• Title/Summary/Keyword: Local Broadcasting

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The Operation Status and Competitiveness Reinforcement Plan of Cable TV in Daejeon Area (대전지역 Cable TV의 운영현황 및 경쟁력 제고 방안)

  • Min, Hyoung-Hwan;Park, Soo-Yong;Lee, Dong-Hyung
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.45 no.3
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    • pp.115-122
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    • 2022
  • As cable TV, which has been leading the paid broadcasting market, has given the lead to IPTV, which has huge communication capital, its competitiveness is gradually weakening. This study examines the operation status of local cable TV and seeks ways to strengthen competitiveness for survival. To this end, we conducted data analysis such as related statistics, broadcasting industry survey reports, IPTV growth reports, CMB management indicators, paid broadcasting literature data, marketing reports, industry success stories, and marketing mix and SWOT analysis. As a result, four strategies for strengthening the survival competitiveness of local cable TV, namely joint purchase apartment marketing strategy, influencer marketing strategy, relationship marketing strategy, and digital marketing strategy were derived. Therefore, the results of this study can contribute to the improvement of the competitiveness of local cable TV, which has been with local residents through close content, and can be used as basic data for establishing marketing strategies for local cable TV in the future.

A Study on the use Case Analysis of Broadcasting CG and the role of Graphic Designer (방송CG 활용 사례 분석과 그래픽디자이너의 역할에 관한 연구)

  • Cho, Poong-Yeon
    • The Journal of the Korea Contents Association
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    • v.21 no.12
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    • pp.728-737
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    • 2021
  • In the meantime, broadcasting CG has gone through the process of dismantling, changing, and distorting, while broadcasting CG in broadcasting programs utilizes the expanded background of 'temporality' and 'formality'. This is to create an audiovisual language that appeals to human synesthesia by expressing the meaning to be conveyed in three dimensions. Broadcast CG goes beyond simple instructional and informational broadcast graphic operation, and increases the pure aesthetic value and sensibility of the video considering readability and formativeness, and through this, the audiovisual information perfection of the broadcast program is derived and acts as a very important factor. Therefore, this paper examines the results of broadcast CG production and utilization methods at existing local broadcasters, and identifies the limitations of local broadcasters' CG production and utilization through case analysis for each broadcast program type. We want to derive a model that is a compromise line. In addition, I would like to suggest a plan that can be applied more actively and practically to local broadcasting programs. In order to solve this problem, this study first examines "Analysis of cases of use of broadcasting CG production in broadcasting programs" and then "more efficient broadcasting CG production techniques by identifying problems in broadcasting CG production methods and utilization of local broadcasters" and how to actively use it". In addition, the results of this study are expected to contribute to the establishment of a new role and practical broadcast CG production model for broadcast graphic designers in charge of broadcast CG production and the technical perspective of broadcast program production by local broadcasters.

A Study on the Effect of Redundant and Repetitive Transmission for Wireless Internet Local Broadcasting (무선 인터넷 지역 방송에서 복수전송과 재전송기술의 효과 연구)

  • Oh, Jong-Taek
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.36 no.12B
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    • pp.1468-1473
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    • 2011
  • With the proliferation of wireless LAN and smart phones, IP local broadcasting technology has been developed, and the new solution should be studied for error corrupted frames in the wireless broadcasting channel. In push service system using point-to-multi-point connection among broadcasting server and receivers, the technology proposed in this paper provides an effective data broadcasting system by employing frame length adjustment, redundant transmission, and repetitive transmission method.

An IoT routing based Local River Field Environment Management solution using Uzbekistan Testbed

  • Khudaybergenov, Timur;Park, Youngki;Im, Sangil;Ho, Bae Jin;Yang, Seungyoun;Kim, Jintae;Lee, Sunghwa;Cha, Dae Yoon;Woo, Deokgun;Cha, Jaesang
    • International journal of advanced smart convergence
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    • v.9 no.3
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    • pp.1-8
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    • 2020
  • Water consumption has grown at more than 2.5 times, comparing the past century. About 2.8 billion people live in river basins with some form of water deficit, because more than 75 % of the river flows are withdrawn for agriculture and other needs. Challenges faced by more and more countries in their struggle for economic and social development are increasingly related to water. This paper proposes a test of an effective local river field environment management solution. And describing a part of a pilot project for the ministry of water resources of Uzbekistan. Current work focused on direct action items of the existing project and describe an IoT routing based solution for local river field environment management solutions. Suggested technological decisions provided by needs and on-site testing results. The paper describes the backbone of IoT routing based river water resources management system.

The Changes in the Internal Organization and Members' Role Identity of Local Broadcasting Companies due to Management Crisis : Focusing on the In-depth Interview (경영 악화에 따른 지역방송사 내부 조직과 구성원의 인식 변화 : 심층인터뷰를 중심으로)

  • Jeon, Oh-Yeol;Lee, Hee-Chung;Na, Mi-Su
    • Journal of Digital Convergence
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    • v.18 no.2
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    • pp.427-437
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    • 2020
  • This article researched the changes of terrestrial local broadcasting companies in a crisis of management. According to the following: First, the structure of the internal organization of local broadcasting companies has been changed to put more emphasis on 'management'. Second, most of the interviewees responded that this change was an inevitable choice. However, some responded that their 'role identity' was changing in a negative direction. Third, these changes have led to the emergence of programs that could undermine public interest. It also showed an increase in the production of 'funding-based' programs and 'mobile first' programs.

A Legal & Institutional Supporting on Local Broadcast Development - Syntactic Approach about Special Act on the Development of Local Broadcasting (지역방송발전을 위한 법적·제도적 지원방안 -지역방송 발전지원 특별법의 성과와 한계를 중심으로)

  • Kang, Chul-Soo;Kim, Dug-Mo
    • Journal of Digital Convergence
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    • v.15 no.1
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    • pp.45-52
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    • 2017
  • According to the change in media environment, a support plan for local broadcast has been required. In terms of legal and institutional support for the development of local broadcast, the enactment of special Act for local broadcast has become a breakthrough. In this point of view, we analyzed the performance and the limitation of the special Act. As a literature research, analyzing the literature and related-ordinances, we have sought legal and institutional support plans for the local broadcast. As a result, with the Local Broadcast Development Council being in charge of legislative right and responsibility, a plan to empower them to have legal and institutional authority should be drawn; another plan to secure independence in operating a fund and to promote the capability to produce local broadcast programs and the distribution system should be drawn; the other elaborate plan for the locality index that assesses the locality is required. Local broadcast should be on a way to secure not only public interest and concern but locality and diversity; legal and institutional plans should be sought.

The Effect of Local Universities on the Local Economy : Based on Industry Linkage Analysis

  • Sung Hyun Park;Ki Beom Kim
    • International Journal of Internet, Broadcasting and Communication
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    • v.16 no.1
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    • pp.233-240
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    • 2024
  • We analyzed the effect of local college students' economic activities on the local economy. The analysis method was an industry-related analysis based on data obtained from a survey. As a result of the analysis, local university students were found to be sensitive to price when consuming due to insufficient living infrastructure around local universities. In addition, as a result of analyzing the impact of local college students' consumption expenditures on the local economy, especially local income, using a regional industry correlation table, the total income generated was KRW 130.6 billion (direct and indirect income effects KRW 90.9 billion, induced income effects KRW 39.6 billion), and the number of people induced to be employed was KRW 130.6 billion. It was estimated that there were 2,145 people per year. We examined the effect of local college students' economic activities on the local economy through quantitative analysis. This is a contribution point of the study as evidence supporting the maintenance and necessity of local universities, and suggests that the government and local governments should take active interest and efforts in fostering local universities.

Structural Assets of Local Broadcasting Networks and Regional Gap: Foucsing on Local MBC stations in South Korea (지역 방송국 네트워크의 구조적 자산(asset)과 지역 간 격차: 지역MBC를 중심으로)

  • Son, Ji-Hoon;Lee, Jung-Min;Kim, Jae-Hun;Park, Han-Woo
    • The Journal of the Korea Contents Association
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    • v.22 no.9
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    • pp.194-204
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    • 2022
  • This study examined the social capital and geographical gaps of local television stations using web data gathered through website crawling. URLs for 16 local MBC websites were collected. MBC is an abbreviation for Munhwa Broadcasting Corporation, one of South Korea's largest television and radio broadcasters. Munhwa is a Sino-Korean term that means "culture." It initially determined which institutions local broadcasting stations were linked to using a Web Impact Report. To investigate the specific connection type, URL information was classified using the n-tuple helix model, followed by 2-mode network analysis. The n-tuple helix model is an analysis method that extends the standard university-business-government triple-helix model by including a new network innovation originator. As a result, local broadcasting stations relied heavily on activities like as festivals, performances, and exhibitions to engage the local community. Local stations in Daegu-Gyeongbuk area and the Busan-Ulsan-Gyeongnam area were identified as having the most diverse connections to the local population among other regions.

Analysis of the Effect of Local Universities on the Local Economy - Based on the Daranee Analysis -

  • Sung Hyun Park;Ki beom Kim
    • International Journal of Internet, Broadcasting and Communication
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    • v.15 no.2
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    • pp.73-80
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    • 2023
  • As a result of this study, the income generation effect of local universities on the local economy through the Daranee (1976) model was found to be 110.9 billion won (direct and indirect income 78 billion won, induced income 32.9 billion won). In the case of Korea, it has been verified through a number of previous studies that local universities play a role in preventing the outflow of local talent to the metropolitan area. Considering this, it seems that the government should make bold investments to foster local universities in terms of balanced national development. This is because the movement of local talents to the metropolitan area not only undermines the growth potential of the provinces and undermines the basis for regional existence, but also creates a vicious cycle that hinders balanced national development. To break this vicious cycle, the development of local universities is very important. It is judged that the horizon of balanced national development will be opened when local universities revitalize the local economy through the government's bold investment in local universities and are reborn as entities that provide various services based on the facilities and equipment of local universities.

A Study on System of Local TV Broadcasting Station - Focusing on the Program Production System of the Local Terrestrial TV Broadcasters - (TV프로그램 제작관련 소요공간의 배치계획에 대한 연구 - 지상파TV 지방방송사의 자체TV프로그램 제작 운영체계를 중심으로 -)

  • Hwang, Dae-Young;Lee, Sang-Ho
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2007.05a
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    • pp.114-118
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    • 2007
  • The space for production, such as studios and control rooms, is a space for TV program production, which is the main function of broadcast. A block planning for such space should be carefully designed, because it can significantly affect the efficiency of production, as well as future productivity and the development and expandability of production. From the results of comparative analysis of 7 local terrestrial broadcasters built since the late 1990s, this study will. propose an ideal block planning for the future construction of local terrestrial broadcasters. Also, the results can be used a basic data when constructing new buildings for local broadcasters.

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