• Title/Summary/Keyword: Intelligent digital signage

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Future Directions on the Next Generation of Digital Signage (차세대 디지털 사이니지의 발전방향)

  • Kim, Chang-Hoon;Park, Kwang-Seuk
    • Journal of the Korean Academic Society of Industrial Cluster
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    • v.4 no.1
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    • pp.51-61
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    • 2010
  • Digital Signage is outdoor media to provide each content and message through digital displays instead that posters and signs are displayed on public facilities. Recently, digital signage have been popular to deliver variety information and advertising on the rapid development of intelligent digital imaging devices based LCD, LED. Continuously digital signage demand and market are growing because digital signage feature is able to capable of interactive communication. Digital signage is expected that digital advertising market is continue rising in spite of global economic downturn at various research institutions, and it is expected to replace traditional media advertising in a new way with the coming digital signage at convergence media side.

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The Revitalization Strategy of Digital Signage Industry (국내 디지털 사이니지 산업 활성화 방안)

  • Kim, Ji-Yeon;Kim, Jong-Wook;Kim, Jea-Bum
    • Journal of Information Technology Applications and Management
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    • v.19 no.4
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    • pp.185-196
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    • 2012
  • Domestic digital signage industry has been growing in line with the Internet and intelligent devices like smart phones. However, policies for digital signage need to be supplemented because existing policies are only focused on regulations for outdoor advertisements. Moreover, while digital technologies have been developed, there are few contents technologies to support the digital technologies. In this context, this research aims to identify the problems in relation to the domestic digital signage industry and seek for measures to solve the problems. Various case studies and literature review were conducted to identify problems in terms of policy, technology and service, and measures for revitalizing the digital signage industry were suggested. The research is expected to help digital signage to serve as new convergence media available for customization targeting and user participation.

Environment Adaptive Emergency Evacuation Route GUIDE through Digital Signage Systems

  • Lee, Dongwoo;Kim, Daehyun;Lee, Junghoon;Lee, Seungyoun;Hwang, Hyunsuk;Mariappan, Vinayagam;Lee, Minwoo;Cha, Jaesang
    • International Journal of Advanced Culture Technology
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    • v.5 no.1
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    • pp.90-97
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    • 2017
  • Nowadays, the most of commercial buildings are build-out with complex architecture and decorated with more complicated interiors of buildings so establishing intelligible escape routes becomes an important case of fire or other emergency in a limited time. The commercial buildings are already equipped with multiple exit signs and these exit signs may create confusion and leads the people into different directions under emergency. This can jeopardize the emergency situation into a chaotic state, especially in a complex layout buildings. There are many research focused on implementing different approached to improve the exit sign system with better visual navigating effects, such as the use of laser beams, the combination of audio and video cues, etc. However the digital signage system based emergency exit sign management is one of the best solution to guide people under emergency situations to escape. This research paper, propose an intelligent evacuation route GUIDE that uses the combination centralized Wireless Sensor Networks (WSN) and digital signage for people safety and avoids dangers from emergency conditions. This proposed system applies WSN to detect the environment condition in the building and uses an evacuation algorithm to estimate the safe route to escape using the sensor information and then activates the signage system to display the safe evacuation route instruction GUIDE according to the location the signage system is installed. This paper presented the prototype of the proposed signage system and execution time to find the route with future research directions. The proposed system provides a natural intelligent evacuation route interface for self or remote operation in facility management to efficiently GUIDE people to the safe exit under emergency conditions.

Design and Implementation of Entry-level COVID-19 Digital Signage Player supporting Fever Detection, Face Mask Wearing Detection and KI-pass QR Code Checking (발열 감지, 안면 마스크 착용 검출, 전자출입명부 QR 코드 체킹을 지원하는 보급형 COVID-19 디지털 사이니지 플레이어 설계 및 구현)

  • Huy-Tran, Quoc Bao;Park, SangGun;Chung, SunTae
    • Journal of Korea Multimedia Society
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    • v.25 no.1
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    • pp.10-28
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    • 2022
  • In this paper, we present an entry-level COVID-19 stand-alone digitial signage player (CoSiP) which performs not only conventional digital signage functionalities but also fever detection, face mask wearing detection, and KI-pass QR code checking. The overall design of CoSiP is proposed, and implementation of a temperature checking algorithm using a low cost thermal sensor is elaborately presented. Through experiments over datasets and against a developed CoSiP device, it is shown that the fever detection, face mask wearing detection, KI-pass QR code checking as well as signage functionalities of the proposed CoSiP work properly and reliably.

Digital Signage System Based on Intelligent Recommendation Model in Edge Environment: The Case of Unmanned Store

  • Lee, Kihoon;Moon, Nammee
    • Journal of Information Processing Systems
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    • v.17 no.3
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    • pp.599-614
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    • 2021
  • This paper proposes a digital signage system based on an intelligent recommendation model. The proposed system consists of a server and an edge. The server manages the data, learns the advertisement recommendation model, and uses the trained advertisement recommendation model to determine the advertisements to be promoted in real time. The advertisement recommendation model provides predictions for various products and probabilities. The purchase index between the product and weather data was extracted and reflected using correlation analysis to improve the accuracy of predicting the probability of purchasing a product. First, the user information and product information are input to a deep neural network as a vector through an embedding process. With this information, the product candidate group generation model reduces the product candidates that can be purchased by a certain user. The advertisement recommendation model uses a wide and deep recommendation model to derive the recommendation list by predicting the probability of purchase for the selected products. Finally, the most suitable advertisements are selected using the predicted probability of purchase for all the users within the advertisement range. The proposed system does not communicate with the server. Therefore, it determines the advertisements using a model trained at the edge. It can also be applied to digital signage that requires immediate response from several users.

Digital Signage service through Customer Behavior pattern analysis

  • Shin, Min-Chan;Park, Jun-Hee;Lee, Ji-Hoon;Moon, Nammee
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.9
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    • pp.53-62
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    • 2020
  • Product recommendation services that have been researched recently are only recommended through the customer's product purchase history. In this paper, we propose the digital signage service through customers' behavior pattern analysis that is recommending through not only purchase history, but also behavior pattern that customers take when choosing products. This service analyzes customer behavior patterns and extracts interests about products that are of practical interest. The service is learning extracted interest rate and customers' purchase history through the Wide & Deep model. Based on this learning method, the sparse vector of other products is predicted through the MF(Matrix Factorization). After derive the ranking of predicted product interest rate, this service uses the indoor signage that can interact with customers to expose the suitable advertisements. Through this proposed service, not only online, but also in an offline environment, it would be possible to grasp customers' interest information. Also, it will create a satisfactory purchasing environment by providing suitable advertisements to customers, not advertisements that advertisers randomly expose.

Intelligent Digital Signage Platform Design Using Edge Computing Based Cluster Recommendation Algorithm (엣지컴퓨팅기반 군집추천 알고리즘을 이용한 지능형 디지털 사이니지 플랫폼 설계)

  • Lee, Ki-hoon;Moon, Nammee
    • Proceedings of the Korea Information Processing Society Conference
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    • 2019.10a
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    • pp.1166-1168
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    • 2019
  • 본 논문은 엣지컴퓨팅 환경에서 딥러닝기반 추천모델을 이용한 지능형 디지털 사이니지 플랫폼을 제안한다. 제안하는 플랫폼은 서버와 엣지로 구성되어 있다. 서버는 데이터를 관리하고, 광고추천 모델을 학습시키며, 엣지는 학습된 광고추천 모델을 이용하여 실시간으로 광고될 상품을 결정한다. 광고추천 모델은 상품을 선별하는 단계와 구매확률을 예측하는 단계로 구성되어 있다. 선별단계에서는 DNN에 벡터화된 사용자 기본정보와 상품 메타데이터를 입력하여 구매할 만한 상품을 도출한다. 최종적으로 군집의 예측된 구매확률을 이용하여 가장 적합한 광고를 선정한다. 제안하는 시스템은 서버와 통신하지 않고 엣지에서 학습된 모델로 광고를 결정한다. 이를 다수의 사용자에게 즉각적인 반응을 필요로 하는 디지털 사이니지에 적용했다.