• Title/Summary/Keyword: Leisure Behavior

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A Comparative Study of Leisure Behavior Intention between Korean and American University Students Followed by TPB (계획된 행동이론 모델에 따른 한국과 미국 대학생의 여가행동의도 비교연구)

  • Oh, Sae-Sook
    • Journal of Wellness
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    • v.6 no.3
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    • pp.13-21
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    • 2011
  • The purpose of this study was to examine the potential predictors of leisure behavior intention using the theory of planned behavior(TPB). A convenience sample of 369 participants was obtained from university students in Korea and America. For the purposes of this study, potential predictors of leisure behavior intention were selected from the following categories: attitude, subject norm, perceived behavior control, group conformity and face saving. In order to better understand the dynamics of the TPB process that influenced leisure behavior intention, this study used structural equation modeling(SEM) to test the TPB model. According to the results, attitude, subject norm, and perceived behavior control influenced to leisure behavior intention of both Korean and American university students and face saving influenced to leisure behavior intention of Korean university students. However, group conformity did not influence to leisure behavior intention of either Korean and American university students. For future study, more specific and decomposed factors are recommended to understand leisure behavior intention in theoretical way.

Structural Analysis of Time and Money Attitudes, Leisure Consumption Behavior and Leisure Satisfaction (시간과 화폐에 대한 태도가 여가소비행동과 여가만족도에 미치는 영향에 대한 구조분석)

  • Huh, Kyungok;Cha, Kyung-Wook;Yoo, Soo-Hyun
    • Journal of Family Resource Management and Policy Review
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    • v.19 no.2
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    • pp.127-148
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    • 2015
  • This study compared types of time and money attitudes by respondents' characteristics, and compared leisure consumption behavior and leisure satisfaction among different groups, which are classified by attitudes toward time and money. It also verified a structural model for the relationship of leisure satisfaction and the attitudes toward time and money, and investigated the moderating effects of leisure consumption behavior. Data were obtained from a questionnaire completed by 512 adult consumers. Using factor analyses and cluster analyses, this study classified the types of time and money attitudes. The time attitude was categorized according to four clusters: time-insensibility, future- oriented, present-oriented, and past-oriented. The money attitude was divided into four clusters: future safety, stinginess/anxiety, diversion, and power/prestige. The major findings of this study were as follows: First, the propensity of leisure consumption behavior to seek fashion and conspicuousness was higher for time-insensibility group than for the others. However, the propensity of rational consumption behavior for leisure was higher for the future-oriented group. The level of leisure satisfaction was the highest for the time-insensibility group. Second, the propensity of leisure consumption behavior to seek fashion and conspicuousness was higher for those who considered money as tools for diversion and power/prestige. The propensity of rational consumption behavior for leisure was higher for the future safety and stinginess/anxiety groups. The level of leisure satisfaction was significantly higher for the diversion group. Third, from the results of structural analyses, the time-insensibility attitude showed a positive effect on the leisure consumption behavior to seek fashion and conspicuousness. The future-oriented attitude had a positive effect on the propensity of rational consumption behavior for leisure. The money attitudes of diversion and power/prestige had positive impacts on the leisure consumption behavior to seek fashion and conspicuousness, although they had negative effects on the propensity of rational consumption behavior for leisure. The leisure consumption behavior to seek fashion and conspicuousness had a positive effect on leisure satisfaction, although the rational consumption behavior for leisure had a negative effect.

A Meta-Analysis of the Effect of Face (Chemyon) on Leisure Consumers' Consumption Behavior

  • KIM, Young-Doo
    • The Journal of Industrial Distribution & Business
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    • v.12 no.11
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    • pp.17-31
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    • 2021
  • Purpose: Despite the fact that face (i.e. Chemyon) is deeply-rooted in Korean culture and significantly affects the behavior of Korean people, the effect of face on leisure consumers' consumption behavior has only reported mixed findings, that is, significant and/or insignificant face effects have been reported. It is necessary to integrate prior research findings, and comprehensively examine the effect of face on leisure consumers' consumption behavior. The purpose of this study was to investigate the effect (i.e. effect size, and moderating variables) of face on leisure consumers' consumption behavior through meta-analysis. Research design, data and methodology: Among 1,019 face-related academic studies, retrieved from the academic research information services (RISS), 34 studies and 300 cases examining the effect of face on leisure consumers' consumption behavior were finally included for meta-analysis. Face measured as face sensitivity and/or a face sensitivity sub-component (shame-consciousness, formality-consciousness, and other-consciousness) were integrated in the meta-analysis. Leisure consumers' consumption behavior was classified as antecedents of purchase (overall conspicuous consumption tendency, overall symbolic consumption tendency, personality, high price, high quality, brand seeking, fashion seeking, enjoyment, other person (interpersonal) consideration, position, reference group, and attitude), purchase (purchase intention, unplanned purchase, purchase, and expenditure), and post-purchase (satisfaction, repurchase, and post-purchase). The data used in the meta-analysis was comprised of correlation coefficients, and the meta-analysis was performed using the R-program. Results: The overall mean effect size of face on leisure consumers' consumption behavior was .248. It was found that the effect size was the largest in the order of shame-consciousness face, formality-consciousness face, and other-consciousness face. Among the types of leisure consumers' consumption behavior categorized as dependent variables, the effect size was found to be largest in the order of position, attitude, reference group, post-purchase behavior, brand seeking, personality, trend seeking, etc. In addition, it was found that the leisure types moderated the effect size of face on leisure consumers' consumption behavior. The effect size was found to be largest in the order of skin diving, baseball, various leisure participation, dance, gambling, golf, etc. Conclusions: Face moderately or significantly influence leisure consumers' consumption behavior.

A Study on the Characteristics of Leisure Behavior of the Five-Day Workweek Company Employees for Developing Leisure Facilities in Residential Environment (지역사회 여가시설 개발을 위한 주 5일 근무자들의 여가행태 분석 연구)

  • Shin Hwa-Kyoung
    • Journal of Families and Better Life
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    • v.23 no.5 s.77
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    • pp.181-190
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    • 2005
  • The purpose of this study was to investigate the characteristics of leisure behavior of the five-day workweek company employees for developing leisure facilities in residential environment. The questionnaire survey was used. The subjects of questionnaire survey were 247 staffs of 4 banks. The questionnaire consisted of leisure time, the cost of leisure, consciousness of leisure, actual condition and need of leisure activities and spaces, leisure satisfaction and limitation on leisure. Frequency, percentage, and mean, correlation, $x^2-test$, and factor analysis were used for data analysis. The major results were as follows. 1) Leisure is necessary to strengthen the unity of family and cultivate the sentiment. 2) The degree of satisfaction of leisure facilities was lower than neutral. The satisfaction of leisure facilities related with cost, time of leisure, information of leisure facilities and program, and leisure environment. 3) Present leisure behavioral characteristics were restrictive and passive. However, the subjects showed hopes to increase their leisure activities and to engage in diverse forms of leisure in the future. Also, they showed an increased desired ratios in participating in each leisure activities. 4) In terms of location, they needed leisure facilities which was closer to their house.

A Study on the Characteristics of Leisure Behavior and Preference for Leisure Environment of the Five-Day Workweek Company Employees according to Gender (성별에 따른 직장인의 여가생활 특성 및 여가생활 공간에 대한 선호 비교 연구)

  • Shin, Hwa-Kyoung
    • Journal of Families and Better Life
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    • v.25 no.3 s.87
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    • pp.107-118
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    • 2007
  • The purpose of this study was to investigate the characteristics of leisure behavior and preference for leisure environment of the five-day workweek company employees according to gender for developing leisure facilities in residential community planning. The questionnaire survey was used. The subjects of questionnaire survey were 338 staffs of 7 companies, who were living in apartment complex. The questionnaire consisted of way of life about leisure, leisure necessity, actual condition and need of leisure spaces, and leisure satisfaction. Frequency, percentage, and mean, ${\chi}2-test$, t-test, and factor analysis were used for data analysis. The major results were as follows. 1) In terms of leisure time in weekend, the available leisure time distribution, and leisure cost, there were not difference between men and women. 2) After five-day workweek, the men and women showed to increase their leisure activities and to engage in diverse forms of leisure. Also, they showed an increased desired ratios in participating in each leisure activities. 3) Leisure was necessary to strengthen the unity of family and cultivate the sentiment. 4) Even though current main area for leisure were in their house, men were likely to change them from in the house to around and near their house. And they needed leisure facilities which was closer to their house. 5) The degree of satisfaction of leisure facilities in residential environment was low and there were not difference between men and women. This result implicated to improve and develope leisure space and facilities near the residental environment for promoting leisure behavior of both women and men. In particular it is necessity to create the good atmosphere of leisure facilities for women.

University Students' Smartphone Addiction Propensities according to Self-efficacy and Leisure-related Variables (대학생의 자기효능감 및 여가관련변수에 따른 스마트폰 중독성향)

  • Ryu, Mihyun
    • Journal of Families and Better Life
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    • v.32 no.1
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    • pp.63-79
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    • 2014
  • Recently, in our society, the use of smartphones has been widespread and changed our lives positively; however, the excessive use of smartphones has also produced many side effects. In particular, we can see that the reckless use of smartphones has constantly increased smartphone addiction propensities. University students, too, show smartphone addiction propensities more and more gradually; therefore this study intends to perform research related with smartphone addiction propensities with university students as the subjects. Since it is more and more important to perform leisure activities to prevent smartphone addiction and reduce addiction propensities, it can be said that the research on the correlation between leisure activities and smartphone addiction propensities is significant. The major findings of the research are as follows: First, among the smartphone addiction propensities, their tolerance and disturbance of adaptive function were relatively higher than other factors. Second, overall smartphone addiction affects the variables of gender (male), school year (freshmen), economic leisure constraints, time leisure constraints, and the adequacy of travel behavior, sports behavior, media use behavior, reading behavior, volunteer work and religious behavior. The adequacy of the media use behavior variables showed the greatest impact.

A Theoretical Review for Leisure Behavior (여가행동에 관한 이론적 고찰)

  • 정순희;이윤정
    • Journal of Family Resource Management and Policy Review
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    • v.6 no.2
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    • pp.119-132
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    • 2002
  • In korea, it has been recently issued to enforce the 5 days-working system, which may cause the considerable increase in the leisure time and lifestyles. The purpose of this study is to find out major characteristics of leisure to establish the theoretical framework for leisure behavior by considering various theories. Each of theories provides the frame of thinking for leisure tim use, the relationship with labor, the transmission of leisure type and the change of leisure value and consciousness. Therefore findings will be the foundation for the future study that finds out more actual factors. Having examined how the leisure behavior is interpreted in various theories will help us to better understand why the demand for leisure time and activities has developed and will develope rapidly.

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The Relationship Between Leisure Experience and Job-attitude and Organizational Citizenship Behavior; The Mediating Effect of Positive Emotion (직장 내 여가경험이 직무태도와 조직시민행동에 미치는 영향 (긍정정서의 매개효과 검증))

  • Lee, Ho-Keon;Chun, Byung-June
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.3
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    • pp.1188-1196
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    • 2011
  • The purpose of this study was to examine the relationship between leisure experience and job-attitude and organizational citizenship behavior. And this study indicates how positive emotion affects the relationship between leisure experience and job-attitude and organizational citizenship behavior. The results from this study are as follows: First, leisure experience influenced significantly the positive emotion, the positive emotion was giving positive affection to job satisfaction, organizational commitment, and organizational citizenship behavior. Second, positive emotion mediated between leisure experience and job-attitude and organizational citizenship behavior. This study was giving us implications that positive emotion from leisure experience is more important than leisure activities themselves when we plan 'fun management'.

A Comparative Study on Purchase Behavior of Athleisure Wear by Segmental Market according to Sports and Leisure Participation (스포츠 및 여가 활동 참여동기에 따른 세분시장별 애슬레저 웨어 제품구매행동의 비교연구)

  • Kim, Se Na;Oh, Kyung Wha
    • Journal of the Korean Society of Clothing and Textiles
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    • v.42 no.6
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    • pp.1025-1038
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    • 2018
  • This study identifies the socio-psychological factors on athleisure wear purchase behavior and focuses on the effects of participation motives in sports leisure activity. This research compares athleisure wear purchase behavior among the three groups segmented by participation motives for sports and leisure activity. An online survey on male and female consumers between the ages of 20 and 50 provided 319 responses that were analyzed using SPSS 20.0. The factor analysis and reliability analysis, cluster analysis, variance analysis, Duncan test, and Chi square test were conducted. The results were: 1) From a result of the factor analysis on consumers' sports leisure participation motives clearly showed factorial structures including social interaction, physical health, and pleasant feeling. 2) Cluster analysis indicated three groups of participation motives in sports and leisure activity such as passive motivating type, social interaction type, and wellness type. 3) Consumer groups showed significant differences in purchase reasons, preferred brands, product items, and pursued performance attributes for purchasing athleisure wear products.

Effect of lifestyle and leisure activities of female consumers on their outdoor wear buying behavior (여성소비자의 라이프스타일과 레저활동에 따른 아웃도어웨어 구매행동)

  • Ahn, Ji-Suk;Jeong, Jae-Chul;Park, Myung-Ja
    • Journal of the Korea Fashion and Costume Design Association
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    • v.20 no.3
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    • pp.1-14
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    • 2018
  • This study examines female consumers' purchasing behavior of outdoor wear based on their leisure activities and life style using the questionnaire method. SPSSWIN was used for data analysis. The results are as follows: first, there is a significant difference in demographic characteristics of outdoor wear consumers depending on life style types. Second, outdoor wear purchasing behavior by lifestyle types showed no significant correlation between lifestyle types and the extent of interest in outdoor wear. Consumers valuing private leisure time are more engaged in searching for commercial information compared to other groups and a significant difference was seen in the standard for selecting products, functional materials, colors, and comfort depending on life style type. Third, there is no significant difference in demographic characteristics of outdoor wear consumers based on the extent of leisure activity. Fourth, there was significant correlation between the extent of leisure activity and interest in outdoor clothes. Therefore, this study shows that the life style of female consumers and the extent of leisure activity are significantly related to purchasing behavior. Hence this study can be effectively used by the outdoor wear industry to analyze characteristics of female consumers and plan and establish a suitable marketing strategy.