• Journal of the Korean Society for information Management
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• v.21 no.2
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• pp.127-152
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• 2004

In the current information environment, the concept of a website has been transformed from the repository of information to means of accessing information which can communicate and interact with users. To function well as an accessing tool to information, the information embedded in a website should be organized in a way that users can easily understand the whole informational structure. This aspect of a website might be more important to a university's website. However, the informational structures which current university's websites adopt do not reflect their users' information needs. They construct their structure uniformly, and it causes the decrease of the websites' usability. To solve these problems, this study proposes a new and systematical way of constructing a university's website which can reflect users' information needs and ensure the usability of the websites.

• Women's Health Nursing
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• v.12 no.4
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• pp.282-290
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• 2006

Purpose: In this research the informational contents of websites related to postnatal care were evaluated. This was done in order to inform people of qualified information on postnatal websites. Method: Instruments from Oh(2001) and the Korea Institute for Health and Social Affairs(2000) were utilized to evaluate the contents in respect to purpose, reliability, easiness, authoritativeness, feedback, and maintenance. Seventy-three postnatal websites were evaluated for this research conducted from June 10 to July 10, 2006. Result: There were no portal sites connected with purely informational postnatal websites. In the evaluation of postnatal websites, the lowest and the highest scores were 11 and 42, respectively. The average score was 24 with 52.1% scoring below the average. By category, the scores of purpose, reliability, and feedback were relatively high while easiness, authoritativeness, and maintenance showed very low scores. As a result, it was revealed that there were no specific postnatal websites with sufficient postnatal care information. Conclusion: Thus, the establishment of a professional postnatal portal system through a professionally certified organization is required in order to supply correct information to people who wish to get information on postnatal care.

• Journal of the Korean Society for information Management
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• v.23 no.2
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• pp.39-59
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• 2006

In this study we proposed a new informational structure and category labels to fully support the functions of school websites as an access tool to its contents. The proposed model was divided into three main aspects. First, main menu structure was the primary guideline to access information embedded in a website. Therefore, The proposed main menu structure consisted of 9 categories that are commonly provided by 17 existing school websites. Second, first-level categories consisted of total 35 categories under 9 main menu categories. Each category was placed under certain categories in main menu based on the relationships with the meaning of the upper level categories. Third, the proposed model adopted general and comprehensive terms as category labels. The terms used as category labels were based on the analysis of existing category labels, and the most frequently used terms were selected from the current school websites.

• Korean Journal of Human Ecology
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• v.20 no.4
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• pp.849-860
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• 2011

This study explores a structural model to examine the relationship between web browsing motivation, retail strategy and purchase conversion for apparel on shopping websites. A self-administered questionnaire based on existing scales includes web browsing motivation, retail strategy, and purchase conversion intention of apparel on the shopping websites. A total of 499 usable questionnaires were obtained from consumers aging 20 to 49 who reside in metropolitan cities in Korea. For data analysis, descriptive statistics, exploratory factor analysis, confirmatory factor analysis, and structural equation models were used via SPSS 12.0 and LISREL 8.8. Findings concluded that web browsing motivations consisted of three factors: hedonic, informational, and recreational browsing for apparel. Hedonic browsing had a negative effect on purchase conversion intention, whereas informational browsing had a positive effect on the purchase conversion intention for apparel on shopping sites. Retail strategies on the website were classified into service, merchandise assortment, and price & promotion; the three elements of retail strategies mediated the relationship between web browsing motivations and purchase conversion intention for apparel. Specially, merchandise assortment had significantly direct effect on the purchase conversion intention of apparel on shopping websites. Managerial implications were discussed for fashion marketers to develop retail strategies and web content in order to convert web browsers or visitors into purchasers.

• Information Systems Review
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• v.16 no.3
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• pp.1-23
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• 2014

This research uses the Analytical Hiararchy Process (AHP) to scientifically and systematically calculate the weightings of attributes as well as dimensions considered for assessing an informational website. The present paper aims at observing and using the computed weightings to comparatively examine the perceptions of customer users and business users. We use the 3C-D-T (i.e., Content, Community, Commerce, Design, and Technology) framework to conduct a case study where we review and assess restaurant websites and calculate attribute weightings on these websites. Data used for website review was collected in two phases. Data in the first phase was collected from customer users, and data in the second phase was from business users who had registered in the same websites. Users were instructed to perform a pairwise comparison of the relative importance of website attributes. Our data analysis revealed that the customer users and business users demonstrated different views on the relative importance of the individual attributes. Based on the findings, we suggested that business users of restaurants should adapt their views to the customers' views to minimize perceptional differences, thereby increasing customer satisfaction and accomplishing successful business outcomes.

• The Korean Journal of Emergency Medical Services
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• v.24 no.3
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• pp.117-128
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• 2020

Purpose: This study analyzed the information and accessibility of toxic substances provided to Internet websites. Methods: From August 1, 2020, to August 31, 2020, we analyzed eight internet websites regarding toxic pharmaceuticals, pesticides, and chemicals. The website-evaluation criteria were divided into five categories for information and five categories for website convenience. Results: All eight websites about toxic substances were hosted by reliable institutions or organizations and provided accurate information in terms of informational relevance. The website run by the Safety and Health Corporation scored the highest with 100points. Analysis of the websites' accessibility to non-members' revealed that six (75.0%) were accessible, but two (12.5%) provided only limited information. Access to information through mobile apps was only available in three of the eight cases (37.5%). Conclusion: This study can be used as a reference for Internet websites about toxic substances. Toxicological information that can be viewed only with membership and manager approval requires membership in advance of viewing. In addition, emergency medical personnel working at a site or hospital should be familiar with the characteristics of toxicity information retrieval.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.19 no.2
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• pp.147-164
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• 2008

The purpose of this study was to investigate whether the community information menus on the websites of Korean American Churches function well as community information sources to Korean American church members. Community information menus from 12 korean American church websites were compared in terms of information structure and labeling systems. Problems were shown and new informational structures and category labels to fully support the functions of Korean American church websites have been proposed. The proposed model was divided into three main aspects, the first sub menu category, the second sub menu category, and the third sub menu category.

• Journal of Korean Library and Information Science Society
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• v.37 no.4
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• pp.463-482
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• 2006

In this study we analyzed contents in terms of contents, menu, and labeling system to support the functions of children's library websites as an access tool to its contents. As a result, the main menu structure consisted of 15 categories that are commonly provided by 31 existing children's websites. Second, first-level categories consisted of total 57 categories under 15 main menu categories. The results showed that the contents in children's website design should consider the goals and function of children's library. Also the study implied that the contents provided by the site should use consistent and standardized menu structure and labels.

• Journal of the Korean Society for information Management
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• v.27 no.4
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• pp.153-168
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• 2010

The information service of library is getting into a new paradigm as the smart phone usage increases. This study analyzes the contents reflected on the library mobile website to figure out the structural condition and features of the information. For this study, 26 academic libraries in U.S. are selected for an examination of their mobile websites, and the contents on the sites were analyzed. This study analyzed the most frequent type of contents provided in the mobile website. As a result, this study suggested the information structure and core contents of the mobile website in detail. The outcome of this study is expected to be a reference for building the mobile website of library.

• Journal of Fashion Business
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• v.19 no.6
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• pp.82-100
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• 2015

Mobile fashion apps present much opportunity for marketers to engage consumers, however not all apps provide enough functions for their targeted audience. This study aims to determine how mobile fashion apps can be used to build brand community with consumer engagement. Qualitative data on fashion mobile apps were collected from the Apple app store and Android market during the spring and summer of 2015. A total of 110 fashion mobile apps were collected;, 50 apps were identified as apparel brands that either manufacture or sell apparel to consumers, which we categorized as "brand" fashion apps, and the remaining 60 were categorized as "non-brand" fashion apps. The result of the study can be summarized as below. The 60 non-brand fashion apps were grouped into 5 app types: shopping, searching, sharing, organizational, and informational. The main functions are for informational use and shopping needs, since at least half (31 apps) are used for either retrieving information or for shopping. However, in contrast, social networking and location were infrequent and not commonly utilized by these apps. The most common type of non-brand fashion apps available were shopping apps;, many shopping apps enable users to shop from several different websites and save their items into one universal shopping cart so that they only check out once. Most of these apps are informational and help consumers make more informed decisions on purchases;, in addition many offer location services to help consumers find these items in store. While these apps perform several functions, they do not link to social media. The 50 brand apps were grouped into 5 brand types: athletic, casual, fast fashion, luxury, and retailer. These apps were also checked for attributes to determine their functionality. The result shows that the main functions of brand fashion apps are for information (82% of the 50 apps) as well as location searching (72% of 50 apps). Conversely, these apps do not offer any photo sharing, and very few have organizational or community functions. Fashion mobile apps and m-marketing elements: To build brand community, mobile apps can be designed to motivate consumer's engagement with brands. The motivations of fashion mobile apps are useful in developing fashion mobile apps. Entertainment motives can be fulfilled with multimedia attributes, functionality motives are satisfied with organizational and location-based features, information motives with informational service, socialization with community and social network, learning and intellectual stimulation from informational attributes, and trend following through photo sharing. The 8 key attributes of mobile apps can correspond to the 4 m-marketing elements (i.e., Informative content, multimedia, interactions, and product promotions) that are further intertwined with m-branding elements. App Attributes and M-Marketing aim to Build Brand Community;, the eight key attributes can impact on 4 m-branding elements, which further contribute to building brand community by affecting consumers' perceptions of brands preference and advocacy, and their likelihood to be loyal.