel distribution; second, online shopping entails unique shopping-related disutility (e.g., waiting time for delivery and security concerns) compared to offline shopping. This disutility is controlled by the changes in the observed part of utility function in our model. The impact of changes in uncertainty and disutility on the expected profit does not exhibit obvious structure: the expected profit may increase or decrease depending on the assortment. However, by analyzing the structure of the optimal assortment based on convexity property of the profit function, we show that the cardinality of the optimal assortment decreases and the maximum expected profit increases as uncertainty or disutility decreases. Therefore, our study suggests that it is important for managers of online retailing to reduce uncertainty and disutility involved in online purchase process.