• Title/Summary/Keyword: Media Coverage Analysis

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A Study on Media Coverage and Recognition Type of Users about Ubiquitous Environment (유비쿼터스 환경에 대한 언론보도와 수용자의 인식유형에 관한 연구)

  • Ryu, Seung-Kwan;Lee, Jei-Young
    • Korean journal of communication and information
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    • v.32
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    • pp.169-207
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    • 2006
  • This study conducted both a content analysis and Q-methods analysis in order to find media coverage and recognition type of users about ubiquitous environment in digital online age. The perception type of this study were divided into four types in all through Q-methodology. Above all, this study investigated three research problems. First, how is the type of the perception divided into the subjectivity by recognition-characteristic on ubiquitous environment in Korea? Second, what is a trait of character in these same or different types? Third, how did news media cover ubiquitous phenomena overall? Fourth, is there any difference between media coverage and audiences' perception about ubiquitous phenomena? The results show that audiences seem to generally follow the frames that mass media provide. In addition, however, the audiences tend to recognize ubiquitous environment based upon their own schema as following four types: 1. Positive Universality Leading Type, 2. Uncertain Prudence Preference Type, 3. Future Cultural Enjoyment Type, 4. Negative Effect View Type. This study suggests that every efforts such as technology and policies that can improve the quality of ubiquitous environment in Korea should be accompanied.

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How "Covid-19" Affected Reporters' News Coverage?: Focusing on Reporters' Perception of Changes in Work Environment Before and After the Pandemic (코로나 19는 기자들의 취재관행에 어떤 영향을 주었나?: 팬데믹 전후의 근무형태 변화에 대한 기자 인식을 중심으로)

  • Yang, Young-Yu
    • The Journal of the Korea Contents Association
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    • v.21 no.5
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    • pp.11-21
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    • 2021
  • The purpose of this study is to explore and analyze how the Covid-19 pandemic has affected the reporting practices and news production of the reporters working with Korean media over the past one year. To this end, this study has conducted in-depth interviews with reporters working with daily newspapers, news agencies, and broadcasting companies. The analysis of the interviews resulted in the following generalizations. The reporters are working at home, which was never experienced before the Covid-19 pandemic, and they have difficulties in covering their reporting beats because they have little or no access to contact points. The reporters rely heavily on indirect coverage and online briefings via phones or SNS because they have difficulties in meeting news sources in person. As a result, the diversity of news contents and the media's on-site monitoring functions has been severely weakened. In addition, the reporters have no chances to both exchange ideas with fellow reporters and to transfer the know-how of collecting news items to their juniors. This paper has also discussed the disruption of practices that the ongoing Covid-19 has brought to the media ecosystem from a variety of perspectives.

The Study on the Selection of Revegetation Methods on Weathered Granite Cut-soil Slopes (화강풍화토 흙깎기 비탈면 녹화공법 선정 방안 연구)

  • Kim, Nam-Choon
    • Journal of the Korean Society of Environmental Restoration Technology
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    • v.19 no.2
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    • pp.121-135
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    • 2016
  • The present study is an analysis of the monitoring results of the four areas that underwent the experimental construction of Straw-net+seedspray, Vegetation media spray method(t=2cm), and Vegetation media spray method(t=3cm), with the purpose of selecting the adequate revegetation of cutting slopes in weathered granite soil. Cutting slopes are mostly designed in the Straw-net+seedspray method, but since weathered granite soil slopes tend to have an infertile soil quality that runs down, it is difficult for seed germination and growth. It is difficult to apply Straw-net+seedspray to weathered granite soil slopes considering the germination rate and coverage rate of the Straw-net+seedspray method, which accompanies erosion and scouring. The final conclusions are summarized as follows. First, Straw-net+seedspray has difficulty recruiting plants to infertile weathered granite soil, which results in a lower coverage rate and fewer species, so it is not adequate construction method. Second, Vegetation spraying methods with wet media are more advantageous in early revegetation. The wet construction methods are faster than the dry construction methods in terms of early germination and its early growth are more excellent. Third, when constructing Vegetation spray methods with dry media, it were more advantageous if the thickness was thicker. When the soil-media is thicker, the soil is resilient to droughts, so the thickness must be flexibly applied according to the soil quality and slant of the weathered granite soil slope. The present study is a monitoring result for some areas of Gangwon-do, so its results may differ from other areas.

The Construction of CEO Image and the Stock market Evaluation: The Case of AOL Time Warner (미디어의 CEO 이미지 재구성과 주식 평가: AOL Time Warner의 사례분석)

  • Jung, Jae-Min
    • Korean journal of communication and information
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    • v.34
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    • pp.244-274
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    • 2006
  • To explore the social construction of the concept of leadership, image of media mogul depicted in the popular business newspaper, the Wall Street Journal, was analyzed. Then, the reconstructed image of the CEO was compared with the firm's stock price change to see their relationship, if any. This paper focused on the case of Steve Case (previous chairman of AOL Time Warner), who was the leader of the world largest media company. The period for the analysis was three years and five months from his inauguration(January 2000) to the resignation(May 2003). In general, CEO of a firm represents the firm itself. Thus, the image of the CEO is highly transcends to the image of the firm as well. Consequently, the image of CEO might have an impact on the firm's performance. Since business newspaper works as one of the most important information intermediaries in the stock market, the image of CEO constructed in the newspaper might be a critical indicator for the investors. The results revealed that media coverage of Steve Case was commensurate with the financial performance, particularly stock price change of the AOL Time Warner.

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The Resourcefulness of Sponsored Contents on Social Media -A Netnographic Approach to Customer Inspiration Cues-

  • Hyunjeong, Rhee;Kyu-Hye, Lee
    • Journal of Fashion Business
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    • v.26 no.6
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    • pp.116-132
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    • 2022
  • Fashion marketing activity performed by social media influencers (SMIs) has grown exponentially in the past years. Research regarding their marketing power is often discussed in the context of sponsorship disclosure, in order to overcome obstacles of impending regulations that may endanger the authenticity SMIs are perceived to have compared to traditional marketing agents. Upon recent heterogeneous findings, a netnographic approach was taken to examine the actual sponsored posts of SMIs on Instagram. Based on two representative cases that received media coverage, a qualitative analysis of 1,058 comments on Instagram showed customer inspiration and informational social influence regardless of sponsorship disclosures present. Regarding customer inspiration, high frequency of comments including choice imitation intentions was observed. Under certain conditions, customer responses were focused on the SMI's expertise irrespective from the brand being endorsed. Findings show future implications from both an academic and industry-focused perspective for future potential of SMIs in fashion marketing.

The Media Coverage of Industrial Disaster in Korea A Case of Samsung Workers' leukemia (언론이 산업재해를 보도하는 방식에 관한 연구 삼성 백혈병 사태의 경우)

  • Pang, Huikyong;Won, Yongjin
    • Korean journal of communication and information
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    • v.79
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    • pp.40-69
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    • 2016
  • This study examines how the Korean media has covered the leukemia case of Samsung workers. The news articles on the cases, published in the three terrestrial broadcasting stations, the five major newspapers, progressive Internet news media, conservative Internet news media, and business newspapers between 2007 and 2015, were retrieved and analyzed. Four characteristics of news reports were discovered as following: First, while conservative news media and business news media have exnominated the first phase of the case in which a civil organization Sharp claimed that Samsung workers had leukemia from their workplace; they have nominated the second phase of the case in which Samsung attempted to solve the problem by compensating the victims for their disease. Second, the media generally have displayed more interests in the results than in the causes of the case. Third, the conservative press and business newspapers have reported the case in favor of Samsung rather than laborer victims. Fourth, the conservative press have deployed market-friendly discourses, rather than problematizing the state and civil society. Through an abduktive analysis, this study argues that except the Hangyore and Kyunghyang Shinmun, most of the Korean media, assuming pro-business attitude, do not question or clarify where the responsibility of the industrial disaster lies by displaying their interests in the phase of solution, not in the phase of cause.

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A Corpus-Based Longitudinal Study of Diction in Chinese and British News Reports on Chang'e Project

  • Lu, Rong;Xie, Xue;Qi, Jiashuang;Ali, Afida Mohamad;Zhao, Jie
    • Asia Pacific Journal of Corpus Research
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    • v.3 no.1
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    • pp.1-20
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    • 2022
  • As a milestone progression in China's space exploration history, Chang'e Project has attracted a lot of media attention since its first launching. This study aims to examine and compare the similarities and differences between the Chinese media and the British media in using nouns, verbs, and adjectives to report the Chang'e Project. After categorising the documents based on specific project phases, we created two diachronic corpora to explore the linguistic shifts and similarities and differences of diction employed by the Chinese and British media on the Chang'e Project ideology. This longitudinal study was performed with Lancsbox and the CLAWS web tagger through critical discourse analysis as the theoretical framework. The findings of the current study showed that the Chang'e Project coverage in both media increased on an annual basis, especially after 2019. In contrast to the objectivity and positivity in the Chinese Media, the British Media seemed to be more subjective with more appraisal adjectives in the news reports. Nonetheless, both countries were trying to be objective and formal in choosing nouns and verbs. Ideology-wise, the Chinese news media reports portrayed more positivity on domestic circumstances while the British counterpart was typically more critical. Notably, the study outcomes could catalyse future research on the Chang'e Project and facilitate diplomatic policies.

Analysis on Negative Media Report of Wolsong Nuclear Power Plant's Heavy Water Leakage: Analysis on Daily Newspaper Report of Wolsong Nuclear Power Plant's Heavy Water Leakage Incident during the Month of October 1999 (월성 원자력발전소 중수 누출에 대한 언론의 부정적 보도 분석 : 주요 일간지의 1999년 10월 한 달간 월성 원자력발전소 중수 노출 사고 기사 내용 분석)

  • Lee, Sang Dae
    • Journal of Energy Engineering
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    • v.21 no.3
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    • pp.203-210
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    • 2012
  • Nuclear power provides 30% of our country's power, which acts as one of the most important power sources. But on March 11, 2011, the earthquake that hit Northeast Japan with a 9.0 magnitude, known as the Fukushima Reactor Leak Incident has created fear in the public's mind that 'nuclear power is unstable'. The reason for such distrust are many but inaccurate reports of the incident by the media has added to the fear. This paper will analyze the contents of the media report of the heavy water leakage in reactor 3 at the Wolsong Nuclear Power Plant on October 4, 1999 to discover the problematic areas and ascertain a more appropriate method of media coverage.

Framing North Korea on Twitter: Is Network Strength Related to Sentiment?

  • Kang, Seok
    • Journal of Contemporary Eastern Asia
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    • v.20 no.2
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    • pp.108-128
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    • 2021
  • Research on the news coverage of North Korea has been paying less attention to social media platforms than to legacy media. An increasing number of social media users post, retweet, share, interpret, and set agendas on North Korea. The accessibility of international users and North Korea's publicity purposes make social media a venue for expression, news diversity, and framing about the nation. This study examined the sentiment of Twitter posts on North Korea from a framing perspective and the relationship between network strengths and sentiment from a social network perspective. Data were collected using two tools: Jupyter Notebook with Python 3.6 for preliminary analysis and NodeXL for main analysis. A total of 11,957 tweets, 10,000 of which were collected using Python and 1,957 tweets using NodeXL, about North Korea between June 20-21, 2020 were collected. Results demonstrated that there was more negative sentiment than positive sentiment about North Korea in the sampled Twitter posts. Some users belonging to small network sizes reached out to others on Twitter to build networks and spread positive information about North Korea. Influential users tended to be impartial to sentiment about North Korea, while some Twitter users with a small network exhibited high percentages of positive words about North Korea. Overall, marginalized populations with network bonding were more likely to express positive sentiment about North Korea than were influencers at the center of networks.

Analysis of Field Test Results of Digital TV On-Channel Repeaters (지상파 DTV 동일채널 중계기 필드테스트 결과 분석)

  • 서영우;목하균;권태훈
    • Journal of Broadcast Engineering
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    • v.7 no.1
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    • pp.10-20
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    • 2002
  • In order to fill the gaps in DTV coverage, KBS Technical Research Institute has researched on DTV on-channel repeating systems as well as DTV translators. The on-channel repeater can reuse frequency resources for expanding service coverage. but it has also many restricts in applications for ATSC DTV system. Thiss Paper compares two kinds of DTV on-channel repealer systems and also presents field test results of both systems. From these results, we Infer their characteristics and summarize the conditions and possibilities of the application for our broadcasting networks.