통합 검색 | Korea Science

이형직;김경태;정보영
- 한국정보통신학회:학술대회논문집
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- 한국해양정보통신학회 2009년도 춘계학술대회
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- pp.525-528
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- 2009
본 논문은 신규 방송통신서비스인 IPTV(Internet Protocol Television)가 기존의 TV서비스와 차별화를 두고 향후 통신산업의 성장 동력으로서 성공적으로 성장할 수 있는지를 살펴보고자 한다. 먼저, 기존에 국내에서 상용화된 신규 방송통신서비스 - WiBro 및 위성 지상파 DMB - 주요 현황을 살펴보고, 신규 방송통신서비스 위치지도(Position Map of Emerging Telecommunications Services) 분석을 포함한 신규 방송통신서비스의 성장가능성을 분석하기 위한 개념 틀을 제시한다. 이를 바탕으로 기존 신규 방송통신서비스의 성공 장애 요인을 도출하고, IPTV 서비스의 향후 성장가능성을 분석한다. 마지막으로 향후 IPTV 서비스 시장의 성공적인 성장을 위한 정책적 시사점을 제시한다.
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백상용
- 한국정보시스템학회지:정보시스템연구
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- 제16권3호
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- pp.45-68
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- 2007
This study aims to explore factors of Assimilation Gap(AG) which is proposed and illustrated by Fichman and Kemerer(1997). AG is defined as the time delay between adoption and deployment and mainly studied at the organizational level. This study derives the factor affecting AG through a review of technology acceptance models and agency theory. The research model consists of three groups of independent variables(IT knowledge burden, Individual characteristics, and organization characteristics) and a moderator, which is goal incongruence. Using multiple regression analyses, four groups of hypotheses are tested with data of 221 knowledge workers from various organizations through e-mail survey. The result shows that radicalness(a dimension of knowledge burden), personal innovativeness, self-efficacy, and organizational support are statistically significant factors while complexity, experience, and perceived critical mass are not supported. The moderator effects of goal incongruence are found in personal innovativeness and organizational support. The results of this study demonstrate that agency theory is a useful perspective to deal with AG, especially in radical innovation. In addition, IT practitioners should consider not only user training but also incentives and possible organizational controls in implementing a new information technology.
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