• Journal of the Korean Society of Industry Convergence
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• v.26 no.2_2
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• pp.349-358
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• 2023

This study aimed to identify factors influencing awareness and interest in male nail care and nail art among people in their 20s and 30s, using a survey that included 390 men and women. The survey consisted of sub-factors, including awareness of appearance management, interest in nails, perception of male nail care and nail art, behavioral factors in nail care, and image factors in nail care. The results showed that the overall average interest in male nail care and nail art was 3.76, which fell between "average" and "yes". Women showed higher interest in male nail care than men did. While there was no statistically significant difference in the average value, interest in male nail care and nail art was higher among those in their 30s than those in their 20s. Unmarried individuals showed more interest in male nail care than married ones, and higher levels of education were associated with higher interest. In terms of occupation, service workers showed the highest interest in male nail care and nail art. In conclusion, the findings suggest the need for marketing research that caters to the development of services and programs targeting the male nail industry. The study also highlights the importance of segmenting and differentiating marketing strategies that target male and female customers with a high interest in male nail care and nail art. Based on these findings, this study aims to provide direction for the male nail care industry and serve as a basis for the development of customized programs. Additionally, it aims to provide basic data to aid in the development of the nail industry in Gyeongnam.

• The Research Journal of the Costume Culture
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• v.30 no.5
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• pp.703-716
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• 2022

This study was conducted with students who had experience in purchasing nail products asa result of by taking the nail design course of the department of beauty at a junior college. The purpose of this study was to provide useful information to nail companies, including the importance of product elements and effective media promotion, to support the planning and promoting of nail products for beauty major students. Means analysis, one-way ANOVA, and multiple regression analysis were conducted on detailed characteristics related to nail beauty (degree of nail management, degree of contact with nail beauty media) and considerations for the purchase of nail products. The results were as follows: For beauty major students, it was concluded that the greater the interest in nail beauty, such as degree of nail management and degree of contact with nail beauty media, the greater the interest in product quality, purpose, and safety, which are practical product elements considered when purchasing nail products. It was also confirmed that Instagram and YouTube advertising media have a significant effect on promoting nail product brands for beauty major students. As the subjects of this study comprise beauty major students in their early 20s, there is a limit to expanding and applying the conclusions of this study to general nail product consumers. Therefore, in subsequent studies, analysise of a wider range of nail product consumers should be conducted through an expanded sampling method.

• Korean Journal of Human Ecology
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• v.16 no.4
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• pp.877-884
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• 2007

Today the number of economically independent women are increasing in Korea, they have a tendency to pay more attention to their appearance in their social life. Female university students show a high tendency of that kind, especially when they prepare for their job interviews. They purchase beauty products, visit beauty salons and skin care centers to improve their looks. Above all, their interest in nail art is amazingly increasing for maintaining their self-image. This study thus aims at surveying the relationship between college woman's life style and their interest in nail care, by analysing life styles of college women pursuing up-to-date style. The results show that an 'egoistic' type has a high interest in and a high frequency of using a nail care center, and 'egoistic' type's demand for the nail service is equal to or quite higher than 'appearance-oriented' type's. That means that the 'egoistic' type seems to pay much attention to how they look, because they think their neat appearance help to accomplish their ego.

• Journal of the Korea Fashion and Costume Design Association
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• v.24 no.3
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• pp.159-168
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• 2022

With the recent proliferation of Hallyu content, national interest in Korea and the demand for designs with traditional Korean patterns as a motif is on the rise. In addition, as customers' design requirements tend to value more and more detailed and differentiated handcrafted designs, research on the motifs used in nail experts' original nail design development and nail design is continuously needed. Therefore, the purpose of this study is to expand the scope of nail design motifs with high practical value by producing nail design works applying plant patterns of Wadang, used during the Unified Silla Period, and to diversify nail art expression techniques. The research reviewed domestic and foreign literature related to Wadang during the Unified Silla Period, analyzed the collection at the National Museum of Korea, and categorized the motifs based on the characteristics of plant patterns and Wadang during the Unified Silla Period. The tangible motifs are intended to be presented as a fusion of nail art design works that utilizes both flat and stereoscopic art techniques. Through this study, it was confirmed that the plant pattern of Wadang from the Unified Silla Period is an attractive motif that can be expressed in various nail designs expressing Korean emotions and traditional beauty, and furthermore, it can be used as basic data for the idea of various beauty design areas.

• Journal of the Korean Society of Industry Convergence
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• v.22 no.2
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• pp.111-124
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• 2019

This study was conducted to identify the using self-nail products for the purpose of developing indicators to respond to changes in nail industry due to the evolution of consumption patterns caused by the spread of self-nail culture. The final analysis of 293 survey was conducted on female adults living in South Gyeongsang Province from September 1, 2018 to October 30, 2018. The study found that women in their 20s were more interested in nail care than in most cases. The main route of obtaining nail-related product information was the higher the use of SNS as the age was younger(${\chi}^2=185.048$, p<.001). According to a survey of 165 people who have experience with self-nail products, 53.3 percent of 'paste stickers' were the most common, followed by 39.4 percent of 'paste nail tips' and 7.3 percent of 'home care products'. Looking at the disadvantages of self-nail products, between groups under their 50s and over 50s group saw a significant difference(${\chi}^2=27.032$, p=.008). For those in their 50s or younger, 'the inconvenience of daily life' was considered a disadvantage. On the other hand, people in their 50s and older considered 'short duration' as a disadvantage. The lower the age, the higher the willingness to use continuously(${\chi}^2=14.308$, p=.006).We found that there were differences in preference for self-nail products according to age. It was noticed that there were differences in satisfaction and persistence. This suggests the need for more specific follow-up studies on the use of self-nail products by age group. Therefore, this research aims to present basic data for the development of direction and custom program for the professional nail industry to advance, thus providing basic data to help the development of nail industry in South Gyeongsang Province.

• Journal of the Korea Fashion and Costume Design Association
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• v.21 no.4
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• pp.127-137
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• 2019

Nail art, which has been popularized recently, has increased convenience in the direction of nail art design harmonized with clothing and the increased interest and usage of nail art decoration. This study set out to propose practical planar and three-dimensional nail art designs in harmony with modern clothes by applying trimmings common in 18th century women's clothing, which used a variety of attachable decorations. As for the methodology, the investigator examined theories in previous studies, literature, and analyzed the types of trimming in female portraits from the 18th century at the museum at the Palace of Versailles in France. Planar and three-dimensional nail art designs were created for each of the top three trimming types- braids, laces, and ribbons, which were identified through analysis. The study applied the trimmings of the 18th century women's clothes to nail art design and had the following results: First, the top three trimming types were identified based on the analysis of the 18th century portraits. They were then used as motifs in the production of planar and three-dimensional nail art designs. The results show that the motifs of the clothes trimmings were fit for and had practical possibilities for expression in nail art designs. Secondly, diversity and the expansion of ideas in the study of nail art design were promoted. In addition, elements were increased to have mutually complementary effects with clothes. Finally, the study made various attempts at nail design methods by adopting a range of nail art expression techniques including hand painting, 2D & 3D art techniques, and using planar and three-dimensional nail decorations, thus proposing a positive direction for the organization of a curriculum to make use of 18th century women's clothing motifs in nail art education.

• Journal of Advanced Technology Convergence
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• v.2 no.2
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• pp.49-55
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• 2023

As interest in "beauty" increases due to the improvement of a high cultural level, job stress and emotional labor caused by nail workers working are gradually increasing, and it is judged that it should be solved in the beauty industry. This study investigated the effect of working stress and emotional labor on turnover intention of nail workers, and the survey tool was a questionnaire for 250 nail industry workers in Daejeon and Chungcheong. The SPSS 21.0 statistical program was used to analyze the collected data, and the research results showed that job stress and emotional labor of nail workers had a statistically significant correlation with turnover intention, indicating that there was a correlation between general job stress and emotional labor. Therefore, it is considered very important for research in this field to analyze the impact of job stress and emotional labor on turnover of nail industry workers and to provide basic data necessary for the development of this field, job satisfaction improvement, and work stress response. In order to establish the nail field as a part of the growing beauty industry, it is expected that there will be better research results if the turnover rate is reduced and compared and analyzed to improve job satisfaction through analysis of the causes of job stress and emotional labor of nail industry workers.

• Journal of Advanced Technology Convergence
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• v.1 no.2
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• pp.83-88
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• 2022

As the number of students participating in nail art with great interest rises, it has become crucial to form instructor-student ties through offline interactions and establish relationships with education through media under the Fourth Industrial Revolution. Therefore, it would be very important to check the quality of online and offline services and examine customer satisfaction. For this, this study investigated current online and offline nail art education, service quality and satisfaction with the education. A questionnaire survey was performed a total of 319 men and women in their 10-50s or older from Daejeon, Sejong, Chungnam, Chungbuk and other regions. The collected data were analyzed, using SPSS 27.0, and the results found the followings. The above results confirm that perception of online and offline nail art education is correlated with service quality and satisfaction. However, there are limitations in generalizing the results due to a difficulty in accurate measurement. It is anticipated that if a subject area is expanded, and teachers' satisfaction is added for comparison and analysis, there would be better results.

• The Research Journal of the Costume Culture
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• v.18 no.3
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• pp.514-525
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• 2010

In the rapidly changed 21st century when the flow speed of information is so fast and the quantity of information is too much increasing, personal appearance and characteristic image-formation is highly evaluated. Nowadays personal appearance is very essential to competition and may be considered the non-linguistic expression of self-image. The beauty action of the youth is shown to follow the object which youth want to rely on or long for and it is affected by the influence of the sociocultural elements. The purpose of this study is to identify the corelation between appearance and beauty action according to the sociocultural elements of the juveniles concerning appearance and to make an inquiry into how they pursue beauty in the restrictive bound compared with the adults. As their restrictive beauty action, the practical reflection percentage of hair-style, management of face, hand and nail control will be investigated and analyzed. Furthermore this basic material of this survey was used for the development of beauty article, cosmetics and education program. With the findings of the beauty articles in which the growing generation have a deep interest, this study provided the basic materials to the customer analysis and also the reference materials to the beauty marketing.

• The Journal of Asian Finance, Economics and Business
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• v.5 no.4
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• pp.213-223
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• 2018

The interest in decrepitude expanded by graying is gradually growing in modern society. Moreover, he concern over decrepitude along with healthy mind and body is increasing. Therefore, there are many concerns and efforts toward physical and mental health. In addition, the interest in and effort for appearance health and value is rising as well as physical and mind health. The middle age is the most stable age based on the economic and social status that had been achieved through the life, but it is the most stressful age due to physical health problem and appearance ageing. There are many advanced studies for self-esteem and life satisfaction in old age by using hair, skin-care, cosmetic, nail-art among beauty related fields but studies on self-esteem and perception of successful ageing through user satisfaction of beauty service is lacking. This study is aiming to verify empirically the positive effect of self-esteem improvement through user satisfaction of beauty service on perception of successful ageing for middle-aged over 50 years old. The study has assumed that the higher middle-aged's satisfaction of beauty service is, the more self-esteem improves and there has a mediated effect to contribute successful ageing.