• Title/Summary/Keyword: Information Provision

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The Effects of Customer Product Review on Social Presence in Personalized Recommender Systems (개인화 추천시스템에서 고객 제품 리뷰가 사회적 실재감에 미치는 영향)

  • Choi, Jae-Won;Lee, Hong-Joo
    • Journal of Intelligence and Information Systems
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    • v.17 no.3
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    • pp.115-130
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    • 2011
  • Many online stores bring features that can build trust in their customers. More so, the number of products or content services on online stores has been increasing rapidly. Hence, personalization on online stores is considered to be an important technology to companies and customers. Recommender systems that provide favorable products and customer product reviews to users are the most commonly used features in this purpose. There are many studies to that investigated the relationship between social presence as an antecedent of trust and provision of recommender systems or customer product reviews. Many online stores have made efforts to increase perceived social presence of their customers through customer reviews, recommender systems, and analyzing associations among products. Primarily because social presence can increase customer trust or reuse intention for online stores. However, there were few studies that investigated the interactions between recommendation type, product type and provision of customer product reviews on social presence. Therefore, one of the purposes of this study is to identify the effects of personalized recommender systems and compare the role of customer reviews with product types. This study performed an experiment to see these interactions. Experimental web pages were developed with $2{\times}2$ factorial setting based on how to provide social presence to users with customer reviews and two product types such as hedonic and utilitarian. The hedonic type was a ringtone chosen from Nate.com while the utilitarian was a TOEIC study aid book selected from Yes24.com. To conduct the experiment, web based experiments were conducted for the participants who have been shopping on the online stores. Participants were a total of 240 and 30% of the participants had the chance of getting the presents. We found out that social presence increased for hedonic products when personalized recommendations were given compared to non.personalized recommendations. Although providing customer reviews for two product types did not significantly increase social presence, provision of customer product reviews for hedonic (ringtone) increased perceived social presence. Otherwise, provision of customer product reviews could not increase social presence when the systems recommend utilitarian products (TOEIC study.aid books). Therefore, it appears that the effects of increasing perceived social presence with customer reviews have a difference for product types. In short, the role of customer reviews could be different based on which product types were considered by customers when they are making a decision related to purchasing on the online stores. Additionally, there were no differences for increasing perceived social presence when providing customer reviews. Our participants might have focused on how recommendations had been provided and what products were recommended because our developed systems were providing recommendations after participants rating their preferences. Thus, the effects of customer reviews could appear more clearly if our participants had actual purchase opportunity for the recommendations. Personalized recommender systems can increase social presence of customers more than nonpersonalized recommender systems by using user preference. Online stores could find out how they can increase perceived social presence and satisfaction of their customers when customers want to find the proper products with recommender systems and customer reviews. In addition, the role of customer reviews of the personalized recommendations can be different based on types of the recommended products. Even if this study conducted two product types such as hedonic and utilitarian, the results revealed that customer reviews for hedonic increased social presence of customers more than customer reviews for utilitarian. Thus, online stores need to consider the role of providing customer reviews with highly personalized information based on their product types when they develop the personalized recommender systems.

Consumer Perspectives and Utilization of Drug Information in Korea (국내 의약품정보에 대한 소비자의 시각 및 활용도)

  • Lee, Iyn-Hyang;Kye, Seunghee;Lee, Sukhyang
    • Korean Journal of Clinical Pharmacy
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    • v.23 no.4
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    • pp.334-343
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    • 2013
  • Purpose: This study aims to investigate consumers' demand of and perspective on drug information domestically available and uncover hurdles that they faced while utilizing information. Methods: We conducted a survey of 101 consumers, face-to-face after obtaining informed consent. Chi-squared, or Fisher's exact tests, and multivariate logistic models were used to investigate the association between participants' perceptions and characteristics. Results: As results, participants showed the highest demand for "Adverse effects >90%"; "Drug interactions/Dosage/Drug-food interactions/Indication >80%", and utilized package inserts (52%), doctors (41%) and pharmacists (36%) most often as information sources. Generally, the most common difficulty consumers suffered with was that "it is hard to understand (51%)". With public sources of drug information, sixty one percent of participants were "unaware of the provision of information", resulting in strikingly low usage rates (5~11%). Subgroup analyses indicated that the older (${\geq}50$ years) and the disadvantaged might have been placed in the blind spot of information mostly developed online (p<0.05).Conclusion: In conclusion, public sources of drug information that have been developed online might fail to meet consumers' demand. Greater efforts should be made to balance the development of the information sources between online and offline, and to increase accessibility of the established information sources.

A Study on the Standardization of Categorizing and Sub-categorizing Railway Information in Web-based Information Provision Service (웹기반 철도지식정보 분류체계 수립에 관한 연구)

  • Yang, Hoe-Sung;Lee, Sang-Ho;Choi, Si-Haeng;Park, Yong-Gul
    • Proceedings of the KSR Conference
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    • 2009.05a
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    • pp.581-588
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    • 2009
  • With the development of IT industry and formation of web-based knowledge sharing platform, a variety of railway-related information services on the web have emerged, ranging from personal blogs to dedicated portal sites, as in the other sectors. These services are contributing to advancing railway industry after all. As far as it is concerned with specific areas such as railway sector, the internet users are hardly expected to avail satisfactory results in acquiring customized information from the access, as the information served varies on the intension of the web site operator or relevant agency, and indexing categories and sub-categories is not easy to work out in a straight manner. This study will review on the feasibility of standardizing categories and sub-categories for railway industry information on the web, and present optimum categorization and sub-categorization approach for the most satisfactory results when searched, ultimately aiming at laying a foundation to satisfy the wide spectrum of users' need for railway information.

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Development of Social Map Prototype for Intelligent Crime Prevention based on Geospatial Information

  • Kwon, Hoe-Yun;Song, Ki-Sung;Seok, Sang-Muk;Jang, Hyun-Jin;Hwang, Jung-Rae
    • Journal of the Korea Society of Computer and Information
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    • v.21 no.8
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    • pp.49-55
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    • 2016
  • In this study, we proposed the social map system prototype for intelligent crime prevention. For developing the social map system prototype, functional requirements were derived through the analysis of related cases and preceding studies. Derived requirements are providing a variety of map-based safety information, using crowdsourcing data such as SNS, connecting to intelligent CCTV. To satisfy these requirements, the prototype is developed with four main menus: the integrated search menu including social media data, the safety map menu providing a variety of safety and danger information, the community map menu to collect safety and danger information from users, and the CCTV menu providing the link to intelligent CCTV. The social map for intelligent crime prevention in this study is expected to greatly enhance the safety of local community with the provision of prompt response to risk information, safe route, etc. through actual service and user participation.

Development of App Contents for Information Realistic Experience based on AR (증강현실 기반의 인포메이션 실감체험을 위한 앱 콘텐츠 개발)

  • Moon, Hee Jeoung
    • Journal of Korea Multimedia Society
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    • v.23 no.11
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    • pp.1428-1434
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    • 2020
  • Virtual reality (VR) and augmented reality (AR) technologies can interact intuitively using virtual 3D images. Information signs on buildings that are frequently used by the public play a very important role in conveying information. However, the current information sign has different understanding and interpretation, and it is difficult to communicate quickly and intuitively for interaction. The purpose of this study is to increase the efficiency of information signing through information provision using mobile augmented reality. The InfoAR app not only guides you to the destination of the building, but also acts as a marker for the logo image. The logo image created based on the feature points recognizes the information of the destination. It is converted to AR through a mobile app, allowing users to easily find their destination by obtaining specific information. In addition, it presents interactions that can enlarge, reduce, move, and rotate information about virtual objects augmented through a function called AR. In the future, if user convenience and usability of the interface are added, research is conducted, and the level of completion is improved, such as using VR contents and promotions and business cards, it is expected that highly useful contents will be produced.

Road Aware Information Sharing in VANETs

  • Song, Wang-Cheol;Rehman, Shafqat Ur;Awan, Muhammad Bilal
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.9 no.9
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    • pp.3377-3395
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    • 2015
  • Recently, several approaches to share road conditions and/or digital contents through VANETs have been proposed, and such approaches have generally considered the radial distance from the information source as well as the TTL to provision an ephemeral, geographically-limited information sharing service. However, they implement general MANETs and have not been tailored to the constrained movement of vehicles on roads that are mostly linear. In this paper, we propose a novel application-level mechanism that can be used to share road conditions, including accidents, detours and congestion, through a VANET. We assign probabilities to roads around each of the intersections in the neighborhood road network. We then use the graph representation of the road network to build a spanning tree of roads with the information source as the root node. Nodes below the root represent junctions, and the edges represent inter-connecting road segments. Messages propagate along the branches of the tree, and as the information propagates down the branches, the probability of replication decreases. The information is replicated until a threshold probability has been reached, and our method also ensures that messages are not delivered to irrelevant vehicles, independently of their proximity to the source. We evaluated the success rate and performance of this approach using NS-3 simulations, and we used IDM car following and MOBIL lane change models to provide realistic modeling of the vehicle mobility.

The Development of Web Program for Providing RI-Biomics Technical Information (RI-Biomics 기술정보 제공을 위한 웹 프로그램 개발 연구)

  • Kim, Na-Kyung;Kim, Joo Yeon;Jang, Sol-Ah;Park, Tai-Jin
    • Journal of Radiation Industry
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    • v.8 no.3
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    • pp.169-176
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    • 2014
  • For designing the model of the web program, the demand survey for the technology and information has been performed for the students of the related departments, industrialists and researchers. And, the survey, such as advantages and disadvantages, for the current situations has been examined through comparison and analysis by the establishment type and operational process for the present operating web programs having the similar functions in Korea. The contents and web program for the technology and information system have been also developed by the question investigation and the expert opinions. This system for RI-Biomics has been developed by focusing the convenience for the information provision and the information search as the first constructing direction. Information has been collected by the operator in our institute and making contract with Global Trend Briefing of KISTI in Korea. The information collection in the web program has been designed as the direction regularly provided with RSS. Information has been then analyzed by constructing the expert pool provided from the advisory committee for the technology and information, and using them. The publicity for this web program has been performed by webzines and then it is noted that the publicity programs such as some events should be regularly developed when expanded and advanced to a community in future.

A Study on the Reliability Evaluation Index Development for the Information Resources Retained by Institutions: Focusing on Humanities Assets

  • Jeong, Dae-Keun;Noh, Younghee
    • International Journal of Knowledge Content Development & Technology
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    • v.9 no.2
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    • pp.65-89
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    • 2019
  • This study has the aim of developing an evaluation index that can help evaluate the reliability of the information resources of institutions retaining humanities assets for the purposes of laying out the foundation for providing one-stop portal service for humanities assets. To this end, the evaluation index was derived through the analysis of previous research, case studies, and interviews with experts, the derived evaluation index was then applied to the humanities assets retaining institutions to verify the utility. The institutional information resources' reliability evaluation index consisted of the two dimensions of the institutions' own reliability evaluation index. The institution provided a service and system evaluation index. The institutions' own reliability evaluation index consisted of 25 points for institutional authority, 25 points for data collection and construction, 30 points for data provision, and 20 points for appropriateness of data, for a total of 100 points, respectively. The institution provided service and system evaluation indexes consisting of 25 points for information quality, 15 points for appropriateness (decency), 15 points for accessibility, 20 points for tangibility, 15 points for form, and 10 points for cooperation, for the total of 100 points, respectively. The derived evaluation index was used to evaluate the utility of 6 institutions representing humanities assets through application. Consequently, the reliability of the information resources retained by the Research Information Service System (RISS) of the Korea Education & Research Information Service (KERIS) turned out to be the highest.

Evaluation of Accounting Information Quality of Small and Medium-Sized Enterprises: An Empirical Study in Vietnam

  • NGUYEN, Thi Thu Cuc;HO, My Hanh
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.7
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    • pp.161-167
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    • 2021
  • Nowadays, small- and medium-sized enterprises (SMEs) are placed among the key components of the economy in both developed and developing countries. They are internationally known as the driving force based on their enormous contributions to Gross Domestic Product (GDP) and generating new employment. They are generally presumed as the leader of environmental sustainability, economic prosperity, and innovation, particularly for the economy of developing countries such as Vietnam. However, SMEs have difficulty in raising capital, as well as access to credit. One of the reasons is that there are inadequacies in accounting information quality in SMEs as well as the provision of accounting information and accounting information confidentiality. The main objective of this study was to identify, evaluate, and measure the attributes of accounting information quality of SMEs in Hanoi. The study was based on a field survey using a semi-structured questionnaire on a sample of 150 accountants. The study has identified and measured six (6) attributes of accounting information quality of SMEs that have great effects on accountants. There is, statistically, no significant difference in the level of accounting information quality of SMEs in Hanoi from these different business areas. There is no, statistically, significant difference in the level of accounting information quality of SMEs in Hanoi between the mentioned three groups of the job description. Based on the findings, some recommendations are given for SMEs to improve accounting information quality.

Improvement of Information Sharing System for Efficient Response of Chemical Accident (화학사고의 효율적 대응을 위한 정보공유체계 개선 연구)

  • Lee, Taehyung;Yun, Jeonghyeon;Heo, Hwajin;Lee, Yulburm;Yoo, Byungtae
    • Journal of the Korean Society of Safety
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    • v.33 no.1
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    • pp.54-61
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    • 2018
  • In this study, we developed a system for information sharing and cooperation support system among the accident response organizations to enable prompt and efficient response in responding to chemical accidents. In other words, by applying mobile messenger function, it is proposed to improve the chemical accident response system that provides information necessary for accident response promptly and accurately, and facilitates bi-directional communication between accident response organizations and field responders, thereby enabling efficient and organic response. As a result of comparing the information provision time before and after the chemical accident of chemical accident response information sharing system, the ratio of processing of substance information and chemical air diffusion information within 30 minutes was improved by 8% and 32%, respectively. As a result of this study, applying the chemical accident response information sharing system to the chemical accident response is expected to contribute to the improvement of the system and the ability to cope with the accident more effectively.