• Title/Summary/Keyword: Multi-variate analysis of variance

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The Clothing Purchasing Behaviors between Korean and American College Women

  • Im, Sung-Kyung;Han, Myung-Sook
    • The International Journal of Costume Culture
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    • v.9 no.2
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    • pp.149-159
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    • 2006
  • The purpose of the study is to compare the clothing purchasing behaviors between Korean and American college women and to gather a basic data to establish a clothing marketing strategy and effective world marketing strategy in the fashion marketing. 1,150 questionaries were distributed to 3 universities in Korea and 3 universities America from March, 15 to 30 in 2006 and a total of 800 questionnaires, 466 from Korea and 334 from American, were utilized in the final analysis. The SPSS 12.0 was used to analyze the technical statistics like average and frequency, t-test, X$^2$, factor analysis and multi-variate analysis of variance.

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An explorative study on the perceived emotion of music: according to cognitive styles of music listening (음악정서인식에 대한 탐색 연구: 음악인지유형 중심으로)

  • Choi, Jin Hee;Chong, Hyun Ju
    • The Journal of the Acoustical Society of Korea
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    • v.40 no.4
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    • pp.290-296
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    • 2021
  • The purpose of this study was to examine the perceived emotion of music according to cognitive styles of music listening. A total of 91 music-related graduate students participated in this study. They were given a questionnaire about perceived emotions of music, musical elements, and Music Empathizing-Music Systemizing Inventory. To analyze statistically, Descriptive statistics, paired t-test, ANalysis Of VAriance (ANOVA), multi-variate analysis, and Pearson correlation analysis were conducted. Results showed that participants had relatively universal experience in perceived emotions of both types of music, and also showed that musical elements contributed to the experience differed by cognitive styles of music listening.

Does Differentiation of Self Matter in University Students' Career Exploration?: Focused on Hospitality Majored Student

  • Kim, Jieun;Kwon, Youngju
    • Culinary science and hospitality research
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    • v.20 no.5
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    • pp.1-10
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    • 2014
  • The employment rate has become the standard for university values. This raises the need to investigate the antecedents of university students' career exploration. Focused on the hospitality majored students, this study aims to investigate both individual and relational factors that influence their career exploration behaviors. Differentiation of self has been chosen as the individual and the relational antecedents based on Bowen's theory. It was investigated whether each dimension(I-position, emotional reactivity, fusion with others, and emotional cutoff) explains the amount of self-exploration and the amount of environmental exploration. The university students majoring in hospitality were surveyed and a total of 269 cases out of 300 cases were analyzed employing descriptive statistics and multi-variate analysis of variance, and structural equation modeling(SEM). The study found that I-position positively influenced self-exploration and environmental exploration. Emotional reactivity made an influence on environmental exploration, while it failed to explain self-exploration. Fusion with others and emotional cutoff also significantly influenced environmental exploration, however, it didn't make any significant influence on self-exploration. This study implies that the college of hospitality majors needs to understand that differentiation of self forms through family relationship and needs to provide the students the programs of how to understand themselves and what to do for their career exploration.

Exploration on the Elements of Teacher's Professionalism in Gifted Education (영재교육 교사 전문성의 구성요소 탐색 연구)

  • Park, Kyung-Hee;Seo, Hae-Ae
    • Journal of Gifted/Talented Education
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    • v.17 no.1
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    • pp.77-98
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    • 2007
  • It has been said that the level of teacher professionalism determines the quality of education. The same notion allies for gifted education. Therefore, exploration of teacher professionalism in gifted education may provide fundamental bases for raising the quality of gifted education. In this study, first, literature review was conducted to extract elements of teacher professionalism in gifted education and a survey instrument was developed to find out categories of those elements and differences of teacher perception to professionalism at school levels and subject areas of gifted education. Research subjects included 212 teachers who participated in 2005 KEDI teacher training program of gifted education, 60 hour-clock introductory program and 232 teachers who participated in 2005 KEDI teacher training program of gifted education, 120 hour-clock enrichment program. It was found that elements of teacher professionalism in gifted education were categorized into knowledge-based, abilitybased and context-based. It was also found that secondary school teachers' perception to knowledge-based professionalism was significantly higher than those at elementary and science teachers' perception to ability-based and context-based professionalism was significantly higher than mathematics teachers. The research findings may provide insights for better teacher training program in gifted education as well as gifted education policies.

The Clothing Value Effect on the Clothing Purchasing Behavior - Focused on the Clothing Purchasing Reason and Purchasing Information Resource - (의복 가치관이 의복 구매 행동에 미친 영향 - 의복 구매 동기와 의복 구매 정보원을 중심으로 -)

  • Im, Sung-Kyung;Han, Myung-Sook
    • The Research Journal of the Costume Culture
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    • v.18 no.2
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    • pp.382-395
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    • 2010
  • The purpose of this study was to compare clothing values and clothing purchasing behaviors between Korean and American college students, especially men. Also this study was to analyze the clothing values effect on the clothing purchasing behavior. For the practical study, 200 questionaries were surveyed, 110 from Korea and 105 from American. The average and frequency, t-test, $\chi^2$, multi-variate analysis of variance and factor analysis were used for this study. The result showed, first, there were little differences in the clothing value aspect. Both Korean college men and American college men considered the theoretical value to be most important, however, the American college men were higher than the Korean college men for theoretical, economic and political values. Compared to the Americans, the Koreans considered social clothing value to be more important but theoretical, economic and political values were less important. Second, there were some differences in most of all the clothing purchasing behaviors. There were slight differences in the reasons for the purchases between Korean and American college men. Both of them said that they purchase clothes to satisfy their needs. Regarding the information sources for the purchase, The Korean college men were slightly higher than the American college men for the media information sources and lower than them for the human information sources. Regarding the place where the clothes were purchased, the Korean college men preferred to make purchases at department stores, and the American college men preferred shopping malls. Regarding the monthly expenses for clothing, less than 50,000 won($50) was the average for most of the Korean women, but most of the American college women spent 100,000~150,000 won($150) per month. Third, the clothing value was different in the reason for purchasing, the purchasing information source, the purchasing place, and the monthly expenses for the clothing.

The Relationship between Goal Orientation and Service-Oriented Organizational Citizenship Behaviors - A Case of Five Star Deluxe Hotel Employees - (목표 지향성과 서비스 지향적인 조직시민행동 간의 관계 - 특 1급 호텔 근무자를 중심으로 -)

  • Kim, Ji-Eun
    • Culinary science and hospitality research
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    • v.20 no.1
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    • pp.1-17
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    • 2014
  • Under the needs to study the predictors of the frontline employees' service-oriented organizational citizenship behaviors(OCBs) in the hotel industry, this study aimed to the influence of goal orientations on the OCBs. The two factors of performance goal and learning goal orientations were hypothesized to influence each dimension of OCBs(loyalty, service delivery, and participation). The data from 266 five star deluxe hotel employees were analyzed with descriptive statistics, multi-variate analysis of variance, and structural equation modeling conducted using SPSS 19.0 and AMOS 20.0. The results showed learning goal orientation positively influenced all dimensions of the OCBs while performance goal orientation positively influenced all dimensions except loyalty. These results suggest that hotel practitioners need to seek the applicants who are willingly oriented to specific goals at recruiting process. Furthermore, hotel organizations need to utilize the employees' goal approach to motivate their performances.