• 제목/요약/키워드: Making Research Questions

검색결과 218건 처리시간 0.021초

An Empirical Study on the Trust-Building Strategy of Internet Automobile Insurance : Comparison of Male and Female Customers

  • Lim, Se-Hun;Lee, Suk-Ho;Park, Young-Tae
    • Journal of Information Technology Applications and Management
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    • 제15권3호
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    • pp.91-110
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    • 2008
  • Trust is emphasized as one of the most important factors in various e-commerce related studies. It is no exaggeration to say that in the area of e-commerce, trust-building with customers determines a company's success or failure. That is why most e-commerce based companies spare no time and effort in building trust with customers. Without exception, trust is one of the most critical factors influencing a customer's decision making process of whether to purchase Internet automobile insurance. This study attempts to provide useful guidelines for the sales-enhancing strategies of Internet automobile insurers, by delving into research questions concerning 1) gender differences in Internet automobile insurance customers' recognition of trust, and 2) gender differences in the effective trust factors influencing one's intention to purchase of Internet automobile insurance. The study finds that while the shape of trust-recognition toward three types of trust factors is very similar for both gender groups, the intensity of trust for each gender group in overall is pretty different. The results indicate that there exist gender differences in the trust factors influencing one’s intent to purchase Internet automobile insurance. The results of this study will provide useful guidelines for Internet automobile insurers in establishing effective and differentiated marketing strategies.

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Jean Paul Gaultier 작품에 나타난 외적 해체경향 (The External Deconstruction Trend Expressed in the Works of Jean Paul Gaultier)

  • 최영옥
    • 한국의류산업학회지
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    • 제4권4호
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    • pp.327-338
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    • 2002
  • The analysis and examination of this study are focussed on the external deconstruction trend expressed in the works of Jean Paul Gaultier. The external deconstruction is a way of expression faithful to the literal meaning of 'deconstruction' and is the applied case of exposure, destruction, poverty, and decomposition as they are. The method and scope of this study are from 1980's to present, and the followings are the results of this examination focussed on the various literature of philosophy, aesthetics and literary criticism, and the domestic and foreign fashion journals. The exposure phenomena through the deconstruction expressed repeatedly in the works of Gaultier deconstructed the fixed idea of 'the inner wear should be worn inside the outer wear' and at the same time denied the dichotomical interpretation of the exposure and suppression, the traditional beauty and decadent beauty, the chastity and unchastity, the asceticism and sexuality, and obscured the notion of the inner wear and outer wear. The destructive deconstruction expressed in the works of Jean Paul Gaultier introduced the elements such as hippy, punk, and kitsch, slashed before making dresses, crumpled unseemly like wastepaper, or made dresses with textures like paper scraps, and through destroying textures, yielded shock effects and tension. Poverty, through borrowing from the outwardly poor-looking elements of design, i.e. the patch work, decolor, dye, fading, fringing, incompletion, and handmadeness, liberated dresses and their ornaments from the outside. The traditional dresses were dresses having certain forms with formative beauty, but Gaultier disassembled dresses and raised questions about the logic of dresses themselves.

Making Ethnicity for Immigrant Children: Focusing on a case of a Korean school in Paris

  • Kim, Myeong-Hee
    • International Journal of Contents
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    • 제5권4호
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    • pp.13-18
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    • 2009
  • The existence of Korean schools is one of the salient characteristics of Overseas Koreans. How do such schools for Korean immigrants' children try to construct Korean ethnic identity? Also, how is immigrant children's ethnic identity developed and reinforced by the education at those schools? This paper explores these questions based on an ethnographic research at a Korean school in Paris from September 2005 to December 2007. The cultural education for immigrant children at the Korean school has a tendency to emphasize the most exotic traits of Korean culture. And this emphasis on the unfamiliar elements of Korean culture doesn't seem to help to form the ethnic identity of Korean immigrants' children. Instead, the students appear to get the sense of being a member of Koreans more from the education outside of classroom such as scholastic events than in a classroom of a Korean school. That's because scholastic events allow them to play out some of the Korean culture in more inter-ethnic settings. Therefore, it can be concluded that ethnicity of immigrant children is rather developed in inter-ethnic social contexts than born with or taught in class.

다속성 효용이론에 근거한 조건부 가치측정법을 이용한 낙동강 하구의 환경가치 추정 (Using the Contingent Valuation Method Based on Multi-attribute Utility Theory to Measure the Environmental Value of the Nakdong-river Estuary)

  • 유승훈
    • Ocean and Polar Research
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    • 제29권1호
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    • pp.69-80
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    • 2007
  • This paper attempts to measure the environmental value of the Nakdong-river estuary, which is ecologically important but confronted with the threat of development. Especially, in order to elicit the environmental values of its four attributes, contingent valuation method(CVM) based on multi-attribute utility theory is applied and the CVM survey was rigorously designed to comply with the guidelines for best-practiced CVM studies. We surveyed a randomly selected sample of 400 and 350 households in Busan and six large cities(Seoul, Incheon, Daegu, Daejeon, Gwangju, and Ulsan), respectively and asked respondents questions in person-to-person interviews about how they would willing to pay for the estuary conservation and management program. Respondents overall accepted the contingent market and were willing to contribute a significant amount(2,457 won in Busan and 3,560 won in six large cities), on average, per household per year, which implies that there exists a large difference between the two. The aggregate values of the Nakdong-river estuary in Busan and six large cities amount to 2.92 and 22.32 billion won, respectively, per year. In addition, expanding the values to Korea produces 51.34 billion won per year. The quantitative values can be utilized in planning and decision-making about development versus conservation of the estuary.

성인의 건강개념과 건강행위에 대한 서술적 연구 (Exploratory Study of The Korean Health Concept and Health Behaviors)

  • 김애경
    • 대한간호학회지
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    • 제24권1호
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    • pp.70-84
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    • 1994
  • People experience health behaviors for themselves and theses have diversity according to each culture and people and further there is an inherent meaning in health behavior The purpose of this study was to explore the health cconcept of Korean people and their pattern of health behavior The research method was a questionaire including open questions and the subjests were 164 adults age from 21 to 61. The result of this study are as follows : 1. Perceived health concepts by adults were “possibility”, “responsibility”, “being free”, “happiness”, “brightness”, “power”, “life”, “importance”, “mental rest”, “state of nnonilliness”, “death” 2. Health behaviors carried out by Korean adults were “maintance of psychological comfort”, “exercise”, “work”, “maintance of balanced diet”, “having a hobby”, “eating health food”, “health check up”, “prevention of hazards”, “eating natural food”, “maintenance of personal relationships”, “rest”, “having religion”, “making contract with nature”, “relaxation”, “limit one’s tastes”. 3. The perceived purposes of health behavior by Koran adults were maintenance of a joyful life, health maintenance, health restoration, prevention of illness, achievement of reponsibility, haying a hobby, longevity, peaceful death. Korean health concepts in this study showed a trend that reflects the rule of family and forcused harmony and eating habits. Korean health behavior in this study showed a trend that forcuses on emotional comfort which reflects oriental thinking. The result of this study will contribute to build a theory of health behavior and to derive strategies of health behavior to promote health.

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ERP시스템 도입 단계별 핵심성공요인에 관한 연구 (A Study on the Critical Success Factors for Each Phase of the Introduction of ERP Systems)

  • 유춘번;양효석
    • 산업경영시스템학회지
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    • 제25권3호
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    • pp.64-77
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    • 2002
  • In every sectors of industry, the Business Process Reengineering(BPR) has been applied for taking competitive advantage under rapidly changing environment. A company adopting the BPR has begun to consider the introduction of Enterprise Resource Planning ERP systems. ERP systems can integrates many core activities of business, such as manufacturing management, human resource management, financial management, supply chain management by applying the best practices to facilitate a rapid decision-making, cost reductions, and organizational control. Unfortunately, however, many tentative risk factors are existed through each phase of the introduction of ERP systems. As a result, it can bring an enormous benefits to a company or it can be a disastrous for organization. Therefore, two critical questions regarding the introduction of ERP systems should be analyzed before actual introduction has happened. They are "how can ERP systems be introduced successfully\ulcorner" and "what are the critical success factors for each phase of introduction of ERP systems\ulcorner". Through this research, We studied and analyzed the characteristics of critical success factors requiring at each phase of the introduction of ERP systems by applying the questionnaire survey method. Finally, we suggest the list of barriers and critical success factors for each phase of introduction of ERP systems.tion of ERP systems.

연구개발과제의 직후평가항목에 대한 인식도 조사: 기업부설 연구소를 대상으로 (Perceived fitness of the ex-post evaluation items of R&D projects: In the case of private R&D centers)

  • 이무신;손병호;엄기용;신원준;전현곤
    • 기술혁신연구
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    • 제3권1호
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    • pp.55-83
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    • 1995
  • This paper addresses three central decision-making problems frequently encountered in developing evaluation checklists for ex-post evaluation of R&D projects at private R&D centers: 1) what kind of evaluation elements and factors should be included in the evaluation forms\ulcorner 2) how much weight should be assigned to each evaluation factor and element\ulcorner and 3) could the same evaluation elements and factors with weights be applied all the project type(research, development, and engineering)\ulcorner To answer these questions, we identified the evaluation elements/factors based on the review of relevant literature and measured the perceptions of researchers, R&D managers, and top managements of the three private R&D centers to get the information about the importance levels of the elements and the weights of the factors for each of the three project types. The findings include that 1) all the evaluation elements derived from the literature exhibited high importance levels, and 2) the importance levels of the elements and the weights of the factors were quite varied along the project types. Theoretical and practical implications of the findings for ex-post evaluation of R&D projects are discussed.

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Human Factor & Artificial Intelligence: For future software security to be invincible, a confronting comprehensive survey

  • Al-Amri, Bayan O;Alsuwat, Hatim;Alsuwat, Emad
    • International Journal of Computer Science & Network Security
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    • 제21권6호
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    • pp.245-251
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    • 2021
  • This work aims to focus on the current features and characteristics of Human Element and Artificial intelligence (AI), ask some questions about future information security, and whether we can avoid human errors by improving machine learning and AI or invest in human knowledge more and work them both together in the best way possible? This work represents several related research results on human behavior towards information security, specified with elements and factors like knowledge and attitude, and how much are they invested for ISA (information security awareness), then presenting some of the latest studies on AI and their contributions to further improvements, making the field more securely advanced, we aim to open a new type of thinking in the cybersecurity field and we wish our suggestions of utilizing each point of strengths in both human attributions in software security and the existence of a well-built AI are going to make better future software security.

Customer Experience Management: An Innovative Approach to Marketing and Business on the Fashion Retail Industry

  • Arineli, Adriana
    • 융합경영연구
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    • 제4권2호
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    • pp.1-19
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    • 2016
  • The purpose of this study was to examine the issues involved in offering superior customer experience on fashion retail stores in Brazil. The approach used to access CEM (Customer Experience Management) issues was a special questionnaire with 23 questions, through a research with managers of three important brazilian fashion retail chains (focused on class A clients). Some statistical techniques were used for data processing. It was possible to analyze the aspects that impact on the customer experience and their relevance. it was possible to realize that CEM is effective in increasing productivity and, so, it can be used as a guideline matrix management in decision making to promote superior customer experiences. The classical management is usually conservative and avoids to deal with strategies that do not necessarily involve numbers. Dealing with intangible and so subtle experience is unusual and a huge challenge, but sometimes it is necessary to look beyond the obvious and accessible statistics. If CEM is a strategy to focus on operations and processes of a business around the customers experiences with the company, it is essential to structure it and find out its effectiveness.

A Quest of Design Principles of Cognitive Artifacts through Case Analysis in e-Learning: A Learner-Centered Perspective

  • PARK, Seong Ik;LIM, Wan Chul
    • Educational Technology International
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    • 제10권1호
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    • pp.1-23
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    • 2009
  • Learners are often posited in a paradoxical situation where they are not fully involved in decision making processes on how to learn, in designing their tools. Cognitive artifacts in e-learning are supposed to effectively support learner-centered e-learning. The purpose of the study is to analyze cases of cognitive artifacts and to inquire those design principles for facilitating the learner-centered e-learning. Four research questions are suggested: First, it will be analyzed the characteristics of learners with respect to design of cognitive artifacts for supporting the learner-centered e-learning. Second, characteristics of four cases to design cognitive artifacts in learner-centered e-learning environment are analyzed. Third, it will be suggested the appropriate design principles of cognitive artifacts to facilitating learner-centered learning in e-learning environment. Four cases of cognitive artifacts design in learner-centered e-learning was identified as follows: Wiki software as cognitive artifacts in computer-supported collaborative learning; 'Play Around Network (PAN)' as cognitive artifact to monitor learning activities in knowledge community; Knowledge Forum System (KFS) as a cognitive artifact in knowledge building; cognitive artifacts in Courses-as-seeds applied meta-design. Five design principles are concluded as follows: Promoting externalization of cognitive artifacts to private media; Helping learners to initiate their learning processes; Encouraging learners to make connections with other learners' knowledge building and their cognitive artifacts; Promoting monitoring of participants' contributions in collaborative knowledge building; Supporting learners to design their cognitive artifacts.