• Journal of Biomedical Engineering Research
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• v.42 no.1
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• pp.7-17
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• 2021

In the case of domestic medical device advertisements, it is possible to proceed with the advertisement after medical device certification, and pre-deliberation is possible based on the medical device technical document. However, there are some medical device advertisements that stakeholders in administrative procedures have no choice but to misunderstand in customs and laws that do not consider users. In addition, medical equipment and the pre-deliberation system were judged to be unconstitutional, and unconstitutional decisions were made in accordance with the principle of prohibiting pre-censorship based on the Constitution. This is because in domestic medical device advertisements, structural contradictions and user damage occur in the central structure of each stakeholder. It is necessary to reestablish stakeholder relationships, increase water solubility from customs and laws, and seek new policy proposals. In this study, we reestablish relationships with stakeholders by applying the Autopoiesis theory, and present the grounds and directions that can prevent hype and misidentified advertisements through the establishment of user-centered policies, and the measures to be taken by the Constitutional Court unconstitutional decision.

• Health Policy and Management
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• v.11 no.3
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• pp.102-120
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• 2001

This paper examines the current situation and major impacts of e-business on healthcare industry: hospital, pharmaceutical, medical device and health-related internet sectors. Of the 137 samples collected with mail survey, the utilization rate of B2C e-commerce is 31.4% and B2B is 13.1%. And 74.5% of respondents remains the first development stage which represents the simple advertisement such as the one-way information offering. The key obstacle of expansion of health care e-commerce turns out to be the illogical and outdated medical-related law and institution. Finally, policy recommendations are proposed based on the evaluation of the current policy implemented by government.

• Journal of Advanced Navigation Technology
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• v.12 no.6
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• pp.583-590
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• 2008

U-AD using Mobile RFID is service of new concept. It will be able to provide a service to the user by reading Tag information which is attach in the CDs, the books and medical supply etc. with cellular phone equipped with RFID device which is available for reading RFID tags. Applies like this service and when reacting Tag with RFID Readers of the cellular phone, the advertisement contents which is not the possibility of seeing fragmentarily in the outside develops the service which is the possibility with the cellular phone of seeing at real-time with aim. U-AD using Mobile RAD detail shows product information by cell phone, user exactly knows desire product and looks forward purchasing efficiently. Also advertiser benefit from U-AD using Mobile RFID since advertises effects of product sufficiently are increased. And then it expands demand on product.

• Journal of the Korea Convergence Society
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• v.8 no.1
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• pp.7-12
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• 2017

In this paper, we proposed an electronic attendance-absence recording system using a smartphone that does not require separate BLE(Bluetooth Low Energy) devices and infrastructure by using BLE advertisement technology of smartphone. The existing BLE-based electronic attendance-absence recording system requires a BEL device to be attached to each classroom for services and a separate technology to identify the devices attached to the classroom. Also, due to the interference with each other, sometimes an error occurred in the electronic connection. In this paper, we propose a system to solve the problems about time, place and cost, which is a disadvantage of the conventional Bluetooth beacon system. BLE advertising function of the smartphone that the user is using without BLE device, it is possible to construct infrastructure for electronic attendance-absence recording system. In order to evaluate the effectiveness of the proposed system, we designed the system structure and operation flow and constructed the system using the smart phone in actual used.