Browse > Article
http://dx.doi.org/10.17703/IJACT.2020.8.3.247

Experience Type Applications by the Behavior of Food-Content Creators  

Yu, Chaelin (Kwangwoon University, Graduate School of Smart Convergence, Institute of Tourism Industry)
Ryu, Gihwan (Kwangwoon University, Graduate School of Smart Convergence, Institute of Tourism Industry)
Moon, Seok-Jae (Kwangwoon University, Institute of Information Technology)
Yoo, Kyoungmi (Kwangwoon University, Institute of Information Technology)
Publication Information
International Journal of Advanced Culture Technology / v.8, no.3, 2020 , pp. 247-253 More about this Journal
Abstract
It has emerged Food-content among various forms of 1-person media through social media. Food-content influencer also market products through 1-person media, generating revenue through increased views and subscribers of 1-person media. It also sells products through sponsorship. In general, there is a profit structure through 1-person media viewing, but research on how restaurant companies generate profits directly through food-content is insufficient. In addition, research on converting subscribers to consumers through food-contents is minimal. In this paper, we propose an experiential application system based on the behavior of food-content creators. The proposed system collects and categorizes food-content information, and maps between highly related words to organize into keyword categories. The ontology tag-based concept network applied to the proposed system connects representative information by pre-extracting/mapping information related to information requests among a wide range of data. This method maps relevant food-content information to provide the user with data collected/storage in the form of an application. The user uses the application while watching the food eaten by the influencer and creator. And, it is meaningful that the user could be provided is provided with information about the food they want to eat.
Keywords
Food contents; Social media; Experience applications; Direct experience; Influencer;
Citations & Related Records
연도 인용수 순위
  • Reference
1 MA, Li Yao, The effects of personalized service of Youtube on user's continuous use intention: Based on technology acceptance mode 2020, pp.2
2 Y. S. Cho, A Study on Consumer Responses according to Types of Instagram Influencer, Perceived Interactivity, and Self-Congruity: Focusing on Mediation Effect of Perceived Authenticity 2019, pp.2
3 W. J. Ryu, Political Economy of 'Cookbang' from the perspective of the subject's self-governance 2015
4 S. K. Hong, S. J. Park, Emergence of Internet Mukbang (Foodcasting) and Its Hegemonic Process in Media Culture 2016
5 J. Ahn, Y. Choi, Characteristics of the Viewing Community in Personal Web-Casting 2016
6 Lee Mi-kyung, The suggestion of interface according to the motivation to use on person media 2005, pp.5
7 Cho Yun sun, A study on consumer responses according to types of Instagram influencer, perceived interactivity, and self-congruity : focusing on mediation effect of perceived authenticity 2019,pp.2
8 Jakyung Hong, How Does the Audience's Household Type Influence the Psychological Effect of Food Programs Watching on Subjective Happiness, 2016, pp.130
9 Yoon Sun-min, Hong Jang-sun, Kim Myung-hee, A Study on Viewers' Preference factors for Food Content Broadcasting Programs - focus on dietary lifestyles 2017, pp.14
10 Park, Hyong-Shin, The emotional and social dynamics of Matjip fever 2011, pp 283-314
11 Park sang hee, A psychoanalytic of appetite : Based on the teotry of Sigmund Freud 2018, pp.1
12 Lee, Dasom, Research on the causal factor to binge eating that affects dieting deriving from one person media viewership : focused on females between the ages of 20-30 2019, pp.1