• 제목/요약/키워드: Korean food globalization

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주한 독일인의 한국 음식에 대한 인식 및 기호도 조사 (A Survey on the Knowledge and Preferences for Korean Food Targeting Germans Residing in Korea)

  • 장정자;정희선
    • 한국조리학회지
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    • 제17권5호
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    • pp.1-14
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    • 2011
  • 본 연구는 한국에 6개월 이상 거주하고 있는 독일인들을 대상으로 한국의 음식에 대한 관심 및 인식을 조사하여 향후 한국음식의 세계화를 위한 기초자료로 제공하고자 실시하였다. 독일인의 식습관에 대한 분석 결과에서는 전체적으로 한국 내에서 일상적으로 선호하는 음식이 한식과 자국 음식인 독일식으로 나타났고, 사회활동이 많은 남성이 여성에 비해 다양한 한국음식을 접할 기회가 많은 것으로 조사되었다. 한국음식의 직접조리현황에 있어서는 응답자의 대부분이 거의 하지 않는다고 하였다. 한국음식을 직접 조리하지 않는 이유로는 복잡한 조리방법과 레시피의 이해부족으로 나타났다. 따라서 한국음식의 세계화를 위해서는 레시피의 간편화, 표준화가 필요함을 알 수 있었다. 독일인의 외식습관에 따른 한국 음식의 선호도 분석 결과는 위치적으로 식당 밀집 지역이나 도보로 갈 수 있는 곳 등이 가장 많았으며, 분위기적인 측면으로서는 조용한 분위기나 우아한 분위기를 선호하는 것으로 나타났다. 한국음식이 독일인, 더 넘어서 유럽인의 입맛을 사로잡기 위해서는 외국인을 위한 한국음식교육 및 적용 가능한 레서피 개발이 필요할 것이다.

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비빔밥에 대한 독일 바이로이드지역 학생들의 인식 및 기호도 조사 연구 (A Survey on the Recognition and the Preference of Bibimbab with Students in Bayreuther, Germany)

  • 송주은
    • 한국식생활문화학회지
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    • 제29권4호
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    • pp.307-313
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    • 2014
  • In 2013, for the 130th anniversary of the establishment of diplomatic relations between Korea and Germany as well as the 50th anniversary of the dispatch of Korean workers to Germany, a survey on the recognition and preferences related to Bibimbab was carried out among students in Bayreuther, Germany majoring in hotel management who had not tried Korean food before. As part of the globalization of Korean food, 10 different foods that Germans might like were prepared, and the survey took place after food tasting. In the results, 44% of students noted that their first impression of Bibimbab was good, and impression was more favorable after tasting than before. The preference for nine foods other than Bibimbab was in order of Kimchi, Bulgogi, Mandu, Modum-jeon, Samgyetang, Gimbab, Japchae, Tteokbokki, and Sangchu-muchim. Students liked Bibimbab due to its healthiness, and most students showed interest in Korean food after tasting Bibimbab. To improve Bibimbab, most students answered diversifying sauces.

한식당 세계화를 위한 성공모델로서의 일식당 실내공간과 음식관련요소의 특성 연구 - 홍콩 소재 일식당 대상 - (A Study on Characteristics of Indoor space and Food related of Japanese restaurant as successful model for globalizing Korean restaurants - Japanese restaurants in Hong Kong -)

  • 이지현;오혜경
    • 한국실내디자인학회논문집
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    • 제18권1호
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    • pp.54-63
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    • 2009
  • The present study is a basic research for promoting the globalization of Korean food, aiming to analyze Japanese restaurants in Hong Kong, an international city successful in globalization, focused on their spatial characteristics and food related characteristics and to use the results as basic materials. The results of this study are as follows. As to the characteristics of indoor spaces and food of Japanese restaurants in Hong Kong, first, the locations of Japanese restaurants were mostly easily accessible luxury hotels, office buildings or shopping malls. They displayed Japanese styles well and used conspicuous signs. Their trade names were given after traditional place names, food names, greetings, etc. Second, the spaces of Japanese restaurants expressed contemporary and, at the same time, traditional styles moderately and elegantly by applying emphatic articles such as traditional furniture, tools and folk paintings to contemporary spaces with traditional air, and by doing so, they showed various possibilities. Third, as to the characteristics of food culture, menus were diversified from traditional menus such as kaiseki to everyday menus such as vinegared rice, ramen, skewered roast meat and fusion dish, and at the same time, differentiated by concept. In addition, some restaurants succeeded in globalization and modernization with chains throughout the world. Furthermore, while table setting, food dishing and tableware image were harmonized with the concept of the restaurant space, if tradition needed to be displayed it was used at a minimum, showing the Japanese aesthetic sense through the restaurant space and food. In globalizing Korean restaurants based on the results of this study, we need to link trade name, facade, sign, menu and space with served food, and to plan a consistent story so that Korean culture and images are expressed. In addition, if a manual is made by benchmarking the Japanese government's support policies and relevant businesses' efforts and ideas and provided to Korean restaurants, it will be helpful for Korean restaurants, which spread Korean food culture, to be more competitive and graceful.

한식당 종사자가 인식하는 한식 세계화를 위한 한식당 품질개선 방안 (A Study on Quality Improvement of Korean Restaurants Perceived by Workers for the Globalization of Korean Food)

  • 이나영;이주연;곽동경
    • 한국식품조리과학회지
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    • 제31권1호
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    • pp.72-82
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    • 2015
  • The purpose of this study was to investigate workers' perception on the quality improvement of Korean restaurants for the globalization of Korean food. A total of 342 workers at Korean restaurants in Seoul and Gyeonggi province were surveyed using a self-administrated questionnaire. Excluding responses with significant missing data, 250 responses were used for data analysis. In terms of the improvement of service quality attributes, the 'sanitation management (4.51)' category received the highest score, followed by 'service skill (3.93)', 'menu development (3.90)', 'serving method (3.88)', 'facility and ambiance (3.84)', and 'food taste (3.40)'. There were significant differences of workers' perception on the improvement of service quality which were 'menu development (p<0.01)', 'service skill (p<0.001)', 'facility and ambiance (p<0.001)', and 'sanitation management (p<0.01)' by restaurant operation type, and 'service skill (p<0.001)' and 'facility and ambiance (p<0.001)' by workers' position. The mean score of each service quality category showed that Korean restaurants managed by a franchisor were ranked the highest. In each service quality category, the items which showed the highest scores for the improvement were 'developing the finest cuisine (4.08)', 'providing food seasoning according to customer requests (3.70)', 'proving ladles, tongs, and extra plates which enable customers to take as much food as they want (4.12)', 'staff's ability to explain menu (4.08)', 'using tableware appropriate to each dish (4.03)', 'sanitary management of the provided tableware (dishes, spoons and knives) (4.57)', and 'thorough toilet management (4.57)'. This research suggests that Korean restaurants need to improve service quality to globalize Korean food, and the strategies for service quality management should be developed to be applied to each restaurant operation type.