• KSII Transactions on Internet and Information Systems (TIIS)
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• 제11권8호
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• pp.4162-4179
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• 2017

The main purpose of this research is to investigate relationships between the significant control factors on acceptance intention to User Experience (UX) sports smart wearable devices by applying Technology Readiness (TR) and Unified Theory of Technology (UTAUT). Research survey targeted on users of golf smart devices in Seoul. A total 534 questionnaires were collected and used for testing hypotheses. Methods to analyze the data included frequency analysis, reliability analysis, confirmatory factor analysis, correlation analysis, and structural equation modeling in accordance with the purpose of the study by using SPSS and AMOS. The results are as follows; First, positive TR had a significantly positive effect on social influence, effort expectancy, facilitating conditions, perceived enjoyment, performance expectancy. Second, negative TR had a significant negative effect on performance expectancy, social influence, facilitating conditions, perceived enjoyment. Third, TR had a no significantly effect on behavioral intention. Fourth, performance expectancy, perceived enjoyment and facilitating conditions had a significantly positive effect on behavioral intention. Fifth, behavioral intention had a significantly positive effect on use behavior. Thus it became crucial to identify the difference in acceptance intention models per each products are as follows. Positive TR of golf-related mobile application users has a positive effect on both technology acceptance belief and acceptance intention, whereas negative TR has no statistically significant effect on technology acceptance belief nor acceptance intention.

• 유통과학연구
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• 제21권8호
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• pp.69-82
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• 2023

Purpose: This research aims to explore the effects of airline's pricing and service quality through service distribution process on repurchasing intention of the air passengers with meditations of passenger satisfaction and airline brand. Research design, data and methodology: This paper particularly focused on employing the moderating effect with two different market segmentations, namely leisure and corporate purpose travelers, in the Korean market. The total sample size of this research is 363 respondents of the general public in Korea. For the methodology of this research, structural equation modeling (SEM) was utilized for the statistical analysis. Results: It figured out that passenger satisfaction is ultimately the most important among variables of price, service quality and repurchase intention for both groups. On the contrary, the relationships, between price and airline brand in both groups, and between airline brand and repurchase intention in the leisure travel only, were not noted as beneficial effects. Conclusions: More noteworthy was that airline brand had a positive influence on repurchase intention in the corporate travel group. Based on this research, the results will deliver the contributions to the commercial airlines in the future.

• Journal of Preventive Medicine and Public Health
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• 제46권2호
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• pp.82-88
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• 2013

Objectives: Unprotected leisure time exposure to ultraviolet radiation from the sun or artificial tanning beds is the most important environmental risk factor for melanoma, a malignant skin cancer with increasing incidences over the past decades. The aim of the present study was to assess the impact of skin health information provided by several sources and different publishing issues on knowledge, risk perception, and sun protective behavior of sunbathers. Methods: A cross-sectional questionnaire survey was conducted among Austrian residents (n=563) spending leisure time outdoors in August 2010. Results: Print media, television, and family were perceived as the most relevant sources of information on skin health, whereas the source physician was only ranked as fourth important source. Compared to other sources, information provided by doctors positively influenced participants' knowledge on skin risk and sun protective behavior resulting in higher scores in the knowledge test (p=0.009), higher risk perception (p<0.001), and more sun protection (p<0.001). Regarding gender differences, internet was more often used by males as health information source, whereas females were more familiar with printed information material in general. Conclusions: The results of this survey put emphasis on the demand for information provided by medical professionals in order to attain effective, long-lasting promotion of photoprotective habits.

• 한국조경학회지
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• 제32권5호
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• pp.1-10
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• 2004

This study applied the leisure constraints and negotiation concept to the travel context, especially for traveling in national parks. More specifically, it tries to identify how constraints and negotiation impact a person's travel behavior. The population of this study is the people who intend to visit the national parks for their summer vacations. The data was collected through the panel study, which surveyed the same set of people before and after their trip. Among 527 samples, 39.7％ traveled what they planned without any changes. 24.7％ did not travel or postponed their trip, and 35.7％ enjoyed their vacation but with changes of destination, time or travel periods. These results support that people may use negotiation strategies to overcome their constraints in a travel context. However, there were no statistically significant differences in the impact of constraints on travel behavior among the three groups. The results also confirm that people have to overcome intra-, inter-, and structural constraints for visiting the national parks. Thus, the findings of the study suggest that the concepts of leisure constraints and negotiation is applicable to the travel contexts. Because of its exploratory characteristics, several limitations and cautions were raised.

• 한국의류학회지
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• 제27권9_10호
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• pp.1026-1035
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• 2003

The purposes of this study were to analyze the new lifestyle of female consumer of age in the range of 19∼35 and to investigate their clothing-purchasing behavior and preferred sensation by lifestyle group. The questionnaire survey was carried out on 402 subjects with 31 lifestyle questions, 32 questions of clothing purchasing behavior and 18 questions of preferred sensation. Through factor, cluster analysis and anova using SPSS, we found that the female consumers were composed of 6 lifestyle groups; Traditional Appearance Pursuit(19.4%), Personal Life Pursuit(15.7%), Outer Beauty Pursuit(15.9％), Active Practical Pursuit(11.4%), Digital Leisure Pursuit(13.4%) and Unconcern(21.6%). The location of 6 lifestyle group were visualized in 2-D as the horizontal axis of 'Internal↔Appearance' and the vertical axis of 'Personal↔Collective'. Six groups by lifestyle showed different clothing-purchasing behavior and preferred sensations, and had different socio statistical parameters, such as age, income, job and education.

• 한국학교보건학회지
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• 제32권2호
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• pp.125-134
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• 2019

Purpose: The purpose of this study was to investigate the effects of sedentary behavior on subjective health in Korean adolescents. Methods: This study is designed as a cross-sectional study. The study sample comprised of 60,040 middle and high school students primarily at the age of 12 to 17. Using data from the 14th (2018) Korea Youth Risk Behavior Web-based Survey, multiple logistic regression analysis was conducted. Results: The rate of engaging in sedentary behavior for less than 2 hours was 28.4% and for more than 4 hours was 28.2% in Korean adolescents. In the result from the logistic regression analysis, compared to engaging in sedentary behavior for 2 hours or less, the adjusted odds ratio was 1.15 for over 4 hours, with other factors controlled. Conclusion: It is necessary to actively develop and promote active leisure activities and limit excessive media exposure and supplementary learning for adolescents.

• 한국산학기술학회논문지
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• 제16권7호
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• pp.4734-4744
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• 2015

본 연구는 2013년 지역사회건강조사 통계자료를 활용하여 젊은 여성들의 체중조절행위에 영향을 미치는 요인을 파악하고자 실시되었다. 연구대상은 전국의 19~29세 13,351명이었으며, 자료분석은 ${\chi}2$-test와 다중로지스틱회귀분석을 통해 이루어졌다. 연구결과 젊은 여성들의 체중조절행위는 연령, 결혼상태, 교육수준, 가족유형, BMI, 인지된 건강수준, 주관적 체형, 고위험 음주, 주중 좌식여가활동, 아침식사결식, 수면시간, 스트레스 인지, 우울감 경험, 자살생각 등에 따라 차이가 있었다. 그리고 젊은 여성의 체중조절행위에 영향을 주는 요인은 연령, 결혼상태, 교육수준, 가족유형, BMI, 인지된 건강수준, 주관적 체형, 고위험 음주, 주중 좌식여가활동, 스트레스 인지, 우울감 경험 등이었다. 체중조절행위 접근 시 다른 건강행위들과의 상관성을 고려할 필요가 있다.

• 한국응용과학기술학회지
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• 제39권2호
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• pp.233-245
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• 2022

코로나-19가 종식되지 않은 시점에서 위험을 감수하면서 운동을 지속하고 있는 필라테스 고객들의 열정을 살펴봄으로써 고객이 느끼는 심리적 행복감과 운동지속의도를 규명하고자 한다. 대상은 필라테스 고객 285명을 대상으로 하였다. 자료처리는 SPSS 21.0과 AMOS 18.0을 이용하였고, 빈도분석과 신뢰도, 확인적 요인분석, 상관분석을 실시하였다. 또한 SEM 사용하여 경로분석을 실행하였으며, 부트스트래핑을 활용하여 매개효과를 확인하였다. 첫째, 열정적 행동은 심리적 행복감에 정적인 영향을 미쳤다. 둘째, 열정적 행동은 운동지속에 정적인 영향을 미쳤다. 셋째, 심리적 행복감은 운동지속에 정적인 영향을 미쳤다. 넷째, 열정적 행동과 운동지속의 관계에서 심리적 행복감이 부분적 매개 역할을 하였다.

• 유통과학연구
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• 제13권6호
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• pp.5-10
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• 2015

Purpose - Conspicuous consumption is the public display of wealth to impress others. In this study, consumption patterns by social class and economic development of countries were theoretically examined. Research design, Data, and Methodology - A qualitative approach of historical investigation and literature review was employed to identify current trends and emerging phenomena in the areas of consumer behavior and conspicuous consumption. Result - The main participants of conspicuous consumption have changed from the upper class in developing countries to the middle class in developed countries. While the main purpose of conspicuous consumption, that is, achieving higher status, remains unchanged, a leisure upper class has emerged as a new consumer group for conspicuous consumption in developed countries. Conclusions - To satisfy consumers'demands for new conspicuous consumption, marketers are encouraged to offer luxury experience and hybrid products.

• 한국조경학회지
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• 제22권4호
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• pp.161-176
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• 1995

Leisure motivation is an important concept in the study of leisure behavior. The purpose of this study was to examine visitors' motivations for hot spring resorts in Korea. The data were collected by questionnaires survey in three hot spring resorts in 1994:Suanbo, Paikam, and Chuksan. The findings of this study are summarized as follows: The eight motivation factors extracted by factor analysis such as; 1)"intellectual needs", 2)'escaping everyday life', 3)'closing nature', 4)'recognition or status', 5)'interaction with others', 6)'health', 7)'family vacation', 8)'hot spring bathing'. The three resorts showed significant deferences in the motivation of visitors. Visitors of Suanbo have high motivation for 'intellectual needs', 'interaction with others', and 'thealth', and visitors of Chuksan for 'closing nature', 'family vacation', and 'hot spring bathing'. This study has proved first, psychological(pushing) factors are more important than pulling factors of resorts, second, in pulling factors, natural sceneries were more important than medicinal properties of the hot springs. And this study found several important implications for predicting visitors' demand in hot spring resorts.