• 제목/요약/키워드: Knowledge Assets

검색결과 200건 처리시간 0.021초

BAV 모델을 적용한 소형 민수 헬기(LCH) 브랜드 커뮤니케이션 전략 (Brand Marketing Strategy for Light Civil Helicopter (LCH) with Brand Asset Valuator (BAV) Model)

  • 박지호;이하은;이상학
    • 한국항공운항학회지
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    • 제32권2호
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    • pp.48-64
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    • 2024
  • This study established a marketing strategy for the KAI Light Civil Helicopter (LCH) market by applying a Brand Asset Valuator (BAV) model to the LCH project currently underway by Korea Aerospace industries (KAI). Through literature reviews, the global scale of LCH projects and the development status of KAI LCH were identified. Subsequently, four sub-items from the BAV model were applied, and an expert survey was conducted. The primary data underwent an analysis process following the completion of the validity and reliability verification stage. The analysis revealed that the highest value was in the knowledge indicator, while the lowest value was in differentiation. The analysis confirmed KAI LCH's position on the BAV Power gird, indication that brand vitality, particularly differentiation, was lower than brand knowledge. Accordingly, this study finally presents a new marketing strategy to enhance the brand vitality of KAI LCH.

전문가시스템을 이용한 CAD 모델 수정 시스템 (A CAD Model Healing System with Rule-based Expert System)

  • 한순흥;천상욱;양정삼
    • 대한기계학회논문집A
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    • 제30권3호
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    • pp.219-230
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    • 2006
  • Digital CAD models are one of the most important assets the manufacturer holds. The trend toward concurrent engineering and outsourcing in the distributed development and manufacturing environment has elevated the importance of high quality CAD model and its efficient exchange. But designers have spent a great deal of their time repairing CAD model errors. Most of those poor quality models may be due to designer errors caused by poor or incorrect CAD data generation practices. In this paper, we propose a rule-based approach for healing CAD model errors. The proposed approach focuses on the design history data representation from a commercial CAD model, and the procedural method for building knowledge base to heal CAD model. Through the use of rule-based approach, a CAD model healing system can be implemented, and experiments are carried out on automobile part models.

가치-부가적 성과 관점에 따른 효과적인 목표설정과 실사례 (The Effective Goal-Setting and The Practice based on Value-Added Results(VAR))

  • 신택현
    • 한국철도학회:학술대회논문집
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    • 한국철도학회 2004년도 추계학술대회 논문집
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    • pp.1731-1736
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    • 2004
  • The purpose of this article is to introduce a useful methodology of effective goal-setting for the team-level units. As a way to overcome some common symptoms in terms of Strategic Performance Evaluation System such as lack of knowledge on goal-setting, disconnection of process, problem of judging the degree of difficulty about objectives, limits of staff departments evaluation, fairness and authority of evaluators, weakness in coaching technique, and quantity or figure-oriented evaluation, to name a few, and to seek a more plausible goal-setting methodology, the author suggests a persuasive goal-setting concept: VAR(Value-Added Results). VAR, as the end-results, is the team contributions that add value to the organization, and it results from the team's activities. In addition to these goal-setting technique based on the concept of value-added results, several aspects should be improved for Strategic Performance Evaluation System to be implemented more effectively. They are: 1) shift from MBO to MP & D(Managing Performance & Development), 2) impartial exercise of evaluation authority as a organizational public assets, 3) reinforcement of maternal leadership and servantship instead of paternal leadership, 4) utilization of IT-based evaluation system.

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우리나라 연안어업생산에 있어서 인적요소의 영향분석 (The Effect of Person-Specific Factors on Coastal Vessel Fishing Catch in Korea)

  • 김기수;강용주
    • 수산경영론집
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    • 제30권2호
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    • pp.79-89
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    • 1999
  • This study is conducted to apply the insight of Johnson and Libecap(1982) to Korea's coastal vessel fishing. According to Johnson and Libecap(1982) the differences in fishing ability are largely attributed to acquired knowledge and innate skills. Since those skills are unlikely to be readily transferable assets, economic rents exist in the fishery, even under open access conditions. Therefore the paper tries to examine whether the acquired information from fishing experience and innate skill could also have an effect on catch variation of coastal vessel fishing in Kyung-Nam province. To do so, the paper is performing the analysis by establishing econometric model. Results show us that the acquired information from fishing experience have a significant effect on catch variation, but the innate skill does not.

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Content Modeling Based on Social Network Community Activity

  • Kim, Kyung-Rog;Moon, Nammee
    • Journal of Information Processing Systems
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    • 제10권2호
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    • pp.271-282
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    • 2014
  • The advancement of knowledge society has enabled the social network community (SNC) to be perceived as another space for learning where individuals produce, share, and apply content in self-directed ways. The content generated within social networks provides information of value for the participants in real time. Thus, this study proposes the social network community activity-based content model (SoACo Model), which takes SNC-based activities and embodies them within learning objects. The SoACo Model consists of content objects, aggregation levels, and information models. Content objects are composed of relationship-building elements, including real-time, changeable activities such as making friends, and participation-activity elements such as "Liking" specific content. Aggregation levels apply one of three granularity levels considering the reusability of elements: activity assets, real-time, changeable learning objects, and content. The SoACo Model is meaningful because it transforms SNC-based activities into learning objects for learning and teaching activities and applies to learning management systems since they organize activities -- such as tweets from Twitter -- depending on the teacher's intention.

AHP를 이용한 기술기여도 산정에 관한 연구 (A Study on the Degree of Influence of Technology by AHP)

  • 이영찬;한관순
    • 산업경영시스템학회지
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    • 제29권4호
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    • pp.113-119
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    • 2006
  • The importance of intellectual property is increasing in the knowledge and information era. An organization that embraces technology and strategy is faced with promising opportunities and managerial difficulties. Forecasting the performance of technology and the underlying costs to achieve such performance is even more difficult than before. Those organizations that employ technology as part of their strategic arsenal know that they are running serious risks, which clearly increases the uncertainty of organizational performance. Therefore forecasting the performance of technology is a difficult task since technology has been characterized by intangible and tacit factors and traded in a supplier's market. The decision makers usually face a complex system of interrelated components, such as resources, desired outcomes or objectives. This study intends to evaluate the contribution of technology in intangible assets by the Analytic Hierarchy Process.

A Study Of Effective Operation and Learning Methods Of Intellectual Property Courses (Apply Core Competency Assessment)

  • Ju Hyun Jeon
    • International Journal of Internet, Broadcasting and Communication
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    • 제15권4호
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    • pp.233-238
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    • 2023
  • In the Fourth Industrial Revolution era, creative ideas are creating enormous value. This study conducted a case study on curriculum management plans aimed at protecting ideas and their results, recognizing the importance of intellectual property (IP), and cultivating basic knowledge about intellectual property. In particular, this study looked at ways to quickly learn related issues regarding new intellectual property rights related to computer software and artificial intelligence. In addition, research was conducted on ways to learn about efficient protection and utilization of inventions through actual examples. This study checked the importance and necessity of the interaction and communication between instructors and learners through the status of distance learning in domestic universities and a case study of distance learning of convergence subjects. We aim to continuously research effective class management methods and contribute to academic development through case studies of convergence subjects.

평가자 속성과 산업별 특성이 반영된 프레임워크를 이용한 IT서비스 사업 평가방안 연구 (A Systematic Framework for Evaluating the Competitiveness Index based on Industry Characteristics : A Case Study in IT Service Business)

  • 이주환;노옥경
    • 한국전자거래학회지
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    • 제14권2호
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    • pp.23-39
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    • 2009
  • 다양한 요구사항을 최신의 IT서비스로 제공하기 위해서는 끊임없는 기술 개발과 비즈니스의 이해가 필수적이지만, IT서비스 업계의 한정된 인력과 수행력으로 충족시키기에는 현실적으로 불가능하다. 따라서 IT서비스 업계에서는 다양한 산업군의 사업을 객관적인 방법으로 평가하여 사업의 우선순위 도출을 통해 집중해야 할 사업선택 전략이 필수적으로 요구된다. 본 연구는 다양하고 불확실한 사업을 객관화되고 산업별 특화된 기준으로 평가할 수 있는 프레임워크 개발을 목적으로 한다. 구조화된 평가요인은 가중치와 평가 가이드 라인을 제공함으로써 정량적, 정성적 평가를 통해 IT서비스 사업의 경쟁력지수(CI:Competitiveness Index)를 도출할 수 있도록 설계되었다. 개발된 평가요인과 프레임워크는 실무에 적용되어 이해관계자간의 갈등 조정 및 의사결정자의 종합적 판단을 지원할 수 있을 것으로 판단된다.

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웹기반 선박용 ERP (SHERP) 설계 및 구현 (A Design and Implementation of a Web-based Ship ERP(SHERP))

  • 김상락;배재학
    • 한국통신학회논문지
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    • 제36권6B호
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    • pp.710-719
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    • 2011
  • 해운회사에서는 현재 고유가 및 물동량 감소 등의 경영환경변화에 대처하기 위해 경쟁력강화와 경영합리화를 구현하는 전략적 선박자원관리시스템 개발에 대한 관심이 고조되고 있다. 본 논문에서는 SAN(Ship Area Network) 환경에 적합한 선박자원관리시스템을 소개한다. 이 시스템은 선박관계 당사자 요구사항을 분석하여 선주사의 경영전략 실행에 맞도록 설계되었다. 이와 함께 선박의 전 생애주기에 걸쳐서 선박자원에 대한 정보와 지식을 관리할 수 있도록 선박 온톨로지와 기계장치 및 부품에 대한 국제표준인 STEP과 PLIB를 도입할 수 있게 시스템을 설계한 다음, 비즈니스 로직과 사용자 인터페이스를 분리하여 웹기반 ERP(SHERP)로 구현하였다. 본 논문에서 기술하고 있는 시스템은 선박과 선단 운영에 적용할 수 있는 정보시스템으로서 조선산업 서비스화를 지향하는 구체적인 사례가 될 것이다.

통합 유가증권시스템의 개발 (A Development of the Integrated Total Asset Management System)

  • 황현철;송하윤
    • 한국정보과학회논문지:컴퓨팅의 실제 및 레터
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    • 제11권5호
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    • pp.458-463
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    • 2005
  • 은행이나 투자신탁회사와 같은 금융기관에서는 수탁자산이나 고유자산의 운용과 관리를 위한 유가증권시스템이 필요하며 이는 업무 영역에 따라 프론트오피스시스템, 미들오피스시스템, 백오피스시스템으로 나누어진다. 이러한 업무 시스템들은 수많은 금융상품 및 데이터의 처리, 금융상품들외 리스크 계산, 기준가 산정, 회계처리, 준법감시 등 전문적인 업무지식과 많은 양의 계산이 필요한 복잡하고 방대한 시스템이다. 또한, 금융기관의 업무시스템이라는 성격 상 고도의 안정성과 효율성을 요구하며 다변적인 금융환경을 고려한 확장성과 각 업무시스템들과의 연계와 통합은 물론 외부 기관과의 연계도 매우 중요하다. 본 논문에서는 이러한 통합 유가증권시스템의 구성과 개발사례를 소개하고 효율적 구축에 관하여 논의한다.