• 정보학연구
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• 제5권3호
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• pp.181-195
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• 2002

인터넷상에서 롱런을 하기 위한 브랜드 관리 전략에는 다양한 내용이 있다. 인터넷 브랜드, 닷컴(.com) 브랜드, 넷(Net) 브랜드, 온라인(On-line) 브랜드, 최근 미국 유명 경영지에 화두로 떠오르는 단어들이다. 인터넷에서도 브랜드가 중요해지고 있다는 것을 의미한다. 더구나 인터넷기업 주가의 거품론이 확산되고 있는 시점에서 강력한 브랜드의 중요성은 더욱 커져 간다고 본다.

• Biomolecules & Therapeutics
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• 제8권2호
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• pp.113-118
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• 2000

TEA, glibenclamide, L-NAME and SKF 525A-induced reversible contraction were investigated using acetylcholine, sodium nitroprusside (SNP) and pinacidil in rat abdominal and thoracic aorta. Acetylcho-line, SNP or pinacidil produced in a dose dependent manner relaxation on phenylephrine-induced contraction In rat aorta. TEA, SKF 525A, and L-NAME produced reversible contractions on acetylcholine-induced relaxation, but not on SNP- or pinacidil-induced relaxation. Glibenclamide significantly produced reversible con- traction on pinacidll-induced relaxation. The reversible effect of TEA on the acetylcholine-induced relaxation was reduced by SKF 525A. These results indicate that the acetylcholine-induced relaxation may be mediated by NO, cytochrome P$_{450}$-dependent epoxygenase pathway, or $Ca^{2+}$ activated $K^{+}$ channel, and the pinacidil-induced relaxation may be mediated by ATP-sensitive $K^{+}$ channel.annel.

• Communications for Statistical Applications and Methods
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• 제13권2호
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• pp.285-295
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• 2006

As more generic drugs become available, the quality, safety, and efficacy of generic drugs have become a public concern. Specifically, drug interchangeability among generic copies of the same brand-name drug is a safety concern. This research proposes a Bayesian method for assessing bioequivalence between two generic copies of the same brand-name drug from two independent $2{\times}2$ crossover design experiments. Uninformative priors are considered for general use and the posterior distribution of the difference of two generic drug effects is derived from which the highest probability density interval can be evaluated. Examples are presented for illustration.

• 국제학술발표논문집
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• The 1th International Conference on Construction Engineering and Project Management
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• pp.1083-1088
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• 2005

Current brand strategies applied for name brand apartments seem to have no product differentiation but merely function as a convenient instrument for product image change through naming only. Since proliferating brand names don't have much relevance to their brand concepts at present, long-range brand strategies are definitely needed. We'll inquire, first, the success and failure cases in the brand strategies of other industry. Next, through questionnaire survey, we'll look into the brand concepts of construction firms and their customer satisfaction. Finally we'll present the necessity of indigenous brand culture by use of macroscopic contents development.

• 한국해양생명과학회지
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• 제4권2호
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• pp.96-105
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• 2019

숭어과 어류는 연안에서부터 담수역까지 서식하고 있는 대표적인 광염성 어류이다. 이들의 형태적인 유사성 때문에 분류학적인 면에서나 명명법에 있어 많은 논란이 있다. 숭어과 어류 중 국내에서 주로 소비되고 있는 어종은 숭어(Mugil cephalus)와 가숭어(Chelon haematocheilus)로, 일반적으로 숭어와 가숭어를 구별하지 않고 숭어라 불리기도 한다. 이에 본 연구에서는 국내의 학술적인 자료 및 옛 문헌을 조사하여 국내에서 혼용되고 있는 숭어류의 학명 및 어명에 대해 정리해보고자 하였다. 숭어의 학명은 M. cephalus로 사용되고 있지만, 가숭어는 Chelon, Mugil, Liza 속명이 혼용되고 있다. 숭어류의 어명에 대해 국내사전에는 숭어와 가숭어를 구별하지 않고 있으나, 일어, 영어, 중국어사전에서는 숭어와 가숭어가 명확히 구분되어 있었다. 옛 문헌에서는 숭어류를 '치어' 또는 '수어'라 이르고 있다. 대부분의 문헌에서는 숭어와 가숭어의 구분이 명확하게 나타나지 않았으나, 자산어보에서는 가숭어를 치어(참치어)로, 숭어를 가치어로 기록하고 있어 '가(假)'자의 붙임이 현재와 달리 사용되고 있었다. 가숭어는 양식되고 있는 종으로 앞으로 산업적인 활용이 모색되고 있는 단계에서, '가'자에 대한 부정적인 인식을 고려하였을 때 가숭어라는 어명 대신에 '참숭어'로의 어명 변경을 제안한다.

• 정보기술과데이타베이스저널
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• 제6권2호
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• pp.101-114
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• 1999

Data Naming has been a long-lived issue in data management. A data name is a basic vehicle to convey meanings of data. Thus, names are organized in such a way that anyone can understand their meanings with ease; however, Korean data names have been organized based on English-like naming scheme. This paper proposes a Korean data naming scheme. For this, we specify information that data names should include. Secondly, we propose rules to organize data names. For real world applications, a database system is proposed to manage data names. The database is expected to provide a starting point that on organization can develop its own data name repository.

• Mycobiology
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• 제28권3호
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• pp.149-152
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• 2000

Dried specimens of the genus Inocybe collected from mountain areas throughout the Korean country from 1982 to 1998 and preserved in NIAST were investigated. Out of them, Inocybe hystrix were confirmed as an unrecorded species in Korea. In 1991 Lee et al., previously recorded Inocybe kasukayamensis only with its scientific name and korean common name. In this study we report it with full descriptions of morphological characteristics and diagnosis of micro-structures of this species.

• 한국정보과학회:학술대회논문집
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• 한국정보과학회 2011년도 한국컴퓨터종합학술대회논문집 Vol.38 No.1(A)
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• pp.116-119
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• 2011

Mobile devices are increasingly used, and changed persons' social habits of creating new relationship. While existed systems can not satisfied the principles of user-centered, convenient and ensure privacy. This paper describes an intelligent name-card exchange technique in context-aware smart phone, which has no verbose user operation, ability of intelligent match based on context-aware information, and privacy protection.

• 한국의사학회지
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• 제14권1호
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• pp.79-108
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• 2001

Pyunjak is presumed to be Jinwallin who was active in early Chunchu period among five identically called doctors from early Chunchu period to Warring period. The name, Pyunjak, seems to be used as "special local doctor who goes around the country". This reflects the social atmosphere of the time that medical science and art were getting developed from royal household and government centered medicine to civilian-centered medicine.

• 대한약학회:학술대회논문집
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• 대한약학회 2002년도 Proceedings of the Convention of the Pharmaceutical Society of Korea Vol.2
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• pp.381.1-381.1
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• 2002

Gleditsia sinensis Lam. (Leguminosae) is a perennial shrub distributed in Gyeongju in Korea and throughout China. Its thorns called "Jo Gak Ja" (Korean name) or "Zao Jia Ye (Chinese name) have been known to possess an antiinflammatory effect. Korean "Jo Gak Ja". a speciality of Gyeongju. is much longer and thicker than that of Chinese one. (omitted)