• Title/Summary/Keyword: MVNO (Mobile Virtual Network Operator)

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A Study on Efficient Business Model for Mobile Virtual Network Operator (MVNO 사업자의 경쟁력 강화를 위한 비즈니스 모델 연구)

  • Jang, Hee-Seon;Shin, Hyun-Cheul;Han, Sung-Su;Park, Gwang-Man
    • Convergence Security Journal
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    • v.6 no.1
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    • pp.65-74
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    • 2006
  • In this paper, the definition of mobile virtual network operator (MVNO), business situations of operators, regulations, and main benefits are analyzed to discuss the introduction of MVNO system in Korea. In addition to, the analytical hierarchy process (AHP) is performed to study the efficient business model for MVNO under the government's regulation. The three alternatives such as self-regulation, partial-regulation and full refutation are considered for the main criteria of competitiveness activation, investment increment, and economics.

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Game Theoretic Model for Radio Channel Sharing between MNO and MVNO (MNO와 MVNO 사이의 무선 채널 공유를 위한 게임이론적 모델)

  • Park, Jae-Sung;Kim, Beom-Joon
    • Journal of KIISE:Information Networking
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    • v.37 no.4
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    • pp.312-316
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    • 2010
  • In this paper, we propose a game theoretic channel sharing model that allocates resources of a base station between MNO(Mobile Network Operator) and MVNO(Mobile Virtual Network Operator) in a fair and efficient manner. Considering the input traffic loads of MNO and MVNO, the proposed model uses the bargaining game theory to allocate channel resources between MNO and MNVO. When the input loads of the carriers are asymmetric, the proposed model increases the resource utilization by allocating more channel resources to the operator with high input load. In addition, the proposed model prevents the quality of service of an operator from degrading even if the input load of the other operators increases excessively.

Scenario-based Business Strategy Process: focused on the Developing MVNO Market Scenarios and Strategies in Korean Mobile Service Market (시나리오 기반 전략 프로세스: 이동통신시장에서 MVNO 시장 시나리오 중심으로)

  • Ryu, Kyung-Seok;Park, Joo-Seok;Park, Jea-Hong
    • Journal of Information Technology and Architecture
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    • v.9 no.3
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    • pp.303-321
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    • 2012
  • Scenarios are an effective tool for supporting a company to be successful in its increasingly complex, changing business environment. They are especialy effective in dealing with uncertainties. This paper show how business managers or supervisors can develop scenario-based business strategies. This is explained by the case study of MVNO (Mobile Virtual Network Operator) in Korean mobile service market. In addition, we discuss on theoretical background of scenario- based management and describe the integration of scenarios into process of strategic management. This includes specific methodological approaches to identify the key factors and logics for scenario building, to develop new strategies.

A Study on the Approaches to Interconnection Regulation for MVNO (주요국 MVNO 상호접속제도 연구)

  • Cho, Eun-jin;Byun, Jae-ho
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2012.10a
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    • pp.498-500
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    • 2012
  • MVNOs(Mobile Virtual Network Operator) provide mobile services without the own spectrum license and they lease the wireless networks from mobile network operators. They provide more covered service simple resellers have served. Most of MVNO provided in Korea have facilities related to subscribers not lines and switches. Therefore interconnection between MVNO and the other operators is performed by mother mobile operators. Recently following to reform the Business Act of Telecommunications, MVNOs are allowed to interconnect directly to others and there are concerning problems to this. This paper reviewed the status of MVNO regulations for major countries and draw from implications for establishing the MVNO regulations in Korea.

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Determination of the Optimal Access Charge for the Mobile Virtual Network Operator System

  • Kim, Byung-Woon;Park, Sung-Uk
    • ETRI Journal
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    • v.26 no.6
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    • pp.665-668
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    • 2004
  • The introduction of a mobile virtual network operator (MVNO) system is expected to increase consumer benefits, boost competition in the mobile market, utilize idle bandwidth, and expedite mobile-fixed line convergence and growth in the mobile Internet market. This research endeavors to study the optimal access charge for an MVNO system, which is expected to be introduced to the Korean mobile communications market. We found that the optimal access charge is higher in the interdependent model than in the independent model if demand for mobile phone service is based on a substitution relationship. We also found that the optimal access charge is higher than the marginal cost.

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The study on effect of policy change on competitive aspect between telecommunication companies (정보통신 정책변화에 따른 통신사업자간 경쟁구도 연구)

  • Eom, Hyeon-Ji;Lee, Hong-Chul
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.1
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    • pp.553-564
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    • 2017
  • We analyzed the effects of government intervention on competition structure of telecommunication companies.. Results showed a decrease in market share difference among mobile telecommunication companies due to increased competition caused by the introduction of mobile virtual network operators (MVNO) and mobile number portability. We also found that the introduction of the MVNO caused a relaxed competition structure between network operators. Furthermore, we observed an increased subscriber influx of late adapters after the introduction of the Mobile and Service Retail Regulation Law (MRL). However, we found a gradual decrease in the competitiveness of MVNO following the introduction of MRL. In addition, the introduction of Mobile and Service Retail Regulation Law had a negative impact on customer churn as well as the financial structures of telecommunication companies.

Market Efficiency Analysis of MVNO (MVNO 도입에 따른 시장효율성 분석)

  • Seo, Il-Won;Lee, Duk-Hee
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.32 no.4B
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    • pp.234-245
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    • 2007
  • There are lots of controversies over the introduction of MVNO(Mobile Virtual Network Operator) policy to Korean mobile telecommunications market. MVNO is a kind of service-based competition in mobile market. This paper attempts to analyze the ripple effect of MVNO regulation and also desirable ways of implementing the policy. Based on Laffont, Rey and Tirole(1998), Armstrong (1998) model, theoretical MVNO model is defined and derived implications of price, quantity in the market. According to the model, the fact that MNOs have one-way access profit leads the static efficiency by lowering its market price. In regarding the most desirable way to enhance social welfare is revealed as 'two MNOs conduct MVNO' other than 'One MNO does' or 'Structurally divided network'.

Analysis of Mobile Virtual Network Operators (가상이동망사업자(MVNO) 제도 분석)

  • Byun, J.H.
    • Electronics and Telecommunications Trends
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    • v.16 no.2 s.68
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    • pp.63-72
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    • 2001
  • 이동전화시장에 경쟁된 이후 국내 이동전화시장은 사업자간의 치열한 경쟁으로 인해 보급률이 58%에 달하는 등 급격한 성장을 이룩하여 왔다. 그러나 이러한 외형적인 성장에 비추어 이용자 입장에서의 경쟁 활성화 효과는 극히 미미한 실정이다. 오히려 이동전화서비스에 대한 소비자들의 불만이 갈수록 높아지고 있는 것으로 나타났다. 이러한 문제의 근본 원인은 이동망을 운영하고 있는 사업자들이 일단 가입자가 확보되면 확보된 가입자에게는 거의 독점적인 권한을 행사할 수 있는 시장구조에서 비롯되고 있다. 본 고에서는 이러한 이동망의 배타적 사용문제를 해결하고 경쟁을 활성화하기 위한 수단으로써 가상이동망사업자(Mobile Virtual Network Operator: MVNO) 제도를 검토하고 그 구체적 운영방안을 외국사례를 중심으로 살펴보고자 한다.

MVNO Service User's Motivation for Use and Dissatisfying Factors (MVNO 서비스 이용자의 이용 동기와 불만족 요인에 관한 연구)

  • Seong, Young-Hoon;Lee, Yeong-Ju
    • Journal of Digital Convergence
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    • v.12 no.4
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    • pp.75-84
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    • 2014
  • MVNO(Mobile Virtual Network Operator) promotes service competition in mobile telecommunication market and provides various service and opportunities for consumers. This study attempts to identify MVNO Service users' motivational and dissatisfying factors in relation to their willingness for continued use of the service 새 activate MVNO service. Use motivation factors are found as customer service, user interface, easiness, economical efficiency, and dissatisfying factors are handset quality, customer service, social influence. Economic efficiency factor had an affirmative influence on the sustained use motivation of the service users. Among dissatisfying factors, users had a negative influence when they recognize that their neighboring people does not use MVNO service. Policy authorities concerned must excavate a new plan to improve distribution structure of handset and reduce wholesaling cost of the MVNO service. It is necessary for MVNO service provider to develop a new business model so that users can recognize MVNO service not as inferior service but as rational and attractive service.