• Proceedings of the Korea Contents Association Conference
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• 2012.05a
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• pp.21-22
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• 2012

요즘과 같은 N스크린 시대에 OSMU는 필수적이다. 하지만, OSMU를 염두에 둔다고 하면서도 어느 특정한 기획포인트를 발전시키는 데 주력한 나머지 전체적인 요소들을 고루 살피지 못해 결과론적으로 허점이 생기는 것을 최소화할 수 있도록 이를 보완하고 완성도를 높일 수 있는 체계적인 모델을 제시를 위한 연구를 진행하고자 했다. 그런 측면에서 본고는 선행 연구 사례 분석을 바탕으로 단순한 이론적 논의가 아닌 실제 제작 현장에서 작가들이 활용할 수 있는 실용적인 시나리오 개발 프로세스 개발 과정의 일환으로써 그 의미와 가치가 있다고 하겠다.

• Journal of Korean Home Economics Education Association
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• v.21 no.2
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• pp.127-138
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• 2009

The purpose of this study was to find out the usage of animation and its relation to the social values and clothing behaviour of adolescents. A survey was conducted in four different high schools in the metropolitan area (Seoul) and 187copies were analyzed by SPSS 12.0 package. The results were as follows; First, According to Usage survey, a number of adolescents watched animations mainly through the internet and 39% of them used the internet $2{\sim}3$ times a week. The most watched genre of animation was action/science-fiction but some differences were observed between male students and female students. Male students enjoyed action/science-fiction, comedy and drama/romance, whereas female students enjoyed drama/romance, action/science-fiction and comedy in the decreasing order. Second, It was found that the favorite genre of animation by adolescents had influence on their community mind and materialism. The most significant genre affectingcommunity life was drama/romance and the one affecting materialism of adolescents was action/science-fiction. Third, Materialism had a significant influence on clothing conformity and the next was community mind. Only materialism proved to be a significant variable affecting fashion followers. In conclusion, the results of this study showed that the adolescents' community life and materialism were significantly influenced by their favorite genre of the animation, and their social values were related to their clothing behaviors.

• Journal of Fashion Business
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• v.19 no.1
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• pp.62-76
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• 2015

The purpose of this study was to analyze and compare the shapes, colors, patterns, and hairstyles of Qipao worn by heroines that were reconstructed over times, in a Chinese TV Drama set in the 1930s and televised in 1980 and remade in 2007. We investigated how the Qipao was reinterpreted. The results were as follows. First, in televised in 1980, Qipao borrowed the characteristics of Jing Pai Qipao, which became popular in Beijing. Jing Pai Qipao was characterized by a roomy and loose silhouette that does not expose a body line, Chinese traditional 5 colors, simple plain patterns and Chinese traditional flower patterns. For hairstyle, twist and permanent wave styles that were popular in the Republican Period were very common. On the other hand, in televised in 2007, Qipao was a Hai Pai style that was very popular in Shanghai in the 1930s. Hai Pai Qipao was characterized by a tight silhouette fitted to the body, various colors such as purple and beige other than the 5 colors, Western flower patterns and modern geometric patterns. Hairstyle was changed from bang hair to a permanent wave. Second, while had a modern reinterpretation of Jing Pai Qipao that was very popular in Beijing, rather than Hai Pai Qipao that became popular in Shanghai in the 1930s, used Hai Pai Qipao that was popular in Shanghai in the 1930s. In particular, demonstrated how the mass media should reinterpret past clothing by thoroughly studying and reflecting Shanghai Qipao in the 1930s and adding viewers' aesthetic taste of 2007 without damaging an original. Moreover, it confirmed that clothing can function as language and symbol within the mass media by connecting the color and pattern of Qipao with characters' traits and the plot. It suggests that was more advanced than filmed in the 1980s. The findings of this study might provide useful data to costume designers who reinterpret costumes from a new angle.

• Journal of Digital Convergence
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• v.15 no.12
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• pp.461-468
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• 2017

'Beauty and the Beast' was generated as a novel in 1740 and descended to date with the musical movie in 2017. This study is to understand what contents has been derived and expanded from one story for 277 years upon analyzing 'Beauty and the Beast' with the background of the times. Due to the limitation to include all the folktales and stories, the subjects of this study are limited with the contents that had been known and recorded as 'Beauty and the Beast.' 'Beauty and the Beast' has been expanded to 7 types of contents including novel, fairytale, movie, drama, animation, musical and film opera. It was created as a novel in the eighteenth century, made as a fairytale, and developed as a movie by Jean Cocteau, a movie director. With Industrial Revolution and the development of science, 'Beauty and the Beast' which derived into animation, drama, and musical contents, has been developed as the film opera thanks to the new trial of Philip Glass and the development of music industry. 'Beauty and the Beast' is still regenerating with a variety of contents continuously upon the development of computer technology and the fad of global remake. With anticipation of further analytical studies on 'Beauty and the Beast,' it is expected that the data of this study can be contributed as a reference in the other studies.

• Proceedings of the Korean Information Science Society Conference
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• 2012.06b
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• pp.414-416
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• 2012

고차 주성분 방법으로는 텐서 분석이 있었다. Electroencephalography(EEG) 데이터나 Social Network 데이터에 텐서 분석이 적용되어 주요한 성분들을 찾는 연구들이 있었다. 그러나 텐서 분석은 직관적으로 이해하기에 어려움이 있으며 중요한 노드를 찾는데에는 다소 어려움이 있다. 본 논문에서는 고차 하이퍼에지로 이차원 행렬을 만들고 주성분분석법을 이용하여 중요한 노드를 찾는 새로운 방법론을 제시한다. 데이터로는 Multimodal Memory Game(MMG) 수행시 촬영한 EEG 데이터를 사용하였다. MMG는 TV 드라마 기반의 기억인출게임이다. 베타파의 Power Spectrum Density(PSD)는 각 위치의 채널들의 활성도를 나타내는 지표이다. 우리는 Random Sampling을 바탕으로 PSD 상위 50%의 채널들간의 전이행렬을 구하였다. 그 후 고유치와 고유벡터를 구하였다. 가장 큰 고유치의 고유벡터는 주성분을 나타내며 고유벡터의 각 원소들은 중요도를 나타내는 centrality 이다. 세 명의 피험자에 대한 centrality 상위 30개의 중요한 채널들을 구하였고 세명에 공통적으로 포함되는 채널을 확인하였다.

• Proceedings of the Korea Contents Association Conference
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• 2008.05a
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• pp.494-497
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• 2008

DIMPEC, Direct Interactive Motion Picture Electronic Commerce technique is not only that gain additional detail information on the entry properties and actor custom by seeing and hearing VOD and TV drama with internet but also source technology which can buy product using electronic commerce. Also, this is enable to construct in variety platform environment like internet, PDA, MOBILE, Settop box, and this is a technology where competition is very high due to application is possible to satellite DMB, and DMB for ground which is high technology IT. DIMPEC is expected that next generation business model will be formed by combining to user participation, consumption magnification of mobile contents, advancement and intelligence of internet service which is next generation internet business model which combines this technique.

• Proceedings of the Korea Information Processing Society Conference
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• 2019.10a
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• pp.1045-1048
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• 2019

최근 CCTV 사용이 보편화되면서 방범 목적으로 서비스 시설이나 공공시설에 설치되는 CCTV의 수가 급격하게 증가하고 있다. 그에 따라 CCTV를 감시하는 노동력이 부족해지는 문제가 발생하여 이를 대체하기 위해 카메라 영상을 통하여 한번 인식한 사람을 다른 시간이나 장소에서 촬영된 영상에서 다시 인식하는 사람 재인식 기술이 주목받고 있다. 또한, 이러한 사람 재인식 기술은 보안 분야뿐만 아니라 영화나 드라마와 같은 영상 컨텐츠에 적용되어 불법 복제물을 찾는 일에 사용될 수도 있다. 기존의 사람 재인식에는 이미지의 유사도를 계산하는 방법이 사용되었지만, 조명이나 카메라 각도가 달라지면 성능이 급격하게 떨어지는 문제가 있었다. 최근에는 딥러닝 기술이 발달하면서 전반적인 영상처리 분야의 성능이 향상되었고, 사람 재인식 분야 역시 딥러닝을 활용하면서 성능이 향상되었다. 하지만 딥러닝을 활용한 방법의 경우 보통 두 개의 이미지를 입력으로 사용하여 같은지 다른지를 판단하게 되므로 각 이미지의 공통점이나 차이점을 동시에 고려하기는 어려운 점이 있다. 본 논문에서는 이러한 점을 해결하기 위해 세 개의 사람 이미지를 입력으로 사용하여 특징을 추출하고, 특징 맵을 재구성하여 각 이미지의 차이점과 공통점을 동시에 고려하며 학습할 수 있는 모델을 제안한다.

• Journal of the Korea Society of Computer and Information
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• v.18 no.5
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• pp.157-165
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• 2013

The mid-20th century witnessed a wide spread of Korean culture in Japan, China and Southeast Asia and China now has become the biggest trade partner and export market, as well as the No. 1 source of import and the biggest investment country of Korea. With the spreading of the Korean popular culture in China, brand loyalty to Korean products is improved. Taking the Chinese market as the basis, this research aims to make an analysis of the implications of 'Korean Wave', Korean advertisements and the image of Korea on brand loyalty to cosmetics made in Korea. To achieve the research aim, questionnaires were used in conducting the survey, mainly in Beijing. Excluding the invalid ones, altogether 180 questionnaires were collected, based on which an empirical analysis was carried out on the correlation between 'Korean Wave', effects of Korean advertisements, image of Korea, brand recognition, and brand loyalty to products made in Korea. The major analyzing tools are SPSS 20.0 and AMOS 20.0. The findings are as follows: 1. Korean films, dramas, and attachment for Korean movie stars (representative of 'Korean Wave') all have a positive influence on brand loyalty. Recognition of the country image of Korea, to some extent, also has positive implications on brand recognition. 2. Empirical analysis assists in the testing of the degree of recognition and attachment of cosmetics made in Korea, as well as brand loyalty to them.

• Journal of the Korea Fashion and Costume Design Association
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• v.14 no.3
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• pp.93-109
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• 2012

The purpose of this study is to examine the modern men's fashion coordination to see the image in the center of TV dramas in terms of Habitu that is formed within hierarchy and class. The subjects range is included fashion style, color, accessories, hairstyle and appearance. 950 pictures used in the analysis sheet. In research methods, content analysis and basic statistics were used. The results of this study were as follows. First, the hierarchy image formed by Habitus is significant difference. The upper layer is coordinating elite luxurious and prestigious image of the fashion styles. The middle layer is coordinating neat and capable image. The lower layer does not care about the appearance and image appearing weary life is coordinating. Second, the class image formed by Habitus, CEO often interests in fashion image coordination. Senior executive is represented clean and luxurious image. General white color dresses in a suite such as office look. Blue color does not care about the fashion coordination and is expressed an easy dress for labor. Architects of the unstructured free-spirited image is represented. Physician and resident physician dress in shirts, no pattern tie, pants, robe. And they is coordinating neat and tidy attire to represent professional and reliable image.

• Fashion & Textile Research Journal
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• v.9 no.2
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• pp.221-228
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• 2007

The purpose of this study was to investigate PPL(product placement) effect of apparel sponsorship in TV drama to adolescent female students. PPL effect was investigated in terms of brand recall, brand attitude, and purchase intention. The data were collected using a self-administered and structured questionnaire. Respondents were consisted of 270 middle school girls and 260 high school girls in Pusan. Cronbach's alpha, T-Test, frequency, and ANOVA test were used to conduct the data analysis on 524 out of 530 questionnaires. The result showed no difference in PPL effect between middle school students and high school students. Students shopping with friends or relatives showed higher brand attitude or purchase intention than ones shopping alone. The students watching 1-2 hours showed significantly higher brand recall, cognitive brand attitude, emotional brand attitude and purchase intention than other students watching TV drama longer. Implications for results and marketing strategies for PPL targeting adolescent students were discussed.