• Title/Summary/Keyword: Large Shopping Mall

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A Countermeasures on the Hacking for the Internet Shopping Mall (인터넷 쇼핑몰의 해킹 사고에 대한 대응방법)

  • Lee, Young Gyo
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.4 no.3
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    • pp.33-43
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    • 2008
  • As internet is spreaded widely, the number of cyber terror using hacking and virus is increased. Also the hacking to the internet shopping mall go on increasing. If the large shopping mall is attacked by the hacker, a number of user's information are exposed to the hacker. The private information as like a resident registration number, user's real name, the date of user's birth, the mobile phone number, the office phone number / address, the home phone number / address and so on include the information. These information are used in the phishing e-mails / call and spam. And them are selling and buying maliciously. The large internet shopping mall 'auction' was hacked in April, 2008. After the incident, this paper suggested a countermeasures on the hacking for the internet shopping mall. The technical item and political item are included among the countermeasures. The countermeasures can protect the hacking not only the internet shopping mall but also the web sites basically.

A study on design of Internet shopping mall to enhance usability -Focused on Navigation Design (사용편의성이 강화된 인터넷 종합 쇼핑몰 디자인에 관한 연구-내비게이션 디자인을 중심으로)

  • Bae, Yoon-Sun
    • Journal of Digital Contents Society
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    • v.10 no.4
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    • pp.587-595
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    • 2009
  • Domestic competition of Internet shopping malls is becoming more intense everyday. Users prefer an convenient and reliable shopping mall. Thus the design of Internet shopping malls with a strengthened convenience in usage will not only increase the desire of users to purchase, but will also encourage the users to revisit to the website, and it will increase the competitive power of the shopping mall. In this paper, I examined the interface design which users can use conveniently to purchase products, and proposed a design for an Internet shopping mall in which product information is conveniently provided to the user and the convenience in usage for guiding product selection and purchase is strengthened. The results of this study show that the navigation designs which allowed users to conveniently find products on Internet shopping malls included a roll-over menu in which a subdirectory was presented with a large area. If the navigation that guides products to users were designed more conveniently, users would be able to find and purchase products more easily. Since a web interface design with strengthened convenience in usage helps users to satisfactorily select and purchase products on an Internet shopping mall, it would increase the reliability of the shopping mall.

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A Study on Model for the Evaluation of Customer Composition in Internet Shopping Malls (인터넷 쇼핑몰의 고객구성 평가 모델에 관한 연구)

  • Park, Kwang-Ho;Han, Dong-Seok;Kim, Hak-So;Baek, Dong-Hyun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.29 no.2
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    • pp.83-91
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    • 2006
  • Internet shopping mall has become a huge distribution channel with dramatic growth in recent years. The number of consumers has exponentially increased as the scale of shopping mall has been large so that shopping malls with thousands or millions of consumers become a general case. However, it is essential to evaluate whether current assortment of consumers is proper or not in the strategic aspect in order to operate Internet shopping mall effectively and gain profits. That is, it is important to evaluate whether consumer strategy of corporation is proper or not from the corporation. Despite this business importance, consumer assortment has not been evaluated well and related study is not sufficient. This study supposes a framework for consumer assortment evaluation, which evaluates whether consumer assortment of Internet shopping mall is proper or not. In the framework for consumer assortment evaluation, analysis data based on order data and consumer data in database is made. Then, four factors, consumer maintenance rate, consumer profitability, consumer securing rate and consumer conversion are setup, and 22 measurement indexes are drawn. Finally, a consumer assortment evaluation score card is made by integrating them. This study has applied a supposed framework to a domestic typical community based shopping mall, and it is expected that the evaluation result will be used as informant strategic information to operate the shopping mall effectively.

국내 인터넷 쇼핑몰의 현황 및 구축에 관한 연구

  • 김영태
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 1998.10a
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    • pp.47-50
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    • 1998
  • In this study, I investigated a domestic situation of Internet Shopping Mall, its elements and steps for construction. A domestic Internet Shopping Mall have some faults that a consumer cannot look at or touch directly a goods and have some bottlenecks such as a decisive way of a large amount of money, and so forth. On the other hand, it is consisted of 7 elements and its construction is consisted of 5 steps. Accordingly, I investigated the above statements.

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Formative Elements of the Directional Sign System for the Effective Information Transmission of the Shopping Mall Complex (효과적 정보전달을 위한 대형쇼핑몰 유도사인 시스템 조형요소에 관한 연구)

  • 이유경;백진경
    • Archives of design research
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    • v.17 no.1
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    • pp.373-382
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    • 2004
  • Large sized buildings have proliferated in the modern world in order to solve problems caused by the growth of cities, and this trend has lead to diversity in style and utilization of interiors. In particular, wayfinding within the shopping mall for a customer is a common problem, so if customers do not have to face these navigational problems and could find the way more easily, then shopping mall or the store can expect much better profits. Therefore, directional sign system that can provide accurate and speedy information for customers with diversified ages, gender and knowledge is necessary. Firstly, the definition and element of all directional sign are analyzed through the existing literature survey. The elements are based on the practical elements and six categories such as type, pictogram, color, layout, form, and location were considered. Secondly, directional signs in large underground shopping mall was considered, and the speciality of the underground shopping mall was investigated, and finally top three underground shopping malls was analyzed. Thirdly, through the questionnaire, an objective appraisal of directional signs and problems was developed, and following possible improvement was suggested. This study has its own limitations since it is only applicable to the specific locations, however, directional designs will be useful in other types of buildings as well. Through the continuous studies of the users' psychology, these kinds of studies will be related to the environmental characteristics of various places.

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The Effects of Store Attributes on Customer Equity of Dongdaemun Shopping Malls - Focusing on Dongdaemun Shopping Mall Types - (동대문 쇼핑몰 선택속성이 고객자산에 미치는 영향 - 동대문 쇼핑몰의 유형을 중심으로 -)

  • Zhang, Ting;Ko, Eunju;Chae, Heeju
    • Fashion & Textile Research Journal
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    • v.18 no.4
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    • pp.438-449
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    • 2016
  • Domestic and foreign tourism authorities show that the most favorite tourist activity is shopping. Tourism income in Korea set a record in 2014 due to a large influx of Chinese tourists. Dongdaemun fashion market was selected as the most preferred destination for Chinese tourists shopping in Korea. This study examines the effect of store attributes on customer equity at Dongdaemun shopping malls. This study adopted a survey; subsequently, 637 questionnaires were used in the final analysis. Collected data were analyzed using SPSS 21.0 and AMOS 18.0 statistics program. The main findings of this study are as follows. Among the three store attributes of Dongdaemun shopping malls, service and environment attributes appeared to influence the three drivers of consumer equity. In addition, value equity was identified to provide a positive impact on Customer Lifetime Value (CLV), brand equity, and relationship equity were identified as having a positive impact on revisit intention. Second, the relationships between the variables were significantly different in two types of the Dongdaemun fashion shopping mall (Doota vs Lotte Fitin). In addition, this study offers a valuable implication for brand marketers to maintain and develop customer equity in Dongdaemun fashion markets.

The Sense of Outdoor Characteristics on the Shopping Mall Planning -Focusing on Common Space Comparison- (쇼핑몰의 야외성 발현 특성에 관한 연구 -공용공간 비교를 중심으로-)

  • Cho, Hun Hee;Oh, Joon-Gul
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.19 no.3
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    • pp.557-566
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    • 2018
  • Shopping malls have been developed to increase sales revenue and attract visitors. This study focused on the sense of the outdoor characteristics of these shopping malls by comparing open and enclosed types of shopping malls in common spaces in LA and Korea through case study analyses. This research through case studies will form the foundation of comfortable shopping mall space design. The results are the follows. 1. Enclosed shopping malls tend to provide large indoor space to create a sense of outdoors. 2. The common space of enclosed shopping malls is developed through space expansion with horizontal and vertical connections that appear in different combinations depending on the space constraints and contexts. 3. The architectural planning of enclosed shopping malls are largely dependent on the concept of everyday life portrayed in the identity of each space, which usually involve the inclusion of sizable atriums to host indoor sports or special performances.

A Study on the Circulation Planning of Multi Shopping Mall with User Evaluation (사용자 평가를 통한 복합쇼핑몰 동선 계획 연구)

  • Kim, Ji Soo;Hwang, Yeon Sook
    • Design Convergence Study
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    • v.15 no.5
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    • pp.55-70
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    • 2016
  • Multi shopping malls provide us new life-style nowadays with the term, malling. Multi shopping malls are consisted of selling space, entertainment space and convenience space so that arrangement and circulation planning of each facilities have large influence to users. Based on this influences, this study aims to provide basic data for multi shopping malls' circulation planning. Therefore, this study selected 6 multi shopping malls in Seoul and conducted survey that satisfaction of circulation planning of multi shopping malls. For user satisfaction investigation, we studied concept of multi shopping mall following Korean building act and selected composition and characteristics of circulation. Also, we classified the malls to size and circulation shapes for comparison of the satisfaction results. Classified types are high-rise and low-rise and they are separated to small size and big size. In addition, classified circulation shapes are categorized to net type, loop type, cyclical loop type and multi type by forms of central space and main stream of the malls.

The Study on the Effect of External Information on Purchase Decision-Making Process in Online Shopping Mall Based Electronic Commerce (온라인 쇼핑몰 기반의 전자상거래에서 외적 정보가 구매 의사결정 과정에 미치는 영향에 대한 실증적 연구)

  • Kang, Sung-Min;Kim, Tae-Jun
    • Journal of Information Technology Applications and Management
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    • v.14 no.4
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    • pp.97-120
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    • 2007
  • Development of information technology and Internet brought big changes in information society. Quantity of information increased rapidly and various types of information were presented through diverse channels. This change brought an impact in electronic commerce environment. A large number of products are transacted in online market. And various search functions and product information are presented for supporting customer's decision making. This study examined the effect of external information on purchase decision-making in electronic commerce environment. An experiment was conducted to see the customer product review, unit sales, etc. on purchase decision-making process in online shopping mall based electronic commerce. As a result of study, external information referring to number of purchasing, positive product review, and reliability of information has a positive effect on purchase-decision. The significance of the study can be found in that it defined 1) external information has an effect on decision-making, 2) positiveness and reliability of product information showed that they have an influence on customer, and 3) when self opinion and other person's opinion are different, one is not satisfied with decision making process. The results of the study can be of practical use in the design and implementation of online shopping mall in electronic commerce.

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