• Title/Summary/Keyword: Information Acceptance

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모바일 애플리케이션 마켓(앱스토어)의 수용의도 영향요인에 관한 연구

  • Bae, Jae-Gwon
    • Proceedings of the Korea Database Society Conference
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    • 2010.06a
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    • pp.223-234
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    • 2010
  • This study is aimed at proposing a new research model in which application store intention to acceptance influence factors (i.e.. facilitating condition, mobile computing self-efficacy, service compatibility, and system quality) affect TAM (i.e., perceived usefulness and perceived ease of use) positively, leading to application store intention to acceptance eventually. This study developed a research model to explain the use of Apple's App Store, and collected 228 survey responses from the undergraduate students who had experiences with such application store services as game and personal information management application download. To prove the validity of the proposed research model, PLS analysis is applied with valid 228 questionnaires. By employing PLS technique, the measurement reliability and validity of research variables are tested and the path analysis is conducted to do the hypothesis testing. In brief, the finding of this study suggests that application store intention to acceptance influence factors affect TAM positively, and application store intention to acceptance as well.

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The Technology Application of Fourth Industrial Revolution in Organization (조직 내 4차 산업혁명의 기술 적용에 관한 연구)

  • Jung, Byoung-Ho;Joo, Hyung-Kun
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.16 no.4
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    • pp.95-110
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    • 2020
  • The purpose of this study is to empirically examine organizational change for a technological application of the fourth industrial revolution. The theoretical background of this study utilized organizational change management, the fourth industrial revolution, technological innovation, and voluntary acceptance. This research method used structural equations, cluster analysis, and analysis of variance. According to the results of the study, the organizational implement system, organizational leadership, and organizational operating system provided a positive effect on the voluntary technology acceptance of organization members. The voluntary technology acceptance provided a positive effect on the effectiveness of individual task innovation. However, organizational institutionalization among the independent variables did not affect voluntary acceptance. All independent variables except the organizational institutionalization had a partial mediating effect in the mediating effect verification. Meanwhile, The three groups by the cluster analysis were classified as new technology apathy, preference, and anxiety groups, and differences appeared among groups in the importance of organizational change variables. The organizational implement system in the technology apathy group and the organizational operating system in the technology anxiety group have a positive effect on voluntary technology acceptance. The technology preference group shows that a positive effect on organizational leadership and a negative effect on organizational institutionalization for voluntary technology acceptance. This study analyzed the technology application of the fourth industrial revolution in the organization based on the theory of organizational change. There has been reexamined the organizational change theory based on the new technology acceptance by the change of external environment in the fourth industrial revolution and the importance of technology innovation. As a practical implication, firms that are interested in a new technology of the fourth industrial revolution should prioritize preparing an implementation system when designing organizational changes.

Impact of Digital Literacy of Older Adults on Acceptance of Care Robot Technology: Focusing on the Mediating Effect of Technology Self-Efficacy (노인의 디지털 리터러시가 돌봄로봇 기술수용에 미치는 영향: 기술 자기효능감의 매개효과를 중심으로)

  • Lee, Jung Wan;Cha, Eun Gyo;Lee, Hyun Joo;Shin, Hye Ri;Kim, Young Sun
    • The Journal of Information Systems
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    • v.33 no.2
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    • pp.191-218
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    • 2024
  • Purpose This study aims to investigate the relationship between digital literacy and the acceptance of care robots, as well as the mediating role of technology self-efficacy in this relationship. The findings of this research aim to provide foundational data for enhancing older adults' acceptance of new technologies, underscore the significance of bolstering older adults' digital literacy in relation to the adoption of care robot technology, and offer evidence to support interventions aimed at improving technology self-efficacy. Design/methodology/approach This study seeks to investigate the mediating effect of technology self-efficacy on the relationship between digital literacy and acceptance of care robot technology among older adults. Kyunghee University's '2022 Korean Senior Technology Acceptance Panel Survey' was used, targeting 509 people aged 60 or older. Data analysis was performed using SPSS 20.0 software. Independent samples t-tests were used to characterize key variables of interest and correlation analysis was used to evaluate their relationships. To verify the mediation effect, mediation regression analysis along with the Sobel test was used. Findings The study found that improving older adults' digital literacy positively impacts their acceptance of care robot technology through enhanced technology self-efficacy. Active education and experience with digital devices are highlighted as crucial for enhancing older adults' sense of accomplishment and, consequently, their technology self-efficacy. The findings underscore the importance of programs and educational initiatives focused on enhancing digital literacy among older adults to boost technology self-efficacy and increase acceptance of care robot technology within this population.

Analyzing Moderating Effects of WiBro User Experiences

  • Lee, Bong-Gyou;Kim, Ki-Youn;Song, Jae-Sung
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.5 no.1
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    • pp.177-190
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    • 2011
  • The purpose of this study is to explore the determinants of actual demand for wireless broadband (WiBro) services in Korea. To this end, this study identifies conceptual definitions of diverse latent variables and determines the significance of the causal relationship between independent and dependent variables. It then presents the nomadic user concept by testing the moderator effect. This study also proposes a revised Unified Theory of Acceptance and Use of Technology (UTAUT) model, which is an appropriate model for wireless communication services and users' attributes. Prior research has concentrated exclusively on the Technology Acceptance Model (TAM) based on future potential users. Compared to previous studies, the current research model and analysis results are useful in not only academic but also industry contexts.

The effects of eWOM Characteristics on Credibility, eWOM Acceptance and Purchase Intentions (온라인 구전 특성이 신뢰, 구전수용 및 구매의도에 미치는 영향)

  • Lee, Sang-Hyun;Jeong, Yong-Gil
    • The Journal of the Korea Contents Association
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    • v.16 no.9
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    • pp.545-559
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    • 2016
  • Recently consumers to access various Word-Of-Mouth information on online. And eWOM (eWOM : electronic Word-Of-Mouth) information had an important effect on consumer attitude(purchase intention). The purpose of this study is to investigate what the general characteristics of eWOM and the effects of how these factors will affect credibility, eWOM acceptance and purchase intention. In this study, the model contains information characteristics variables(consensus, newness), community characteristics(tie strength, interaction) on eWOM characteristics. This study makes contributions as follows. First, information consensus had not effect on credibility. Second, information newness and community characteristics(tie strength, interaction) had a significant on credibility. Third, credibility is the important factor on eWOM acceptance. Lastly, eWOM acceptance had a considerable influence on purchase intentions.

The Impact of SCM and e-SCM on Change Acceptance Capability, Information Sharing Capability, Partnership Management Capability and Business Performance (SCM과 e-SCM이 변화 수용, 정보 공유, 파트너십 관리 능력 그리고 비지니스 성과에 미치는 영향)

  • Choi, Soo-Ho;Kim, Dong-Il
    • Journal of Industrial Convergence
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    • v.20 no.1
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    • pp.1-12
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    • 2022
  • This study analyzed the impact of supply chain management (SCM) and e-SCM on change acceptance capability, information sharing capability, partnership management capability, and business performance. This study and analysis were conducted targeting the employees of companies that introduced SCM and e-SCM in the metropolitan area and provinces. Change Acceptance Capability, Information Sharing Capability, Partnership Management Capability and Business Performance and the degree of relationship, between outcome variables, which are characteristic factors of SCM, were analyzed through a research model. Based on the survey results, nine research hypotheses were postulated, and the reliability, validity, and importance were examined. The research results supported by the research hypothesis can be summarized in two ways as follows. First, the company's capabilities were analyzed as major variables such as Acceptance Capability, Information Sharing Capability, Partnership Management Capability, and Business Performance. Second, the degree of relationship was analyzed in detail by classifying the necessary competencies in SCM into 4 categories, not the competencies of a specific company. This study is expected to provide appropriate information to SCM-related companies.

Factors Affecting User Acceptance in Mobile Banking: An Empirical Study Using Extended TAM and Trust (모바일뱅킹에서의 사용자 수용요인: 확장된 TAM과 Trust를 이용한 실증연구)

  • Gu, Ja-Chul;Lee, Sang-Chul;Kim, Nam-Hee;Suh, Yung-Ho
    • Asia pacific journal of information systems
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    • v.16 no.2
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    • pp.159-181
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    • 2006
  • The purpose of this research is to identify the factors affecting user acceptance of mobile banking. To test the hypotheses, this research incorporates trust to extend the model. This study investigates the causal relationship among four factors; perceived ease of use, perceived usefulness, trust, and intention to use in mobile banking. This study also identifies the elements by which these factors are influenced. The result finds that facilitation condition and self-efficacy are significant elements affecting perceived ease of use. System quality, perceived ease of use and trust are significant elements affecting perceived usefulness, However, social influence is found to be not significant. System quality and perceived ease of use are significant elements affecting trust. Conclusively, perceived ease of use, perceived usefulness and trust are significant factors affecting the user acceptance in Mobile banking.

A Study of the Influencing Factors on the User Acceptance of Music File Sharing Technology (음악 파일 공유 기술의 사용자 수용에 대한 영향 요인 연구)

  • Shim, Seon-Young;Amoroso, Donald L.
    • Journal of Information Technology Services
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    • v.7 no.3
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    • pp.47-70
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    • 2008
  • File sharing technology is the most popular methodology through which consumers gain music from online. However, music file sharing and free downloads of music have caused terrible recession of traditional music industry. The purpose of this paper is to develop the underlying theory for understanding the acceptance of music file sharing technology and empirically test our theoretical model. We develop extended TAM model and explore the influencing factors on the user acceptance of music file sharing technology. Our study delivers a better understanding on consumers’ attitudes towards music downloads. By understanding the fundamental characteristics of technology that makes consumers enthusiastic, traditional music industry will gain managerial implications.

A Study on the Factors Affecting Genuine Guarantee System's Acceptance (진품확인시스템의 수용도에 영향을 미치는 요인에 관한 연구)

  • Ryu Gui-Jin;Kwon Hyeog-In
    • Journal of Information Technology Applications and Management
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    • v.12 no.3
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    • pp.1-25
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    • 2005
  • Recently genuine products and good commerce have been threatened by distributing forgery in home and abroad markets. It is because most customers cannot distinguish whether genuine or forgery, so establishing of strict distribution system is needed. Therefore recently Genuine Guarantee System which can confirm genuine products has been developed using the Internet. The object of this system is protecting to purchase forgery by confirming distribution system. This system can provide a reliable environment of consumption. But to be diffused at distribution structure and applied, We require the understanding about not only technical side but behavior side. That is, we need to research the cause and process of using this new information system. in this research, we understand the cause of affection on the system's acceptance and define the suitability about the model according to Technology Acceptance Model by Davis. The above can build the suitable operating strategy and understand the criterion as a new business model.

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An Empirical Study on the Factors Affecting the Acceptance of Wireless Internet Services (무선 인터넷 서비스 수용의 영향요인에 관한 연구)

  • Kim, In-Jai;Lee, Jung-Woo
    • Information Systems Review
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    • v.3 no.1
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    • pp.83-101
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    • 2001
  • Studies about wireless internet have been focused on technology issues and few studies were shown in the adoption of wireless internet services. This study uses Technology Acceptance Model in order to understand influencing factors in acceptance of wireless internet services. Reviewing by TAM related studies, this study regards the influencing factors as personal and social environmental dimensions in the case of wireless internet services, and these two factors are used. Two dependent variables-intention and current usage-are adopted for analyzing the effects of the two factors on two dependent variables via mediating variables. The results of this study show that age, frequency of mobile phone usage, occupation, and the recognition level of wireless internet services affected the intention and current usage of these services.

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