• Journal of Broadcast Engineering
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• v.14 no.5
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• pp.573-588
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• 2009

In this paper, we propose a novel video quality degradation monitoring scheme titled VR-VQMS(Visual Rhythm based Video Quality Monitoring Scheme) over an IPTV service prone to packet losses during network transmission. Proposed scheme quantifies the amount of quality degradation due to packet losses, and can be classified into a RR(reduced-reference) based quality measurement scheme exploiting visual rhythm data of H.264-encoded video frames at a media server and reconstructed ones at an Set-top Box as feature information. Two scenarios, On-line and Off-line VR-VQMS, are proposed as the practical solutions. We define the NPSNR(Networked Peak-to-peak Signal-to-Noise Ratio) modified by the well-known PSNR as a new objective quality metric, and several additional objective and subjective metrics based on it to obtain the statistics on timing, duration, occurrence, and amount of quality degradation. Simulation results show that the proposed method closely approximates the results from 2D video frames and gives good estimation of subjective quality(i.e.,MOS(mean opinion score)) performed by 10 test observers. We expect that the proposed scheme can play a role as a practical solution to monitor the video quality experienced by individual customers in a commercial IPTV service, and be implemented as a small and light agent program running on a resource-limited set-top box.

• Journal of Information Processing Systems
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• v.5 no.1
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• pp.25-32
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• 2009

It is absolutely essential to implement advanced IP network technologies such as QoS, Multicast, High Availability, and Security in order to provide real-time services like IPTV via IP backbone network. In reality, the existing commercial networks of internet service providers are subject to certain technical difficulties and limitations in embodying those technologies. On-going research efforts involve the experimental engineering works and implementation experience to trigger IPTV service on the premium-level IP backbone which has recently been developed. This paper introduces the core network technologies that will enable the deployment of a high-quality IPTV service, and then proposes a suitable methodology for application and deployment policies on each technology to lead the establishment and globalization of the IPTV service.

• The Transactions of the Korean Institute of Electrical Engineers P
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• v.60 no.3
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• pp.155-160
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• 2011

IPTV functions not only as media player that does play the broadcasting industry's contents, also as the gateway is guaranteed of QoS(Quality of Service). This is for free contents-sharing that device stores contents using home network circumstance, and is for watching with seamless network service. Also this have required next QoS model that can handle stably as it may contain more data of the small computing device in next generation home system. We need ubiquitous-oriented QoS's design and development project that focuses on internal and external media service, not the existing QoS nor one-sided QoS of media sevice industry. This paper focuses on network module development. This supports IPTV in media industry and two-way capability of QoS highlighting multimedia service in network industry. In additional, this can handle stably the multiplex signal of USN/RFID as the representative ubiquitous and home network that services high-speed wire and wireless interface, and support the seamless u-QoS.

• Journal of Broadcast Engineering
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• v.19 no.3
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• pp.385-395
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• 2014

This study analyzes empirically main factors of willingness-to-pay for mobile IPTV emphasized as a key service in mobile environment. By structure equation analysis, the results shows that service diversity has influence on usefulness and service quality influences both usefulness and ease-to-use. Secondly, usability has positive impact on attitude and satisfaction. Thirdly, attitude and satisfaction influence willingness-to-pay. These result mean that quality assurance(ex, QoS) and improvement of usability are essential for revenue improvement revenue in mobile IPTV. And also this study can give empirical implications for service portfolio, pricing and bundling strategy as a leading study for mobile IPTV.

• Journal of The Korean Association of Information Education
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• v.14 no.4
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• pp.571-588
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• 2010

IPTV, a convergence service of broadcasting and communication, draws an attention as an educational media that provides various advantages including top quality of screen, easy access, and protection from harmful contents. In addition, a successful IPTV learning requires learners' active participations. Yet, the research on educational applications of IPTV is at the early stage focusing on teachers and developers' perspectives. Therefore, the present study conducted a survey on learners' current IPTV usage and intentions to use. Reflecting the results of the survey, we developed learner-centered IPTV learning scenarios based on self-regulated learning strategies and suggested its implementations.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2009.01a
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• pp.250-253
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• 2009

This paper presents NR (No Reference) Quality assessment method for IPTV or mobile IPTV. Because No Reference quality assessment method does not access the original signal so it is suitable for the real-time streaming service. Our proposed method use decoding parameters, such as quantization parameter, motion vector, and packet loss as a major network parameter. To evaluate performance of the proposed algorithm, we carried out subjective test of video quality with the ITU-T P.910 ACR (Absolute Category Rating) method and obtained the mean opinion score (MOS) value for QVGA 180 video sequence coded by H.264/AVC encoder. Experimental results show the proposed quality metric has a high correlation (84%) to subjective quality.

• Information Systems Review
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• v.10 no.3
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• pp.39-64
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• 2008

As digital convergence evolves, it is expected that the market of IP-based services like VoIP and IPTV will be expanded. In particular, IPTV market is expected to attract consumers' attention through various interactive services offering a variety of experiences to consumers. Interactivity sets apart old media from new one in terms of how to mediate effects of user satisfaction. The object of this study is to investigate (1) multi-dimensional Interactivities in an interactive medium based on IP and relationship among them, and (2) significant factors affecting cognitive absorption of interactive media users. This study aims to provide implications on how to develop strategies for IP-based media including e-learning system.

• Journal of Broadcast Engineering
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• v.12 no.2
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• pp.93-101
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• 2007

In heterogeneous networks SVC (Scalabile Video Coding) will be used for IPTV service. This paper analyses how to determine the optimal inter-layer reference scheme according to final level to be displayed in hybrid scalable coding which consists of spatial, quality and temporal layer. It determines where to stop layering quality layer stacks in lower spatial layer according to the relationship between noise induced by loss of high frequency component eliminated by filter in order to get rid of aliasing when spatial layering is processed and noise induced by quantization when quality layering is processed. This paper shows the choice of the level of layering between spatial and quality to get better coding efficiency and then presents what is needed for determining it.

• The Journal of Society for e-Business Studies
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• v.16 no.4
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• pp.283-299
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• 2011

In this paper, we draw upon Task-Technology Fit theory to investigate the fit attributes which impacted on customer preference over three virtual shopping channels which included TV home shopping, Internet shopping, and broadband applications, i.e. IPTV. The fit attributes also reflected the product category contingency, which is classified based on the degree of quality assessing difficulty on the web, such as quasi-commodity, look and feel goods, and look and feel with variable quality goods. Using the collected survey data, we employed stepwise regression analysis to validate the fit attributes in the context of performing virtual shopping task via those three distinctive media technologies. Furthermore, through ANOVA test with Duncan statistics, we reported comparative intensity of the valid fit attributes across the product categories and distinct media technologies. The results validated four critical fit attributes and significant distinctions among product categories and three virtual shopping channels. The findings provide practical insights in distribution channel design exploiting digital convergence technologies.

• Journal of Broadcast Engineering
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• v.18 no.2
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• pp.283-296
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• 2013

Various video services with networks are increasingly available as smart phones, computers and IPTV are widely used. However, transmission over networks may experience transmission errors due to traffic increases and noise. As a result, video quality may suffer. Therefore, quality monitoring emerges as an important issue. In this paper, we propose a video quality assessment method using bit stream information. The video quality metric is calculated using header information and ES (elementary stream) information. To assess performance of the proposed algorithm, subjective quality assessment tests are conducted (VGA resolution). It is shown high correlation between subjective result and the proposed method.