• Journal of the Korean Operations Research and Management Science Society
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• v.34 no.4
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• pp.185-204
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• 2009

The USIM(universal subscriber identity module)-unlock introducing in July 1, 2008 might be led to a significant change that mobile service provider's dominance is considerably dispersed to the handset manufacturer and distributor. Under USIM-unlock environment, mobile service provider, handset manufacturer, and distributor have to make their decisions on their handset distribution channel strategies: the closed distribution channel strategy or the open distribution channel strategy. The change of distribution channel strategy between members in distribution channel can be understood as a matter of strategy choice, and we have developed a theoretical model and analyzed how to make a decision for the member's optimal distribution strategy based on 3-person game model between members of mobile phone distribution channel, under both of '1 subscriber-1 handset' and '1 subscriber-multiple handset' assumptions. Under '1 subscriber-1 handset' assumption, the closed strategy controlled by mobile service provider is all players' optimal solution because the maximum size of the mobile phone market is limited by subscribers. But, as total expected profit by the handset and distribution subsides is a deficit, mobile service provider have to choose the open strategy and consider the conversion to MNO(mobile network operator). Under '1 subscriber-multiple handset' assumption, mobile service provider is trying to find the way how to lock-in its service and mobile phone and how to maximize ARPU(average revenue per unit), while handset manufacturer and distributor have to look for the way how to maximize the mobile phone market using their own marketing efforts, because it is expected that total mobile handset demand for the open market is bigger than demand for the closed market under '1 subscriber-multiple handset' assumption.

• ETRI Journal
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• v.28 no.5
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• pp.621-630
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• 2006

Observation of the effects of a handset subsidy on the mobile telecommunication industry has revealed two different aspects. The activation of various mobile services and the handset market, has led to the rapid acceleration of the related technological development, which is a desirable result, while rising prices and the overspending of related resources are undesirable. A great deal of research has been conducted to assess both desirable and undesirable factors using qualitative methods. However, quantitative studies into the effects of a handset subsidy are rare. In this study, we consider the positive and negative effects on consumer welfare of a change in demand and prices brought about by a handset subsidy. Then, we quantitatively compare the positive and negative effects and analyze their direct effects on consumer welfare.

• Journal of Korea Multimedia Society
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• v.8 no.12
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• pp.1649-1657
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• 2005

In this paper, a fast implementation of JPEG is discussed and its application to multimedia service is presented for mobile wireless internet. A fast JPEG player is developed based on several fast algorithms for mobile handset. In the color transformation, RCT is adopted instead of ICT for JPEG source. For the most time-consuming DCT part, the binDCT can reduce the decoding time. In upsampling and RGB conversion, the transformation from YCbCr to RGB 16 bit is made at one time. In some parts, assembly language is applied for high-speed. Also, an implementation of multimedia in mobile handset is described using MJPEG (Motion JPEG) and QCELP(Qualcomm Code Excited Linear Prediction Coding). MJPEG and QCELP are used for video and sound, which are synchronized in handset. For the play of MJPEG, the decoder is implemented as a S/W upon the MSM 5500 baseband chip using the fast JPEG decoder. For the play of QCELP, the embedded QCELP player in handset is used. The implemented multimedia player has a fast speed preserving the image quality.

• Proceedings of the Korea Society of Design Studies Conference
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• 2005.05a
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• pp.48-49
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• 2005

• Journal of Advanced Information Technology and Convergence
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• v.9 no.2
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• pp.99-105
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• 2019

In this paper, we describe the procedure of simulation design and measured results of a compact planar antenna for handset applications. The broad bandwidth covering the interested frequency band for mobile handset is achieved by introduction of an open ended L-shaped slot which is newly proposed and corresponds to the monopole slot. In order to minimize the impact on circuit part placement, the proposed antenna is placed on the ground plane edge of PCB with size of 60×65 mm². The measurement result for 10dB impedance bandwidths is 640 MHz (1.7~2.34 GHz), covering the required bandwidths for DCS (Digital Cellular System)-1800 (1710 ~ 1880 MHz) / IMT (International Mobile Telecommunication)-2000 (1885 ~ 2200 MHz) bands. In particular, we would like to emphasize the proposed antenna has an omnidirectional radiation pattern suitable for commercial wireless communication.

• Journal of Distribution Research
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• v.11 no.4
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• pp.31-48
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• 2006

This study was motivated by a recent channel conflict on subsidies for mobile handset between a service provider and a handset manufacturer in the mobile communication market. In this study, we have developed a two-person non-zero sum game for the channel conflict on subsidies for mobile handset, and derived its optimal strategic game solution. As a result, we have found that, between the service operator and the handset manufacturer, one who has high level of market leadership in his own market has a power to affect the optimal strategic game solution. We have also found that, when the service operator and the handset manufacturer have relatively high level of market leadership in their own market, there exist both of potential channel conflict and cooperation. The result of this study may provide an effective reference for a solution of similar channel conflicts.

• Proceedings of the IEEK Conference
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• 2008.06a
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• pp.1051-1052
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• 2008

As the mobile phone has multi functions and high performance, multimedia processors have an important roles in handsets. Recently high resolution camera (above 5M pixels), HD Camcording and beautiful UI which Using OpenVG or OpenGL are adopted in mobile phone. So we are introduced the function multimedia processor and guide to mobile phone engineers to meet multimedia features.

• The Journal of Korean Institute of Electromagnetic Engineering and Science
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• v.16 no.5 s.96
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• pp.534-540
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• 2005

This paper analyzes the correlations between the impedance matching of the antenna and the radiation characteristics of the mobile handset body. Using two kinds of mobile handset which has retractable and fixed antenna the impedance and radiation pattern is measured under totally 16 conditions. By measured results, it has been identified that the radiation energy into human head can be reduced by attaining the better impedance matching when the radiation pattern out of the mobile handset is like the ideal monopole antenna.

• The Journal of Korean Institute of Electromagnetic Engineering and Science
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• v.17 no.3 s.106
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• pp.280-286
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• 2006

Determination method of optimum feeding point for the PIFA type internal antenna for the mobile phone handset was studied. Fundamental theory is that radiated gain is basically depended upon the electric field strength between PIFA conductor and ground plane. Feeding point, slit configuration, material and structure of carrier are main factors fur the PIFA performances. It is shown that maximum electric field strengths of other feeding points decrease in -2dB to -10 dB than optimum point. Ansoft HFSS EM simulator was applied to determine the best feeding point for 2 models of Samsung Electronics mobile phone handset.

• ETRI Journal
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• v.36 no.5
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• pp.835-840
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• 2014

New ways of achieving small, multiband, multifunctional, and standard solutions for mobile handset antennas are demanded in the current wireless market. A non-resonant element of $5mm{\times}5mm{\times}5mm$, a matching network, and a $100mm{\times}40mm$ slotted ground plane are proposed to satisfy mobile market demands that require multiband operation and small antenna solutions. The main advantage of the proposed design is that with only one non-resonant element of considerably small size ($0.015{\lambda}$, 900 MHz), the handset is capable of providing operation at mobile bands.