• Journal of the Korea Fashion and Costume Design Association
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• v.11 no.3
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• pp.87-99
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• 2009

The purpose of this study was to find out criteria for classifying fashion brand from the consumer point of view. This was compared with the viewpoint of fashion business practice in order to develop strategy of fashion brands and to manage brand effectively and systematically, and to suggest theoretical frame for application of these criteria. This study was researched as the succeeding study of a model of criteria for classifying fashion brands from the viewpoint of fashion business practice. Survey was used as a research method. The subjects were 422 women who were 20-30 years old and living in and near Seoul. Questionnaires were developed based on 37 fashion brands' classification criteria by means of pre-survey, and SPSS package and LISREL program were used to analyze the data. As a result of factor analysis considering 37 classification criteria, 8 factors were identified as classification criteria. They were as follows; the level of brand form, the level of product concept, the level of management item, the level of brand sales ability, the level of customer management, the level of brand advertising and awareness, the level of brand value, and the level of product lead ability. All of criteria were correlated to each other. The effective method to classify fashion brands was proposed by establishing the model of the relationship of the values of 7 criteria and by proving it with the structure equation model analysis. The model of criteria for classifying fashion brands that was suggested on this study was proved by the structure equation model analysis. In this study, from a consumer's point of view we suggested a theoretical framework describing which criteria would be selected to classify and utilize fashion brand market. This model can be used to select the most efficient classification criteria and classify them hierarchically instead of selecting only one among some factors that complex and interactional and classifying.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.32 no.12B
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• pp.735-742
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• 2007

We propose an effective packet marking algorithm for video streaming in DiffServ network. Because legacy packet markers such as srTCM(single rate three color marker) cannot distinguish the importance of packet, these markers can cause quality degradation of streaming during the network congestion period. Recently proposed TMS (Two Marker System) [4] shows effectiveness in such scenario that video streaming service is struggling with other types of service traffic. However, if many video streaming services co-exist in DiffServ network and result in competition among themselves, then both legacy packet markers and even TMS cannot prevent drastic streaming quality degradation. To cope with this, we suggest A-TCPM (Adaptive time sliding window Three Color Marker) algorithm. In this algorithm, an A-TCPM module decides the color of a racket based upon the probability which is lead by current channel status and frame importance ratio. Simulation results show that proposed A-TCPM algorithm can enhance streaming service quality especially when overbooked video streaming sessions struggle with themselves.

• Toxicological Research
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• v.24 no.2
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• pp.151-159
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• 2008

Rhus verniciflua Stokes(RVS), one of traditional medicinal plants in Asia, was found to have pharmacological activities such as antioxidative and antiapoptotic effects, raising the possibility for the development of a novel class of anti-cancer drugs. Thus, potential genotoxic effects of RVS in three short-term mutagenicity assays were investigated, which included the Ames assay, in vitro Chromosomal aberration test, and the in vivo Micronucleus assay. In Ames test, the addition of RVS water extracts at doses from 313 up to 5000 mg/plate induced an increase more than 2-fold over vehicle control in the number of revertant colonies in TA98 and TA1537 strains for detecting the frame-shift mutagens. The similar increase in reversion frequency was observed after the addition of RVS ethanol extracts. To assess clastogenic effect, in vitro chromosomal aberration test and in vivo micronucleus assay were performed using Chinese hamster lung cells and male ICR mice, respectively. Both water and ethanol extracts from RVS induced significant increases in the number of metaphases with structural aberrations mostly at concentrations showing the cell survival less than 60% as assessed by in vitro CA test. Also, there was a weak but statistically significant increase in number of micronucleated polychromatic erythrocytes(MNPCEs) in mice treated with water extract at 2000 mg/kg while ethanol extracts of RVS at doses of up to 2000 mg/kg did not induce any statistically significant changes in the incidence of MNPCEs. Therefore, our results lead to conclusion that RVS acts as a genotoxic material based on the available in vitro and in vivo results.

• Journal of IKEEE
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• v.22 no.3
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• pp.651-657
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• 2018

IEEE 802.11 wireless LANs support 20, 40, 80 and 160MHz bandwidth transmission. In general, the data rate increases as the transmission bandwidth increases. However, the transmission power spectral density decreases, which may lead to increasing packet errors and retransmissions. In this paper, we derive a mathematical model of energy consumption with consideration of various factors such as transmission bandwidth, packet error rate and data size. Based on the model, we design a scheme to adapt a transmission bandwidth for each frame transmission. The scheme estimates packet error rates for different bandwidth cases, updates the table of energy consumption and selects the best bandwidth for the next transmission. The simulation study with VoIP traffic shows the energy consumption of the scheme under various environments.

• Earthquakes and Structures
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• v.13 no.3
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• pp.267-277
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• 2017

Base-isolation is now being adopted as a retrofitting strategy to improve seismic behaviour of reinforced concrete (r.c.) framed structures subjected to far-fault earthquakes. However, the increase in deformability of a base-isolated framed building may lead to amplification in the structural response under the long-duration horizontal pulses of high-magnitude near-fault earthquakes, which can become critical once the strength level of a fire-weakened r.c. superstructure is reduced. The aim of the present work is to investigate the nonlinear seismic response of fire-damaged r.c. framed structures retrofitted by base-isolation. For this purpose, a five-storey r.c. framed building primarily designed (as fixed-base) in compliance with a former Italian seismic code for a medium-risk zone, is to be retrofitted by the insertion of elastomeric bearings to meet the requirements of the current Italian code in a high-risk seismic zone. The nonlinear seismic response of the original (fixed-base) and retrofitted (base-isolated) test structures in a no fire situation are compared with those in the event of fire in the superstructure, where parametric temperature-time curves are defined at the first level, the first two and the upper levels. A lumped plasticity model describes the inelastic behaviour of the fire-damaged r.c. frame members, while a nonlinear force-displacement law is adopted for the elastomeric bearings. The average root-mean-square deviation of the observed spectrum from the target design spectrum together with a suitable intensity measure are chosen to select and scale near- and far-fault earthquakes on the basis of the design hypotheses adopted.

• Earthquakes and Structures
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• v.19 no.5
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• pp.347-359
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• 2020

The Mega-Sub Controlled Structure System (MSCSS), an innovative vibration passive control system for building structures, is improved by adding lead rubber bearings (LRBs) on top of the substructure. For the new system, a genetic algorithm is used to optimize the dynamic parameters and distributions of dampers and LRBs. The program uses various seismic performance indicators as optimization objectives, and corresponding results are compared. It is found that the optimization procedure for maximizing the energy dissipation ratio yields the best solutions, and optimized models have consistent seismic performances under different earthquakes. Seismic performances of optimized MSCSS models with and without LRBs, as well as the traditional Mega-Sub Structure model, are evaluated and compared under El Centro wave, Taft wave and 20 other artificial waves. In both elastic and plastic analysis, the model with LRBs shows significantly smaller story drift and horizontal acceleration than those of the other two models, and fewer plastic hinges are developed during severe earthquakes. Energy analysis also shows that LRBs installed in proper locations increase the deformation and energy dissipation of dampers, thereby significantly reduce the kinetic, potential, and hysteretic energy in the structure. However, LRBs do not have to be mounted on all the additional columns. It is also demonstrated that LRBs at unfavorable locations can decrease the energy dissipation for dampers. After LRBs are installed, the optimal damping coefficient and the optimal damping exponent of dampers are reduced to produce the best damping effect.

• International Journal of Costume and Fashion
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• v.5 no.2
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• pp.68-77
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• 2005

In contemporary advertising market, one of main trends is to speak surrealistic visual language which provides 'enjoyable spectacles'. Specially, in the beginning of 21st century, there discovered more and more exhibitions and discourses about surrealism reinterpreted from the viewpoint of postmodernism. Surrealism as a creative style of expression based upon free association, has been a great inspiration for fashion ads for commercial communication as well as fashion design since its origin. However, there has been ignored the idea of analyzing surrealistic image expressed in fashion ads in spite of their flood. Accordingly, the purpose of this study is to grasp its cultural meaning through analyzing aesthetic characteristics of surrealistic image expressed in fashion ads. It will provide a better understanding of surrealistic image in fashion ads reflecting popular taste and preference directly as popular visual culture, focusing on post modern context. A case study of surrealistic fashion ads limits to TV or print commercials and digital ads as image ads stimulating visual expressions. The Results can be summarized as follows. Surrealism is an avant garde style which deconstructs the established meaning system as well as the existing formalistic order and then put them together in the frame of 'dream' and 'unconsciousness'. Defamiliarization questioning the whole edifice of representation can be adapted to. By means of paradox and metaphor, unfamiliar new visual world can be represented. The plastic characteristics of surrealistic image in fashion ads are founded as surrealistic styling of time and space, distortion of object by methods of automatism, depaysement, parody and trompe-l'oeil which bring about the deconstruction of gestalt. Aesthetic values of surrealistic fashion ads appear as dualistic representation, allegoric symbolism, fantastic romanticism. Ultimately they lead to marvelous. mysterious, humorous visual effects. Foster reinterpreted these effects of surrealism from Freud's 'Uncanny Concept'. 'Uncanny' means the phenomenon recurring to familiar being defamiliarized by repression. Surrealistic fashion ads strengthen this shocking effect more and more dramatically in company with our post modern needs for fantastic adventure and thrilling spectacle. It can be thought that surrealistic fashion ads reflects uncanny as an alternative which can relieve us of our stress and anxiety and which realize our potential desire in contemporary post industrial stage.

• Korean Institute of Interior Design Journal
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• v.17 no.5
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• pp.51-60
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• 2008

This thesis sets out to study the immanent mechanism of architectural space which had been classified as external space in general. The mise en $sc{\acute{e}}ne$ could consider one among various immanent tools to deal with the singularity of interior architecture. An imaginary interrelationship between cinema and architecture offers a possibility which a mise en $sc{\acute{e}}ne$ could be used with a space making equipment. The mise en $sc{\acute{e}}ne$ is a conscious equipment to lead a meta-function of simple visual-perception. The mise en $sc{\acute{e}}ne$-space has been supposed to visual-perception cases and conscious cases in interior architecture. In particular, as a result of analysis, it becomes clear that the mise en $sc{\acute{e}}ne$-space is a kind of something signifer to expose designers's an abyss of conscious and unconscious. In my opinion, this is the very way that the contemporary interior architecture is exposed to its singularity by a mechanism of mise en $sc{\acute{e}}ne$-space. In conclusion, the psychoanalysis-frame of mise en $sc{\acute{e}}ne$-space has brought out any possibility of an interpretation about architectural immanent themes like a subject, meaning creation, and construction logic, and it has also been useful to reveal the architectural singularity.

• Archives of design research
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• v.13 no.1
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• pp.237-245
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• 2000

The designer get through a doorstep of ideation to obtain a design concept, which consequently achieves the successful design. However, the ideation with creativeness may not always be given as much as an effort is made. It is readily recognized as the ideation released is naturally limited to a resonable and logical frame structure. Conversely, the successful ideation can be obtained through illogical thought given in a while. The thinking method suggested in effect preview can thus satisfy the demand of lateral thinking, which can lead to the creativeness as a thinking model as well as amenably advertising concept in a final step of advertising plan. Finally, it is concluded that from the brain function theory, the unique role of each side of brain can not practically influence on an art work performance successfully achieved.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.29 no.6B
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• pp.538-547
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• 2004

Optical Burst Switched (OBS) networks usually employ one-way reservation by sending a burst control packet (BCP) with a specific offset time, before transmitting each data burst frame (BDF). Therefore, The quality of service may be degraded because contentions may lead to loss of BDFs. Especially, this phenomenon becomes more serious when burst size is longer. This necessitates an effective method of prevention to avoid burst collision in nodes. OBS networks can employ several methods to avoid such burst losses. One is that burst size is cut short to reduce burst loss probability during scheduling time. In this paper, we evaluate the burst generation and transmission using Sub-Carrier Multiplexting (SCM) in OBS networks. We propose an appropriate burst assembly architecture and transmission scheme based on SCM in OBS networks. The performance of SCM in OBS networks is examined in terms of number of Sub-Carriers per wavelength, burst loss probability, throughput, and total bandwidth of an optical fiber.