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Research on TV Advertising in the Digital TV Environment (Digital TV 환경에서의 TV 광고 제작 연구)

  • 김종덕
    • Archives of design research
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    • v.12 no.4
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    • pp.201-209
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    • 1999
  • Feb. 11. 1997, Korean Government announced FM Radio Broadcasting and TV Terrestrial TV Broadcasting will be changed to digital format in year 2001, and all Korean Broadcasting except AM Radio and Microwave will be changed to digital format before 2010. In spite of IMF economic crisis, the Digitizing is the one of the hot issue in TV Broadcasting area. The narrow view of the Digitizing the Broadcasting is a technical development from the analogue to digital, but the extended view of it means not only the technical development but the revolution in the concept of TV and service area, relationship between sender and receiver, structure of TV Industry. Thus Digitizing the Broadcasting shifts paradigm and eventually it cause a big change in the advertising creative. The digital TV could be a very encouraging technical development for the consumers convenience because of the multiple choice in the channels and interactive services which leads us to the multimedia service through the TV . On the other hand, multimedia and multi-channel, interactivity implicate a big uncertainty and risk, This research paper is about the technical aspects and social aspects of digital TV and its influence of the marketing and TV advertising creative.

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An application plan of NSWC-98/LE1 when predicting the reliability of mechanical components of design and development phase (체계 개발 단계별 기계 부품에 대한 신뢰도 예측 시 NSWC-98-LE1 적용 방안)

  • Kwon, Ki Sang;Park, Eun Sim;Cho, Cha Hyun;Lee, Dong Woo;Lee, Su Jung
    • Journal of the Korean Society of Systems Engineering
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    • v.4 no.1
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    • pp.35-43
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    • 2008
  • Generally, in analysis of reliability of Design and Development Phase, reliability of electrical components is analyzed based on standards such as MIL-HDBK-217F, Bellcore Issue 4,5,6 by analyzing stress of architectural side (Power, Voltage, Current and quality level of components) of weapon system and stress of operational side (operational environment, operational temperature, Operational Profile). But the reliability of mechanical components is analyzed based on the data book of failure history of mechanical parts called NPRD-95(Nonelectronic Parts Reliability Data-95) without any analysis of above stress. However, even if it's the same mechanical parts, it might have different failure rate(fatigue, wear, corrosion) during operation depending on how weary(stress : pressure, vibration, temperature during operation) the parts are. Therefore, analyzing reliability using just data book can cause big difference in reliability instead of analyzing based upon stressfulness that parts might have, operational concept, and other various factors. Thus, This paper will guide the way of predicting reliability by organizing ways of predicting reliability for system organization and adopt ing NSWC-98/LE1(Naval Surface Warfare Center-98/LE1) for mechanical components.

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A MAC Protocol Based on Adaptive Timeout for Energy Efficient Wireless Sensor Networks (에너지 효율적인 무선 센서 네트워크를 위한 적응형 Timeout 기반 MAC 프로토콜)

  • Kwon, Yong-Hun;Kong, In-Yeup
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2010.05a
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    • pp.890-893
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    • 2010
  • In wireless sensor networks, each node generally uses a battery because it is hard to replace or charge. For this reason, study for life time prolongation of each node within the limited energy source has become an important issue. So many ways are suggested to minimize the energy consumption for each node, especially energy efficient MAC protocols have been studied actively. T-MAC of contention based MAC protocol is that added the adaptability on fixed duty cycle of S-MAC. T-MAC allocates the fixed timeout before each node goes to sleep mode from active mode. If no data exchanged in a timeout, each node goes to sleep mode. Because of the timeout is always fixed, the absence of data exchange in a timeout will cause unnecessary energy consumption. In this paper, in order to improve the energy efficiency, we propose a MAC protocol based on adaptive timeout that analyze the probability of the timeout, and provides the modified timeout.

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A Study on the Improvement of Passenger Ship's Operational Environments in Wan-do Area (완도권 여객선 운항 환경 개선에 관한 연구)

  • Im, Nam-Kyun;Lee, Sang-Min;Seong, Yu-Chang
    • Journal of Navigation and Port Research
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    • v.37 no.6
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    • pp.581-586
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    • 2013
  • The sea traffic volume in Southwest sea including Wando area have increased every year. However the improvement of the facilities for convenience and safety in port and sea was not enough to meet the increasing demand of traffic and passengers' need. This study dealt with the situations and status of passenger ship traffic system in Wando area. In addition to, questionnaire survey of passenger ship user in Wando area was carried out in order to research the improvement of marine traffic system. On the basis of the result, navigation risks in the area was analysed. The institutional system such as passenger ship fare, enhanced traffic system that can improve marine traffic environment in the area were suggested and examined. The urgent issue was the scattered fishing ground near fairway which makes narrow passage and can cause risky passeger ship's navigation. In the side of passeger ship's operation, the wage of cargo handling was relatively expensive that needed to be improved.

Feature-Based Image Retrieval using SOM-Based R*-Tree

  • Shin, Min-Hwa;Kwon, Chang-Hee;Bae, Sang-Hyun
    • Proceedings of the KAIS Fall Conference
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    • 2003.11a
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    • pp.223-230
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    • 2003
  • Feature-based similarity retrieval has become an important research issue in multimedia database systems. The features of multimedia data are useful for discriminating between multimedia objects (e 'g', documents, images, video, music score, etc.). For example, images are represented by their color histograms, texture vectors, and shape descriptors, and are usually high-dimensional data. The performance of conventional multidimensional data structures(e'g', R- Tree family, K-D-B tree, grid file, TV-tree) tends to deteriorate as the number of dimensions of feature vectors increases. The R*-tree is the most successful variant of the R-tree. In this paper, we propose a SOM-based R*-tree as a new indexing method for high-dimensional feature vectors.The SOM-based R*-tree combines SOM and R*-tree to achieve search performance more scalable to high dimensionalities. Self-Organizing Maps (SOMs) provide mapping from high-dimensional feature vectors onto a two dimensional space. The mapping preserves the topology of the feature vectors. The map is called a topological of the feature map, and preserves the mutual relationship (similarity) in the feature spaces of input data, clustering mutually similar feature vectors in neighboring nodes. Each node of the topological feature map holds a codebook vector. A best-matching-image-list. (BMIL) holds similar images that are closest to each codebook vector. In a topological feature map, there are empty nodes in which no image is classified. When we build an R*-tree, we use codebook vectors of topological feature map which eliminates the empty nodes that cause unnecessary disk access and degrade retrieval performance. We experimentally compare the retrieval time cost of a SOM-based R*-tree with that of an SOM and an R*-tree using color feature vectors extracted from 40, 000 images. The result show that the SOM-based R*-tree outperforms both the SOM and R*-tree due to the reduction of the number of nodes required to build R*-tree and retrieval time cost.

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Intermediate Image Generation based on Disparity Path Search in Block of Disparity Space Image (시차공간영상에서의 구간별 시차 경로 탐색을 이용한 중간 영상 생성)

  • Kwak, Ji-Hyun;Kim, Kyung-Tae
    • The KIPS Transactions:PartB
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    • v.15B no.1
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    • pp.9-16
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    • 2008
  • In this paper, we present an algorithm for synthesizing intermediate view image from a stereoscopic pair of images. An image of multiview is need for people in order to easily recognize 3D image. However, if many cameras are use for that, not only does system get more complicated but also transmission rating cause a big trouble. Hence, stereo images are photograph and issue on the sending side and algorithm to generate several intermediate view image is able to be use on the receiving side. The proposed method is based on disparity space image. First of all, disparity space image that is depicted by the gap of pixel followed by disparity of stereo image is generated. Disparity map is made by utilizing disparity space image for searching for optimal disparity path then eventual intermediate view image is generated after occlusion region which does not match is processed. Experimental results illustrate the performance of the proposed technique and we obtained a high quality image of more than 30 dB PSNR.

Sites and tools manufactured in accordance with the Web Accessibility Guidelines (웹접근성 지침에 따른 사이트와 도구 제작)

  • Kim, Woong-jae;Oh, Ji-hwan;Lee, Myung-hoon;Lee, Min-seung;Jung, Suji;Ji, Min-kyu
    • Annual Conference of KIPS
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    • 2014.11a
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    • pp.1054-1056
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    • 2014
  • Means reducing the gap to prevent discomfort to use information from the perspective of Web accessibility is disabled. The current was strong sanctions that have been implemented from the year 2014 to the beginning Government, the public policy of the Web Accessibility Web accessibility compliance obligations. According to 2013 data of the Korea Information Security Agency is only half that of the general public by 28.8% to 100% of the domestic SNS public utilization. Began to cause a change in the web environment and the emergence of mobile SNS. And is a factor that interferes with utilization of the informational content to be neglected Prosumer the environment of their production is consumed too quickly, rapidly problem. Let's start from the idea that we provide a convenient tool for Web accessibility is not an issue on the web site accessibility standards of the project is to create these problems.

Suicide Related Indicators and Trends in Korea in 2016 (2016 자살 관련 지표들과 추이)

  • Yang, Jieun;Ju, Yeong Jun;Park, Eun-Cheol;Jang, Sung-In
    • Health Policy and Management
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    • v.28 no.1
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    • pp.87-90
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    • 2018
  • Suicide has been a public health issue in many countries, and Korea has ranked highest suicide rate among Organization for Economic Cooperation and Development (OECD) countries over a decade. To address these issues, we updated the recent trends in suicidal ideation and suicide attempts among Korean adults followed by previous data observation. We used data from five sources: Korean National Health and Nutrition Examination (KNHANES, '07-12, '13, '15-16), Korean Community Health Survey (KCHS, '08-09, '13), Korean Wealth Panel Study (KOWEPS, '12-16), Korea Health Panel Survey (KHP, '10-13), and cause of death data from Statistics Korea ('07-16). We used weighted frequencies and trend tests. The rate of suicidal ideation as recent year was 5.10% (KNHANES, '15), 8.95% (KCHS, '13), 2.08% (KOWEPS, '16), and 5.39% (KHP, '13). That of suicide attempts as recent year was 0.59% (KNHANES, '16), 0.41% (KCHS, '13), and 0.08% (KOWEPS, '16). Annual percentage change of suicidal ideation was -2.80% (KNHANES, '07-12), 5.78% (KNHANES, '13-15), 0.62% (KCHS, '08-13), -8.50% (KOWEPS, '12-16), and -10.94% (KHP, '10-13). Annual percentage change of suicide attempts was -3.84% (KNHANES, '07-12), 2.26% (KNHANES, '13-16), -2.53% (KCHS, '08-13), and -20.22% (KOWEPS, '12-16). Annual percentage change of death by intentional self-harm was -0.49% (Statistics Korea, '07-16). Individuals who had lower income level were more likely to experience suicidal ideation and suicide attempts. According to these results, the rate of suicidal ideation and suicide attempts showed the decreasing tendency. However, the suicide rate of Korea has remained higher than that of OECD countries. Thus, continuous data observation and effective policies on suicide are needed.

Providing Efficient Secured Mobile IPv6 by SAG and Robust Header Compression

  • Wu, Tin-Yu;Chao, Han-Chieh;Lo, Chi-Hsiang
    • Journal of Information Processing Systems
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    • v.5 no.3
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    • pp.117-130
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    • 2009
  • By providing ubiquitous Internet connectivity, wireless networks offer more convenient ways for users to surf the Internet. However, wireless networks encounter more technological challenges than wired networks, such as bandwidth, security problems, and handoff latency. Thus, this paper proposes new technologies to solve these problems. First, a Security Access Gateway (SAG) is proposed to solve the security issue. Originally, mobile terminals were unable to process high security calculations because of their low calculating power. SAG not only offers high calculating power to encrypt the encryption demand of SAG's domain, but also helps mobile terminals to establish a multiple safety tunnel to maintain a secure domain. Second, Robust Header Compression (RoHC) technology is adopted to increase the utilization of bandwidth. Instead of Access Point (AP), Access Gateway (AG) is used to deal with the packet header compression and de-compression from the wireless end. AG's high calculating power is able to reduce the load on AP. In the original architecture, AP has to deal with a large number of demands by header compression/de-compression from mobile terminals. Eventually, wireless networks must offer users "Mobility" and "Roaming". For wireless networks to achieve "Mobility" and "Roaming," we can use Mobile IPv6 (MIPv6) technology. Nevertheless, such technology might cause latency. Furthermore, how the security tunnel and header compression established before the handoff can be used by mobile terminals handoff will be another great challenge. Thus, this paper proposes to solve the problem by using Early Binding Updates (EBU) and Security Access Gateway (SAG) to offer a complete mechanism with low latency, low handoff mechanism calculation, and high security.

An Exploratory Study on the Cause of the Poor Performance of Climate Change in Korea (우리나라 기후변화 대응의 저성과 원인에 대한 탐색적 연구 - 우리나라 CCPI(Climate Change Performance Index) 사례 중심 -)

  • Kim, Yeongsin;Kim, SeongHeon;Lee, Jieun;Song, Youngchul
    • Journal of Climate Change Research
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    • v.7 no.3
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    • pp.315-324
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    • 2016
  • The relevant ministries, including the Ministry of Environment in Korea, provided Post-2020 Long-term Mitigation Target and Implementation Plan. The plan consisted of four Business As Usual (BAU) reduction levels by 14.7%, 19.2%, 25.7%, and 31.3% until 2030. The Korean government finalized the mitigation target of 37%. But all the initial alternatives were below the goal, 30% from BAU, that has been promised to the international community as well as set out in the Framework Act on Low Carbon Green Growth. In order to achieve a specific goal, performance management should pursue "Justify doing the right things." Otherwise, performance management would not work properly. According to Kingdon's Policy Stream Framework, abnormal alternatives are difficult to be presented as scenarios because alternative building should focus on the role of the need to adhere to the basic principles and professionals. Such a result is possible only when the policy actors does not balance themselves. Performance management statistics has been analyzed by 6 years CCPI data since 2011, taking into account the impact after enactment. This study also has been complemented by a variety of sources, including the media, documents, and artifacts during the period. As a result, raising awareness about climate change was analyzed as one of the solutions because the climate change issue affects the normal performance management throughout the life of the people to stay linked to the environment.