• Title/Summary/Keyword: Knowledge service firms

Search Result 115, Processing Time 0.023 seconds

The influence of SNS content quality on users' adoption behavior and WOM (SNS상의 콘텐츠품질이 사용자의 수용태도와 구전활동에 미치는 영향)

  • Lee, Jiwon;Kang, Inwon;Jung, Sungwoon
    • Knowledge Management Research
    • /
    • v.12 no.5
    • /
    • pp.1-10
    • /
    • 2011
  • Forming a network, through Social Network Services (SNS), among a group of people who share the same hobby or interests could increase the information sharing among the members at an exponential rate. Moreover, SNS users' behavior extends beyond the traditional introverted consumption behavior to a proactive behavior by owning or actively sharing product information. For firms, such proactive consumer behavior translates into marketing effects such as the word of mouth (WOM) effect. Therefore, SNSs are accepted not only as a communications channel between firms and consumers but also as marketing channel, suggesting the possibility of a new revenue source. In this context, we will explore into the factors of SNS contents which conserve firms' image and product information, and effects of the factors on consumer attitude and WOM.

  • PDF

The Success Factors for Self-Service Business Intelligence System: Cases of Korean Companies (사용자 주도 비즈니스 인텔리전스 성공요인 고찰: 한국 기업 사례를 중심으로)

  • JungIm Lee;Soyoung Yoo;Ingoo Han
    • Knowledge Management Research
    • /
    • v.24 no.3
    • /
    • pp.127-148
    • /
    • 2023
  • Traditional Business Intelligence environment is limited to support the rapidly changing businesses and the exponential growth of data in both volume and complexity of data. Companies should shift their business intelligence environment into Self-Service Business Intelligence (SSBI) environment in order to make smarter and faster decisions. However, firms seem to face various challenges in implementing and leveraging the effective business intelligence system, and academics do not provide sufficient studies related including the success factors of SSBI. This study analyzes the three cases of Korean companies in depth, their development process and the assessment of business intelligence, based on the theoretical model on the key success factors of business intelligence systems. The comparative analysis of the three cases including project managers' interviews and performance evaluations provide rich implications for the successful adoption and the use of business intelligence systems of firms. The study is expected to provide useful references for firms to fully leverage the effects of business intelligence systems and upgrade towards self-service business intelligence systems.

A Study on ISO 9001:2009 Quality Management Principles Implementation (ISO 9001:2009 품질경영원리의 실행에 관한 연구)

  • Chang, Kyung;Ko, Hyun-Min
    • Journal of the Korea Safety Management & Science
    • /
    • v.12 no.4
    • /
    • pp.199-206
    • /
    • 2010
  • In this era of globally competitive world market, many business firms have been using ISO 9000 quality management system, whose principles are leadership, customer focus, people involvement, etc., which are expected and desired to be attained for the various long/short term goals of the business firms. This paper studies whether and how those principles are implemented in the areas of service, manufacturing, etc., and researches the regression relations between business firm's performance and those principles. Using hypothesis testing, we found and showed results which can be referenced for the higher performance of business firms and those can be added to the pool of knowledge about the ISO principles implementation in service and manufacturing industries.

Effects of Knowledge-based Startups on Employment Growth (지식기반산업 창업기업의 고용창출 효과)

  • Lee, Jeong Hyun;Lee, Hee Yeon
    • Journal of the Economic Geographical Society of Korea
    • /
    • v.20 no.2
    • /
    • pp.137-157
    • /
    • 2017
  • As unemployment rises and economic growth slows, interest in startups, which is considered to be the driving force of job creation, is increasing. This study aimed to analyze the employment effects of knowledge-based startups in South Korea. In particular, startups were divided into three categories (knowledge-based manufacturing, knowledge-based service, and other industries) and the region were divided into the capital region and the other regions. The result of the analysis, which used census on Establishments Data from Statistics Korea(KOSIS), showed that the employment effects of startups change in three steps over time. When new firms were created, employment increases instantly. However, as the competition among firms increases, some firms exit the market and employment decreases. In the long-term, some firms will survive the market competition and increase their firm size and the number of jobs they offer. The total employment effect was greater for knowledge-based startups than the other industries startups. The total employment effect of knowledge-based startups are 2.84%p for the period of 6 years. Startups in the Capital region showed higher employment effect than startups in other regions. This implies that in the capital region, employment increases more after the startups are created, but due to fierce competition, employment also decreases relatively more than it does in other regions. However, companies that survive competition create more employment. This study may give some policy implications that startup policies should be tailored to the startup's type and regional characteristics in order to achieve more effective job creation performance.

External Knowledge Search Strategy and Technological Innovation : Small vs Medium Firms (기술혁신을 위한 외부지식 탐색 전략 : 소기업 vs 중기업)

  • Jung, Jee-Young;Roh, Tae-Woo;Han, Yoo-Jin
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
    • /
    • v.9 no.5
    • /
    • pp.173-180
    • /
    • 2014
  • In this research, we aim to analyze how different external knowledge search strategies of small and medium enterprises affect technological innovation. In particular, since there has been little comparison between Korean small and medium firms, we investigated the differences of the two groups by employing the "Korean Innovation Survey 2010." As a result, it was found that "external search breadth", which refers to expanding the spectrum of external knowledge search due to lack of resources and capabilities inside small firms, spurred technological innovation. On the other hand, "external search depth", which implies seeking a long-term and close relationship with the subjects that provide outside knowledge for medium firms, catalyzed technological innovation. These results emphasize that we need to separately analyze technological innovation of small and medium firms, which was, in most previous studies, viewed as one group, i.e. SMEs. In addition, the results can be, from the perspective of a firm's growth, interpreted as follows. That is, it is more effective to formulate a "diversity" pursuing strategy in the "small firm" stage where little time has passed since its establishment, whilst it is more useful to apply a "focus" strategy on sophisticated knowledge in the "medium firm" stage where a firm has grown to some extent.

  • PDF

Utilization of Knowledge Intensive Services for the Innovation of Manufacturers in Korea

  • Lee, Kong-Rae
    • Journal of Technology Innovation
    • /
    • v.12 no.2
    • /
    • pp.209-225
    • /
    • 2004
  • This study aims to explore and understand the role of knowledge intensive service activities in the industrial innovation of Korea. It analyzes public and private service inputs to the innovation of manufacturers. The contribution of KISs to the innovation of both service suppliers and manufacturers was analyzed by using survey questionnaire. The results of the analysis revealed that the contribution of KISs to the innovation capability of manufacturers is significant. Large manufacturers that hold internal capability to supply KISs are also active in using external KISs. The manufacturing firms that utilized KISs intensively proved to be more innovative than those did not. Heavy KISs users also entertained benefits of capability enhancement as they improved monitoring and achieved efficient application of knowledge asset into product and process innovation. The role of public KISs in the innovation of manufacturers appeared to be indirect and done mainly through education and public R&D activities. Direct input, such as public software service, was not utilized as much in service suppliers themselves. The major reason is that public KISs may not be relevant to their actual needs. Manufacturers have implemented both tighter integration of familiar KISs and loosely coupled unfamiliar KISs.

  • PDF

Cognitive and Affective Trust in IT Consulting Service (IT컨설팅에서 인지적 신뢰와 정서적 신뢰에 관한 연구)

  • Park, Jungi;Cho, Cheulhyun;Kim, Hanbyeol;Lee, Jungwoo
    • Journal of Information Technology Services
    • /
    • v.12 no.3
    • /
    • pp.39-54
    • /
    • 2013
  • IT consulting is becoming a norm rather than exception in this age of smart work and information revolution. As IT consulting is one of the knowledge intensive services requiring high credence on both sides, maintaining a good trustful relationship is critical in sustenance of strategic partnership between business firms and IT service firms. Trust is known to be one of the salient constructs in service relationships. In this study, building from the social psychology literature, trust is conceptualized as two dimensions : cognitive and affective trust. Using two dimensions of trust as mediators, a research model is constructed for IT consulting specific context : relationship continuance intention as the dependent construct while expertise, service performance, reputation, relationship satisfaction and value similarity as antecedents of cognitive and affective trust. 145 data points were collected through a survey of IT service client project managers retrospectively asking their experience with IT consultants. Findings suggest that cognitive trust is associated with perceived level of expertise and service performance while affective trust with relationship satisfaction and value similarity, respectively. Interestingly, the paths from reputation are found to be statistically insignificant towards both dimensions of trust, indicating IT service context would be more practically outcome oriented than any other professional service context. Also, cognitive trust seems to maintain stronger influence on relationship continuance intention as anticipated. Implications and limitations are discussed at the end.

Factors Affecting Management Process Inefficiency of Knowledge Service Firms (지식서비스기업의 관리프로세스 비효율에 영향을 미치는 요인 연구)

  • Ahyun Kim;Bo Seong Yun;Yong Jin Kim
    • Information Systems Review
    • /
    • v.21 no.4
    • /
    • pp.69-97
    • /
    • 2019
  • Knowledge service firms are able to have higher 'Organizational Performance (OP)' by improving efficiency in management processes on customer problem solving. This study explores the role of inefficiency that has been overlooked up to now compared to the management process efficiency. We also suggest in this study 'Hierarchical Culture (HC)' and 'IT Relatedness (IR)' as the factors influencing the inefficiency of management processes, and propose the moderating effect of 'Task Difficulty (TD)' on the relationship between independent factors and 'Inefficiency of Business Process(IP)'. The results of analysis show that 'HC' has a positive effect on 'IP', and 'IR' has a negative effect on 'IP'. 'TD' was significant moderator of between independent variables and 'IP'. 'IP' was shown to play a full mediating role between independent factors and 'OP'. In conclusion, knowledge service firms are desired to reduce 'HC' and enhance 'IR' by minimizing unnecessary formal procedures, securing flexibility in decision making through appropriate empowerment, creating a smooth flow of knowledge, and enhancing the level of IT resource management and utilization. In addition, in order to effectively reduce 'IP', it is required that a company with a high degree of 'TD' to more reduce a 'HC' and a company with a low degree of 'TD' to more enhance a 'IR'.

The Characteristics of Location and Business-Services Networks of Venture Firms in Daegu Region (대구지역 벤처기업의 입지와 비즈니스서비스 네트워크 특성)

  • Ju, Mee-Soon;Lee, Chul-Woo
    • Journal of the Korean association of regional geographers
    • /
    • v.15 no.6
    • /
    • pp.752-762
    • /
    • 2009
  • This paper aims to investigate the characteristics of location and business-services networks of venture firms in Daegu region. The regional venture firms are small scale and consist of mainly R&D investment and license new-technology in the category of soft-ware. Since the mid-1990's the firms that were founded by people with higher education and career experience seek diverse growth strategies. those firms concentrate in some regions of dalseo-gu and buk-gu. There are a few difference by types of firm-business, but, on the whole, the princepal location factors of venture firms are accessibility of research institute and university, easy information availability, and use of moderate land. In regard to networks with client firms, the venture firms determine whether to transfer. The result of the characteristics of networks between regional venture firms and business-service enterprises is as follows; the regional venture firms utilize small number of business-service enterprises and use mainly information processing and other computer operation related services and professional, scientific and technical services. In business-service be used by regional venture firms, the frequency of information processing and other computer operation related services, research and development, business support services is much, while the frequency of professional, scientific and technical services is little. Business-service enterprises are distributed mostly in Daegu region and are used owing to lack of technology and knowledge.

  • PDF

Web 2.0 and Firms' Strategy Transformation for Information Management (웹2.0과 기업 정보관리전략의 변화)

  • Jo, Dong-Hwan;Lee, Won-Il
    • 한국경영정보학회:학술대회논문집
    • /
    • 2008.06a
    • /
    • pp.1023-1028
    • /
    • 2008
  • Recently the advent of web 2.0 era is an important trend in the business environmental change. Web 2.0 era means users' active participation, share, and openness, develop 'Internet penetration into everyday life,' and change many aspects of our society. web 2.0 has been making these following changes in the socioeconomic aspects: 1) acceleration of system shift to a small quantity of multi-species production system 2) growing influence of on-line channel/information to consumers 3) various minorities' power increase in the socioeconomic sector. Web 2.0 has been making these following changes in the firms' strategies for information management: 1) increase of external knowledge and information utilization 2) amplification and reproduction of information from customers 3) change of information distribution: pursuit of two-way communication with customers 4) integration of different information/services for business transformation. Firms must squarely look at socioeconomic changes owing to web 2.0, and utilize them for firms' effective information management.

  • PDF