• International Commerce and Information Review
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• v.8 no.2
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• pp.3-35
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• 2006

Until now, most of the studies about the internet service have focused mainly on the adoption of on-line(wired) internet services, while there have relatively been very few studies about the adoption and usage of wireless or mobile internet services. The generic model explaining the adoption behaviors of wireless internet services has not been made yet. Previous studies of that area is not so easy to find. The purposes of this paper are two-folds. The first is to find the factors affecting the users' intention and commitment behavior of mobile internet services. The second is to find the relative importance of the factors in users making decisions about users' usage intention and commitment behavior. In the theoretical part of this paper, the precedent studies concerning the technology acceptance model and the theories of on-line internet services adoption, the theories of the mobile internet services, are reviewed and analyzed.

• Journal of Information Technology Applications and Management
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• v.20 no.1
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• pp.217-240
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• 2013

Noting that compatibility beliefs are important antecedents of technology adoption, the objective of this study was to assess compatibility beliefs that affect users' intention to adopt a mobile entertainment service (MES). We developed a set of key compatibility beliefs: compatibility with life-style, compatibility with social meaning, and compatibility with past flow experiences. We then defined the key dimensions of each construct and developed operational measures for those dimensions. We tested the theorized effects of each of the compatibility constructs on MES adoption. The results support the effects of compatibility beliefs on users' intentions to adopt MES.

• Journal of Information Technology Applications and Management
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• v.17 no.2
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• pp.111-132
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• 2010

Korean telecommunications industry has a large scale market and boasts on high service quality and high technologies enough to provide the mobile video telephony service(the VTS) satisfactorily. For many years, Korean telecommunications companies have been investing enormous amount of money to advertise their VTS widely and to allow their customers to change their cell phones for the 3G(the third generation) devices indispensable for the VTS. However, despite their efforts, the VTS adoption rate in Korea is very low as of January, 2010 and it seems that customers seldom feel the necessity to use. From this viewpoint, it becomes necessary to identify antecedents influencing the intention to use for the VTS empirically. For this purpose, we have proposed several hypotheses from the perspective of the Value-based Adoption Model(VAM). We conducted a survey and found the several factors which influence the value perception of VTS.

• International Commerce and Information Review
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• v.16 no.3
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• pp.25-50
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• 2014

This study is to identify the factors and explore the moderating effects of gender in influencing customer behavioral intention to adopt mobile commerce in Shanghai and Guangzhou in China. An extended study based on TRA, TPB and TAM, UTAUT, technology adoption model is applied for designing on this study model of behavioral intention to adopt mobile commerce focused on emotional variables and cross-gender differences. The results of analysis reveal that the effects of perceived risk, personal innovativeness, individual familarity and social influence on behavioral intentions to adopt mobile commerce as well as to differ across gender. Differences cross gender is specially the perceived risk and social influence. Findings imply that mobile commerce operators need to be communicated to female consumers, the risk-free quality including security, payment and certification system along with the social influence of using mobile commerce. When targeting female consumers in China, the word of mouth marketing strategic approach and improvement of communications of mobile commerce should be focused.

• The Journal of Asian Finance, Economics and Business
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• v.8 no.2
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• pp.329-338
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• 2021

The mobile payment system has not only changed the payment pattern but also has improved the performance of small and medium-sized enterprises (SMEs) and individuals' quality of life by saving their energy, reducing the risk of taking cash, and enabling them to give more time to businesses and do international business. Besides, with the current advancement in the Internet as well as the digital transformation, SMEs are being forced to adopt mobile payment systems (MPS). The purpose of this study is to investigate the effects of technological-organizational-environmental (TOE) determinants on the adoption of MPS and its impact on SMEs' firm performance operating in Ghana. This research employed a closed-ended questionnaire to collect data from January 2020 - April 2020. This study used a structural equation modeling (SEM) approach using SmartPLS 3.0 for path analysis of 145 responses. The findings of the study include the statistically significant effects of technological (relative advantage and compatibility), organizational (top management support and employees' readiness), and environmental (social influence and competitive pressure) factors on the adoption of MPS. Furthermore, this study also proved the positive and statistically significant effect of MPS on SMEs' performance. This study demonstrated that the TOE factor explains 70% variations in the adoption of MPS.

• Asia Marketing Journal
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• v.18 no.3
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• pp.65-88
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• 2016

Development of information and communication technology is changing commerce environment and consumer purchasing behavior has also been changed. Globalization is becoming increasingly prevalent in the world today and many factors such as culture, politics, and economics may influence the applicability of management theories. Concurrently, corporate managers are faced with the challenge of offering usable and useful applications to the local users. Besides, many scholars strongly support that the criteria for M-Commerce adoption in developing countries are different from that of developed countries, due to cultural, security, social, political, economic, and technological aspects. This research tried to investigate the differences on the adoption of mobile commerce between developed and developing countries. In this study, the motivation for studying advanced mobile phone services adoption in the South Korea and Viet Nam is presented. Second, M-Commerce adoption model is introduced as a starting point for the research model. We then integrate price, personal innovativeness, quality dimension and perceived of playfulness into our model. Next, we describe our method and report the results of our analysis. The paper concludes with a discussion of the results from both the South Korea and Viet Nam with implications.

• The Journal of Information Systems
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• v.14 no.2
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• pp.133-154
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• 2005

The objective of this study is to find the factors influencing the use of mobile service. We extracted critical study variables according to literature reviews about adoption of information systems, those under the internet environment and mobile internet adoption for theoretical foundation. TAM suggested by Davis(1985) has explained the acceptance mechanism with the following constructs: perceived usefulness, perceived ease of use, attitude toward use, behavioral intention and actual usage. After studying prior literature reviews, this study investigated the group of people using mobile services. The result of study claims that it has same results with previous TAM, especially between personal innovativeness and attitude toward use have strong statistical relations. On the other hand, there haven't been any statistical relations between perceived ease of use and perceived usefulness and between perceived usefulness and behavioral intention, either. In conclusion, use of mobile service can be promoted by developing various kinds of mobile service, designing device and interface to use mobile service more convenience and familiar, stimulating user's innovative characters and recognizing mobile service more useful in real life.

• The Journal of Information Systems
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• v.26 no.4
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• pp.303-325
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• 2017

Purpose The purpose of this study is to forage for the factors for explaining the adoption behavior of the mobile convenient payment system based on the Personality Trait, Unified Theory of Acceptance and Use of Technology, and Regulatory focus. Design/methodology/approach This study made a design of the research model by integrating the factors of Unified Theory of Acceptance and Use of Technology with the factors of Big five personality traits on the basis of Samrt device environment. In addition, this study, did empirical analysis of the structural equation model by PLS(Partial Least Squares) in order to find out the relationship of personal factors and mobile convenient payment system's features. Findings According to the empirical analysis result, this study confirmed that the acceptance of mobile convenient payment systems is influence by personality traits and factors based on Unified Theory of Acceptance and Use of Technology and trust. In addition, this study find out that the behavior of an adoption of mobile convenient payment systems according to the type of regulatory focus.

• Information Systems Review
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• v.25 no.3
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• pp.121-138
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• 2023

The advancement in mobile technology brought disruptive innovation in media industry. The introduction of mobile devices broke spatial and temporal restrictions in media consumption. This study investigates the impact of mobile channel adoption on video viewing behavior, using real-world dataset obtained from a particular on-demand service provider in South Korea. We find that the adoption of a mobile channel significantly increases the total viewing time of video-on-demand via TV and the number of contents viewed. Our results suggest that the mobile channels act as a complement channel to conventional TV channels. We provide theoretical and practical insights on consumer usage in the emerging over-the-top market.

• Asia-Pacific Journal of Business
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• v.12 no.3
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• pp.1-36
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• 2021

Purpose - This empirical study, aims to identify the determinants of adoption and acceptance of mobile payment as to understand why it is successful in some countries in Sub-Saharan Africa but failing in others. A comparative study of a successful mobile payment service and a purported failed one was done as to have some insights to the factors affecting acceptance of the technology. Design/methodology/approach - The strength of three notable theories: theory of diffusion of innovation (DOI), the extended unified theory of user acceptance of information technology (UTAUT2) and self-efficacy theory were use. The self-efficacy of government support inclusion as, a moderating variable in the form of infrastructure, securing transaction and price value revealed the relevance of government in the success of mobile payment service. By means of a field survey of 705 subjects in two separate regions of Africa (East and West), the data was collected and use to test the research model. Findings - The study result shows the importance of the moderating factor of government support to the success of mobile payment of any nation. The result also shows the importance of the perception of relative advantage, compatibility, complexity, social influence as already revealed by other studies. Research implications or Originality - Mobile payment success in some part of Sub-Saharan Africa is well known but also suggested to fail in some Sub-Saharan African countries. Buttressing the need for understanding of the factors affecting mobile payment acceptance. This article empirically examined the factors influencing the success of mobile payment, and we implicated that if the implementation of mobile payment is to be successful for mobile commerce in any nation, adoption, acceptance and use by its citizen is imperative.