• Title/Summary/Keyword: Information Experience

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The influence of service quality and using experience on royalty in home trading system (HTS) (홈트레이딩시스템 (HTS)의 서비스품질과 이용경험이 애호도에 미치는 영향)

  • Choi, Weon Geun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.9 no.3
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    • pp.211-221
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    • 2013
  • This study investigated the effect of service quality and using experience on a royalty in a electronic commerce. Expecially, used HTS (Home Trading System of securities companies)as a online service system. HTS (Home Trading System) is a electronic commerce system of securities companies that is a most progressive tool of it. Almost securities companies are offering these typical trading system, because it is a required factor for a competitive position in their compound market. This paper made hypotheses of five cases, and collected some data through survey questionnaire for an analysis of actual proof. For attaining the object of this research, used a structure equation modeling, and found that almost paths of the research model are supported among the service quality, using experience, involvement and royalty. This study could provide academic and managerial implications in a electronic commerce business.

A Pilot Study on Cognitive Styles in Clinical Reasoning Based on Clinical Specialty and Experience by Korean Physical Therapists (임상분야와 임상경력에 따른 임상추론의 인지적 방식에 관한 선행 연구)

  • Ryu, Young Uk
    • The Journal of Korean Physical Therapy
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    • v.24 no.5
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    • pp.370-376
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    • 2012
  • Purpose: This study examined whether there are differences in cognitive styles between orthopedic and neurological physical therapists, and whether these differences change with clinical experience in clinical reasoning. Methods: A survey study was conducted on 88 orthopedic and neurologic physical therapists working in South Korea. The survey items used by May and Dennis (1991) were translated, and only those items related to data-gathering and information-processing were used. Results: The cognitive style was similar in the orthopedic and neurologic physical therapists, but the clinical experience affected the cognitive styles of clinical reasoning. Physical therapists with more than 60 months clinical experience responded most positively to the preceptive and systematic styles in clinical reasoning. Conclusion: These results suggest that physical therapy education should provide physical therapy students with a clinical reasoning process related specifically to a particular clinical field.

Potentials and Challenges of the Usability of Museum Mobile Applications (박물관 모바일 애플리케이션의 사용성에 대한 잠재력과 문제점)

  • Rhee, Boa
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2015.01a
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    • pp.307-308
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    • 2015
  • The biggest challenge of managing mobile interpretative device is encouraging visitors to have the mobile experience. Thus, in the research of the mobile application of the Leeum, a short orientation session as a treatment was provided to survey participants to make them use of a mobile experience and to solve the problem of hesitancy. Based on the research data, their satisfaction with visiting experience and with using the application appeared to be relatively high. However, several problems such as intrusiveness, isolation, head-down effect and technical problems needed to be improved to have a promising future.

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Design and Development of SPICE Experience Factory for Accumulation and Utilization SPICE Experience (SPICE 경험의 축적과 활용을 위한 SPICE Experience Factory의 설계 및 개발)

  • Lee Min-Kwang;Song Ki-Won;Lee Kyung-Whan
    • Proceedings of the Korean Information Science Society Conference
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    • 2005.11b
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    • pp.304-306
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    • 2005
  • 많은 기업들이 소프트웨어 프로세스 개선을 위해 SPICE와 CMMI와 같은 소프트웨어 프로세스 모델 및 표준을 도입하고 있다. SPICE를 도입하고 추진하고 과정 속에서 경험은 중요한 역할을 한다. 특히 경험은 프로젝트 참여자들로 하여금 불확실한 상황에서 좀 더 나은 대안을 선택하게 해준다. 과거의 경험을 활용하기 위해서는 경험을 수집하고 분석하고 저장한 후에 활용하기 위한 시스템을 갖추어야 한다. 본 논문에서는 SPICE 경험을 국적하고 활용할 수 있는 SEF(SPICE Experience Factory) 모델을 제안한다. SPICE 심사 결과를 수집하여 루트워드를 사용하여 분석한 후 데이터베이스에 저장하여 웹기반 툴로 개발하였다.

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Evaluating the Comfort Experience of a Head-Mounted Display with the Delphi Methodology

  • Lee, Doyeon;Chang, Byeng-hee;Park, Jiseob
    • Journal of Internet Computing and Services
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    • v.21 no.6
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    • pp.81-94
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    • 2020
  • This study developed evaluation indicators for the comfort experience of virtual reality (VR) headsets by classifying, defining, and weighting cybersickness-causing factors using the Delphi research method and analytic hierarchical process (AHP) approach. Four surveys were conducted with 20 experts on VR motion sickness. The expert surveys involved the 1) classification and definition of cybersickness-causing dimensions, classification of sub-factors for each dimension, and selection of evaluation indicators, 2) self-reassessment of the results of each step, 3) validity revaluation, and 4) final weighting calculation. Based on the surveys, the evaluation indicators for the comfort experience of VR headsets were classified into eight sub-factors: field of view (FoV)-device FoV, latency-device latency, framerate-device framerate, V-sync-device V-sync, rig-camera angle view, rig-no-parallax point, resolution-device resolution, and resolution-pixels per inch (PPI). A total of six dimensions and eight sub-factors were identified; sub-factor-based evaluation indicators were also developed.

Customer Acceptance of Self-service Technologies in Retail: A Case of Convenience Stores in China

  • Fang Lyu;Hyun-A Lim;Jaewon Choi
    • Asia pacific journal of information systems
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    • v.29 no.3
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    • pp.428-447
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    • 2019
  • This paper investigates how firms increase customer acceptance of self-service technologies in retail, and the impact of self-efficacy on customer experience, satisfaction, and loyalty. We conducted our empirical research by administering 308 questionnaires to customers of self-service convenience stores in China. We employed a structural equation model to analyze the relationship between service quality, revisit intention, and word of mouth. The results indicate that perceived service quality significantly influences customer satisfaction, with the service quality of self-service retail and experience value being important factors in consumer acceptance of self-service retail stores. Additionally, we investigated the relationship between customer experience value, satisfaction, and loyalty, and found that self-service retail stores exert a significant impact on perceived self-efficacy. Informed by the research on customer acceptance of self-service technologies in retail, promoting further development of self-service retail technologies can effectively aid companies in generating profit while offering more convenience to customers.

Predicting Intention to Use the Internet Information Search and Shopping Apparel Among Korean Female Computer Users

  • Nam, Mi-Woo
    • International Journal of Human Ecology
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    • v.4 no.2
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    • pp.39-53
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    • 2003
  • This study was designed to provide a better understanding of Korean female Internet users' intention to search for information regarding apparel goods and to shop for these goods. Shopping orientation, familiarity, and prior purchase experience were seen as influencing the intention to use the Internet for information search. An important aspect in the search habits that a consumer adopts in gathering information for their buying decisions was Internet shopping attitude. The objective was to predict apparel shopping in terms of prior Internet shopping experience, familiarity, intention to search information via the Internet, and shopping orientation. Internet shopping attitude, familiarity, prior purchase experience, and intention to use to search information were significant in predicting Internet apparel shopping. The most important determinants which influenced Internet shopping were attitude toward Internet shopping and intention to search. In considering the results of the present study, one should recognize the inherent limitations associated with generalizing these findings beyond the sample and the consumer products examined which in this study were apparel goods. Also this study focused on female computer users only. Therefore, future research should utilize more broadly based samples and refine the instrument to distinguish among different apparel products. This study does provide some information that should be helpful to retailers targeting the women's online apparel market.

Who Can be the Target of SNS Review Marketing? : A Study on the SNS Based Marketing Strategy (SNS 구매후기는 누구의 마음을 움직이는가? : 소셜 네트워크 서비스를 활용한 마케팅 전략 연구)

  • Shim, Seonyoung
    • Journal of Information Technology Services
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    • v.11 no.3
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    • pp.103-127
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    • 2012
  • With the advent of SNS (Social Network Services), the product reviews by friends in SNS are intensively utilized for online marketing. However, there is a lack of empirical evidence on the actual marketing effect of SNS reviews, although we need to identify who can be the target of SNS marketing in terms of customer attributes, preferences, or experiences. In this study, we investigate the moderating role of customer attributes in identifying the effect of SNS reviews on customer purchasing decision. As the moderating variables, we adopt 'information search experience' and 'perception of information overload'. Research results evidence that, in order to understand the effect of SNS reviews in a comprehensive manner, we need to examine it in the context of various related factors such as 'information search experience' and 'perception of information overload'. The results show that the persuading effect of SNS reviews for product purchasing is stronger for the customers with the lower information search experiences as well as the lower perception on the information overload on the web. This result delivers managerial implications on who can be the target customers of SNS marketing.

Experience Type Applications by the Behavior of Food-Content Creators

  • Yu, Chaelin;Ryu, Gihwan;Moon, Seok-Jae;Yoo, Kyoungmi
    • International Journal of Advanced Culture Technology
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    • v.8 no.3
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    • pp.247-253
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    • 2020
  • It has emerged Food-content among various forms of 1-person media through social media. Food-content influencer also market products through 1-person media, generating revenue through increased views and subscribers of 1-person media. It also sells products through sponsorship. In general, there is a profit structure through 1-person media viewing, but research on how restaurant companies generate profits directly through food-content is insufficient. In addition, research on converting subscribers to consumers through food-contents is minimal. In this paper, we propose an experiential application system based on the behavior of food-content creators. The proposed system collects and categorizes food-content information, and maps between highly related words to organize into keyword categories. The ontology tag-based concept network applied to the proposed system connects representative information by pre-extracting/mapping information related to information requests among a wide range of data. This method maps relevant food-content information to provide the user with data collected/storage in the form of an application. The user uses the application while watching the food eaten by the influencer and creator. And, it is meaningful that the user could be provided is provided with information about the food they want to eat.

A Study on the Influence of Victimization Experience and Awareness on Cyber Security Behavior - Focusing on Dual Process Theory (침해 경험 및 정보보호 인식이 정보보호 행동에 미치는 영향에 대한 연구 : 이중 프로세스 이론을 중심으로)

  • Kim, Chang-Il;Heo, Deok-Won;Lee, Hye-Min;Sung, Wook-Joon
    • Informatization Policy
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    • v.26 no.2
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    • pp.62-80
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    • 2019
  • The purpose of this study is to investigate the direct effect of victimization experience on cyber security behavior and the indirect effect of information protection awareness through the Dual Process Theory. Baron & Kenny regression analysis was conducted and the results are as follows - first, victimization experience has a positive effect on cyber security behavior; second, the relationship between victimization experience and cyber security behavior is mediated by cyber security awareness; and third, the direct effect of victimization experience on cyber security behavior and the indirect mediating effect of cyber security awareness are both positive (+). The direct effect of victimization experience on cyber security behavior is analyzed to be relatively large compared to the indirect effect that cyber security awareness has on cyber security behavior. Based on these results, It is suggested that periodic cyber security education and campaign policies are needed to enhance cyber security behavior.