• Journal of the Korean Institute of Landscape Architecture
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• v.22 no.3
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• pp.1-12
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• 1994

This study was carried out to identify destination choice behavior for one-day use recreation areas. Previous positioning study was utilized to select 4 study areas, and the secondary data were used for logit analyses. The Hausamn-McFadden test for IIA was conducted to examine whether conditional logit models are valid methodology for this study. The results revealed that IIA assumption among the study areas was violated; therefore, generalized binomial and generalized multinomial logit models were used in this study. In the binomial logit analysis, 2 to 5 independent variables were included in the models: their $\rho$2 values were from 0.1to 0.323, and accuracy of predictions were from 65.38 to 79.86 percent. In the multinomial logit analysis, 4 independent variables were included in the model: its $\rho$2 value was 0.207, and accuracy of prediction was 45.82 percent. The results showed that the conditional logit should be used with caution because of the IIA assumption. Several suggestions were described, mainly due to utilization of the secondary data for this study.

• Asian Journal of Innovation and Policy
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• v.5 no.2
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• pp.185-196
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• 2016

A digital cable broadcasting service is a multimedia broadcasting service that provides high definition and various supplementary services by using digital transmission. Korea implemented a complete digital broadcasting service by 2012. This study applied a choice experiment to investigate consumer preferences, and it calculated the marginal willingness to pay for this service. Moreover, we employed a multinomial probit model to relax the assumption that all respondents have the same preference for attributes being valued. The results suggest that respondents value channels, definition, video-on-demand (VOD) service, pay-per-view (PPV) service, and commerce based on TV (T-commerce). On the other hand, online gaming may be less important as an attribute for digital cable broadcasting service in Korea.

• Korean Journal of Organic Agriculture
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• v.21 no.2
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• pp.125-137
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• 2013

The Purpose of this paper is to estimates consumers' willingness to pay for Urban Agriculture Park attributes. we analysis the marginal WTP by choice experiment method. Choice experiment (CE) is designed to elicit the marginal WTP differences among urban agriculture park attributes (garden scales, learning and experience area, leisure and relaxation area and fund). The results of multinomial logit model are meaningful, the total marginal WTP on the urban agriculture park attributes is 18,852 won. gardens scales is 2,949 won, learning and experience area is 11,284 won, leisure and relaxation area is 4,619 won. In the current laws, the facilities related to urban agriculture park is not. Taking advantage of the new urban agriculture park, Amendments of the law is required.

• International Journal of Computer Science & Network Security
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• v.21 no.1
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• pp.1-5
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• 2021

Cyberbullying is a problem that is faced in many cultures. Due to their popularity and interactive nature, social media platforms have also been affected by cyberbullying. Social media users from Arab countries have also reported being a target of cyberbullying. Machine learning techniques have been a prominent approach used by scientists to detect and battle this phenomenon. In this paper, we compare different machine learning algorithms for their performance in cyberbullying detection based on a labeled dataset of Arabic YouTube comments. Three machine learning models are considered, namely: Multinomial Naïve Bayes (MNB), Complement Naïve Bayes (CNB), and Linear Regression (LR). In addition, we experiment with two feature extraction methods, namely: Count Vectorizer and Tfidf Vectorizer. Our results show that, using count vectroizer feature extraction, the Logistic Regression model can outperform both Multinomial and Complement Naïve Bayes models. However, when using Tfidf vectorizer feature extraction, Complement Naive Bayes model can outperform the other two models.

• Journal of Global Scholars of Marketing Science
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• v.15 no.3
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• pp.149-168
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• 2005

The purpose of this paper is to study the impact of brand personality on the choice of tour site. For this purpose, Japanese, Chinese and Korean tourists visiting Jeju-Ireland were sampled and asked to evaluate the personality dimensions and attributes of six major tour sites in Asia. Factor analysis is applied to 42 personality scales of Aaker and 5 personality dimensions are extracted. Then, Multinomial Logit model is applied to estimate the relative impact of personality dimensions and attributes on the choice of tour sites. Results suggest useful implications. The personality of tour sites has meaningful influence on choice of tour sites, in some cases more important than tour site attributes. Among 5 dimensions of personality, sincerity and excitement are found to be important dimensions in the choice process of tour site. Sophistication of the site, expressed as glamorous, charming, handsomeness, uniqueness, and smooth, is also found to be important in determining intention to visit in the future.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.19 no.5
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• pp.1-14
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• 2020

The aim of this study is to analyze effects of factors on the number of vehicles involved in traffic accidents on freeway sections. In previous studies about traffic accident severity, the analysis of accidents involving multiple vehicles was insufficient. However, multiple-vehicle accidents are likely to cause casualties and are the main reasons increasing accident duration and social costs. In this study, the number of vehicles involved in an accident was interpreted as the result of the accident, not as the cause of the accident, and the impacts of each accident factor were analyzed using a multinomial logit model. The results indicate that multiple-vehicle accidents are mainly related to following factors: nighttime, driver's faults, obstacles on the road, a downhill slope, heavy vehicles, and freeway mainline sections including tunnels and bridges.

• Culinary science and hospitality research
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• v.12 no.3 s.30
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• pp.49-60
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• 2006

The purpose of this study was to measure the factors influencing on the perception of helpfulness of marking the country of origin in predicting the quality and safety of pork. A total of 239 questionnaires were completed. A multinomial logit model is specified in order to estimate which factors influence the probability that a consumer perceives the country of origin as helpful in assessing food quality and food safety. The estimations were carried out using the logistic procedure of SAS. The results are as follows. The proportional odds assumptions of models were not violated at p<0.05. The effects of age, income, children, occupation and respondents informed on the importance of the country of origin in pork quality model were statistically significant. The effects of age, children, occupation and trust on the importance of the country of origin in pork safety model were statistically significant. The results from this study could be useful in developing marketing and health promotion strategies as well as government trade policies.

• Journal of Navigation and Port Research
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• v.31 no.2
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• pp.133-139
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• 2007

Relative importance of maritime transport that takes charge of main current of freight in country' economy is very large. Especially, port and facility carry out important role which treats freight of import and export smoothly and improves international trade as turning point, to achieve key role on connection and association between sea and land. For such reason, enlargement of port facilities or development of port needs to grasp exactly the utilization of port, attributes and selective factors of shipper. On the other hand, the amounts of physical distribution on Mokpo port located in Korean west coast are increasing, with fast economic growth of East Asian including China. This study uses discrete choice model that is measuring to analyze attribute and characteristic of Mokpo port, and analyzes port selection by decision factors of shipper. This paper composed a questionnaire using the result of preceding research, to decide port selection factor among competitive ports. Through factor analysis on a basis of the questionnaire' result, five principal components were extracted. These are resorted out by Logit model, to grasp competitive elements of port. This research fin present direction which raises competitive power of ports in west coast of Korea, especially on alternative and concentration of middle-class port as Mokpo may be useful.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.12
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• pp.391-397
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• 2021

One of the sustainable development goals is to promote good health and well-being for all people. Child health is a top priority since their health issues can have a detrimental impact on human capital development, which is a critical input for the growth model. This paper applies the health production model to explore the determinants that influence the health of children under the age of five. The results of a survey of 203 households in Ho Chi Minh City, Vietnam, were examined. Child health is measured using anthropometric indicators such as weight-for-age, height-for-age, and weight-for-height (ZWFH). Three separate multinomial logistic models are regressed to examine the drivers of child health as proxied by z-score weight for age, z-score height for age, and z-score weight for height. The significance of input variables relating to a child's attributes, household, and environment was validated by the findings. The inclusion of overweight besides under-nourished indexes is novel because it reflects the current trend of child over-nutrition. The findings of the study highlight the importance of a wide range of initiatives to enhance child health. Moreover, the genetic effect is found to be crowded out by environmental and household factors. The finding verifies that despite their parents' moderate height, the future generation of Vietnamese can achieve the desired height.

• Journal of KIISE:Software and Applications
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• v.30 no.3_4
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• pp.259-267
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• 2003

Though naive Bayes text classifiers are widely used because of its simplicity, the techniques for improving performances of these classifiers have been rarely studied. In this paper, we propose and evaluate some general and effective techniques for improving performance of the naive Bayes text classifier. We suggest document model based parameter estimation and document length normalization to alleviate the Problems in the traditional multinomial approach for text classification. In addition, Mutual-Information-weighted naive Bayes text classifier is proposed to increase the effect of highly informative words. Our techniques are evaluated on the Reuters21578 and 20 Newsgroups collections, and significant improvements are obtained over the existing multinomial naive Bayes approach.