• Title/Summary/Keyword: Information Continuance Intention

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The Effects of e-Service Quality on Satisfaction and Continuance Intention in Cryptocurrency Exchange (암호화폐 거래소의 e-서비스품질이 만족과 지속사용의도에 미치는 영향)

  • Kim, Hyunchul
    • Journal of Korea Society of Industrial Information Systems
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    • v.23 no.6
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    • pp.113-123
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    • 2018
  • There are no studies related to the cryptocurrency exchange, unlike the explosive topic and the active transaction of the cryptourrency around the world. In this study, variables were constructed based on the previous researches to examine the effects of e-service qualities(information quality, transaction quality, design quality, safety quality), satisfaction and continuance intention of cryptocurrency exchange. The samples consist of 180 survey data drawn from the users of cryptocurrency exchange. The collected data were analyzed by SPSS 24.0 and AMOS 21.0. According to results of the reliability and validity test, all were found reliable, and all items were included. As a result of hypothesis testing through path analysis, First, the e-service qualities (information quality, transaction quality, design quality, safety quality) of the cryptocurrency exchange showed positive effects on satisfaction at the significance level of 1% and 5%. Second, e-service qualities (information quality, transaction quality, design quality, safety quality) of the cryptocurrency exchange were found to have positive effects on continuance intention at the significance level of 1% and 5%. Third, the satisfaction of the cryptocurrency exchange has a positive effect on continuance intention at 1% level of significance.

An Empirical Study on User's Continuance Intention Towards Mobile IM Service in China (중국 모바일 인스턴트 메시징 서비스의 지속사용 의도에 관한 실증연구)

  • Luo, Weiyi;Shao, Jing;Lee, Young-Chan
    • Information Systems Review
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    • v.15 no.2
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    • pp.91-110
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    • 2013
  • Due to the intense competition and low switching cost, to find out which factors will significantly impact on user's continuance intention is very important for mobile instant messaging (IM) practitioners. In this study, we adopted network externalities and perceived service quality as independent variables based on the definition of mobile IM service. Network externalities also include direct externalities (referent network size) and indirect externalities (perceived complementarity). The result of this study shows that referent network size has a critical influence on perceived usefulness and perceived complementarity has a critical influence on perceived enjoyment; perceived service quality, as we expected, has significantly impact on not only customer's satisfaction but also perceived usefulness and perceived enjoyment. Meanwhile, both perceived usefulness and perceived enjoyment have directly critical influences on customer's continuance intention.

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Utilitarian Value and its Effect on Continuance Intention in Smartphone-based Mobile Commerce (스마트폰 기반 모바일상거래의 실용적가치와 지속이용의도)

  • Choi, Su-Jeong
    • The Journal of Information Systems
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    • v.25 no.3
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    • pp.31-60
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    • 2016
  • Purpose In 2016, the market size of mobile(m-) shopping goes beyeond more than half of a total of online shopping. People use smartphones as the main device for m-commerce. Under the circmustances, this study attempts to address why people prefer to use smartphone-based m-commerce. In other words, it is necessary to understand the main value that smartphone-based m-commerce creates. Drawing on the studies of consumption value, this study focuses on utilitarian value in predicting customers' continuance intention in the context of smartphone-based m-commerce, recognizing that utilitarian value is a key extrinsic motivation in the goal-oriented, performance-oriented shopping contexts. Furthermore, this study identifies factors affecting customers' utilitarian value from the perspective of benefits and costs, following the notion that it represents the result of evaluating a trade-off of benefits and costs caused by smartphone-based m commerce. More specifically, in this study, ubiquitous service, location-based service (LBS), transaction speed, and price utility belong to the benefit dimension, whereas technology anxiety and cognitive effort belong to the cost dimension. Design/methodology/approach To test the proposed hypotheses, the study conducted partial least squares (PLS) analysis with a total of 294 data collected on users with experience in smartphone-based m-commerce. Findings The results show that first, utilitarian value is increased by the benefits, such as ubiquitous service, transaction speed, and price utility. However, LBS has no direct effect on utilitarian value. Second, the noteworthy finding is that ubiquitous service and LBS greatly increase transaction speed. Third, technology anxiety and cognitive effort considered as the cost dimension are negatively associated with utilitarian value but their impacts on it are non-significant. Finally, the results support the argument that utilitarian value is a determinant of continuance intention. Overall, the findings imply that utilitarian value greatly depends on the peception on benefits rather than the aspect of cost in smartphone-based m-commerce. Overall, the findings offer new insight into the studies of m-commerce by considering and verifying the impacts of its benefits and costs simultaneously.

Factors Influencing the Continuance Intention of Public Data Services (공공데이터 서비스의 지속이용의도에 영향을 미치는 요인에 관한 연구)

  • Kim, Youngeun;Park, Ji-Hong
    • Journal of the Korean Society for Library and Information Science
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    • v.56 no.1
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    • pp.277-296
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    • 2022
  • Despite the characteristics of public data with various potentials, few studies have been conducted on general users who lack an understanding of data as well as on expansion of the service uses. This study examined which digital-service-quality factors affect the intention to continue using public data services based on the expectation confirmation theory. As a result of the analysis, satisfaction partially mediated between expectation agreement and continued use intention for understandability and efficiency, which were combined as one factor, and completely mediated the relationship between perceived usefulness expectation agreement and continued use intention. It can be seen that the more the understanding and usefulness of the information provided by the service is satisfied, the higher the willingness to use it. Accordingly, it suggested adding an electronic bookmark function and the provision of online community for users to improve the overall quality of services. This study is significant in that it provided evidence on which part to focus on when designing electronic services from the point of view of general users.

Cognitive and Affective Trust in IT Consulting Service (IT컨설팅에서 인지적 신뢰와 정서적 신뢰에 관한 연구)

  • Park, Jungi;Cho, Cheulhyun;Kim, Hanbyeol;Lee, Jungwoo
    • Journal of Information Technology Services
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    • v.12 no.3
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    • pp.39-54
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    • 2013
  • IT consulting is becoming a norm rather than exception in this age of smart work and information revolution. As IT consulting is one of the knowledge intensive services requiring high credence on both sides, maintaining a good trustful relationship is critical in sustenance of strategic partnership between business firms and IT service firms. Trust is known to be one of the salient constructs in service relationships. In this study, building from the social psychology literature, trust is conceptualized as two dimensions : cognitive and affective trust. Using two dimensions of trust as mediators, a research model is constructed for IT consulting specific context : relationship continuance intention as the dependent construct while expertise, service performance, reputation, relationship satisfaction and value similarity as antecedents of cognitive and affective trust. 145 data points were collected through a survey of IT service client project managers retrospectively asking their experience with IT consultants. Findings suggest that cognitive trust is associated with perceived level of expertise and service performance while affective trust with relationship satisfaction and value similarity, respectively. Interestingly, the paths from reputation are found to be statistically insignificant towards both dimensions of trust, indicating IT service context would be more practically outcome oriented than any other professional service context. Also, cognitive trust seems to maintain stronger influence on relationship continuance intention as anticipated. Implications and limitations are discussed at the end.

Strategic Approach to Privacy Calculus of Wearable Device User Regarding Information Disclosure and Continuance Intention

  • Cho, Ji Yeon;Ko, Daesun;Lee, Bong Gyou
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.12 no.7
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    • pp.3356-3374
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    • 2018
  • The healthcare and fitness wearable-device market is considered as the driving force of the entire wearable device market. However, there are concerns with respect to information privacy because wearable devices constantly collect sensitive data such as individuals' health information. Thus, there is a need for a comprehensive understanding from the perspective of information privacy concerns and related behavior. This study investigates factors considered in the privacy calculus of wearable fitness devices, and verifies differences obtained by the privacy calculus process according to the frequency of exercise. The results obtained from a survey of 248 undergraduate students in Korea revealed that service providers should consider users' interests and exercise characteristics in order to mitigate their privacy concerns and encourage continuous use of wearable devices. This study provides useful insights pertaining to users of wearable fitness devices, and targets researchers and practitioners.

Exploring Barriers Affecting e-Health Service Continuance Intention in India: From the Innovation Resistance Theory Stance

  • Arghya Ray;Pradip Kumar Bala;Yogesh K. Dwivedi
    • Asia pacific journal of information systems
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    • v.32 no.4
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    • pp.890-915
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    • 2022
  • Although existing studies on e-health have usually focused on e-health services adoption intention, there is a dearth of studies on the barriers that affect e-health services retention intention especially in India. Additionally, although studies have mostly focused on utilizing expectation-confirmation model to understand innovation related barriers, innovation resistance theory (IRT) has been overlooked. As Indian e-health service providers face stiff challenges due to customer's unwillingness to continue using the service, there is a need to bridge the research gap that exists in this context. This mixed-method study, based on responses received from 289 participants and 1154 online negative reviews from e-Health providers in India, examines the barriers from the IRT stance. Results of this study reveal a notable negative association between tradition, value and financial barrier and intention to continue using e-health services. Additionally, continuance intention affects recommendation. The study concludes with various implications and scope for future research.

The Impact of User Trust and Anthropomorphism on the Continuance Intention to Use ChatGPT (사용자 신뢰와 의인화가 ChatGPT의 지속적인 사용 의도에 미치는 영향)

  • Jang, Ji Yeong;Suh, Chang Kyo
    • The Journal of Information Systems
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    • v.33 no.1
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    • pp.91-114
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    • 2024
  • Purpose The purpose of this study is to empirically investigate the factors that influence users' continuous intention to use ChatGPT based on the Expectation Confirmation Model(ECM). Drawing from the literature, this study identifies anthropomorphism and trust as key characteristics of generative AI and ChatGPT. Design/methodology/approach The research model was developed based on ECM and literature research to investigate the impacts of anthropomorphism and trust on continuous intention of using ChatGPT. In order to test the hypothese, a total of 193 questionnaires were collected and analyzed for the structural equation modeling with SmartPLS 4.0. Findings The study's findings show that all proposed hypotheses were supported, suggesting that the ECM is a valid framework for examining continuous intention of using ChatGPT. Moreover, the study stressed the crucial role of anthropomorphism in the model, showing the positive impact on expectation confirmation, perceived usefulness, and trust in ChatGPT. Also, trust positively affects perceived usefulness. These findings provide valuable insights for enhancing user satisfaction and continuous usage intention, serving as a foundation for development strategies for ChatGPT and similar AI-based systems.

The Effect of Mobile Network Social Gamers' Altruism on Continuous Usage Intention: The Mediating Effect of Social Relational Capital (모바일 소셜 네트워크 게임 사용자의 이타주의적 행위가 게임 지속성에 미치는 영향: 사회 관계적 자본의 매개효과를 중심으로)

  • Chae, Seong Wook;Kang, Youn Jung
    • The Journal of Information Systems
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    • v.25 no.1
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    • pp.201-223
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    • 2016
  • Purpose As social network games (SNG) enjoy rapid growth in the market and become a major sector of the gaming industry, it is of great interest to examine the how users continuously use SNG. In SNG, the users' social interaction is the most prominent advantage of the social network, as well as the entertainment afforded by the game. This study explores the relationship between altruism, which is considered the most prominent characteristic of SNS, and the continuance usage intention, as well as the moderating role of social capital. Based on social capital theory and organizational citizenship behavior, this research model considers social bonding and bridging that are divided by social capital. Design/methodology/approach An AMOS analysis based on survey data from 223 SNG users indicated that SNG with greater altruism enhance social capital (social bonding, social bridging), which is related to the user's satisfaction and the continuance intention of SNG. Findings Social bonding is positively related to the user's satisfaction with SNG. In other words, social bridging positively affects the continuous usage intention of SNG. These findings help managers in developing and implementing altruistic relationships and social capital for continuous usage of SNG.

Exploring the Determinants of MOOCs continuance intention

  • Jo, Donghyuk
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.12 no.8
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    • pp.3992-4005
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    • 2018
  • In our current information-based society in which knowledge is a fundamental asset to production, the capability to utilize information and produce knowledge with the use of information technology (IT) has become essential to learning. Massive Open Online Courses (MOOCs) have recently been introduced in light of such changes and are recognized as an alternative to open education. MOOCs' capabilities are being acknowledged in lifelong education in terms of reeducation and knowledge sharing, and also in terms of improving teaching quality, and improving university students' levels of creativity and integrated thinking by supporting high-level content and teaching. Therefore, this study presents an extended research model that combines information system (IS) continuance and task-technology fit models. Our study researches previous literature, revealing factors of continuous use after accepting MOOCs from the learner's perspective, and analyzes the model empirically. The ideal environment for MOOCs learners is evaluated, and a strategic approach to the successful settlement and diffusion of MOOCs is presented based on this study's findings.