• Title/Summary/Keyword: Intangible characteristics

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The Influence of Healthcare Service Nature on Job Performance : The Moderating Effects of Individaul Personality (의료서비스의 서비스본질 특성이 직무성과에 미치는 영향 :개인성향을 조절변수로)

  • Byun, Miyoung;Kim, Hyunsoo
    • Journal of Service Research and Studies
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    • v.9 no.4
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    • pp.41-62
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    • 2019
  • In this intangible good-oriented, modern service economy era, we have to first understand the characteristics of the healthcare service in order to enhance the competitiveness of the healthcare industry and achieve continuous growth. In addition, service nature and characteristics should be reinforced so that connections can be made to the organizational job performance. To achieve the aforementioned results, this study analyzes the direct effects service nature and characteristics have on job performance in the healthcare industry and investigates the indirect effects with individual personality as the moderating effect. While conducting this study, a total of 340 healthcare workers were surveyed. Survey data from a total of 315 workers were used for analysis during empirical investigation of the research hypothesis. According to the analysis, it was proven that interactivity and horizontality among service nature and characteristics have a positive (+) effect on job effectiveness. This means that customer needs can be identified at customer touchpoints to quickly and accurately provide customers with the products and services they want, while horizontality among service nature and characteristics have a positive (+) effect on job effectiveness. This means that customer needs can be identified at customer touchpoints to quickly and accurately provide customers with the products and services they want, while horizontal communication enhance from department to department and from colleague to colleague within the organization can be linked to job performance. Also, with regards to the relationship shared between the customer or the patient, the job performance of healthcare workers may also improve if they provide customers with their desired service as an expert at the same level. In a rapidly changing healthcare environment, if the healthcare service nature and characteristics are put into practical use, it will be possible to propel the growth of hospitals and sustain it while investigating the moderating effects of individual personality, a partial moderating effect was observed for self-esteem and growth desire. As the study on service nature and characteristics came about only just recently, there is a needs for futher research. The study focuses on the healthcare service industry and hopefully, it will serve as a base study that can be applied to different service industries as well.

Development of fashion design applying to costume and Huangping batik of the Chinese minority Miao (중국 소수민족 묘족(苗族) 복식과 황평 납염 특성을 활용한 패션디자인)

  • Long, Lulu;Lee, Younhee
    • The Research Journal of the Costume Culture
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    • v.29 no.4
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    • pp.585-602
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    • 2021
  • The purpose of this study is twofold: First, to develop new sustainable design methods (aligned with ethnic elements and traditional culture) combined with three-dimensional digital clothing technology throughout the design process, which can be presented as guideline materials for various fashion designs to be developed in contemporary sensibilities. Second, it is the intention to produce creative fashion designs by incorporating the characteristics and methods of Miao's Huangping batik dyeing technique and to present various possibilities in the fashion design field. The overall design characteristics sought by Miao minority are in line with the complex terrain and the ecological and climatic conditions. Miaoist batik dyeing (registered as part of Chinese national intangible cultural heritage) features unique production methods and patterns. The study results are as follows. First, this attempt has enabled understanding of the national costume culture as Chinese Miao's traditional cultural heritage to be promoted, while the direction of contemporary design development using traditional elements has been presented. Second, the study demonstrated new and innovative expressions and styles relying on three-dimensional digital contouring technology and identified the possibility of developing various designs. Third, it was confirmed that the dyed batik pattern design created by the three-dimensional digital contouring technology could be recombined or expanded as digital printing to express the traditional ethnic designs in a practical manner utilizing digital printing techniques based on traditional characteristics.

A Study on the Servicescape Design Process Creating the Whole Service Experiences (총체적 서비스 경험을 만드는 서비스 스케이프 디자인과정 연구)

  • Ahn, Ju-Young
    • Korean Institute of Interior Design Journal
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    • v.17 no.6
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    • pp.63-70
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    • 2008
  • The service sector is growing and service is complicated with various customer needs in the competitive markets. Bill Hollins urges that services must be designed. I believe that service experiences must be designed with servicescape as an environment surrounding services. Servicescape is the physical and social environments of service. Service experiences do not depend only on the aesthetic impression of physical servicescape. One of the main characteristics of services is that the most value of services are accomplished from interaction between customer and service encounters. The design of physical servicescape affects the interaction between customer and service encounters and the behavior of both customer and service suppliers' including social factors such as display emotions and the interpersonal distance between customers. Servicescape design should control tangible and intangible area of service events. In addition servicescape design creates customer's good experiences in the servicescape. This research proposes the possibilities and proper design process of servicescape design. Servicescape Design should control the activities including interrelations of participants, efficient service delivery process, and the united images of services for creating the satisfied service experience values.

The Effect of Social Support on Compliance to Dietary Regimen in Noninsulin-Dependent Diabetes Mellitus (사회적지지가 당뇨환자의 식사요법 실천에 미치는 영향)

  • 박동연
    • Korean Journal of Human Ecology
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    • v.4 no.1
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    • pp.108-120
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    • 2001
  • The purpose of this study was to examine the effect of social support on compliance to dietary regimen in noninsulin-dependent diabetes mellitus. Two hundred eighty six adult non-insulin dependent diabetics from Seoul, Kyonggido, Kyongsangbukdo participated in the study. Researchers, dieticians, graduate students majoring in nutrition interviewed patients with a pre-structured questionnaire during June in 1998. The questionnaire included items about demographic factors, general characteristics about diabetes. social support, and compliance to dietary regimen. Descriptive statistics, t-test, ANOVA and Pearson's Correlation were used to analyze the data. The mean scores of support from family was 27.0(0∼44). support from relatives, friends, and colleagues was 14.7(0∼32). Mean score of intangible support from family was 19.9(0∼32) and 12.0(0∼24) from relatives, friends, and colleagues. Mean score of tangible support from family was 7.1 (0∼12) and 2.6(0∼8) from relatives, friends, and colleagues. The mean scores for compliance to dietary regimen was 31.6(0∼42). Regardless of type and source, there was significant(p<0.01) correlation between social support and dietary compliance. Therefore, inclusion of family members in nutrition education for diabetics is essential. It is necessary to find ways to increase social support from relatives, friends, and colleagues.

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The study on the Re - design of Banking Business using the Information Technology (정보처리기술을 이용한 은행업무의 재설계에 관한 연구)

  • Lee, Sun-Cheol;Cheon, Jeong-Rak
    • Asia pacific journal of information systems
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    • v.6 no.1
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    • pp.125-163
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    • 1996
  • Since the bank managers were accustomed to be under the goverment policy and control so far, all what they had to do were just to follow the government policy and wait for customers. These usual practices resultedin neglection of concerns for innovation and competitive power. However, it currently happens the change of business environment such as the liberalization of interest rates and the open finance market policy. Thus, it is necessary for the bank managers to have a concern on that situation for the improvement of profitability through productivity and cost-down. The bank managers are trying to set out an innovation strategy to cope with this situation. An innovation strategy should be based on its own characteristics of banking business. The banking business is different from those of other business because it deals with intangible services rather than material goods and thus, the bank managers have to be more sensitive to the customers. There also exists an inefficiency of internal process due to too many repetition of 'check and balance'. Thus, We set out the five principles and six selected tasks in order to settle down an inefficiency and to redesign a bank operation process.

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The Influence of Service Marketing Mix on Eating-out Customers' Perceptions Values(Focused on Family Restaurants in Seoul) (패밀리레스토랑의 서비스마케팅믹스가 외식고객의 가치에 미치는 영향 (서울지역의 패밀리레스토랑을 위주로))

  • Yoon, Tae-Hwan
    • Korean journal of food and cookery science
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    • v.25 no.3
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    • pp.306-316
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    • 2009
  • The purpose of this study was to investigate the influence of service marketing mix on customers' perceptions of values at family restaurants in Seoul. Frequency analysis, ANOVA, reliability analysis, factor analysis, multi-regression analysis were employed to analyze the data. First, perceptions for items such as food (p<.001), price (p<.001), process (p<.001), and employees were significantly different with regard to monthly spending money, and food (p<.001), physical evidence (p<.001), and employees (p<.001) were also significantly different by partner. All of the mixes (food, price, place, employees p<.001; promotion, process, physical evidence p<.05) had positive influences on the customers' monetary and overall values. And the mixes of place p<.001; price and employees p<.01; and food, process and physical evidence p<.05 negatively affected non-monetary values, whereas promotion had a positive influence. As a result, we conclude that the service marketing mix is an efficient marketing tactic to remove intangible factors from restaurant businesses. Likewise it is highly recommended that food-service companies manage the marketing mix in a customerfriendly manner to minimize the negative characteristics of services toward customers, and to promote the customer appreciation of family restaurants.

An Analysis of Community Asset Types and Components for a Development of Community Asset Evaluation System (커뮤니티 자산 평가 체계 개발을 위한 커뮤니티 자산 유형 및 구성요소 분석)

  • Yim, Soon Jeong;Lee, Hyo Won
    • Journal of the Korean housing association
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    • v.27 no.3
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    • pp.47-58
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    • 2016
  • The new paradigm of urban regeneration, would promote the comprehensive communal view. Therefore, the community role has become an important and necessary for regeneration of communities. It is necessary for urban regeneration which should be matched with the regional characteristics, to develop an evaluation framework that can objectively and accurately diagnose the status of community; so it can be an integrated prescription. A new alternative, asset-based approach may be an alternative to build the community based on opportunities and strengths, which focuses on community inside and things that community have. In this study, a community asset is defined as the tangible and intangible components in the community. A community asset evaluation system is developed through the content analysis related to previous studies of several researchers who investigated the asset-based approaches. Community assets are classified into seven types: human, social, cultural, natural, physical, economic, and political property. Each type is classified into components and establish as a framework with 3 levels in order to set the indicators which can be measured concretely.

Analysis on characteristics of intelligent home technologies development for the elderly (노인을 위한 지능형 주택기술개발 특성 분석)

  • Lee, So Young
    • Journal of The Korea Institute of Healthcare Architecture
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    • v.13 no.4
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    • pp.15-23
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    • 2007
  • Increase of aging population and demands for care and support systems, needs and demands for a variety of care services and housing facilities have increased. With the emergence of gerontechnology, tangible and intangible technologies and innovations have been explored and developed in many countries. Since housing environment is very important to define well-being and quality of life of the elderly, technology applications in the living environment are considered as important means. The purpose of this study is to enumerate and investigate technologies for the elderly to assist daily living and help care providers, and to explore technology applications in the built environments. This study also investigate how intelligent technologies are installed in the built environment and physical consideration for a variety of approaches. The content analysis was conducted to investigate technology developments for the elderly based on web materials and publication materials. The seven examples were chosen since they are seeking technologies especially for the elderly or aging-in place. General goals for the diffusion of intelligent homes expecially for the elderly are to be easy to install and remove, unobtrusive, redundant cueing, easy to use, and robust. The results of this study suggest application considerations for the technologies of the built environment for the elderly.

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The Characteristics of Five-elements Color of Traditional Costume of Korean Basic Culture (한국 기층문화의 전통복식에 나타난 오방색 특성)

  • Kim, Ji-Young;Kim, Young-In
    • Journal of the Korean Society of Costume
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    • v.57 no.6 s.115
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    • pp.62-70
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    • 2007
  • The purpose of this study was to examine a unique characteristic of the colors of the costumes in Korean basic culture in the aim of seeking Five-elements color found in Korean civilian's costume culture. The scope of Korean basic culture was 32 items specified as an import intangible cultural asset in the side of religion and art for the majority of the Korean people. Within these limits, the colors of the dress, accessories, instruments were extracted by comparing with the naked eye in NCS Color System. The result of this investigation was that Red was yellowish red and high chromatic and deep tone within 4area. Blue was purplish blue and high chromatic and deep tone within 4area, similarly Red. Yellow was pure yellow and high chromatic and bright tone within 3area. Red and Blue in Korean basic culture were more primary color and more high brightness than Korean traditional colors. Religion and art fer Korean civilian revealing the Korean basic culture reflected impending real-life of Korean civilian who intend to overcome their desperate reality at using Five-elements color in their costume.

The Influence of Physical Evidence on Perception of Eating-out Customer's Value at Family Restaurants in Seoul (서울지역 패밀리레스토랑 외식고객의 가치인지에 미치는 물리적 증거 영향)

  • Yoon, Tae-Hwan;Hyoung, Do-Yun
    • Korean journal of food and cookery science
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    • v.24 no.3
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    • pp.367-374
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    • 2008
  • The principal objective of this study was to determine the influence of physical evidence's performance on perception of value at family restaurants in Seoul. Frequency analysis, t-test, ANOVA, reliability analysis, factor analysis, multiregression analysis were employed to analyze the data. The physical evidence was divided into 3 factors. Factor 1, 'matters related to appearances and decoration'; and Factor 3, matters related to atmosphere' differed significantly with monthly pocket money. However, all factors differed significantly by partner. Additionally, all factors positively(+) influenced customer's perception of value. In particular, factor 1, 'matters related to appearances and decoration' was the most positive factor. As a result, physical evidence can be regarded as efficient marketing tactic by which the intangible factors of restaurant-business may be removed. Therefore, food-service companies should endeavor to manage physical evidence ideally as a means of reducing the negative characteristics of service toward customers and inducing customers perceptions of value at family restaurants.