• The Journal of the Korea Contents Association
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• v.15 no.2
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• pp.101-108
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• 2015

Location-sharing based service (LSBS) refers to a service that users share their location information with other users with whom friendship. At this time, the location information is shared through service provider, and then their position information is exposed to the service provider. The exposure of this personal position information to the service provider has raised a privacy problem, and thus privacy preserving mechanisms have been proposed to protect them. In this paper, we examine the types and features of the proposed location-sharing based services so far, and survey the research trend of privacy preserving mechanisms for them. Through the analysis on existing privacy preserving mechanisms, we present design factors for a privacy preserving mechanism for the current LSBS services, and suggest future work.

• Proceedings of the KSRS Conference
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• 2003.11a
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• pp.555-557
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• 2003

Location-based services allow consumers to receive services based on their geographic location data. For example, businesses can provide information to find traffic facility, public restaurant, a hospital, and a station based on the consumer’s location at a particular moment. Also, they wish to grasp a accurate location based service in mobile device or PDA. So, this paper shows that presentation service offers a base-map to be overlaid OpenLS (Open Location Services)’s directory service, route determination service, geocode and reverse-geocode service. The presentation service is the portrayal of a map and portrayal of feature as map overlays.

• Journal of Information Processing Systems
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• v.10 no.4
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• pp.618-627
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• 2014

Nowadays mobile users are using a popular service called Location-Based Services (LBS). LBS is very helpful for a mobile user in finding various Point of Interests (POIs) in their vicinity. To get these services, users must provide their personal information, such as user identity or current location, which severely risks the location privacy of the user. Many researchers are developing schemes that enable a user to use these LBS services anonymously, but these approaches have some limitations (i.e., either the privacy prevention mechanism is weak or the cost of the solution is too much). As such, we are presenting a robust scheme for mobile users that allows them to use LBS anonymously. Our scheme involves a client side application that interacts with an untrusted LBS server to find the nearest POI for a service required by a user. The scheme is not only efficient in its approach, but is also very practical with respect to the computations that are done on a client's resource constrained device. With our scheme, not only can a client anonymously use LBS without any use of a trusted third party, but also a server's database is completely secure from the client. We performed experiments by developing and testing an Android-based client side smartphone application to support our argument.

• Proceedings of the KSRS Conference
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• 2004.10a
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• pp.276-279
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• 2004

The location-based service is one of the most powerful services in the mobile area. The location-based service provides information service for moving user's location information and information service using wire / wireless communication. In this paper, we propose a model for personalized recommendation system which includes location information and personalized recommendation system for location-based service. For this service system, we consider mobile clients that have a limited resource and low bandwidth. Because it is difficult to input the words at mobile device, we must deliberate it when we design the interface of system. We design and implement the personalized recommendation system for location-based services(advertisement, discount news, and event information) that support user's needs and location information. As a result, it can be used to design the other location-based service systems related to user's location information in mobile environment. In this case, we need to establish formal definition of moving objects and their temporal pattern.

• Journal of Information Technology Services
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• v.15 no.4
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• pp.125-151
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• 2016

In recent years, O2O (Online to Offline) services get a lot of attention to improve the trust in online shopping and minimize the inconvenience and the cost burden in offline shopping as the number of consumers, who do not show concern about the purchase platform like online or offline, increases. Even though the services have been getting the spotlight as a strong business platform for next generation commerce, there have been only a few studies on the O2O services. The purpose of this research is to investigate the factors which affect the consumer's intention to use location-based O2O services. The study is based on VAM (Value-based Adoption Model) which is able to analyze those factors from the aspects of benefit and sacrifice. We used the partial least squares (PLS) method for empirical analysis, and the result shows that contextual offers, instant connectivity, webrooming and economic efficiency, which fall under the benefit, affect perceived value positively while annoyance and face consciousness, which fall under the sacrifice, do not affect perceived value significantly. In addition, contextual offers and instant connectivity affect trust positively. Location accuracy, which falls under the benefit of location-based O2O service, do not significantly affect perceived value and trust while security risk affects trust and use intention negatively. It appears that trust affects perceived value and use intention positively.

• Proceedings of the KSRS Conference
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• 2004.10a
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• pp.256-259
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• 2004

Recently, Location-based services(LBS) allow consumers to receive services based on their geographic location data. Users want to take services based location information with portable devices. And Point of Interest(POI) information's usage is increasing with mobile device's development and user's interest. And this paper shows that we connect the multimedia POI database(DB), provide the multimedia services through the portable devices and search POI using location and direction information. The multimedia POI is consisted of sound, image, moving image and animation with location information. When we search POI, we find POI in DB using the area zone and direction information.[l]

• The KIPS Transactions:PartA
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• v.13A no.5 s.102
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• pp.435-444
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• 2006

Recently, various applications of location trigger service have been required and developed as users of location-based services are increasing. The location trigger is detecting event of entering in, existing in or leaving from pre-specified area, and then alerting by short message service, an e-mall or servicing other pre-defined action to mobile subscribers. The conventional methodology of supporting location trigger is detecting location trigger events as periodical requesting location of mobile communication terminal to location gateway server in mobile communication network. But these conventional methods cause mobile communication interruption when the location trigger services are overloaded; thereby inducing performance of core server to be fell off. So in this paper, we have studied a new location trigger technology, named multilevel location trigger, to reduce mobile core network sewer triggering bottleneck and power consumption caused embedded GPS device of mobile phone. Actually, as design and evaluating the performance of location trigger after building test-bed environment, we contribute toward improving echnology of location trigger.

• The KIPS Transactions:PartA
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• v.16A no.5
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• pp.381-388
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• 2009

The spread of wireless Internet technology development and applications with location information in the form of location-based services are becoming more diverse. In particular, where you recognize the location of objects such as people and things and to provide valuable services based on the ubiquitous and location-based services are emerging as an important service. The collision between the vehicle position measurement in this thesis and offers related service system. Used in the proposed system, the GPS PACKET with information about the location and time of collision for the vehicle crash, the vehicle consists of a NodeID. Cause a conflict between these data at the vehicle, the vehicle through the gateway from the server to decide whether to go on to determine that an emergency situation, Emergency Center, the location information and giving information about whether the conflict is measured. Also, for such an emergency, such as a family on the outside of the wireless terminal related to Wireless (PDA, Phone) is to let me know. The server to want to save the crash information to the database of configuration. Additionally, the proposed U-LBS system to verify the validity of the experiment was performed.

• Journal of Korea Spatial Information System Society
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• v.8 no.3
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• pp.65-75
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• 2006

Recently, the technologies related with location-based services have been a promising and vigorously researched area in mobile telecommunication industry. LBS have obtained increasingly high attention particularly in domestic area, due to increases in various LBS services supplied by mobile telecommunication companies. LBS technologies are classified by sub-technology such as location determination technology, LBS platform technology, and LBS application services technology. In this paper, I have examined the trend of LBS technologies by analyzing the issued or published patents from 1991 to 2005. The analyzed results are very useful for avoiding overlapping efforts in developing the LBS related technologies, and searching the direction of development of technologies which are different from previous ones.

• Proceedings of the Korea Inteligent Information System Society Conference
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• 2005.11a
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• pp.147-156
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• 2005

In developing the ubiquitous computing technology based services (ubiquitous services), evaluating how much value of those services is created or added is very crucial. The efforts to evaluate the ubiquitous services have been progressed in two perspectives - technical perspective and behavioral perspective. Despite its importance, however, the methodologies which integrate both perspectives have been still very rare. Hence, this paper aims perspectives have been still very rare. Hence, this paper aims to propose an integrated ubiquitous service valuation methodology based on the multi-layered approach including technical and behavioral perspectives. To do so, we conducted a case study with currently existing location based service (LBS) such as navigation systems by conducting focus group interview (FGI) and field survey.