• Title/Summary/Keyword: Media value

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A Study for the Development of Value added and New-media Services (부가통신 및 뉴미디어 서비스의 개발 방향에 관한 연구)

  • 정인근;윤종욱
    • Korean Management Science Review
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    • v.14 no.1
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    • pp.107-129
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    • 1997
  • Demand for new information services is ever increasing as information technology advances in an unprecedented pace. Capabilities of information technology to overcome the time and space limitations enables efficient storage and processing of a large volume of data shared by many users in geographically dispersed areas. As the users ask for more useful information services, it is necessary to develop information services tp meet the needs of users. Enhancing information services is also necessary to cope actively with the pressures to open the information service is also necessary to cope actively with the pressures to open the information and telecommunications market as the level of Korean information services industry is still in its infancy. Value Added Network(VAN) services have a tremendous growth potential and its economic and social impact would be great as the information society matures. This study suggests a direction for the development of value added and new-media services based on the survey of individual and business users of information services.

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A Study for the Development of Value added and New-media Services (부가통신 및 뉴미디어 서비스의 개발 방향에 관한 연구)

  • 정인근;윤종욱
    • Journal of the Korean Operations Research and Management Science Society
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    • v.14 no.1
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    • pp.107-107
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    • 1989
  • Demand for new information services is ever increasing as information technology advances in an unprecedented pace. Capabilities of information technology to overcome the time and space limitations enables efficient storage and processing of a large volume of data shared by many users in geographically dispersed areas. As the users ask for more useful information services, it is necessary to develop information services tp meet the needs of users. Enhancing information services is also necessary to cope actively with the pressures to open the information service is also necessary to cope actively with the pressures to open the information and telecommunications market as the level of Korean information services industry is still in its infancy. Value Added Network(VAN) services have a tremendous growth potential and its economic and social impact would be great as the information society matures. This study suggests a direction for the development of value added and new-media services based on the survey of individual and business users of information services.

Story Value Analysis of Sharing between Mutual Media with the Cases Oriented in Films and Games (매체 상호간 공유 가능한 Story Value 분석 - 영화와 게임의 사례를 중심으로 -)

  • Lee, Ja-Hye;Kim, Mi-Jin
    • The Journal of the Korea Contents Association
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    • v.8 no.12
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    • pp.72-80
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    • 2008
  • The movie and game are on the center of entertainment industry. The OSMU(One Source Multi Use) method of two media is the most conspicuous in sharing stories. Particularly, the storytelling of a game emphasizes a harmonization between the elements that can be used for a game on narrative point of view(the traditional plot like novel, film and etc.) and the elements reflecting the interactivity, the characteristic of a game. In the gaming made with a film and filming made with a game, the main element of successful storytelling is the story value. In this paper, we describe through the case analysis of the gaming made with a film and filing made with a game in three aspects based on hero's journey steps of Joseph Campbell and $Gr\acute{e}mas's$ actant model theory, which they are the story event, the type and relation of characters, and the complication type between the characters. we, consequently, believe that the compatible storytelling between two media (film and game) and the setting way of characters could be made with the successful diversification in OSMU.

Selection of Culture Media Applied to Gymnocalycium mihanovichii 'Huhong' for Export (수출용 접목 선인장 '후홍'의 재배에 적합한 대체 배지 선발)

  • Kim, Yoo Sun;Ryu, Byung Yeol;Heo, Young Min;Cho, Yun Sung
    • FLOWER RESEARCH JOURNAL
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    • v.18 no.4
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    • pp.225-230
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    • 2010
  • This study was conducted to increase the income of cactus farm by selecting cheaper and better media than the peat moss using for Gymnocalycium mihanovichii 'Huhong'. We cultivated Gymnocalycium mihanovichii 'Huhong' on 10 kinds of media (peat moss, culture medium, coco peat, sphagnum moss, hydro ton, hydro cray, hydro bal, hugato, vermiculite, perlite) and analyzed media's physiochemical factors and growth, betacyanin. The results were as follows: In case of media's physical condition planting Gymnocalycium mihanovichii 'Huhong' after 90 days, an approximate value with peat moss is culture medium and coco peat. Also, coco peat has no change in chemical media. The rate of growth and development is high in Coco peat while overall culture medium and coco peat was seen lower growth. The level of betacyanin in subirrigation is higher than overhead irrigation. Meanwhile, hugato among 10 kinds of media has high value in both of overhead irrigation and bottom watering. Thus, culture medium and coco peat is proper for alternation of peat moss due to similar value with peat moss. And coco peat is favorable to media, growth condition, pigment.

The Effect of Personal Media Contents Characteristic on Perceived Value and Use Intention of Continuous: The Interaction Effect of Novelty Seeking (1인 미디어콘텐츠 특성이 소비자의 지각된 가치 및 지속적 이용의도에 미치는 영향: 신기성 추구성향 상호작용효과)

  • Ju, Seon-Hee;Koh, Bo-Ra
    • Journal of the Korea Convergence Society
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    • v.9 no.9
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    • pp.167-176
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    • 2018
  • Recently, with coming of various channels, the public are communicating with unspecified massive consumers through personal broadcasting. It is becoming more popular as a positive response. The purpose of this study is to investigate the effect of characteristics of personal broadcasting contents on perceived value, perceived value on continuous use intention and the interaction effect of novelty seeking. As a result of verifying the effects of information quality, information trust, and entertainment on the perceived value, the characteristics of personal media contents all showed a significant positive effect and perceived value has a positive effect on continuous use intention. But The interaction effect of novelty seeking and perceived value is not significant. Therefore, content creators should make efforts to create content as much as to the trust of content as entertainment elements in content and composition. In the future, it will be meaningful to proceed with the research on the direct effects of the novelty trend and the various factors affecting viewers' characteristics using personal media contents.

The Impact of Big Data Analytics Capabilities and Values on Business Performance (빅데이터 분석능력과 가치가 비즈니스 성과에 미치는 영향)

  • Noh, Mi Jin;Lee, Choong Kwon
    • Smart Media Journal
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    • v.10 no.1
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    • pp.108-115
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    • 2021
  • This study investigated the relationships between the analytics capability and value of big data and business performance for big data analysts of business organizations. The values that big data can bring were categorized into transactional value, strategic value, transformational value, and informational value, and we attempted to verify whether these values lead to business performance. Two hundred samples from employees with experience in big data analysis were collected and analyzed. The hypotheses were tested with a structural equation model, and the capability of big data analytics was found to have a significant effect on the value and business performance of big data. Among the big data values, transactional value, strategic value, and transformational value had a positive effect on business performance, but the impact of informational value has not been proven. The results of this study are expected to provide useful information to business organizations seeking to achieve business performance using big data.

A Study on the Characteristics of Fashion Design Appeared by Media Art -Focusing on Marshall McLuhan's Media Theory- (미디어아트를 활용한 패션디자인 특성 연구 -마샬 맥루한의 미디어론 분석을 중심으로-)

  • Kim, Hyo Young;Kim, Min ji;Kan, Hosup
    • Journal of the Korean Society of Clothing and Textiles
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    • v.43 no.4
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    • pp.459-473
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    • 2019
  • This study analyzes a new aesthetic value of fashion design utilizing media art technology based on Marshall McLuhan's media theory, vitalize a creative fashion design by applying media art technology into traditional fashion design and discover the possibility of various formative expressions. The result of the analysis under the three criterion extracted through the examination of other art genre such as dance, music, architecture and painting are as follows. First, new concept clothing was designed in the way of combining science and technology with existing costume designs. Second, applying technology based media art images on clothes has been noticeably effected by changes to clothing surfaces. Third, fashion design using technology based media art stimulates the five senses and creates new communication structures. In conclusion, this study reveals that fashion design utilizing technology based media art, an innovative medium for future fashion development in digital society, has expanded the boundaries of fashion design beyond limits and contributed to diversity in creative fashion design.

Studies on the Value of Briquet Ash as a Component of Rooting Media(Part II) - Influence of Briquet Ash on the Rooting of Stemcuttings in Chrysanthemum morifolium - (삽목용토(揷木用土)로서의 연탄재 이용(利用)에 관(關)한 연구(硏究)(제(第)2보(報)) - Chrysanthemum morifolium의 삽수(揷穗)의 발근(發根)에 미치는 삽목용토(揷木用土) 및 입자(粒子)크기의 영향(影響) -)

  • Suh, Young-Kyo;Ku, Ja-Hyoung
    • Korean Journal of Agricultural Science
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    • v.3 no.1
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    • pp.53-60
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    • 1976
  • The purpose of this study was to evaluate the value of briquet ash as a component of rooting media in Chrysanthemum morifolium. Various rooting media were made in mixture at different ratio and alone using sand, vermiculite and briquet ash as components of soil mixture. In order to investigate the effect of the particle size of briquet ash on rooting of stemouttings, various particle sizes were used as rooting media. Rooting ratio, number of root and root length were examined to evaluate the effect of the various rooting media and the particle sizes of briquet ash. The important conclusions of this study are summerized as follows; 1. Briquet ash was better rooting medium than sand, but it showed more effective result when it was used in mixture with other rooting media. 2. The particle size of briquet ash as a rooting medium to produce a healthy vegetatively propagated plant showed the best result at 2-3mm.

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New Media-Informatization Policy and Problems of Developmentalism in Korea (뉴미디어-정보화 정책과 개발주의 패러다임의 문제)

  • Kim, Pyung-Ho
    • Korean journal of communication and information
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    • v.36
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    • pp.231-253
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    • 2006
  • Based on the development of IT(information technology), the explosive diffusion and growth of the new media and services in Korea has attracted keen international attention. The construction of IT infrastructure driven by the proactive social informatization policy of the government has also been spectacular. Korea has persistently pursued strong 'new media-informatization policy' with three main objectives in mind: 1)Industrial-economic value creation; 2)socio-cultural value creation; and 3)building of the knowledge society-knowledge state. But its consequence is rather paradoxical. While its performance is excellent in terms of quantity growth of industry and technology, quality development of society, culture and knowledge creation is lagging far behind. This paradoxical outcome originates, not from any simple policy error, but from a structural problem inherent in new media-informatization policy in Korea which has long been captured by developmentalism. In order for Korea to harvest the reward of strong new media-informatization infrastructure, it needs to institute a policy structure based on a knowledge IT strategy such as research and development of core and patent technologies, design and production of quality contents, networking knowledge bases of society, etc.

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No "Like" is Fine: Resolving Self-Contradiction in Social Media Attitudes by Flipping Cognition-Emotion Dynamics ("좋아요"가 없을 때: 소셜미디어 태도형성에 있어 지각-감정 관계 조절을 통한 자기모순 해결 방안)

  • Jung Lee
    • Information Systems Review
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    • v.22 no.4
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    • pp.93-113
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    • 2020
  • This study investigates how the users' perceptions on like function in social media affect their attitudes toward the number of likes they receive from others. People conveniently believe that the number of likes is a significant measure of their online content quality and popularity. However, we take an ambivalent view that people do not settle their perceptions on the likes but change their like assessments according to circumstances. Specifically, we propose a model wherein emotional responses to the received likes may affect the value assessment of the likes. Our model shows how people resolve their internal contradiction on the value of the likes by flipping the traditional cognition-to-emotion mechanism to emotion-to-cognition mechanism. We validate the reversed dynamics between judgements and feelings using the data collected from 548 social media users. Results confirm that social media users' attitudes toward likes is largely affected by their emotional responses to their received number of likes. The implications of this study explain social media users' ambivalent attitudes toward likes by showing how they adjust their individual like valuation using their emotional responses.