• Title/Summary/Keyword: Market Share

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신세계인터내셔널 경영사례

  • 정용화
    • Proceedings of the Korean DIstribution Association Conference
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    • 1999.11a
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    • pp.13-17
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    • 1999
  • ㆍ Market Share 가 미미한 업종 (I.B.M 사례) ㆍ섬세하고 발빨라야 하는 업종 (Owner Business) ㆍ규모의 경제 또는 자본의 우위로 경쟁력을 확보하기 어려운 업종 (중소기업형) ㆍ전폐업율이 높은 업종 (30%만이 살아남는 업종) (중략)

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Consumer's Preferences for Fish Farm HACCP Certification : An Application of Conjoint Analysis (컨조인트 분석을 활용한 양식장 HACCP 인증 선호도 분석)

  • Kim, Ji-Ung;Park, Ji-Hyeon
    • The Journal of Fisheries Business Administration
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    • v.51 no.2
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    • pp.1-13
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    • 2020
  • The purpose of this study is to analyze consumer preference for fish farm HACCP certification using conjoint analysis. This study used raw flatfish product to evaluate the fish farm HACCP. In this study, 500 consumers were surveyed using panel survey and stratified sampling. In the recognition analysis, the farm HACCP certification system was found to be highly recognized by consumers. It can be seen that the brand assets accumulated by existing food and agricultural HACCP certification were transfered to the fish farm HACCP and absorbed. Consumers perceived fish farm HACCP certification as similar one with existing food and agricultural HACCP. Conjoint analysis evaluated three levels factors. The attributes and levels evaluated were : price(25,800 won, 28,400 won, 31,000 won), certification(fish farm HACCP, seafood traceability, and non certified), and origin(domestic, JEJU, and WANDO). The important levels were in order of price(40.8%), certification(30.2%) and origin(29.0%). We found that consumers give higher utility to fish farm HACCP certification compared with non certified and seafood traceability certification. Market simulation results showed that the fish farm HACCP product has 12%p higher market share than non certified products. Seafood traceability certification showed 4.6%p higher market share than non certified products.

A Study for The Pharmaceutical Pricing Standard of the National Health Insurance in Japan (일본의 건강보험 약가 산정기준에 관한 연구)

  • Ryu, Chung-Kul
    • Korea Journal of Hospital Management
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    • v.14 no.4
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    • pp.52-70
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    • 2009
  • This study is to analyse the reimbursement prices of drugs in Japan. Japan has the world's second-largest pharmaceutical market, and the world's largest price-controlled pharmaceutical market. The reimbursement prices of new drugs in Japan are determined by confidential negotiations between the manufacturer and the Japanese Ministry of Health, Labor, and Welfare. Pharmaceuticals account for a larger share of total healthcare expenditures in Japan than in most other major pharmaceutical markets such as France, Germany, United Kingdom and United States. Prescription drugs' share of total healthcare spending has slightly increased in recent years, from 20.2% in 2000 to 21.5% in 2004, the most recent year for which data are currently available. This trend is attributable to the effect of the Japanese rapidly aging population that stimulates demand for healthcare services. There are several method of price setting for drugs as below. First, on the initial pricing of branded drugs, is the similar-efficacy pricing method and cost calculation method. Second is postmarketing price changes which are biennial price revisions under the rule of National Health Insurance. Third is the rule of the generics price. Recently, the generics market is expanded because there are increasing numbers of hospitals by DPCs(Diagnosis-procedure Combinations).

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The Emergence of Competitiveness in Korea-China Ship Distribution Industry

  • Lee, Jae-Sung;Kim, Yung-Keun;Noh, Hyun-Soo
    • Journal of Distribution Science
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    • v.13 no.7
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    • pp.11-18
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    • 2015
  • Purpose - This paper reviews the changes in the ship export and import structure between Korea and China. It utilizes the comparative advantage trade theory to analyze time-series statistical data from the market share index, revealed comparative advantage index (RCA), and trade specialization index(TSI). Research design, data, and methodology - Based on their economic phases, both Korea and China have similar country characteristics. The purpose of this research is to understand the two country's trade structures to fortify the Korea-Sino economic relationship including verifying what is working and what is not. Results - Based on the analysis, bilateral economic activity to achieve a plus trade stimulus environment should be realized in the long run. Both countries should establish guarantee-free trade negotiations and boundaries instead of various non-tariff barriers. Conclusion - Reviewing the research, a sound competitive relationship can be grown for mutual benefit including export market diversification in the near future. The review of the Korea-Sino ship industry is keenly important and investigative research about it is timely because it is a major industry in each country.

Trade Structure Analysis in the Auto Distribution Industry between Korea and the U.S.

  • Lee, Jae-Sung;Park, Young-Tae
    • Journal of Distribution Science
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    • v.13 no.6
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    • pp.35-44
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    • 2015
  • Purpose - To accelerate economic cooperation, this study investigates trade structures of Korea and the United States and identifies trade discrepancies. Such discoveries can lead to increases in trade volume by improving policies, eventually uncovering ways for trade expansion. Research design, data, and methodology - The Index of trade intensity, from trade intensity theory, is used to analyze the trade decision factors. Even though specific factors should materialize in the analysis, realistically, concrete explanations are difficult as there are so many unsolved factors and diversifications. Results - First, the Index of A value/ B value positions Korean against the United States in terms of market share and Korea against world market share, which thereby reveals comparative market intensity. Second, Korea is taking comparative advantage of export specialization. Third, real comparative advantage indices are considerably improved since early 2000. Conclusions - This study uses quantitative measurements and trade intensity theory and trade specialization to come up with a comparative advantage index to see how inter-trade relations between Korea and the United States have changed over the past 10 years.

Analysis of the Car Industry Trade Structure between Korea and China

  • Lee, Jae-Sung
    • Journal of Distribution Science
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    • v.11 no.11
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    • pp.33-40
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    • 2013
  • Purpose - This study, in seeking to understand the trade structure of both Korea and China, aims to strengthen Korea-China economic cooperation; it examines trade impediments by analyzing the problems affecting trade and addressing these problems, thereby discovering ways to expand trade between these countries. Research Design, Data, and Methodology - The index of trade intensity developed by the trade intensity theory (Kruger, 1997) is used to analyze the trade decision factors of both countries. Although specific factors should have materialized from the analysis of trade decision factors, determining concrete explanations is difficult in reality, as there are many unsolved and diverse factors. Results - First, the index of A value/B value is the index of Korean versus Chinese market share/Korean versus world market share, which is a measure of comparative market intensity. Second, Korea has a comparative advantage in export specialization and, conversely, China has a comparative advantage in import specialization. Third, compared to 2000, the revealed comparative advantage (RCA) indexes are considerably improved. Conclusions - This study used quantitative measurement for analysis, applying trade intensity theory, trade specialization, and RCA indexes to gauge how inter-trade relations have changed between Korea and China during the past 10 years (2000, 2005, and 2012).

Remark on the Problems of Survey Methods Applied to Customer Satisfaction for Discount Stores (대형 할인매장 고객만족 설문조사 방법에 대한 제고)

  • 손소영;장종상
    • Journal of Korean Society for Quality Management
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    • v.26 no.2
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    • pp.93-105
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    • 1998
  • Many large scale discount stores try to enter the market in newly developed city areas. In order to sucessfully increase the market share, it is essential for them to understand customers' needs. In doing so, various forms of survey methods are often used and survey forms can influence respondents' decision. The main objective of this paper is to check consistency of different survey methods in terms of deriving the expected market share. In this paper, we a, pp.y two survey forms for both AHP and conjoint analyses using a randomized complete block design. Using AHP, we compare Kim's club, Carf, E-mart and Macro in terms of the following four customer attributes: parking facility, size of store, business hours, and special pricing policy. In conjoint analysis, we estimate the part-worth of each level of the customer's attribute so that one can design the best store which would optimizethe customer's attribute so that one can design the best store which would optimize the customer's utility. Empirical comparison results indicate very low consistency between the two methods. It implies the importance of verification methods of survey. We also analyze the impact of special pricing policy using a meta analysis. It turns out that older customers are a, pp.rently more sensitive to pricing policy.

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B2B Electronic Commerce: It′s Current Situation And Policy (B2B 전자상거래 현황과 정책방향)

  • 김제홍;주상호
    • Journal of the Korea Society of Computer and Information
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    • v.8 no.1
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    • pp.140-148
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    • 2003
  • It is expected that the role and market share of B2B Electronic Commerce between countries increase in the future. To motivate this new type of marketing, civil-leading flexible regulation frame is needed than any other factors including its legislation and administration for activating each companys cooperation mind and friendly relationship also. Government policies should focus on coordination of competing circumstances and participating to international standardization working scope In addition, domestic situation of B2B Electronic Commerce and political perspectives are to be analyzed and proposed that contribute to broaden market share. These aims are obtained by scrutinizing some critical factors of current B2B market: companys trading characteristics, possibility of introducing to trading scope, and B2B Electronic Commerce Policy etc.

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Exploring Reliability of Wood-Plastic Composites: Stiffness and Flexural Strengths

  • Perhac, Diane G.;Young, Timothy M.;Guess, Frank M.;Leon, Ramon V.
    • International Journal of Reliability and Applications
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    • v.8 no.2
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    • pp.153-173
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    • 2007
  • Wood-plastic composites (WPC) are gaining market share in the building industry because of durability/maintenance advantages of WPC over traditional wood products and because of the removal of chromated copper arsenate (CCA) pressure-treated wood from the market. In order to ensure continued market share growth, WPC manufacturers need greater focus on reliability, quality, and cost. The reliability methods outlined in this paper can be used to improve the quality of WPC and lower manufacturing costs by reducing raw material inputs and minimizing WPC waste. Statistical methods are described for analyzing stiffness (tangent modulus of elasticity: MOE) and flexural strength (modulus of rupture: MOR) test results on sampled WPC panels. Descriptive statistics, graphs, and reliability plots from these test data are presented and interpreted. Sources of variability in the MOE and MOR of WPC are suggested. The methods outlined may directly benefit WPC manufacturers through a better understanding of strength and stiffness measures, which can lead to process improvements and, ultimately, a superior WPC product with improved reliability, thereby creating greater customer satisfaction.

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