• 제목/요약/키워드: Information Technology Acceptance

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Understanding the Employee's Intention to Use Information System: Technology Acceptance Model and Information System Success Model Approach

  • MARTONO, S.;NURKHIN, Ahmad;MUKHIBAD, Hasan;ANISYKURLILLAH, Indah;WOLOR, Christian Wiradendi
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.10
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    • pp.1007-1013
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    • 2020
  • This study aims to understand the determinant of the employee's intention to use information system within the framework of the Technology Acceptance Model (TAM) and Information System Success Model (ISSM). This paper also aims to examine the influence of ISSM dimension on the perceived usefulness and the perceived ease of use. The research respondents were 248 employees of Universitas Negeri Semarang (UNNES) who are users of the Financial Information System (SIKEU). Data was obtained using a questionnaire that was distributed online via Google form. The data analysis method used is Structural Equation Model (SEM) analysis using the Warp-PLS software. The results showed that the dimensions of TAM (perceived ease of use and perceived usefulness) had a positive and significant influence on the employee's intention to use SIKEU. The ISSM dimension (system quality and information quality) also had a significant influence, although other ISSM dimensions (service quality) had not been proven to have a significant influence on the employee's intention to use SIKEU. Moreover, the results showed that the employee's intention to use is a determinant of SIKEU's actual usage. Perceived ease of use was significantly determined by system quality, information quality, and service quality. In addition, the perceived usefulness was significantly determined by system quality and information quality.

A Study on Influence Factors of Telematics Services Acceptance in a Domestic Market (텔레매틱스 서비스 수용의도에 미치는 영향요인에 관한 연구)

  • Jang, Se-Ho;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.12 no.9
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    • pp.177-192
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    • 2014
  • Telematics is a compound word derived from telecommunication and informatics, which provides wireless data service such as traffic information, living information, remote control, maintenance and etc. in a vehicle using GPS(Global Positioning System) and telecommunication. Telematics acceptance was investigated to analyze characteristics of telematics service and its market by using a theoretical technology acceptance model based on literature review. In this paper, valid factors, influencing telematics service acceptance, have been drawn in terms of user ease-of-use, usefulness and service characteristics. Modified measuring variables were used by referring to previous researches.

Determinants of IT Usage : Test of the Revised TAM

  • Park, Tong-Jin
    • Journal of the Korean Data and Information Science Society
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    • v.13 no.1
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    • pp.87-96
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    • 2002
  • This study is design ed to assess Information Technology (IT) acceptance models among Theory of Planned Behavior (TPB), Technology Acceptance Model (TAM) and the revised TAM using structural equation modeling. Research results show that the revised TAM with perceived ease of use, perceived usefulness and IT usage variables is slightly outperformed TPB and TAM. From a managerial standpoint, the findings of this study reveal that in order to foster IT usage, it is important to encourage a positive perceived ease of use and usefulness.

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An Empirical Test of Technology Acceptance Model: The Case of Object-Oriented Computing

  • Kim, Injai
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 1998.10a
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    • pp.32-35
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    • 1998
  • Technology Acceptance Model (TAM) has been widely used for predicting behavioral processes in which information technologies were accepted, but several previous studies point out that TAM may not explain the adoption process of complex information technologies effectively. This study empirically tests the limitation of TAM, and suggests a proposed research model by incorporating the concept of the perceived behavioral control into TAM. Study findings indicate the proposed model can predict the adoption process better than TAM does.

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A Study of the Effects on Applying Test Design to Information Communication Authority Module

  • Jang, Jinwook
    • Journal of Advanced Information Technology and Convergence
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    • v.8 no.2
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    • pp.111-118
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    • 2018
  • Information communication authority module software contains various functions and services. A software test is the only acceptance test step. Recently, however, all development steps have become important. In particular, the software acceptance step is very high, and a study of the effective use of limited time and resources on acceptance step is needed. This study examined the efficiency of the Test Design Technique for Software Test. The proposed Test Design process was applied to the domain systems of info-communication and the degree of improvement was measured. This paper establishes Software Test design process Infrastructure based on the developed software.

Comparison of Models for Stock Price Prediction Based on Keyword Search Volume According to the Social Acceptance of Artificial Intelligence (인공지능의 사회적 수용도에 따른 키워드 검색량 기반 주가예측모형 비교연구)

  • Cho, Yujung;Sohn, Kwonsang;Kwon, Ohbyung
    • Journal of Intelligence and Information Systems
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    • v.27 no.1
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    • pp.103-128
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    • 2021
  • Recently, investors' interest and the influence of stock-related information dissemination are being considered as significant factors that explain stock returns and volume. Besides, companies that develop, distribute, or utilize innovative new technologies such as artificial intelligence have a problem that it is difficult to accurately predict a company's future stock returns and volatility due to macro-environment and market uncertainty. Market uncertainty is recognized as an obstacle to the activation and spread of artificial intelligence technology, so research is needed to mitigate this. Hence, the purpose of this study is to propose a machine learning model that predicts the volatility of a company's stock price by using the internet search volume of artificial intelligence-related technology keywords as a measure of the interest of investors. To this end, for predicting the stock market, we using the VAR(Vector Auto Regression) and deep neural network LSTM (Long Short-Term Memory). And the stock price prediction performance using keyword search volume is compared according to the technology's social acceptance stage. In addition, we also conduct the analysis of sub-technology of artificial intelligence technology to examine the change in the search volume of detailed technology keywords according to the technology acceptance stage and the effect of interest in specific technology on the stock market forecast. To this end, in this study, the words artificial intelligence, deep learning, machine learning were selected as keywords. Next, we investigated how many keywords each week appeared in online documents for five years from January 1, 2015, to December 31, 2019. The stock price and transaction volume data of KOSDAQ listed companies were also collected and used for analysis. As a result, we found that the keyword search volume for artificial intelligence technology increased as the social acceptance of artificial intelligence technology increased. In particular, starting from AlphaGo Shock, the keyword search volume for artificial intelligence itself and detailed technologies such as machine learning and deep learning appeared to increase. Also, the keyword search volume for artificial intelligence technology increases as the social acceptance stage progresses. It showed high accuracy, and it was confirmed that the acceptance stages showing the best prediction performance were different for each keyword. As a result of stock price prediction based on keyword search volume for each social acceptance stage of artificial intelligence technologies classified in this study, the awareness stage's prediction accuracy was found to be the highest. The prediction accuracy was different according to the keywords used in the stock price prediction model for each social acceptance stage. Therefore, when constructing a stock price prediction model using technology keywords, it is necessary to consider social acceptance of the technology and sub-technology classification. The results of this study provide the following implications. First, to predict the return on investment for companies based on innovative technology, it is most important to capture the recognition stage in which public interest rapidly increases in social acceptance of the technology. Second, the change in keyword search volume and the accuracy of the prediction model varies according to the social acceptance of technology should be considered in developing a Decision Support System for investment such as the big data-based Robo-advisor recently introduced by the financial sector.

Influencing Factors for the Acceptance of Open Access Institutional Repository Using the Integrated Technology Diffusion Model (기술확산 통합모델을 통한 개방형 기관 리포지터리 수용의 영향요인 분석)

  • Jung, Youngmi;Bae, Junghee
    • Journal of Korean Library and Information Science Society
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    • v.46 no.4
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    • pp.529-549
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    • 2015
  • For the spread of the open access institutional repository in Korea, this study aims to analyze the factors affecting the acceptance of the repository. To gather the research data, a questionnaire survey was conducted for acceptance and non-acceptance institutions of the open access repositories. The questionnaire consisted of questions based on the revised R-TDM. Integrated Technology Diffusion Model is a theory that seeks to explain how, why, and at what rate new technology and innovations spread through specific factors and cultures. According to the data analyzing, technology acceptance level of social factors was turned out the most effective factors to make a decision to accept the repository to their institutions. And institution factors, innovation resistance factors, and system factors were arranged in order of strong influence. This study will provides the basis for developing policies for dissemination and spread of repositories in Korea.

Factors Affecting Technology Acceptance of Smart Factory (스마트팩토리 기술수용에 영향을 미치는 요인에 관한 연구)

  • Kim, Joung-Rae;Lee, Sang-Jik
    • Journal of Information Technology Applications and Management
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    • v.27 no.1
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    • pp.75-95
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    • 2020
  • Smart Factory is the decisive factor of the Fourth Industrial Revolution and is a key field for national competitiveness. Until now, most smart factory research has focused on policy and technology. In order to spread more technology, it is necessary to study what factors influence the adoption of smart factory technology in the enterprise. Nevertheless, little research has been done. In this study, based on the UTAUT (Unified Theory of Acceptance and Use of Technology), which has been proved through many years of research, I have studied the factors that influence the acceptance of smart factory technology. As a result of research, performance expectancy, social influence, and facilitating conditions of UTAUT model had a positive(+) effect on behavior intention. Their relationship of influence was in the order of performance expectancy (β = .459)> facilitating conditions (β = .212)> social influence (β = .210). However, it was found that the effort expectancy did not affect the behavior intention, and the impact of the newly perceived risk on the behavior intention to use was not confirmed. The main reason is that the acceptance of smart factory technology is not a matter of personal interest but a matter of organizational choice. Trust, on the other hand, was found to be partially mediated between performance expectancy, facilitating conditions, social influence and behavior intention. For many years, many researchers have validated the UTAUT, which has been validated through various empirical studies. It is academically meaningful to begin the study of factors affecting the acceptance of smart factory technology in terms of the UTAUT. In practice, it is necessary to provide SME employees with more information related to the introduction of smart factories, to provide advanced services related to the establishment of smart factories, and to establish a standardized model for each industry.

A Study on Consumer's Acceptance Phase of Innovative IT Product - Focusing on Product and Application of Smartphone - (소비자의 정보기술 혁신제품 수용 단계화 연구 - 스마트폰의 제품과 애플리케이션을 중심으로 -)

  • Lim, Yang Whan
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.8 no.3
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    • pp.185-198
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    • 2012
  • This paper is to analyze consumer's acceptance phase of innovative IT product on the ground of dividing into product and application phase. In the acceptance phase of product determinants to consumer's satisfaction were analyzed and TAM(Technology Acceptance Model) were applied to the acceptance phase of application. It is analyzed that how well expected usefulness and perceived satisfaction to product have positively influence its performance and perceived satisfaction respectively in the acceptance phase of the product. In the acceptance phase of application, factors to consumers' satisfaction were analyzed to investigate its influence to the usefulness of application. Usefulness expectancy to the application and product were analyzed to figure out consumers'intention to use the product and effort and cost going into application use were also analyzed. Empirical study was implemented aimed at smart phone users. As a result, perceived usefulness expectancy to product have positively influence on perceived product performance and perceived product performance also affects perceived product satisfaction significantly. Although product satisfaction doesn't affect usefulness expectancy to the application, usefulness expectancy to the product and perceived product performance have positively influence on usefulness expectancy to the application significantly. And also usefulness expectancy to the both of application and product have positively influence on consumer's intention to use the product but consumer's effort and cost going into application doesn't affect to it, it's hold forth the possibility that consumer's effort affect consumer's intention to use the product.

Consumer Acceptance of E-Commerce in Korea and China;The Effects of National Culture

  • Yoon, Cheol-Ho
    • 한국경영정보학회:학술대회논문집
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    • 2007.11a
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    • pp.565-570
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    • 2007
  • With e-commerce becoming international, understanding the effects of national culture in consumer acceptance of e-commerce is required. This study examines consumer e-commerce acceptance in Korea and China. The research model consisting of perceived usefulness, perceived ease of use, trust and perceived risk was proposed, and the hypotheses based on Hofstede's cultural dimensions of power distance, individualism/collectivism, masculinity/femininity, uncertainty avoidance and long-term orientation, were established. The results show that perceived usefulness contributes less to consumer acceptance of e-commerce in China than it does in Korea. In addition, perceived ease of use contributes more to consumer acceptance of e-commerce in China. Trust contributes significantly to consumer acceptance of e-commerce in both countries, but perceived risk didn't influence consumer acceptance of e-commerce in either country. The contribution of this study is to provide strategic insights for successfully managing cross-cultural e-commerce.

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