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http://dx.doi.org/10.13089/JKIISC.2014.24.2.373

Dynamic Remote User Trust Evaluation Scheme for Social Network Service  

Kim, Youngwoong (Sungkyunkwan University)
Choi, Younsung (Sungkyunkwan University)
Kwon, Keun (Sungkyunkwan University)
Jeon, Woongryul (Gwangju University)
Won, Dongho (Sungkyunkwan University)
Abstract
The social network service is the bidirectional media that many users can build relations not only friends but also other people. However, a process to approach in the social network is so simple that untrustable information, which malignant users make, is spreaded rapidly in many the social network uses. This causes many users to suffer material or psychological damages. Because of openness in the social network, there will be higher risk of the privacy invasion. Therefore, sensitive information should be transferred or provided only to reliable users. In general, because many users exchange among one hops, many researches have focused on one hop's trust evaluation. However, exchanges between users happen not only one joint bridege but also far nodes more than two nodes on account of dense network and openness. In this paper we propose the efficient scheme combining transitivity and composability for remote users.
Keywords
Trust Evaluation Scheme; Transitivity; Composability; Social Network Service;
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Times Cited By KSCI : 2  (Citation Analysis)
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