• Title/Summary/Keyword: Media relations

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Improvement of the Semantic Information Retrieval using Ontology and Spearman Correlation Coefficients (온톨로지 기술과 스피어만 상관계수를 적용한 시맨틱 정보 검색 향상)

  • Lee, Byungwook
    • Journal of Digital Convergence
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    • v.11 no.11
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    • pp.351-357
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    • 2013
  • Information retrieval by query keywords have some mismatching problems to fit user's requirement for the retrieved documents due to the varieties of users. These problems are originated from the different situations and characteristics of user's requirement. Also, it has a problem that general correlation coefficients did not display the information relations. In this thesis, it is to suggest knowledge retrieval system to verify feasibility of personnel selection procedure and results supporting selection rules after construction of personnel selection ontologies and rules composed of various concept and knowledge based on the semantic web technology. In the suggested system, it is to clear disadvantages of limited information retrieval providing the suitable information to satisfy user's different situations and characteristics using Spearman's coefficients. Experimental results by this semantic-based information retrieval show 90.3% of accuracy and 71.8% of recall compared with legacy keyword information retrieval.

A Study on the efficient process of digital television switchover : Focusing on the Case of Digital Switchover in the UK (디지털 방송 전환의 효율적 추진 방안에 대한 연구 : 영국의 지상파 디지털 전환 사례를 중심으로)

  • Joo, Jae-Won
    • Journal of Digital Convergence
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    • v.9 no.2
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    • pp.1-13
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    • 2011
  • This study aims to analyse the process of digital switchover in the UK, which is regarded as one of the most successful cases in the world, and to examine efficient plans for the future digital switchover project in Korea through the UK's case. The digital switchover in the UK shows with no doubt the significance of integrated government policies, collaboration between relevant governmental organisations, and the public service broadcaster. Along with this, active and detailed Public Relations (PR) should take place, helping the citizens realise the efficiency of the phased switchover region by region and the measures to resolve the gaps between all social brackets. To sum up, the successful digital transfer is not only achieved by governmental policy and technological preparation from broadcasters, but also by voluntary citizen participation. Government officers and broadcast executives need to realise this and should focus on communicating with citizens.

The Propagation and Construction of China's National Image in $21^{st}$ Century (21세기 중국 국가이미지의 형성과 전파)

  • Wang, Weimint;Cui, Yan
    • Journal of Digital Convergence
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    • v.9 no.3
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    • pp.47-58
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    • 2011
  • As China's international status is more and more uplifted, the active shaping and effective propagation of China's national image has been regarded as an important means to demonstrate China's soft power, demolish the so-called "China Threat Theory", and compete for China's share in international discourse power. This article first makes a discussion on the fundamental concepts and related theories of national image, and then explores the precise positioning of China's image as "a responsible power" and the connotation that should be contained in this image. Finally, this article presents a tactic of "complex propagation" for the shaping of China's national image, which includes the propagation by new media and advertisement, the marketing of international sport games and other international events, public diplomacy and public relations tactics.

Outlook of the game acceptance and application in the animation, Wreck-It Ralph - Focusing on Intermediality relation - (애니메이션<주먹왕 랄프>에서 게임의 수용과 적용양상 -상호매체성 관계를 중심으로-)

  • Lim, Yong-Seob
    • Journal of Digital Convergence
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    • v.14 no.7
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    • pp.419-424
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    • 2016
  • Wreck-it Ralph is the new genre of animation combining with totally different media, games. Hence, how the game, Fix it Felix, Jr. was digested in the animation to interact each other was reviewed in this article. Upon the review, Wreck-it Ralph did not refer to the images and narration structure of Fix it Felix, Jr. but to the specific motives of the game, which is referring to Intermedial individuals in making Intermedial relations. Wreck-it Ralph is the first animation to refer to the motives of the game and have the Intermedial relation with animation. In addition, it has the meanings enough to be analyzed, so we reviewed its Intermedial relation with Rajewsky's analysis frame in this article.

Recognition of Elementary School Students for The Country-of-Origin Labeling at School Foodservice in Seoul (학교급식 원산지 표시제 시행에 따른 일부 서울지역 초등학생의 인식도)

  • Kim, So-Yeon;Park, Sang-Hyun;Joo, Na-Mi
    • Korean Journal of Community Nutrition
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    • v.15 no.4
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    • pp.507-512
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    • 2010
  • This study was conducted to offer basic data that give effective ways to inform the country-of-origin labeling, where the ingredients they are serving are from, at school foodservice and to reconsider the importance of the labeling origin based on the survey by the elementary school students. 96.0% of the elementary school students agreed to the regulation about the country-of-origin labeling and the older students were influenced more by media and also supported the labeling. About the tendency of ingesting food from the country the students didn't like, 69% of them disagreed to eat. In the ways to label the country-of-origin labeling at school foodservice, elementary school students recognized easily the indication of origin designed by menu items, letter type. 76% of elementary school students checked the country-of-origin labeling posted at restaurants. When the students eat out, 68% of them were unwilling to have the food using the ingredients from the country they don't like. The country-of-origin for main ingredients such as beef, pork, chicken and other meat products, rice, kimchi had high importance scores. We found that the students think about the country-of-origin for main ingredients is important. Consequently, education and public relations of the country-of-origin labeling for elementary school students would be required.

A Study on the Modern Lighthouse of Busan Harbor in the late Joseon Dynasty after Opening Port (조선말 개항기 부산항의 근대식 등대에 관한 연구)

  • Ahn, Woong-Hee
    • Journal of Navigation and Port Research
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    • v.38 no.5
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    • pp.541-547
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    • 2014
  • Busan was known firstly to the western world in the end of 18th century. When the Joseon opened a port under the western powers in the late 19th century, Busan was an important port. The increasing number of international ship exchange had magnified the harbor facility and the importance of lighthouses of Busan port. Busan maritime customs officer were in charge of installation and management of lighthouses. The operations of maritime customs became historical origin of Joseon changing from feudal society to modern nation. The majority of the documents from maritime customs was disappeared. So it was hard to know the exact history. But investigating documents and papers of Joseon, even media records will enable us to establish the objective fact relations. Moreover, published and translated data from the past make it possible such investigations. As a result, modern lighthouse of Busan harbor in the late Joseon after opening port was could be found. It could be offered to establishing the Korean modern history as the objective data.

Survey on the Treatment of Postherpetic Neuralgia in Korea: Multicenter Study of 1,414 Patients

  • Nahm, Francis Sahngun;Kim, Sang Hun;Kim, Hong Soon;Shin, Jin Woo;Yoo, Sie Hyeon;Yoon, Myung Ha;Lee, Doo Ik;Lee, Youn Woo;Lee, Jun Hak;Jeon, Young Hoon;Jo, Dae Hyun
    • The Korean Journal of Pain
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    • v.26 no.1
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    • pp.21-26
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    • 2013
  • Background: Postherpetic neuralgia (PHN) is a serious complication resulting from herpes zoster infections, and it can impair the quality of life. In order to relieve pain from PHN, various treatments, including pharmacological and interventional methods have been used. However, little information on the recommendations for the interventional treatment of PHN, along with a lack of nation-wide surveys on the current status of PHN treatment exists. This multicenter study is the first survey on the treatment status of PHN in Korea. Methods: Retrospective chart reviews were conducted on the entire patients who visited the pain clinics of 11 teaching hospitals from January to December of 2011. Co-morbid disease, affected site of PHN, routes to pain clinic visits, parenteral/topical medications for treatment, drugs used for nerve block, types and frequency of nerve blocks were investigated. Results: A total of 1,414 patients' medical records were reviewed. The most commonly affected site was the thoracic area. The anticonvulsants and interlaminar epidural blocks were the most frequently used pharmacological and interventional methods for PHN treatment. For the interval of epidural block, intervals of 5 or more-weeks were the most popular. The proportion of PHN patients who get information from the mass media or the internet was only 0.8%.The incidence of suspected zoster sine herpete was only 0.1%. Conclusions: The treatment methods for PHN vary among hospitals. The establishment of treatment recommendation for PHN treatment is necessary. In addition, public relations activities are required in order to inform the patients of PHN treatments by pain clinicians.

Dynamic Remote User Trust Evaluation Scheme for Social Network Service (소셜 네트워크에서 원거리 노드를 고려한 동적 사용자 신뢰도 평가 스킴)

  • Kim, Youngwoong;Choi, Younsung;Kwon, Keun;Jeon, Woongryul;Won, Dongho
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.24 no.2
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    • pp.373-384
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    • 2014
  • The social network service is the bidirectional media that many users can build relations not only friends but also other people. However, a process to approach in the social network is so simple that untrustable information, which malignant users make, is spreaded rapidly in many the social network uses. This causes many users to suffer material or psychological damages. Because of openness in the social network, there will be higher risk of the privacy invasion. Therefore, sensitive information should be transferred or provided only to reliable users. In general, because many users exchange among one hops, many researches have focused on one hop's trust evaluation. However, exchanges between users happen not only one joint bridege but also far nodes more than two nodes on account of dense network and openness. In this paper we propose the efficient scheme combining transitivity and composability for remote users.

The present status of breast feeding practice according to the postpartum period (산후 경과별 모유수유실태)

  • Park, Ok-Hee;Kwon, In-Soo
    • 모자간호학회지
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    • v.1
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    • pp.45-58
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    • 1991
  • The purpose of this descriptive study was to investigate the determinants of mother's choice of infant feeding method on immediate postpartum period & the breast feeding practice after 1, 2, 3, 4, 5months. The subjects were 170 mothers who were delivered at 2 hospital, 2 OBGY clinics, 1 midwifery in Jinju, the data were collected from Jan. 1 to Feb. 20 of 1991, form each subject at two periods of time ; postpartum 2 or 3 days via interview, 5months via telephone interview. The results were as fellows : 1. The propotion of mother planned exclusive breast-feeding was 66.5%, milk feeding 17.6%, mixed feeding 15.9%, End 38.9% of mothers planned to breast-feed their infants for 4-6moths, 25.7% for more than 12 months. The major reasons for selection of milk feeding method were the presence of mother's job(26.7%), the conditions of breast & milk production(23.7%). 2. There were significant relations between the choice of feeding method & the presence of s job(p<.01), & parity(p<.01). 3. The percentages of subjects that were received education about the advantages & method of breast feeding were 63.5%, 38.2%, respectively, & the informants were mass media, 89.8%, 81.5%. 4. The most of mothers had the knowledge about the advantages of breast feeding. 5. The percentage of mothers that practiced breast feeding on postpartum were 75.9%. 6. The rates of breast feeding practice by duration were more than 5months, 60.5%, 1 month, 27.1%, 2-4 months. 12.3%. 7. The reasons for the stop of breast feeding were the decrease of milk volume(22.9%), the presence of mother's job(17.4%). 8. The duration of breast feeding practice were differed significantly by the presence of mother's job, type of delivery, rooming-in, planned duration of breast feeding, the first feeding time.

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A Study on Characteristics of the Type of Interactive Broadcast Program in Korea (국내 양방향 방송 프로그램 유형 특징에 관한 연구)

  • PARK, JIN SIK;KIM, SUNG HOON
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.4
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    • pp.209-215
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    • 2019
  • The purpose of this study is to suggest the development of interactive services and technologies in the media industry. Through the analysis of domestic two-way broadcasting contents service, this study analyzed platform and services type according to service type of terrestrial broadcasting, SO operator and Telco. Also, by identifying the characteristics of interactive programs(open, interactive, personalized, stereoscopic), this study propose important convergence possibilities of the future providers and development plans through supporting technologies and services for each characteristic. In the case of terrestrial broadcasters, ARS, web sites and mobile apps were mostly provided in both directions, and SO and satellite broadcasting operators were found to provide diversity in interactive service operation using data domain. In the case of IPTV companies, most of them provide interactive services with additional video or information service through adjustment button or app, and cable TV operators had more adjustment data broadcasting than exclusive use data broadcasts. Therefore, domestic interactive broadcasting service type needs convergence type of revenue model needs and needs to be converted into new competitive interactive broadcasting program service environment.