• 정보처리학회논문지C
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• 제9C권1호
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• pp.107-114
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• 2002

오늘날 컴퓨터 시스템의 성능향상과 초고속망의 확대 보급으로 인터넷에서의 멀티미디어 서비스가 대중화되고 있다. 이러한 멀티미디어 서비스의 한 분야인 인터넷 방송은 오디오/비디오(Audio/video)를 포함하는 기존 지상과 방송 서비스는 물론 양방향 대화형 통신을 가능케 하고 시간 및 공간의 제약 없이 언제나 서비스를 이용할 수 있어서 사용자 및 활용 분야도 크게 확대되고 있다. 본 논문에서는 이와 같은 서비스를 위하여 개인이 쉽게 이용할 수 있는 인터넷 생방송 시스템을 개발하였다. 전문적인 장비나 제한된 사용자에 의해 생방송이 이루어지는 것이 아니라, 화상카메라, 사운드 카드 등 기본적인 멀티미디어 기기만 갖추고 있으면 누구나 본 생방송 시스템을 통하여 생방송 개설 및 참여가 가능하다. 방송 참여자의 증가에 따라 방송 채널 및 그룹이 확장 가능하며, 클러스터의 부분적인 고장 발생 시에도 중단 없이 서비스가 가능한 고 가용성을 보장해 준다. 또한, 사용자의 네트웍 환경을 고려한 방송 데이터 전송을 위하여 방송 모드 전환을 제공해 준다.

• 한국인터넷방송통신학회논문지
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• 제16권5호
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• pp.165-172
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• 2016

본 논문은 Raspberry Pi 3 임베디드 컴퓨터를 이용한 스트리밍 시스템의 구현 사례를 소개한다. 본 연구에서 구현한 스트리밍은 파일 전송 방식이 아닌 라이브 스트리밍 시스템이다. 오디오 입력 단자로부터 받은 아날로그 신호를 wav 형식으로 변환하여 서버에 접속한 다수의 사용자에게 동시에 방송하는 푸시형 멀티스레드 스트리밍이다. 스트리밍 서버 소프트웨어는 전체 자바 언어로 구현하였기 때문에 Raspberry Pi 3 가 아닌 다른 임베디드 컴퓨터에도 수정 없이 탑재될 수 있다. 계산과 실험을 통해 분석한 결과 최대 65여명을 동시 스트리밍 할 수 있다. 그리고 오디오 소스로부터 청취 단말기의 재생까지의 시간 지연은 40ms 남짓되는 것으로 평가되었다.

• International Journal of Internet, Broadcasting and Communication
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• 제15권4호
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• pp.149-159
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• 2023

The Republic of Korea (ROK) Army is developing the Army Synthetic Battlefield Training System and plans divisional-level Live, Virtual, and Constructive (LVC) integrated training. This study proposes a plan to apply VR/AR/MR (Virtual Reality/Augmented Reality/Mixed Reality) technology to LVC integrated training systems to enhance the efficiency and effectiveness of future LVC integrated training. The study investigated immersive military training systems in the ROK and advanced countries. As a result, we confirm that immersive technology can significantly improve the efficiency and effectiveness of military training. Accordingly, we review the key technologies required for building a defense training system with immersive features and propose training subjects that can be enhanced in effectiveness and efficiency when built with an immersive approach. We also propose a plan to apply immersive technology to the Live, Virtual, and Constructive systems for the development of future LVC integrated training system.

• International Journal of Internet, Broadcasting and Communication
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• 제10권1호
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• pp.65-70
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• 2018

As technological development is progressing recently, various technologies are actively being studied in the course of the 4th industrial revolution. So, even in the educational field, virtual reality and augmented reality technology are used in educational environments, but specialized additional equipment is required and the price is very expensive. Also, since a plurality of equipment are required for a large number of people, it is urgent to study the technology that can be effectively applied to the industrial education field. So in this paper, we propose an industrial training system for HMD-AR, MPEG-DASH and SOAP based HTTP based Live Machinery Operation using Smartphone to solve the problems of existing system.

• Journal of East Asia Management
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• 제1권1호
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• pp.65-87
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• 2020

In recent years, with the rapid development of network live streaming, with the popularization of mobile Internet and mobile terminal equipment, the live streaming industry has ushered in great development. A sudden outbreak of the COVID-19 makes the PC end live streaming which has been developed for many years enter a new era, giving birth to the rapid development of mobile end live streaming. Not only because of the expansion of the live streaming industry market, the rise of the trend of the national live streaming, but also because the mobile live streaming is more and more valued by the brand, becoming an important tool for brand communication and product promotion. It is because of its unique communication characteristics that some scholars believe that the era of precision marketing has been opened by live network. Mobile live from the initial fans to reward and promote the brand, to now in the form of live marketing, consumers can "buy while watching". The time period from the understanding of the goods to the final completion of the purchase behavior has been greatly shortened. It is conducive to improving sales volume and brand awareness. Marketing communication through mobile live platform has become a popular way of brand marketing. This paper mainly studies the current situation, methods, problems and development strategies of brand marketing activities with the help of live streaming platform under the background of mobile internet. Taking Tmall live streaming platform as an example, this paper analyzes several ways of brand marketing with the help of live streaming and some universal characteristics of live streaming marketing by using the relevant theories of marketing. In view of the problems existing in live streaming brand marketing, it puts forward relevant Improvement measures. First of all, the paper puts forward the innovation in content and form. Second, the paper suggests that we should make full use of new technologies such as AR and VR to effectively combine with mobile live broadcasting. Third, the paper explores the integration of multiple channels to create intelligent marketing, and further optimize the live interface of mobile terminals. Finally, the paper emphasizes that the government departments and the platform itself should jointly supervise the mobile network live streaming platform and establish a good live broadcasting environment for mobile terminals. With the help of mobile live streaming, the marketing mode has an important impact on the promotion of brand marketing. How to make better use of this business mode and accurately use mobile live broadcast to promote brand marketing, so that enterprises can create greater profits, is also of profound research significance.

• International journal of advanced smart convergence
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• 제11권1호
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• pp.76-86
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• 2022

The purpose of this study is to provide insights into live streaming consumer purchase intention by drawing on congruence between consumer and influencer factors and live shopping contents factors during the spread of COVID-19. We surveyed 348 individuals who have watched Fresh Hema's live streaming. SPSS and AMOS were used for data analysis. We determined that only actual congruity between influencer and consumer significantly influenced the consumer social experience. On the other hand, both the informativeness and entertainment value of live shopping contents positively impacted the consumer social experience. Additionally, social experience was significantly related to consumer co-experience and purchase intention. Moreover, the significant mediation effect of social experience was found amongst congruence between consumer and influencers, live shopping contents, co-experience, and purchase intention.

• International journal of advanced smart convergence
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• 제10권4호
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• pp.149-157
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• 2021

This study aims to understand how an influencer's social and physical attractiveness, background and value homophily influences consumer's emotional attachment, which in turn causes user stickiness with regards the influencer's live commerce. We tested all proposed hypotheses among users of the online shopping platform "TaoBao". Ultimately, 297 questionnaires were collected by means of an online survey. The results revealed that social and physical attractiveness positively influence emotional attachment. Meanwhile only value homophily significantly affected emotional attachment, whereas background homophily did not significantly affect emotional attachment. Additionally, emotional attachment was found to significantly influence live commerce stickiness. We also investigated the moderation effect of perceived beauty trends of products sold on live commerce, where the results indicated that high beauty tends to have a higher effect on live commerce stickiness behavior. Lastly, theoretical and managerial implications have been offered.

• 방송공학회논문지
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• 제19권6호
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• pp.957-966
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• 2014

N-스크린 서비스는 소비자의 콘텐츠 소비 패턴이 다양화되고 방송사, 통신 사업자에서 단말기 제조사까지 참여하며 사업 영역이 확대되고 있다. N-스크린 서비스를 안정적으로 운영하기 위해서는 지속적인 수익원이 중요하다는 측면에서 광고를 제공하기 위한 기술개발이 필요하게 된다. 특히 실시간성이 요구되는 TV 라이브 방송과 결합되는 경우, 기존 N-스크린 실시간 방송 시스템과 연계하여 광고를 제공할 수 있는 방안을 마련해야 한다. 본 연구에서는 N-스크린 서비스에서 활용도가 높은 동영상 광고를 제공할 수 있는 시스템을 제안하였다. 동영상 광고 제공을 위해 실시간 영상 대체 기능과 사용자별 광고 제공 기능을 구현하였으며, 광고 소재 관리와 통계 관리 기능을 광고 관리자에게 제공하였다. 개발된 시스템은 상용 N-스크린 서비스에 적용되어 동영상 광고를 제공하는 데 활용되고 있다.

• International Journal of Internet, Broadcasting and Communication
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• 제8권4호
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• pp.26-38
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• 2016

Recently, mobile traffic has increased tremendously due to the deployment of smart devices such as smartphones and smart tablets. Android is the world's most powerful mobile platform in smartphone. The Android operating system provide seamless access to many applications and access to the Internet. It would involve network packet sharing communicated over the network. Network packet contains a lot of useful information about network activity that can be used as a description of the general network behaviours. To study what is the behaviours of the network packet, an effective tools such as network packet analyzers software used by network administrators to capture and analyze the network information. In this research, more understanding about network information in live network packet captured from Android smartphone is the target and identify the best network analyzer software.

• 한국인터넷방송통신학회논문지
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• 제18권1호
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• pp.143-149
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• 2018

본 논문은 DJI 사의 Phantom4 드론이 촬영한 라이브 영상을 여러 사용자에게 스트리밍하는 시스템을 구현한 사례를 소개한다. 스트리밍 서버는 라즈베리파이3 보드로 만들어 이동성을 높였으며, HTML5 표준 웹 브라우저를 탑재한 어떤 기기에서도 실시간으로 비디오 스트림을 재생할 수 있도록 구현하였다. 스트리밍 서버는 FFmpeg 오픈 소스를 컴파일하여 사용하였고, 전체를 제어하는 소프트웨어는 자바로 작성하였으며, 드론으로부터 비디오를 받아 스트리밍 서버로 전송하는 모듈은 안드로이드 앱으로 구현하였다. 본 논문에서 구현된 시스템은 스트리밍 서버의 낮은 처리능력에 맞추어 148x112의 해상도에서 초당 24프레임으로 성공적으로 실시간 스트리밍을 달성하였다.