• 복식문화연구
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• 제11권4호
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• pp.578-590
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• 2003

The purpose of this study was to analyze the formative characteristics appeared in modem Kitsch fashion which has been shown through the empirical data photogrphes from the 2000's to 2003 and the formative characteristics of Kitsch were divided into the material, ornament, color, pattern to understand the modem Kitsch fashion. The findings of this study could be summarized as follows: First, the modem Kitsch fashion in the material was used cheap, counterfeit materials like vinyl, artificial leather, immitation fur, beads and non-artistic materials like metal, plastic, paper and voluptuous material like seethrough to express eroticism and superficiality as the characteristic of Kitsch. Second, Kitsch fashion in the ornament was shown over-decoration by using the various accessories like bracelet, metal belt, gloves, etc to express as childish and coarse mixtures as the characteristic of Kitsch. Third, the modem Kitsch fashion was using splendid and bright, primary colors to express the image of complicated accumulation. Fourth, the modern Kitsch fashion mainly in the pattern was using ethnic, folklore and pop art pattern or print used hippies and pop art fashion to express the primitive purity as bounding of civilized society.

• 한국실내디자인학회논문집
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• 제21권5호
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• pp.298-307
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• 2012

Contemporary design of food and beverage(F&B) space reflects various needs, not only of eating, but also environmental ones. As a way of meeting this conceptual change and the various needs of contemporary consumers, kitsch expression is often utilized actively. Thus, this study intends to analyze the design characteristics and methods of kitsch expression found in contemporary F&B space and their correlations with sensitivity factors, focusing on relevant cases. Specifically, it examined the definition, origin, and changes of kitsch, and identified the sensitive role of kitsch in interior space. Next, it classified the kitsch characteristics and design methods found in interior design, finally analyzing the characteristics of kitsch expressions in contemporary F&B space by sensitivity factors and their correlations with design methods. As a consequence, it was found that the attempts in contemporary F&B space design to differentiate space through active introduction of various kitsch expressions were fulfilling the sensitive needs of changing consumers by providing new cultural experiences. That is, such attempts are considered to have improved the satisfaction of consumers who value sensitivity, by means of wide exchange of sensitivity between designers and consumers. To raise the sensitive satisfaction of consumers more in future, it is necessary to further continuous and in-depth research on the correlation between kitsch expressions and sensitivity factors in interior design.

• 복식
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• 제47권
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• pp.143-160
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• 1999

The purpose of this dissertation is to interpret fashion through a socio-cultural phenomenon called kitsch by understanding its aesthetic characteristics and clarifying its significance in the modern consumer society and analyzing the examples of kitsch appearing in modern fashion. The following are the arguments and conclusion of this dissertation. First kitsch has negative meanings such as aesthetic inadequacy or bad tastes implying vulgar popular tastes of faked sensations just imitating elite culture and using things indiscriminately for inferior reproduction or at best the philosophical and aesthetic category that expresses the mass of people's attitudes toward life in accepting the consumer culture of the industrial society. It started from the art of romanticism accompanied by th commercializing of art with the bourgeois society background formed in the mid-19th century. Though kitsch started to prevail following the socio-cultural changes caused by the Industrial Revolution in the 19th century it is only in the late 20th century that kitsch has come tc our everyday life and has become an object of aesthetic arguments. Second formative characteristics of kitsch appearin in fashion have a cumulative inadequate romantic pleasure-seeking satirizing and multicomplex nature. Third the socio-cultural meanings of kitsch appearing in fashion are as follows: The extension of commercialism which gratifies the pleasure-seeking mass consumers the enlargement of the aesthetic category by inclining to everyday commonplace aesthetic sense the expression of one's identity through the gratification of desire and the new aesthetics of resistance and deviance by an anti-traditional and anti-elite tendency towards the traditional society and aesthetic values.

• 복식
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• 제51권1호
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• pp.145-162
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• 2001

This study focuses on how fashion products of our contemporary society of consumption are taking on a kitsch look, and on what kind of social and cultural meanings this phenomenon connotate. In general, kitsch is understood as an expression with a negative meanings such as aesthetic inadequacy or bad tastes. In our dairy life however kitsch has been highlighted as an another expressions of subjective beauty and gains positive meaning as almost all the people satisfy their desires through consumption of kitsch products. In order to prove the kitsch phenomenon in fashion products and social and cultural meanings, the researcher has Performed a case study on actual consumption of fashion products and the internal psychological meanings in fashion consumption. The internal psychological meanings of kitsch on consumption of fashion products are emotions and needs such as escape from reality. substitutional satisfaction, belonging confirmation, expression of individual taste, and fun, sexual amusements.

• 복식
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• 제30권
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• pp.139-152
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• 1996

THe purpose of this study is to clarify Kitsch in the modern society and to analyze the modern fahion design adapting Kitsch's materiality. Thus this study explains the concepts and background of kitsch and examines its aes-thetic value in consideration of the relation be-tween Kitsch and plastic art. Through a theoretical examination of histori-cal documents the meaning of the Kitsch is explored from various angles. The result of this study were as follows: Kitsch began in the period of the 19th cen-tury when was society began to form and so-ciety grew to be rich. This is to say Kitsch is the result of intrusion of capitalist modernity in the domain of the aesthetic modernity The concept meant ethical something bad counterfeit and bad taste. The materialities of Kitsch are over-decor-ation unfitness the use of imitation malfunc-tion used fashion design. 1. Over-decoration is due to the material abundnce through various accessories many colors etc. 2. Unfitness is obtained by the error of ar-rangement which means the wrong cohesion of form size of material. 3. The use of imitation makes use of cheap materals such as vinyl imitation leather imi-tation fur etc. 4. Malfunction comes from losing the orig-inal function by the addition of un-neccessary functions.

• 디자인학연구
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• 제11권2호
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• pp.251-262
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• 1998

본 연구는 현대 소비사회의 공예품의 생산과 수용에 관한 현실적 이해로써의 공예키치에 관련된 키치적 특성에 대한 것이다. 오늘날 키치는 우리생활환경의 이해를 위한 중요한 대상으로 등장하였다. 특히 공예품과 키치는 매우 밀접한 관계를 맺고 있다고 할 수 이다. 따라서 본 연구는 이에 대한 기초적인 이해와 바탕을 염두에 두면서 현대사회에서 키치가 어떻게 공예품 생산과 수용에 내재하는가를 목적으로 작성 되었다. 이에 공예품 생산의 키치적 특성으로는, 1. 절충주의적 양식 2. 허위적 연출성 공예품 수용의 키치적 특성으로는, 1. 소유의 자기만족 2. 자기위안으로써의 문화적 향유욕구 3. 과거에의 향수심리 4. 과시와 차별화로 요약할 수 있었다.

• 패션비즈니스
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• 제5권2호
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• pp.73-86
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• 2001

This study aims at reviewing the Kitsch aesthetics, grasping the relation between the Kitsch and consumption culture, and pursuing the intrincis meanings and expressive characteristics of Kitsch in the hair style and head dress in the 1990s. Kitsch generally implies a vulgarity, and a bad taste, and can be considered to be a kind of vicarious experience, the aesthetic deception and self-deception. In spite of these negative inplications of Kitsch, the aesthetic categories of Kitsch have been spread to public and been accepted by the public, with the help of the powerful promotion of the modern day mass media. 1. The intrincis meanings of Kitsch convey 1) escapism, 2) conformity, 3) amusements, 4) identification. 2. The expressive characteristics of Kitsch represent 1) aesthetic inadequacy: hair style and head dress showing the imperpectness, accumulation(superfluous ornaments), vulgarity, untidines. 2) resistance: hair style and head dress featuring deconstructional and violent forms revealing the uneasiness, and unsatisfaction of the given regularity. 3) humor: hair style and head dress featuring the innocence, humor, and fun for a relaxation and diversion. 4) hedonism: hair style and head dress with the erotic and sexual feelings. 5) retro, romantism: hair style and head dress featuring the elegance, femininity, folklore, ethnic, and nostalgia.

• 철학연구
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• 제123권
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• pp.87-110
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• 2012

본 논문은 그린버그, 카플란, 칼리니스쿠를 중심으로 반키치론을 비판적으로 검토한다. 이를 통해 반키치론이 이론적 실천적으로 정당화될 수 있는지를 탐구한다. 반키치론은 근대 미학에서 '예술' 개념의 내포적, 외연적 기준에 근거하여 키치를 비판한다. 이들은 키치가 사심 없는 즐거움의 대상이 아니라 쾌적함과 감상성을 추구하므로 나쁜 취미라고 간주한다. 그러나 반키치론의 기초 개념인 '사심 없는 즐거움'과 '미적 판단의 보편성과 필연성'은 문화중재자의 편향성을 가정한다. 또한 미적/반성적 예술과 쾌적하고/감상적인 키치 개념을 분류하는 기준은 모호하다. 반키치론자들은 개념 논증의 결함을 보완하기 위해 경제적, 정치적 논거를 추가한다. 이들은 키치의 미적 부절적성을 증명하기 위해 과시적 소비와 정치적 우민화를 키치 평가의 논거로 제시하지만, 변화하는 문화 환경 속에서 대중들의 요구가 반영된 다양한 양태의 키치를 공정하게 다루지 못한다. 결국 반키치론자들은 엘리트주의와 형식주의 미학만을 제한적으로 승인하면서 키치에 대한 폄하를 계속한다. 예술의 죽음 이후 포스트예술 시대의 변화된 문화적 실천은 키치에 대한 재평가와 더불어 대안적 대중 미학을 필요로 한다.

• 한국멀티미디어학회논문지
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• 제18권8호
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• pp.980-987
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• 2015

Most of cultural area which people enjoy and consume is kitsch culture, though the culture is barely acknowledged. In this multimedia era, people create, publish and enjoy contents of 'webtoon(web+cartoon)', which is relatively faster and more convenient to enjoy comparing to published cartoon. Contrarily to its physical growth, the webtoon shows difficulty in advancing with other genres, is full of irritative factors and contents, and has tough time to become more sophisticated one. This study derived characteristics of kitsch in webtoon, suggested the way of webtoon as an art by analyzing conditions and usage motivation of webtoon. The conditions of kitsch are uniformity of mass consumption, popular vein, catharsis, vicarious satisfaction, immediate feedback-requiring image flood, and reproduction of techniques. The usage motivations of webtoon are studied as pursuit of information, entertainment, relaxation, socialization, convenience, and effectiveness. Usage motivation factors in webtoon and kitsch culture are almost identical. Contrary to its past of being underestimated and vulgarly considered, kitsch is acknowledged as an 'kitsch art'. By studying the process of becoming an art, the study has its purpose to suggest the experimental and developing way to make webtoon be acknowledged as 'webtoon art'.

• 패션비즈니스
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• 제4권2호
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• pp.1-17
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• 2000

Kitsch is one of the various mass-cultural phnomena in the late 20th century, with it's own new aesthetic value, 'self-expression' through 'destruction', denying the existing established way of thinking and escaping from the stereotypes or fixed ideas. This is called 'aesthetic inadequacy'. The purposes of this study are to examine the different preferences between the western and the domestic Kitsch Fashions to investigate the formative and aesthetic characteristics of domestic Kitsch Fashion based on substantial data, and to propose the creative Kitsch design. The results of this study are as follows; 1. The formative characteristics of domestic Kitsch Fashion are marked by amusement, disharmony, epicureanism, satire, and use of imitation. 2. Then, based on theoretic research, this study applies aesthetic characteristics of Kitsch to the creative design. According to the formative characteristics for Kitsch Fashion, the Design Concepts are developed in order of Optimism, Multi Form, Decadence Chic, Neo-Naturalism, and Poor Vintage. And the Fabric direction is given in Design Story with sub theme such as Cheerful, Game, Decadence, Environment, and Grunge.