• 통상정보연구
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• 제9권2호
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• pp.161-182
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• 2007

The objective of this paper is to examine the competitiveness of Korean export firms in EU market. In this study, market share index, RCA index, trade specialization index, and market competitiveness index were used as an analytical tool. On the market share index, Korea had a large market share in the SITC section 7(machinery and transport equipment) market in EU. On the RCA index, Korea appeared to have high export competitiveness in the electrical machinery, apparatus and appliances, n.e.s.(not elsewhere specified[stated]), and electrical parts thereof (77), travel goods, handbags and similar containers(83), textile yarn, fabrics, made-up articles, n.e.s., and related products(65), and iron and steel(67) division. On the trade specialization index, however, Korea appeared to tend to decline generally. On the market competitiveness index, Korea appeared to have competitive advantage in the iron and steel(67), machinery specialized for particular industries(72), office machines and automatic data-processing machines(75), electrical machinery, apparatus and appliances, n.e.s., and electrical parts thereof(77), road vehicles(78), and other transport equipment(79) division; but in 29 divisions, the index indicates that Korean firms' competitiveness was low. Finally, the authors discuss the implications of these findings and offer directions for future study.

• 통상정보연구
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• 제11권1호
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• pp.139-155
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• 2009

This study investigates empirically the export competitiveness of Korea and Japan in America by calculating 4 indexes such as market share index(MSI), export similarity index(ESI), market comparative adventage index(MCAI) and market share expansion ratio(MSER)-export similarity deepening ratio(ESDR). The empirical finding of this analysis shows that Korea is competitive in the labor-intensive products and Japan in the technology-intensive products. This result also meets the general understandings that Japan is superior to Korea in the export competitiveness such as value added of goods, etc. Therefore, in order to strengthen the export competitiveness of Korea in the US market, it's desirable for our firms and government to improve the quality of product ranges by developing technologies focused on the higher value-added products.

• 유통과학연구
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• 제13권8호
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• pp.5-14
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• 2015

Purpose - This study undertakes to examine the automotive trade structure between Korea and Russia to accelerate economic cooperation and pinpoint trade discrepancies to increase trade volume through improved policies, eventually finding ways for trade expansion. Research design, data, and methodology - To analyze trade decision factors for both countries, the Index of trade specialization invented by trade specialization theory, is used. Although specific factors should materialize in the trade decision analysis, realistically, concrete explanations are difficult as many unsolved factors are involved as well as their complexities Results - First, to assess comparative market competitiveness, the Index describes A value/B value, representing the Korean versus the Russia market share and the Korean market share versus the world. Second, the index shows that Korea is taking comparative advantage of its export specialization. Third, the RCA indices show considerable improvement compared to 2000. Conclusions - This research used a quantitative approach to examine trade specialization and examined a comparative advantage index of market share to see how inter-trade relations have changed over the past 10 years.

• 아태비즈니스연구
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• 제8권1호
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• pp.67-77
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• 2017

The purpose of this study was to analysis Korean market competitiveness of Chinese metal items. Methods of analysis were Market Share Index, Market Comparative Advantage. The data was collected through Korean Materials & Components Technology Network and period of analysis were 2009-2016. Chinese main 6 metal items which recorded high-ranked export sum and exported to Korea in 2009-2016. From this study, following results were found. i) In searching trade balance aspects through MSI, highly ranked Chinese metal items in Korea market were steel rolling, pressing&elongation products, steel tubes, steel casting industry. ii) In searching market advantage aspects through MCA, Chinese metal items have strong competitiveness in Korea market. especially, steel rolling, pressing & elongation products, steel tubes, steel casting industry had strong competitiveness in Korea Market. In conclusion, we found that most of Chines metal items have competitiveness in Korea market. Especially, steel rolling, pressing & elongation products had very strong competitiveness in Korea market.

• 국제지역연구
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• 제12권3호
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• pp.517-545
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• 2008

본 연구에서는 한 중 IT산업의 기업 및 경쟁력 분석, 수출입구조를 통해 전반적인 무역의 흐름을 알아보고 정보통신기기 분야인 통신기기, 정보기기, 방송기기, 부품 등 4개 분야에 대해 무역집중도(Trade Intensity), 현시비교우위지수(Revealed Comparative Advantage), Grubel-Lloyd 지수, 불변시장점유율(Constant Market Share) 등으로 한 중 무역구조를 분석하였는데 그 결과는 다음과 같다. 첫째, 한국은 2004년 이후 3개 기업이 글로벌 500대 기업 리스트에 등재되어 왔으나 중국기업들이 평균 2.25개로 한국을 바짝 쫓아오는 상황에 직면해 있다. 둘째, 무역집중도 지수 분석결과 2002년보다 2007년에 4.57% 증가하여 한 중 간 통신기기에 관한 교역의 긴밀도가 높아지고 있음을 알 수 있었다. 셋째, 현시비교우위지수(Revealed Comparative Advantage)와 Grubel-Lloyd 지수의 분석결과 한국 정보통신기기는 비교열위에 있지만 수출입 구조에서는 흑자를 내고 있다. 넷째, 최근 들어 중국 수입시장에서 상당수 정보통신기기 제품의 시장점유율은 경쟁력과 상품공급구조의 변동으로 시장점유율이 하락하였다. 현재 한 중 정보통신기기 분야의 무역구조 변화와 중국수입시장에서 시장점유율 하락의 어려움을 국내 IT산업이 한 단계 도약할 수 있는 계기로 삼아야 할 것이다.

• 한국병원경영학회지
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• 제23권1호
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• pp.41-50
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• 2018

The purpose of this research is to evaluate Brand Value by using the K-BPI(Korea Brand Power Index) of Korea Management Association which is based on consumer awareness, as well as to identify how Brand Value which is composed of top of awareness, unaided awareness, aided awareness, image, possibility of purchasing, preference, affects on the Market Share perceived by consumers. This research subjects were 10 hospitals with more than 1,000 beds in Seoul and Gyeonggi-do, and survey subjects were 20 or older adults living in the metropolitan area of Korea. Using K-BPI for measuring Brand Value and used calculation of Market Share according to consumer preference model for measuring Market Share. The major results of this research are as follows: First, this research identified that the top 5 hospitals of largest hospitals in metropolitan area measured by using K-BPI and Market Share were same hospitals as Big 4 hospitals of previous research evaluating the comprehensive competitiveness of hospitals and also same as hospitals that appeared recently. Second, Big 5 hospitals ranked first to fifth in both Brand Value and Market Share. To identify the relationship between K-BPI items(top of awareness, unaided awareness, aided awareness, image, availability, preference) and Market Share, multiple linear regression was used by dividing 5 upper and 5 lower group of hospitals per each. The group of 5 upper hospitals had a significant effect on Market Share, with 'top of awareness', 'unaided awareness', 'aided awareness'. The group of 5 lower hospitals had a significant effect on Market Share with 'unaided awareness', 'aided awareness'. The results of this study and hospitals of the first to third hospitals published in the K-BPI press release reported by KMAC in 2017, and the previous studies evaluating the comprehensive competitiveness hospitals, all had one thing in common that Big 4 hospitals ranked high position. This suggests that evaluation of Brand Value also can be a evaluation measure of hospital. A new competitiveness of hospital is expected by managing brand awareness to have a brand competitiveness and by securing intrinsic Market Share of consumer to reach hospital use ultimately.

• The Journal of Asian Finance, Economics and Business
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• 제3권4호
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• pp.17-24
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• 2016

The purpose of this paper is to understand the underlying dynamics for the share market bubbles in China during the most recent decade. By using the behavioral finance theory and the Shanghai Composite index prices during the periods from 2005 to 2008 and from 2014 to 2015 as the study samples, we find that the large volatilities in the Chinese share market are closely related to information blockage, which impedes share prices to timely respond to economic conditions as well as external shocks and increases (decreases) the demand of shares when the supply is difficult to adjust. Although the Chinese government has introduced a series of programs designed to increase more reliable information to the public, the share market still tends to confront issues of information asymmetry. The potential reason is that the reforms did not change the long-stand situation in China, where individuals or groups related to government bureaucracy who play a dominant role in the society are given priority to gain access and obtain information that benefits. By identifying the main reasons for the large volatilities in the market, policy makers are given advice as to which areas they may need to focus on to improve future market performance.

• 아태비즈니스연구
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• 제14권1호
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• pp.439-451
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• 2023

Purpose - Market structure is crucial to identify as it defines the market states for new and existing container ports to perform within a given region. the study aims to compare the major ports in the Bay of Bengal in the context of Chittagong Port. Design/methodology/approach - For this study, the past 9 years of container volume data have been collected and analyzed through the HHI index, BCG matrix and shift effect analysis. Based on the analysis, this study has found that the Chittagong Port is in an oligopoly competitive market structure. Findings - The findings have shown that port in low market share and low growth in very recent years with the moderately concentrated ports HHI index. The shift effect analysis shows that the container volumes shifted from one port to another in the 2019 and 2020 periods. This study is the pioneer study in the Bay of Bengal region to identify the market structure, analyze market share and growth, and analyze the market concentration. Research implications or Originality - Future recommendations for the port authority is to take advantage of geolocation; attract international; tax exemption, faster clearance process, reduced waiting charges; increasing storage and technological machinery; promoting maritime logistics education; promoting Chittagong tourism; collaboration with other countries. Also, this study can be used as basic data for the establishment of a new supply chain between Korea and Southwest Asia for the Korean government and companies.

• 통상정보연구
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• 제12권4호
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• pp.327-344
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• 2010

This study intends to analyze the trade competitiveness of Korean films in international markets. Under environmental of film industry, Korean films could be doing better. But the Key success factors Korean films in the foreign markets are the improvement of contents Quality and the diversification of trade market. Namely, Our films is mainly exporting Japanese market and the import depends upon American films. In case the trade specialization index(TSI), The international competitiveness of Korean films shows lower import specialization, by virtue of export increasing of Japan, Europe and other markets in 2000's. On the other hand, The Export Market Share has shown similar pattern to main markets except Japanese market, and the import was almost similar to trend in foreign markets except American films. Consequently the present film strategies and polices that delight limited markets will not be compete in global markets, Korean films or contents is merely called by that name.

• 통상정보연구
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• 제10권1호
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• pp.175-191
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• 2008

Materials Industry has a very large ripple effect on national economic development. Nevertheless, Korea has been passing over importance of this Industry. So, this study examined competitiveness on ten chief exporting items to U.S.A market based on the understanding of vital role of materials industry in the national economy. Analyzing methods were Market Share, Trade Specialization Index(TSI), and Market Comparative Advantage(MCA) and the data were collected through parts and materials statistical data which produced by Korean Commerce and Industry Minister. From this study, following results were found. i) Highly ranked items of U.S.A market share were chemical fiber drapery weaving, synthetic fiber. These items commanded over 10% share of the same market and tire, steel wire occupied 9.05%, 8.65% respectively. ii) In searching trade balance aspects through TSI, tire and steel wire secured very powerful competitiveness among examined items in trading with U.S.A. while synthetic resins and other plastic material were very weak competitiveness in the same market. iii) Analysis results of market competitiveness by MCA, indicated that chemical fiber drapery weaving, synthetic fiber and tire ensured high-powered competitiveness in U.S.A Market. Therefore, these items would be positioned as main items in the market.