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금융회사의 정보보안정책 위반요인에 관한 연구: 내부직원과 외주직원의 차이 (Violations of Information Security Policy in a Financial Firm: The Difference between the Own Employees and Outsourced Contractors)

  • 이정하;이상용
    • 경영정보학연구
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    • 제18권4호
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    • pp.17-42
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    • 2016
  • 금융회사의 정보보안사고는 정당한 접근 권한을 가진 내부자에 의해 발생하는 사례가 증가하고 있으며, 특히 외주직원에 의한 사고가 증가하고 있다. 금융회사의 외주용역 증가에 따라, 내부자 위협관점에서 정당한 권한을 가진 외주직원은 조직의 정보보안정책을 위반할 수 있는 위협적인 존재가 되고 있다. 본 연구의 목적은 내부직원과 외주직원의 차이를 분석하고 정보보안정책의 위반요인을 확인하여 금융회사의 정보보안정책이 바르게 작용할 수 있도록 하기 위함이다. 금융회사 조직원의 정보보안정책에 대한 위반요인에 대해 계획된 행동이론, 일반억제이론 및 정보보안인식을 기초하여 연구모형을 설계하고, 내부직원과 외주직원 간의 차이를 분석하였다. 분석에 사용된 설문은 온라인과 오프라인으로 수집된 363개의 샘플이 사용되었으며, 그룹 간 차이를 분석하기 위해 내부직원 246명(68%)과 외주직원 117명(32%)을 두 그룹으로 나누어 다중 집단 분석을 이용하였다. 차이 분석을 수행한 결과, 외주직원은 내부직원과 달리 정보보안정책에 대한 위반의도가 정보보안정책에 대한 주관적규범에 영향을 받지 않고 정보보안정책에 대한 행동통제에 영향을 받아 억제되는 것으로 나타났다. 이는 외주직원은 자신이 스스로 할 수 있다고 여기는 자기효능감과 같은 요인에 의해 정보보안정책에 대한 위반의도가 통제되는 것을 나타내는 것이며, 외주직원관리에 이를 응용하여 정보보안교육을 내부직원과 달리 정보보안정책에 대한 조직의 기대를 강조하기보다는 스스로 지킬 수 있을 정도로 외주직원이 기술을 가지고 있음을 강조하고 쉽게 지킬 수 있다는 것을 강조하면 더욱 효과적일 것이다. 결론적으로 금융회사의 외주직원에 대한 정보보안교육 프로그램은 정보보안정책에 대한 이해도를 높일 수 있도록 하여야 하며, 외주직원관리에서는 외주직원이 스스로 지킬 수 있도록 쉬운 보안체계를 유지하는 것이 효과적이라 할 수 있다.

주택의 조명과 거주자의 면경착용 실태조사연구 (A Study on the Illumination of Household and Research on the Actual Conditions of Wearing Spectacles in Dwellers)

  • 석호작;남철현
    • 한국환경보건학회지
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    • 제17권2호
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    • pp.54-66
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    • 1991
  • As a result of measuring illumination and making up a question at home visit directly by investigator who trained over twenty days period from October 4 to 24, 1990, in order to render help which illumination problem against house, society against eyes or framing of health instruction potgram by seizing natural lighting actual conditions of house and actual conditions of wearing spectacles and by investigating interrelationship, I can summarize as follows. 1) In property of investigation subject, woman 66.9%, In an age, the twenties was largest of 27.4%, the forties was 20.2%, the fifties was 18.6%, the thirties was 17.4%. In academic career, those of upper secondary school grauates was largest of 28.6%, those who possess university career was 25.9%, those who middle school career was 20.9%, decoding of Korean alphabet was 2%. 2) By a residence area, a big city was 43.3%, farming and fishing villages were 20.3%, the rest was a small town and the administrative office of town, township. In positon of house, the middle area was 43.6%, resident of suburb area was 38.0%. In form of house, a Korean-style house was 40.8%, a western-style house was 34.8%, an apartment house was 11.0%. In the a standard of living, the middle classes 77.2%, the lower classes were 15.3%. In residential house unit of area, from 21 to 30 unit of area was largest of 31.5%, from 10 to 20 unit of area was 19.9%, from 31 to 40 was 18.7%. 3) The wearing spectacles rate of study user was 44.1%. By the area, those who wearing spectacles was more than a half of 50.8% in the resident of big city area. As passing from the farm area to the city, that is being resident of big city was high wearing spectacles rate. In position of house, as being residence in central street showed high wearing spectacles rate. (central street was 51.5%, the middle area was 44.5% and the suburb area was 40.1%.) It seemed similarity difference a variable by position of house from wearing spectacles in standard of 1%. By form of house, wearing spectacles rate those who resident in apartment house was 49.5%, that rate those who resident in a western-style house was high of 49.0%, that rate those who resident in a Korean-style house was the lowest 39.0%. By social position of resident in room, in students case who study showed very high, as university students were very high of 62.3% idn wearing spectacles rate, middle and high school students 'were 50.0%, members of society were 47.6%, workers 20.3%. It seemed similarity difference from academic career in standard of 1%. By an age, the thirties was high of 54.1% in wearing spectacles rate, the twenties was 43.2%, the teenage was the lowest of 11.8%. 4) In illumination of study, over 200Lux was high of 40.1%. but below 99Lux which inappropriate illumination to see the books was 32.4%. Average by area, below 99Lux was 22.7% and over 400Lux was 50.0% in case of wooden floor. As examine by area, below 99Lux was high of 27.0% a case of wooden floor in the big city area, it was not good in illumination passing from the farm area(15.0%) to the city(19.0%). Average illlumination by area of the main living room below 99Lux was high of 37.5%, less than 200Lux was 58.5% of whole. In general, illumination of the main livingroom was inappropriate. By area, the big city was 32.5% below 99Lux, the middle and small city area were 33.8%, town and township area were 45.0%, farming and fishing area were 42.8%. By area, in the big city, illumination of study was 52.5% over 200Lux and 28.9% below 99Lux. In case of the middle and small city, study user of below 99Lux was 38.8% and over 200Lux was 46.9%. In case of the seat of town township, below 99Lux was 34.1% and over 200Lux was 39.7%. In case of farming and fishing area, illumination of study was 33.4% below 99Lux and 48.4% over 200Lux. It tends to high rate of inappropriate illumination. 5) By position of house, in case of wooden floor, less than 100Lux was 24.5% in central street. It was bad illumination than others position of house. In case of the main livingroom, less than 100Lux was 40.4% in the suburb area. It was bad iliumnation than others position of house. In case of study, less than 100Lux was 35.4% in the middle area, it was worse in illumination. In case of the main living room, is seemed similarity difference in standard of 1%. 6) By form of house, in case of wooden floor, illumination of less than 100Lux was 23.8% in a western-style house, it was bad illumination than others form of house. In case of the main livingroom, illumination of less than 100Lux was 47.4% in a Korean-style house, it was remarkably bad illumination than others form of house. In case of study, a Korean-style house was 38.8%, it was very bad illumination than others form of house. In case of the main livingroom and study, it seemed similatrity difference each as P < 0.01 and P < 0.05 in standard of 1%. 7) The wearing spectacles rate of those who use room of illumination over 400Lux was 40.7%, and that of those who use room of illumination less than 100Lux was 28.1%. It seemed similarity differecce in standard of 1%. 8) In period of wearing spectacles, 21.3% of total investigator-highest-was from before five years, 8.6% was from before three years. Among those who use of illumintion less than 99Lux, 34.0% began to wear spectacles from before two years 31.7% was from before five years, 30.3% was from before four years. It seemed similarity difference from period of wearing spectacles by illumination in standard of 1 %. 9) Among cause which sight grow worse, the first was that it was each 33.2% and 27.4% in response rate because watch TV nearly to wearing spectacles person and non-wearing person. The second was that a lot of seeing books was 25.3% in wearing spectacles person and response rate for dark illumination was 7.4% in nonwearing spectacles person. It seemed similarity difference in standard of 1%. (P < 0.01). 10) In experience which take medicine good for eyes, it was 50.1% in wearing spectacles person and 8.5% in non-wearing spectacles person. It seemed similarity difference in standard of 1%(P < 0.01). As we have seen above, inappropriate illumination can be a cause of wearing spectacles. Nevertheless, actually, is realities to indifferent against illumination of house. So it must learn knowledge about health obstacle of illumination through society instruction and school eduction against students as well as general residents. In case that natural lighting is inappropriate structural of house, we must be able to maintain appropriate illumination through artificial illumination. And so eyes which is core of human life have to be protected, related the authorities, related group, and all health medical personnel will organically cooperate with and make efforts.

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한국 기록관리행정의 변천과 전망 (Records Management and Archives in Korea : Its Development and Prospects)

  • 남효채
    • 한국기록관리학회지
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    • 제1권1호
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    • pp.19-35
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    • 2001
  • 조선왕조의 기록관리 전통의 맥이 끊어진지 거의 한세기가 지난 1999년도에 한국은 "공공기관의 기록물관리에 관한 법률"을 제정 시행함으로써 기록관리의 새로운 시대를 맞이했다. 조선왕조실록에는 국사 전반에 걸쳐 오백년 간의 중요한 역사적 사실들이 기록되었다. 이것은 인류역사상 주요한 업적이며 전세계적으로 귀한 사례이다. 이것이 가능했던 것은 실록이 누대(累代)의 사관들이 저술하고 편찬한 일차자료인 기록물을 수집, 선정한 것이기 때문이다. 근대적 기록보존소에서는 중요한 공공기록물이 원형대로 보존될 필요가 있기 때문에 기록보존을 위해 중요한 국가 기록물을 평가 선별하는 근대적 기록보존제도를 확립해야 했다. 그러나 일제에 의한 식민지화로 그 기회를 빼앗겼고 우리의 훌륭한 기록보전 전통은 계승되지 못했다. 중앙화된 기록보존제도는 1969년 총무처에 정부기록보존소를 설립함으로써 발전하기 시작했다. 정부기록보존소는 조선왕조의 사고 전통을 계승해서 1984년 부산에 현대적 사고시설을 건축했다. 1998년 정부기록보존소는 대전정부종합청사로 본부를 이전하고 첨단 시청각기록물 서고를 갖추었다. 1996년부터 정부기록보존소는 마이크로필름 보존을 보완하고 수작업 등록시스템을 개선하기 위하여 기록물 관리시스템 전산화를 도입했다. 소장 기록물의 디지털화는 이용자에게 디지털 이미지를 제공하기 위한 주요한 사업이었다. 이를 위해 정부기록보존소는 새로 컴퓨터/서버 시스템을 구입하고 응용 소프트웨어를 개발했다. 이와 병행하여 정부기록보존소는 역사학 및 문헌정보학 배경을 가진 아키비스트들을 증원하여 고도의 전문화를 이루는 방향으로 인력구조를 크게 혁신하였다. 보존연구직과 전산직 역시 채용되었다. 새로운 기록물관리법은 2000년 1월 1일부터 시행되고 있다. 이 법은 한국의 기록물관리에 있어 다음과 같은 변화를 가져왔다. 첫째, 이 법은 입법 사법 행정부, 헌법기관, 육해공군, 국가정보원 등 모든 공공기관의 기록물을 규정한다. 범국가적으로 통일된 기록물관리체계가 갖추어지게 되었다. 둘째, 각 기관의 수준별로 공공기록물 관리 기관을 두게 되었다. 중앙기록물관리기관, 국회 및 사법부에 특수기록물관리기관, 대도시 및 도에 지방기록물 관리기관, 공공기관에 자료관 또는 특수자료관, 각 과단위에서는 기록물관리책임자가 기록관리를 책임지게 되었다. 셋째, 공공기관의 기록물은 생산시에 컴퓨터에 등록된다. 따라서 인터넷이나 컴퓨터망을 통해 기록물을 쉽게 추적, 검색할 수 있게 될 것이다. 넷째, 기록관리학 분야에서 전문적 훈련을 받은 기록물관리 전문요원 배치를 의무화함으로써 기록물의 전문적 관리를 보장하게 된다. 다섯째, 공공기록물의 불법적 처리는 처벌을 받을 수 있는 범죄를 구성한다. 앞으로 공공기록물관리는 한국정부의 '전자정부 추진정책'과 함께 발전할 것이다. 다음과 같은 변화가 예상된다. 첫째 공공기관에서는 전자결재 문서 외에 종이문서, 시청각기록물, 간행물 등도 모두 디지털화하여 행정의 효율화 및 생산성을 제고할게 될 것이다. 둘째, 국회는 이미 특수기록관을 설립하였다. 법원과 국가정보원도 뒤를 따를 것이다. 시도 차원에서 더 많은 기록관들이 설립될 것이다. 셋째, 우리 사회가 지식정보사회화 될수록 기록관리기능은 더욱 중요한 국가기능이 될 것이다. 더 많은 대학교, 학회, 시민단체들이 기록보존에 고한 인식제고에 참여하고, 기록보존운동이 범국민적 차원으로 심화될수록 한국의 기록물관리는 현재보다 눈에 띄게 발전할 것이다.

미술교육에 있어서 시각적 미디어를 통한 조형교육에 관한 연구 (Visual Media Education in Visual Arts Education)

  • 박지숙
    • 조형예술학연구
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    • 제7권
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    • pp.64-104
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    • 2005
  • Visual media transmits image and information reproduced in large quantities, such as a photography, film, television, video, advertisement, or computer image. Correspondence to the students' reception and recognition of culture in the future. arrangements for the field of studies of visual culture. 'Visual Culture' implies cultural phenomena of visual images via visual media, which includes not only the categories of traditional arts like a painting, sculpture, print, or design, but the performance arts including a fashion show or parade of carnival, and the mass and electronic media like a photography, film, television, video, advertisement, cartoon, animation, or computer image. In the world of visual media, Image' functions as an essential medium of communication. Therefore, people call the culture of today fra of Image Culture', which has been converted from an alphabet convergence era to an image convergence one. Image, via visual media, has become a dominant means for communication in large part of human life, so we can designate an Image' as a typical aspect of visual culture today. Image, as an essential medium of communication, plays an important role in contemporary society. The one way is the conversion of analogue image like an actual picture, photograph, or film into digital one through the digitalization of digital camera or scanner as 'an analogue/digital commutator'. The other is a way of process with a computer drawing, or modeling of objects. It is appropriate to the production of pictorial and surreal images. Digital images, produced by the other, can be divided into the form of Pixel' and form of Vector'. Vector is a line linking the point of departure to the point of end, which organizes informations. Computer stores each line's standard location and correlative locations to one another Digital image shows for more 'Perfectness' than any other visual media. Digital image has been evolving in the diverse aspects, such as a production of geometrical or organic image compositing, interactive art, multimedia art, or web art, which has been applied a computer as an extended trot of painting. Someone often interprets digitalized copy with endless reproduction of original even as an extension of a print. Visual af is no longer a simple activity of representation by a painter or sculptor, but now is intimately associated with a matter of application of media. There is some problem in images via visual media. First, the image via media doesn't reflect a reality as it is, but reflects an artificial manipulated world, that is, a virtual reality. Second, the introduction of digital effect and the development of image processing technology have enhanced a spectacle of destructive and violent scenes. Third, a child intends to recognize the interactive images of computer game and virtual reality as a reality, or truth. Education needs not only to point out an ill effect of mass media and prevent the younger generation from being damaged by it, but also to offer a knowledge and know-how to cope actively with social, cultural circumstances. Visual media education is one of these essential methods for the contemporary and future human being in the overflowing of image informations. The fosterage of 'Visual Literacy' can be considered as a very purpose of visual media education. This is a way to lead an individual to the discerning, active consumer and producer of visual media in life as far as possible. The elements of 'Visual Literacy' can be divided into a faculty of recognition related to the visual media, a faculty of critical reception, a faculty of appropriate application, a faculty of active work and a faculty of creative modeling, which are promoted at the same time by the education of 'visual literacy'. In conclusion, the education of 'Visual Literacy' guides students to comprehend and discriminate the visual image media carefully, or receive them critically, apply them properly, or produce them creatively and voluntarily. Moreover, it leads to an artistic activity by means of new media. This education can be approached and enhanced by the connection and integration with real life. Visual arts and education of them play an important role in the digital era depended on visual communications via image information. Visual me야a of day functions as an essential element both in daily life and in arts. Students can soundly understand visual phenomena of today by means of visual media, and apply it as an expression tool of life culture as well. A new recognition and valuation visual image and media education is required to cultivate the capability of active, upright dealing with the changes of history of civilization. 1) Visual media education helps to cultivate a sensibility for images, which reacts to and deals with the circumstances. 2) It helps students to comprehend the contemporary arts and culture via new media. 3) It supplies a chance of students' experiencing a visual modeling by means of new media. 4) There are educational opportunities of images with temporality and spaciality, and therefore a discerning person becomes to increase. 5) The modeling activity via new media leads students to be continuously interested in the school and production of plastic arts. 6) It raises the ability of visual communications dealing with image information society. 7) An education of digital image is significant in respect of cultivation of man of talent for the future society of image information as well. To correspond to the changing and developing social, cultural circumstances, and the form and recognition of students' reception of them, visual arts education must arrange the field of studying on a new visual culture. Besides, a program needs to be developed, which is in more systematic and active level in relation to visual media education. Educational contents should be extended to the media for visual images, that is, photography, film, television, video, computer graphic, animation, music video, computer game and multimedia. Every media must be separately approached, because they maintain the modes and peculiarities of their own according to the conveyance form of message. The concrete and systematic method of teaching and the quality of education must be researched and developed, centering around the development of a course of study. Teacher's foundational capability of teaching should be cultivated for the visual media education. In this case, it must be paid attention to the fact that a technological level of media is considered as a secondary. Because school education doesn't intend to train expert and skillful producers, but intends to lay stress on the essential aesthetic one with visual media under the social and cultural context, in respect of a consumer including a man of culture.

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양호겸직교사의 배치근거 및 분포양상 (A study on the distribution basis and aspect of teachers holding additional school health)

  • 이정임
    • 한국학교보건학회지
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    • 제2권1호
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    • pp.58-90
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    • 1989
  • This study was attempted to contribute to the development of school health by providing the basic data about the distribution basis and distribution aspect of teachers holding additional school health that are in charge of school health business in parimary schools, middle schools and high schools without any nurse-teacher. This study analyzed literatures about the history, related laws, organization and professional manpower of school health. The emphasis was set on the distribution basis of theachers holding additional school health. The results of this study are as following: 1. The school health of the world dates to the late 18th century in Europe where was free supplying with food for poor children. The school health of Korea orginated from smallpox vaccination which was executed with appearance of modern schools in the late 19th century. 2. The related laws of school health began as a part of Education Law with was constituted in 1949. By the School Health Law constituted in 1967 and the enforcement ordinance of School Health made firm the legal basis of school health. 3. The administrative organs of school health are the Ministry of Education in center and each Board of Education in cities and provinces. For the first time in 1979, the department of school health was established in the organization of the Ministry of Education. And at about the same time of establishment of the department of school health, health section was established in the department of social physical-training in locality. 4. In the manpower of school health which was presented in the related statute of school health, there are the ward chief of education, the superintendent of educational affair, of cities and districts, the mayors, the governors of provinces, the school managers, the principals, the school doctors, the school pharmacists, and the nurse-teachers, including teachers holding additional school health as the practical manpower of school health. 5. In order to get some information on distribution aspect of teachers additional school health, this study made up a questionnaire from August 3 to August 11, 1988. The subjects of this study were 212 leachers who took part in the yearly training for teachers holding additional school health from Kyunggi province, Chungbuk province and Jeonbuk province. The results of the questionnaire are as following: 1. The distribution percentages of teachers holding additional school health according to each Board of Education wich schools are subject to, are as following:70.1% (Kyunggi), 76.5% (Chungbuk), and 81.4% (Jeonbuk). There was a significant difference. The distribution percentages of teachers holding additional school health according to the school levels of 3 provinces are as following: 74.1% (Primary schools), 77.8% (Middle schools), 76.7% (High schools). There were little significant differences. 2. The distribution according to the general characteristics of the subject schools: There were 64.2 percent of primary schools and 35.8 percent of middle schools among 212 schools. 91. 5 percent of schools were located in districts. Public schools formed 55.7% and then national schools were higher in percentage than private schools. 58.5 percent of schools had 1-9 classes, 64.6 percent of schools had 101-500 students, and 90 percents of schools had 1-20 teachers. In considering student sex, the coed school showed the high distribution percentage (Primary schools : 100%, Middle schools: 81.6%). 3. The distribution according to the characteristics of teachers holding additional school health: 93.3 percent of teachers were female, and more than 60 percent of teachers were 20-29 years old. As the age got higher, the percentage became lower. There were little significant differences by marital status. In considering their educational status, 86.8 percent of teachers in primary schools were from teacher's colleges, and 64.5 percent of teachers in middle schools were from education colleges. In considering teaching career, 46.7 percent of teachers had teaching career of less than 2 years. 73.6 percent of teachers had held additional school health for less than one year. More than 80 percent of teachers had participated in the training one time or twice. More than 70 percent of teachers had 1-2 additional jobs except for the school health business. The motivation to hold additional school health is most caused by mandatory order, which accounts for more than 80.0 percent. In considering interesting degree concerning school health, lukewarm answer is the highest of 62.7 percent, followed by affirmative answer of 23.6 percent. In considering their contentment degree respecting additional school health job, "discontent or very discontent"is the highest of 47.6 percent. As a descontent reason of additional school health job, overwork is the highest factor of 37.9 percent. Among addiitional school health job, the most difficult affair is nursing service to be 34.0 percent, followed by health education of 31.6 percent. It testify the need of professional. The source of knowledge about school health has been acquired from masscommunication or private health experience, which account for as much as 56.1 percent. It shows seriousness of lack of professionalism. With regard to neccessity of school health experts, 95.8 percent represents absolute need. With above consideration of study results, I propose as follows : 1. I propose that the authorities concerned unify and improve statute respecting current school health which has not been steadfastly supporting school health business by ambiguity of expression and dualization. 2. I propose that the authorities concerned give the school manager, school staffs and parents of students educational chance with which they can acknowledge the importance of school health and in which they can participate as well as set up alternative policy plan to be albe to vitalize school health committee. 3. I propose that administrative organization practicable to taking totally charge of school health business is established within the Ministry of Education. 4. I propose that the authorities concerned back up and cooperate in an attempt by make school health better and desirable toward development by way of appointing qualitied health teachers on the basis of legally regular teacher staffs.

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기업사회책임활동적인지인지동기류형대고객충성도적영향(企业社会责任活动的认知认知动机类型对顾客忠诚度的影响) (The Effects of the Perceived Motivation Type toward Corporate Social Responsibility Activities on Customer Loyalty)

  • Kim, Kyung-Jin;Park, Jong-Chul
    • 마케팅과학연구
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    • 제19권3호
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    • pp.5-16
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    • 2009
  • 企业社会责任活动已被认为是提高企业形象和企业竞争力的一个潜在因素. 然而, 先前大部分关于企业社会责任活动的研究是主要针对的是这些活动如何影响影响对产品, 企业以及企业形象的评价的评价. 另外, 一些学者将消费者对企业动机的感知作为企业社会责任和消费者反应之间直接关系中的调解变量. 然而, 动机理论和相关的研究存在一些缺点. 对消费者, 企业社会责任活动只有两个动机, 但最近, Vlachos等人(2008) 认为这些动机应该细分. 因此, 它有可能从原有理论发展为修正理论模型(说服, 个人知识管理(PKM). Vlachos等人(2008) 将企业社会责任动机细分为四种类型, 并尝试发现这些动机在影响顾客种程度方面的作用以及不同. 以前的研究已经证明具有积极动机会对的社会责任活动会有积极的影响. 但并没有实证地解释其心理原因. 因此本研究的目的是双重的. 第一, 本研究试图发现顾客为什么会在他们感受到企业社会活动的积极动机的情况下表达他们的感激. 第二, 本研究试图测试当社会从企业社会责任活动中获得利益时与消费者的回报的效果. 以下是本研究的假设: H1: 企业社会责任活动的价值驱使的动机积极影响认知的对等对于互惠的期待. H2: 企业社会责任活动的参股者驱使的动机消极影响于互惠的期待认知的对等. H3: 企业社会责任活动的利己驱使的动机消极影响于互惠的期待认知的对等. H4: 企业社会责任活动的战略驱使的动机消极影响对于互惠的期待认知的对等. H5: 对企业社会责任活动的互惠的期待认知的对等积极影响消费者忠诚度. 我们选择了一个公司作为研究对象来理解企业社会责任活动的动机是如何影响消费者于互惠的期待认知的对等和顾客忠诚度. 总样本为100名受访者被选为试验测试. 此外, 为了获得一致的回复, 我们保证所有的受访者都超过20岁. 本调查中. 在排除了28份无效问卷以后, 总受访者是172名(82名男性, 90名女性). 基于截至标准, 数据和模型的适配度良好. 在观察结果以后, 企业社会责任活动的价值驱使的动机对于互惠的期待认知的对等有积极的影响(t=6.75, p<.001),假设1被证明. Morales (2005) 也指出消费者的确感激企业对社会所做出的努力以及对社会所给予的利益. 而且企业社会责任活动的参股者驱使的动机对于互惠的期待认知的对等没有影响(t = ‐.049, p > .05). 因此, 假设2被拒绝. 我们可以用符合论来解释这个结果. 利己驱使动机(t = ‐3.11, p < .05)和战略驱使的动机(t = ‐4.65, p < .05) 对认知的对等有消极影响. 因此H3和H4被证明. 而且认知的对等积极影响消费者的忠诚度(t = 4.24, p < .05),H5被证明. 从结果中看, 与大众群体相比,大学生更容易受利己驱动动机的影响. 以下是本研究的结论:首先, 数据分析结果显示价值驱使的动机积极影响于互惠的期待认知的对等. 但是参股者驱动的动机对互惠的期待认知的对等没有显著影响. 另外, 利己驱使的动机和战略驱使的动机消极影响互惠的期待认知的对等. 第二, 当企业社会责任活动与消费者的回报关联时, 社会责任活动积极影响顾客忠诚度. 本研究测试了动机的种类是否影响消费者对企业社会责任的反应, 尤其是企业社会责任如何能影响关键的内在因素(认知的对等) 和消费者行为的结果(顾客忠诚度). 而且, 本研究阐述了认知对等在企业社会责任动机和顾客忠诚度的关系中起到媒介的作用. 我们的研究扩展了有关消费者企业社会责任动机方面的研究, 将他们定位为消费者反应的一个直接指标. 另外一个贡献是, 我们成功地鉴定了认知的对等作为一个次级过程在归因于顾客忠诚度的企业社会责任的影响中的中介作用. 今后在研究企业社会责任的最终行为和财务影响时应该考虑源于互惠的期待认知对等的影响. 本研究的结果具有重要的管理意义. 第一, 本研究发现的对等的中心作用表明经理人应该经常考虑这些行为将创造出多少的互惠的期待认知对等. 第二, 理解消费者对企业社会责任的动机, 的认知是如何与互惠的期待认知对等和顾客忠诚度相关, 可以帮助经理人通过营销活动和管理企业社会责任‐感应归因过程来监控和提高这些消费者的结果. 本研究的结果将帮助企业去理解影响互惠的期待认知对等的四个不同的动机的相对重要性.

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데크놀로지 미학으로서의 사진 (The Photography as Technological Aesthetics)

  • 진동선
    • 조형예술학연구
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    • 제11권
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    • pp.221-249
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    • 2007
  • 오늘날 사진은 새로운 테크놀로지 형태인 디지털 이미지 프로세싱 앞에 심각한 정체성 위기와 존재론적 딜레마에 봉착했다. 사진은 그동안 우리에게 세상을 새롭게 바라보는 방법을 제공하고, 또 우리 스스로 주변을 돌아볼 수 있는 자각을 주었으며, 나아가 삶의 리얼리티의 본질을 재인식시키는데 크게 기여했다. 그런 사진의 기능이 오늘날 무력화되고 있다. 디지털 테크놀로지의 출현으로 사진은 더 이상 사실의 기록, 결백의 증거, 그리고 리얼리티의 거울로서 간주되지 않는다. 오히려 유희의 도구 혹은 우리가 사는 세계의 환영과 기쁨을 창조하는 수단으로 간주된다. 그러나, 디지털 테크놀로지의 출현은 이제 비로소 사진의 존재론적 당위성과 정체성의 문제를 냉정히 돌아보게 한다. 본 논고는 전자시뮬레이션 시대 새로운 이미지 생산의 첨병으로 등장한 디지털 이미지의 존재론적 측면을 규명하는데 있다. 이를 위해 인류의 첫 번째 프로그램 미학으로 말해지는 사진과 첨단테크놀로지 미학으로 말해지는 디지털 이미지와의 관계를 기계미학적 관점에서 살펴보려 한다. 특히 올드미디어(사진)와 뉴미디어(디지털) 사이에 갈등 구조를 자본주의 역사관과 물질적 관점에서 살펴보려 한다. 본 논고는 이를 위해 우선 사진의 정체성 위기와 존재론적 위협이 어디로부터 발현된 것인지를 살피고, 또 지금까지 생산된 매체 미학적 담론들이 어떤 비평적 쟁점 속에 놓였는지를 살피고자 한다. 특히 사진이 강점으로 여긴 존재론적 인덱스와 생성론적 텍스트에 주목하여 사진 재현의 기반인 사실적 기록, 명료한 증거, 그리고 기술적 정교성이 어떤 기계미학의 층위에 있는지를 디지털 이미지를 대척에 두고 분석하고자 한다. 그리하여 최근 일고 있는 사진의 죽음, 사진의 종말에 관한 담론들이 심각한 오류가 있음을 지적하고자 한다. 올드 테크놀로지로서 사진이 당면한 위기, 즉 현재 사진이 안고 있는 존재론적 위기(컴퓨터화 된 디지털 이미지 출현) 그리고 인식론적 위기(윤리, 지식, 가치관 등 급격한 문화 변동)는 매체미학의 본질상 당연한 위기임을 정당화하고자 한다. 본 논문은 이 같은 주장을 위하여 역사적으로 사진술이 어떤 생성과 소멸의 과정을 거쳤으며, 또 어떻게 지금의 디지털 이미지에 이르게 되었는지 테크놀로지 미학 안에서 자동생성주의로서 색인 이미지, 디지털 코드로서 수치 이미지의 생성, 기원, 본질 그리고 정체성을 규명하고자 한다. 특히 본 논고는 논지의 정당성을 위해 다양한 매체미학자들의 주의주장 및 이론적 쟁점을 분석하고자 한다. 또 분석틀을 통해서 테크놀로지 미학의 근간인 기계, 기술성을 바탕으로 한 사진의 생성적 측면과 문화 안에서 변형된 프로그램에 의해 창조되는 디지털 이미지의 변형적 측면의 본질을 파악하고자 한다. 이렇게 사진과 디지털 이미지의 양자의 비교를 통해서 테크놀로지 미학 안에서 올드 미디어(사진)와 뉴 미디어(디지털 이미지)의 자리바꿈은 정당한 것이라는 사실과, 이런 역설적인 구조야말로 기계, 기술을 바탕으로 삼는 테크놀로지 매체의 숙명성이라는 사실을 강조함으로써 논문의 정당성을 강화하고자 한다. 마지막으로 본 논고는 하나의 얼굴, 하나의 정체성으로 자리할 수 없다는 사실을 역사로서 확증하고, 또 사진에서 부동의 존재론과 인식론의 모습은 애초부터 불가능하다는 사실을 지적함으로써 오늘날 제기되고 있는 '사진의 죽음,' '사진의 종말'은 쟁점의 정당성에도 불구하고 매체미학의 역사를 간과하는 오도된 비평이라는 사실을 결론으로 도출하고자 한다.

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식생태학적(食生態學的) 관점(觀點)에서 본 곰탕류(類) 섭취(攝取)에 관한 예비적연구(豫備的硏究) (A Preliminary Study of Ecological Aspects of Food on a Kind of Gom-Tang(Beef Soup made with Internal Organs and Bone) Intake)

  • 권순자;족립이행;모수미;최경숙;김주혜;고희정
    • 한국식생활문화학회지
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    • 제6권4호
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    • pp.421-432
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    • 1991
  • 1. 본(本) 연구(硏究)의 목적(目的)은 한국인의 식생활(食生活)에서 각별한 위치를 차지하고 있는 곰탕류의 섭취와 그 배경(背景)이 되는 요인의 상호관계(相互關係)를 규명하여, 앞으로 차세대(次世代)에의 영양교육(營養敎育)을 하는 데에 있어서 하나의 단서를 얻기 위함에 있다. 그 첫 단계로 곰탕 전문점을 찾는 손님을 대상으로 식생태학적(食生態學的) 접근방법을 사용하여 조사(調査)하였다. 2. 대상자의 약 67%는 일주일에 $1{\sim}2$회이상(回以上), 15%는 3회이상(回以上) 곰탕류를 섭취하고 있었다. 섭취빈도에 있어서의 연령차(年齡差)는 보이지 않았다. 3. 섭취빈도가 높을수록 맛이나 냄새에 대한 ${\ulcorner}$기호도(嗜好度)${\lrcorner}$가 높고(p<0.001), 칼슘섭취에 유의하고 있었으며(p<0.05), 소양(肝)도 넣어 먹도록 배려(配慮)하고 있었다(p<0.01). 4. 곰탕전문점에 온 이유로서는 전체적으로 봐서 식기호면(食嗜好面)이 가장 높은 비율이었다. 섭취빈도가 높은 쪽에서는 식기호면(食嗜好面)이 강하게 나타난 데에 비해, 섭취빈도가 낮은 쪽에서는 식기호면(食嗜好面)외에 그 음식점의 유명도(有名度)나 친구의 소개 등의 정보면(情報面)이 강하게 나타났다. 5. 다른 한국요리(韓國料理)보다 곰탕류를 선택하는 이유로서는 섭취빈도가 높은 쪽에서는 식기호면(食嗜好面)이나 생리적상태(生理的狀態)에 관한 요인이 가장 강하게 작용하는 데에 비해, 섭취빈도가 낮은 쪽에서는 생리적상태(生理的狀態)에 관한 요인이 가장 강하게 작용하고 있었다. 6. 곰탕류 섭취 후 건강면(健康面)에서의 주관적(主觀的) 심리적평가(心理的評價)에 대해서는(복수회답(複數回答)) 80.5%가 긍정적(肯定的), 30.5%가 특별한 변화가 없고, 6.5%가 부정적(否定的)인 것으로 봐서, 대부분의 사람이 곰탕류는 건강(健康)에 좋다고 인식(認識)하고 있었으며, 그 인식(認識)에는 섭취빈도에 따른 차이(差異)는 보이지 않았다. 7. 연령이 높을수록 곰탕류의 맛이나 냄새에 대한 기호도(嗜好度)가 유의(有意)하게 높았으며, 건강(健康)과의 관련에서는 ${\ulcorner}$식후 소화가 잘 된다${\lrcorner}$라는 이유로 곰탕류를 선택하였으며, 연령이 낮을수록 ${\ulcorner}$식욕(食慾)이 없을 때${\lrcorner}$, ${\ulcorner}$숙취(宿醉)일때${\lrcorner}$에 선택하는 경향이 강한 것으로 봐서, 연령에 따른 섭취빈도의 차(差)는 없으나, 곰탕류를 선택할 때의 기호(嗜好) 의식(意識) 건강(健康)에의 관심 행동면(行動面)에는 약간의 차(差)가 나타났다. 8. 다변량해석(多變量解析)의 결과(結果), 고섭취빈도군(高攝取頻度群)은 주로 50대이상(代以上)이며 곰탕류에 대한 기호도(嗜好度)가 매우 높고 식의식면(食意識面)이나 식행동면(食行動面), 건강면(健康面)에서 긍정적(肯定的)이었다. 이에 반하여 중섭취빈도군(中攝取頻度群)은 주로 40대(代)였으며 곰탕류에 대한 기호도(嗜好度)가 높았으나 고섭취빈도군(高攝取頻度群)에 비해 식의식면(食意識面)이나 식행동면(食行動面)에서 덜 적극적(積極的)인 경향이었다. 저섭취빈도군(低攝取頻度群)은 주로 20대(代)와 30대(代)였으며 곰탕류에 대한 기호도(嗜好度)가 보통이었으며, 식기호면(食嗜好面)보다 ${\ulcorner}$친구의 소개로${\lrcorner}$ 등에 의해서 섭취하고 있었다.

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고객혁신성과 가치지향성 기반의 2단계 사전 고객세분화를 통한 시장 확산 전략 (A Study on Market Expansion Strategy via Two-Stage Customer Pre-segmentation Based on Customer Innovativeness and Value Orientation)

  • 허태영;유영상;김영명
    • 기술혁신학회지
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    • 제10권1호
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    • pp.73-97
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    • 2007
  • R&D를 통한 미래기술개발은 정보 및 지식기반 경쟁력이라는 틀 안에서 기업의 생존과 연계된 기술적 혁신전략과 맞물려야 하며 개방형 네트워크 R&D 조직을 통하여 고객 중심의 미래기술전략이 이루어져야 한다. 따라서 미래기술개발은 단순히 미래예측을 통한 기술개발에만 그치는 것이 아니라 기술개발 단계 이전부터 고객의 니즈를 파악하여 미래기술 또는 서비스 개발에 실제로 고객 니즈를 반영한 기술의 시장화를 통하여 기업가치의 극대화를 높여야 한다. 일반적인 시장세분화는 일반적으로 인구 통계적 특성 또는 고객의 소비 패턴 등과 같은 과거 자료를 바탕으로 고객을 구분하는 사후세분화를 광범위하게 활용하여 왔으나 이러한 방식은 고객의 다양한 잠재 수요분석을 통한 새로운 시장기회를 탐색하는 데에 어려움이 있어 장기적 관점에서 미래 기술서비스에 대한 수요파악을 위해서는 고객의 심리의식, 라이프스타일 등을 복합적으로 고려한 고객 세분화 기법을 적용한 사전세분화가 실시되어야 한다. 본 연구는 미래통신서비스 수요에 가장 큰 영향을 미칠 것으로 예상되는 고객의 기술수용태도와 일상생활에서 추구하는 가치지향성을 세분화 변수로 선택하고 이를 통하여 미래 통신서비스 시장을 세분화하는 것을 목적으로 하였으며 기술 개발활동 단계부터 사전세분화를 통하여 기술개발전략 구축에 활용하고자 하였다. 우선 신기술에 대한 수용태도를 기준으로 2개의 군집을 도출하였으며 구분된 2개의 군집에 대하여 각각 고객의 가치지향성을 기준으로 2차 세분화 분석을 실시하는 계층적 고객세분화 모형을 제시하였다. 계층적 모형을 통하여 도출된 군집에 대한 상세 분석을 통해 군집별 세부적인 특성을 살펴보았으며 이에 따라 각각의 세분 군집이 독립된 개별 시장으로 반응하고 있음을 통계적으로 밝혀내었으며 대응일치분석을 통하여 특정 미래통신서비스에 대한 시장의 진입, 확산 그리고 전이가 용이할 수 있도록 목표 세분 군집을 위치화 하였다. 비율(ICM:TE ratio)은 대조군(1:6.0)이 group A(1:3.4)나 group B(1:3.4)보다 유의하게(p<0.05) 높았다. 생쥐 2-세포기 배를 배양하여 72시간까지의 배 발달율을 살펴보면 배양액에 에너지원을 첨가하는 것이 효과적이었으며, 자궁액 농도보다는 난관액 농도로 에너지원을 조절했을 때 배 발생 능력이 높은 경향을 보였다.. 시험 2는 1일령 육계($Ross^{(R)}$종) 240수(암 수 각각 120수)를 공시하여 6처리 4반복, 반복당 10수(암 수 동수) 씩을 케이지(가로: 35.5 cm, 세로: 45 cm, 높이: 55 cm)에 완전 임의배치하여 각각 35일간사양 시험을 실시하였다. 시험 1에서 생산지수는 대조구에 비해 첨가구들이 높은 경향이 있었고 herbs M구가 가장 높았다. 시험 2에서 $4{\sim}5$주 사료 섭취량은 대조구에 비해 첨가구들이 유의적으로 높았다(P<0.05) 사료 요구율은 항생제 처리구가 다른 처리구보다 낮았다. 시험 1의 RBC와 적혈구 용적 (HCT 또는 PCV), Hb는 첨가구들이 대조구보다 유의적으로 높았다(P<0.05). 시험 2의 BA는 대조구보다 첨가구들이 유의적으로 낮았다(P<0.05). 시험 1과 시험 2의 혈청 IgG 농도는 대조구에 비해 첨가구들이 유의적으로 높았다(P<0.05). 시험 1과 시험 2의 장내 미생물 균총과 영양소 이용율은 처리간에 통계적 차이가 없었다. 결론적으로 일부 한방제와 생약제제는 육계에서 항생제를 대체하여 사용이 가능하며 특히 혈액의 성분에 유의한 영향을 미치는 것으로 사료된다. 실증연구가 필요할 것으로 사료된다.trip과 Sof-Lex disc로 얻어진 표면은 레진전색제의 사용으로 표면조도의 개선이 이루어지지 않았다.^{11}C]raclopride$ PET을 이용하여 비흡연 정상인에서 흡연에 의한 도파민 유리를

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불량환경하(不良環境下)에서의 제초제(除草劑) 약해(藥害)와 경감기술(輕減技術) (Herbicidal Phytotoxicity under Adverse Environments and Countermeasures)

  • 권용웅;황형식;강병화
    • 한국잡초학회지
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    • 제13권4호
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    • pp.210-233
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    • 1993
  • The herbicide has become indispensable as much as nitrogen fertilizer in Korean agriculture from 1970 onwards. It is estimated that in 1991 more than 40 herbicides were registered for rice crop and treated to an area 1.41 times the rice acreage ; more than 30 herbicides were registered for field crops and treated to 89% of the crop area ; the treatment acreage of 3 non-selective foliar-applied herbicides reached 2,555 thousand hectares. During the last 25 years herbicides have benefited the Korean farmers substantially in labor, cost and time of farming. Any herbicide which causes crop injury in ordinary uses is not allowed to register in most country. Herbicides, however, can cause crop injury more or less when they are misused, abused or used under adverse environments. The herbicide use more than 100% of crop acreage means an increased probability of which herbicides are used wrong or under adverse situation. This is true as evidenced by that about 25% of farmers have experienced the herbicide caused crop injury more than once during last 10 years on authors' nationwide surveys in 1992 and 1993 ; one-half of the injury incidences were with crop yield loss greater than 10%. Crop injury caused by herbicide had not occurred to a serious extent in the 1960s when the herbicides fewer than 5 were used by farmers to the field less than 12% of total acreage. Farmers ascribed about 53% of the herbicidal injury incidences at their fields to their misuses such as overdose, careless or improper application, off-time application or wrong choice of the herbicide, etc. While 47% of the incidences were mainly due to adverse natural conditions. Such misuses can be reduced to a minimum through enhanced education/extension services for right uses and, although undesirable, increased farmers' experiences of phytotoxicity. The most difficult primary problem arises from lack of countermeasures for farmers to cope with various adverse environmental conditions. At present almost all the herbicides have"Do not use!" instructions on label to avoid crop injury under adverse environments. These "Do not use!" situations Include sandy, highly percolating, or infertile soils, cool water gushing paddy, poorly draining paddy, terraced paddy, too wet or dry soils, days of abnormally cool or high air temperature, etc. Meanwhile, the cultivated lands are under poor conditions : the average organic matter content ranges 2.5 to 2.8% in paddy soil and 2.0 to 2.6% in upland soil ; the canon exchange capacity ranges 8 to 12 m.e. ; approximately 43% of paddy and 56% of upland are of sandy to sandy gravel soil ; only 42% of paddy and 16% of upland fields are on flat land. The present situation would mean that about 40 to 50% of soil applied herbicides are used on the field where the label instructs "Do not use!". Yet no positive effort has been made for 25 years long by government or companies to develop countermeasures. It is a really sophisticated social problem. In the 1960s and 1970s a subside program to incoporate hillside red clayish soil into sandy paddy as well as campaign for increased application of compost to the field had been operating. Yet majority of the sandy soils remains sandy and the program and campaign had been stopped. With regard to this sandy soil problem the authors have developed a method of "split application of a herbicide onto sandy soil field". A model case study has been carried out with success and is introduced with key procedure in this paper. Climate is variable in its nature. Among the climatic components sudden fall or rise in temperature is hardly avoidable for a crop plant. Our spring air temperature fluctuates so much ; for example, the daily mean air temperature of Inchon city varied from 6.31 to $16.81^{\circ}C$ on April 20, early seeding time of crops, within${\times}$2Sd range of 30 year records. Seeding early in season means an increased liability to phytotoxicity, and this will be more evident in direct water-seeding of rice. About 20% of farmers depend on the cold underground-water pumped for rice irrigation. If the well is deep over 70m, the fresh water may be about $10^{\circ}C$ cold. The water should be warmed to about $20^{\circ}C$ before irrigation. This is not so practiced well by farmers. In addition to the forementioned adverse conditions there exist many other aspects to be amended. Among them the worst for liquid spray type herbicides is almost total lacking in proper knowledge of nozzle types and concern with even spray by the administrative, rural extension officers, company and farmers. Even not available in the market are the nozzles and sprayers appropriate for herbicides spray. Most people perceive all the pesticide sprayers same and concern much with the speed and easiness of spray, not with correct spray. There exist many points to be improved to minimize herbicidal phytotoxicity in Korea and many ways to achieve the goal. First of all it is suggested that 1) the present evaluation of a new herbicide at standard and double doses in registration trials is to be an evaluation for standard, double and triple doses to exploit the response slope in making decision for approval and recommendation of different dose for different situation on label, 2) the government is to recognize the facts and nature of the present problem to correct the present misperceptions and to develop an appropriate national program for improvement of soil conditions, spray equipment, extention manpower and services, 3) the researchers are to enhance researches on the countermeasures and 4) the herbicide makers/dealers are to correct their misperceptions and policy for sales, to develop database on the detailed use conditions of consumer one by one and to serve the consumers with direct counsel based on the database.

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