• Title/Summary/Keyword: Mobile apps

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Use Intentions of Mobile Tour Apps through Expansion of the Technology Acceptance Model (기술수용모델(TAM)의 확장을 통한 모바일 관광 앱의 사용의도에 관한 연구)

  • Lee, Sung-Joon;Jing, Dai
    • Journal of Distribution Science
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    • v.13 no.10
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    • pp.135-142
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    • 2015
  • Purpose - Following the speedy development of the smart phone industry, tourism companies started to increase their brand recognition and sales volume by adopting mobile applications. However, applications for tourism industries are still insignificant. This study tries to analyze empirical evidence from Korean and Chinese consumers who have used mobile tour applications. By using an expansion of the technology acceptance model (TAM), this study will find what factors have effects on user intention for mobile tour applications. The findings will be helpful for the development of mobile tour applications and the tourism industries. Research design, data, and methodology - This study uses the TAM, which was presented by Davis in 1989. This study uses consumer acceptance level, consumer choice attitude, and use intention as the basic variables to fit to the TAM, and adopts choice content quality, brand value, and usage motivation as additional variables to analyze. This study has developed several hypotheses and collected data from 620 users who used mobile applications for tourism during April 1 to April 30, 2015. A total of 612 valid questionnaires were collected and used in the data analysis. The data was analyzed with structural equation modeling using SPSS Win/pc and Amos 22.0. Results - The findings can be summarized as follows: First, the content quality affects the consumer acceptance degree and choice attitude. Second, the brand value has a directly positive effect on the consumer acceptance degree and choice attitude. It is clear that the content quality and brand value play important roles in raising consumer acceptance and choice attitude. Third, usage motivation has no effect on the consumer acceptance degree and choice attitude. Fourth, the acceptance degree does not have any effect on the consumer choice attitude. Fifth, the acceptance degree affects the use intention. Last, the consumer choice attitude affects the use intentions. This indicates that consumer acceptance and choice attitude must both be achieved to induce use intention among consumers. Finally, the effects of the mobile tour application content quality and brand value on consumer acceptance degree and choice attitude were confirmed. Additionally, the effects of the consumer acceptance degree and choice attitude on use intentions were analyzed. Conclusion - It is not meaningful for tourism marketing to launch tour applications in the mobile market without understanding tourism consumer characteristics. When developing mobile tour applications, companies should focus on the characters of consumer choice attitudes as high quality, high brand value, usefulness, and ease of mobile tour applications. This study has limitations in that it did not consider negative factors such as perceived risks or analyze whether there are differences between Korean and Chinese consumers. In the future, we will consider equipping the same mobile tour applications commonly used by both Korean and Chinese consumers, and then examine negative factors as well as the differences in mobile tour applications between Korean and Chinese consumers.

A study on the service satisfaction of Chinese mobile Apps -Comparing paid and free services- (중국 모바일 앱 서비스 만족에 관한연구 -유료와 무료 모바일 서비스의 비교-)

  • Qin, Ying;Lee, Sang-Joon;Lee, Kyeong-Rak
    • Journal of Digital Convergence
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    • v.15 no.4
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    • pp.127-137
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    • 2017
  • The role of smartphones is changing from a communication system for exchanging calls and information into a universal platform for cultural services. Also, satisfaction for mobile application services on smartphones is a very important factor in the smart business. In This paper, we analyze the effects of the outcome, service scape, costs, and especially the impact of whether costumers having to pay or free for the app on customer satisfaction. For this purpose, we analyzed survey data on service quality of mobile app service from Chinese mobile app service users. We also analyzed the moderating effects of paid and free mobile app services. As a result, it was confirmed that the quality, servicescape quality and cost of mobile app service that customers perceive have a positive effect on customer satisfaction. In addition, the effect of the cost of mobile app service perceived by the customer on customer satisfaction showed that free mobile app service was more significant than paid mobile app service. This paper can be used as an alternative to monetization for providing a mobile app service provider or a mobile app service provider who wants to switch mobile app service from free to paid service.

Design and Implementation of Room Finding Application using VR

  • Park, Eunju;Kim, Juryeong;Lim, Hankyu
    • Journal of Multimedia Information System
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    • v.4 no.3
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    • pp.151-156
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    • 2017
  • As Internet services have spread centering on mobiles, diverse services used in everyday life have become mobile services. For humans, residential spaces have significant implications as physical and psychological environments. Therefore, being provided with accurate information on the room that must be sought to find out the residential space wanted by the user can be said to be an important element of real estate apps. However, when buying real estate, people prefer searching for information using mobiles and verifying the information by visiting the real estate firsthand due to increases in damage due to false offerings. This way approaches as inconvenience in cases where the buyer lives far away or if the conditions are not suitable. Therefore, in the present study, a 'room finding application using VR' was designed and implemented using virtual reality (VR) used for diverse purposes. VR is a technology that provides the user with the sense of presence as if the user is actually present in the space. It was used in the present study as a means to provide more accurate information. The use of the application designed and implemented in the present study is expected to reduce false offerings information at least slightly so that users can be provided with more accurate information on the real estate of interest.

A Method for Preemptive Intrusion Detection and Protection Against DDoS Attacks (DDoS 공격에 대한 선제적 침입 탐지·차단 방안)

  • Kim, Dae Hwan;Lee, Soo Jin
    • Journal of Information Technology Services
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    • v.15 no.2
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    • pp.157-167
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    • 2016
  • Task environment for enterprises and public institutions are moving into cyberspace-based environment and structing the LTE wireless network. The applications "App" operated in the LTE wireless network are mostly being developed with Android-based. But Android-based malwares are surging and they are the potential DDoS attacks. DDoS attack is a major information security threat and a means of cyber attacks. DDoS attacks are difficult to detect in advance and to defense effectively. To this end, a DMZ is set up in front of a network infrastructure and a particular server for defensive information security. Because There is the proliferation of mobile devices and apps, and the activation of android diversify DDoS attack methods. a DMZ is a limit to detect and to protect against DDoS attacks. This paper proposes an information security method to detect and Protect DDoS attacks from the terminal phase using a Preemptive military strategy concept. and then DDoS attack detection and protection app is implemented and proved its effectiveness by reducing web service request and memory usage. DDoS attack detection and protecting will ensure the efficiency of the mobile network resources. This method is necessary for a continuous usage of a wireless network environment for the national security and disaster control.

Development of Apartment Notice and Decision-making Service using Smart phone (스마트폰을 통한 아파트 공지 및 의사결정 서비스 개발)

  • Kim, Sungrim;Park, Hyeongrok;Chun, Soojin
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.11 no.1
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    • pp.37-45
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    • 2015
  • As of June 2014, the rate of mobile internet users aged 6 and over is estimated at 98.3% (up by 2.8%p from the previous year). The vast majority of the teens (99.7%), the 20s (99.8%), the 30s (99.8%), and the 40s (98.1%) answer they use the smart phone. The existing notice methods have utilized noticeboard in the apartment. It is difficult to support real-time notice. The App has a merit to be accessed in anywhere, so that it is quite suitable for services requiring real-time support. This paper describes a development of apartmenrt notice and decision-making service using smart phone. We study previous researches about apartmenrt notice Apps. Then, we described the notice flow diagram and decision-making flow diagram. Apt admin sends the important notice message to residents using apt notice app in real-time. Apt admin writes the decision item in the admin web site. It pushes decision item to residents using apt notice app in real-time. The residents vote and send it to Apt admin. Apt admin counts the votes and send the collect the vote result to to residents.

The effect of the message frame on perceived benefits and psychological well-being in mobile fitness games (모바일 피트니스 게임에서 메시지 프레임이 지각된 혜택과 심리적 웰빙에 미치는 영향)

  • Noh, Ghee-Young;Jang, Han-Jin
    • Journal of Korea Game Society
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    • v.17 no.2
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    • pp.155-164
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    • 2017
  • This study conducted to analyze the difference of perceived benefits, psychological well-being, exercise application attachment, and perceived exercise achievement according to the message frame provided in the mobile fitness game. Repeated Measure Design and Playtest methodologies were used for this research. As a result, when gain messages were shown, all factors were higher than the case of showing loss message. The results of this study emphasize that when persuasion messages need to be presented through a health functional game, gain messages can be more effectively delivered to the users of health functional game than loss messages.

Android Game Repackaging Detection Technique using Shortened Instruction Sequence (축약된 인스트럭션 시퀀스를 이용한 안드로이드 게임 리패키징 탐지 기법)

  • Lee, Gi Seong;Kim, Huy Kang
    • Journal of Korea Game Society
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    • v.13 no.6
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    • pp.85-94
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    • 2013
  • Repackaging of mobile games is serious problem in the Android environment. In this paper, we propose a repackaging detection technique using shortened instruction sequence. By using shortened instruction sequence, the proposed technique can be applicable to a mobile device and can block repackaged apps coming from various sources. In the experiment, our technique showed high accuracy of repackaging detection.

Implementation of user-specific virtual coordinator apps (사용자 맞춤형 가상 코디네이터 앱 개발)

  • Kang, Dayeong;Kim, Jiyeong;Lee, Kyoung-Mi
    • Journal of Digital Contents Society
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    • v.18 no.5
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    • pp.821-829
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    • 2017
  • In recent, there has been a great change in the shopping market due to the development of the Internet and the generalization of mobile devices. Customers have become more comfortable with online shopping where they can purchase clothes without having to visit their own shop directly. While online shopping is convenient and easy to buy, it is difficult to judge whether it is suitable for you to buy clothes. This paper proposes an application that users virtually coordinate on their own full-body photo or a user-specified model. The proposed application encourages smart purchases by enabling users to see their virtual coordination on their bodies.

Detection of Android Apps Requiring Excessive Permissions (과도한 권한을 요구하는 안드로이드 앱 탐지)

  • Bae, Gyeongryoon;Lee, Yonjae;Kim, Euiyeon;Tae, Gyubin;Kim, Hyung-Jong;Lee, Hae Young
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2018.01a
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    • pp.79-80
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    • 2018
  • 안드로이드 운영체제는 앱을 설치하거나 실행할 때 사용자가 해당 앱이 요청하는 권한들을 승인하도록 하고 있으나, 일반적인 사용자들은 이를 주의 깊게 확인하지 않고 승인하는 경우가 많으며, 과도한 권한들을 요구하는 앱의 실행은 프라이버시 침해 문제로 이어질 수 있다. 본 논문에서는 제공하는 기능들에 비해 과도한 권한들을 요구하는 안드로이드 앱들을 탐지하는 모델을 제안한다. 먼저 손전등, 다이어리, 지불(페이) 및 채팅 앱 207개를 대상으로 요구하는 권한들을 조사하여 정리하였다. 조사 결과를 기준으로 설치 또는 실행하려는 앱이 어느 정도의 권한들을 요구하는지 가늠할 수 있다. 설치된 앱들의 요구 권한들을 조회할 수 있는 앱 프로토타입을 개발하였으며, 향후 모델의 구체화 및 검증을 거쳐, 프로토타입에 적용할 계획이다.

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An analysis of internet websites for searching domestic toxic information (국내 독성정보 검색을 위한 인터넷 웹사이트 분석)

  • Jung, Eun-Kyung;Kang, Ji-Hun
    • The Korean Journal of Emergency Medical Services
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    • v.24 no.3
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    • pp.117-128
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    • 2020
  • Purpose: This study analyzed the information and accessibility of toxic substances provided to Internet websites. Methods: From August 1, 2020, to August 31, 2020, we analyzed eight internet websites regarding toxic pharmaceuticals, pesticides, and chemicals. The website-evaluation criteria were divided into five categories for information and five categories for website convenience. Results: All eight websites about toxic substances were hosted by reliable institutions or organizations and provided accurate information in terms of informational relevance. The website run by the Safety and Health Corporation scored the highest with 100points. Analysis of the websites' accessibility to non-members' revealed that six (75.0%) were accessible, but two (12.5%) provided only limited information. Access to information through mobile apps was only available in three of the eight cases (37.5%). Conclusion: This study can be used as a reference for Internet websites about toxic substances. Toxicological information that can be viewed only with membership and manager approval requires membership in advance of viewing. In addition, emergency medical personnel working at a site or hospital should be familiar with the characteristics of toxicity information retrieval.