• 대한간호학회지
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• 제39권3호
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• pp.409-421
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• 2009

Purpose: In this research multi-level analysis was done to identify factors related to quality of services. Patient characteristics and organizational factors were considered. Methods: The data were collected from the Health Insurance Review and Assessment Service(HIRA) data base. The sample was selected from 17,234 patients who had been admitted between January 2007 and May 2008 to one of 253 long-term care hospitals located in Seoul, six other metropolitan cities or nine provinces The data were analyzed with SAS 9.1 using multi-level analysis. Results: The results indicated that individual level variables related to quality of service were age, cognitive ability, patient classification, and initial quality scores. The organizational level variables related to quality of service were ownership, number of beds, and turnover rate. The explanatory power of variables related to organizational level variances in quality of service was 23.72%. Conclusion: The results of this study indicate that differences in the quality of services were related to organizational factors. It is necessary to consider not only individual factors but also higher-level organizational factors such as nurse' welfare and facility standards if quality of service in long term care hospitals is to be improved.

• 국제지역연구
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• 제15권3호
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• pp.493-511
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• 2011

본 연구는 중국소비자들의 문화성향이 SNSs(Social Networking Sites)에서의 온라인 구전(eWOM) 행동에 어떠한 영향을 미치는 가를 분석하기 위해 실시되었다. 실증분석 결과 나타난 결과를 요약하면 다음과 같다. 첫째, 중국소비자의 집단주의 성향과 SNSs에서의 eWOM 행동 간의 관계에 관한 가설1, 2, 3을 실증 분석한 결과, 중국소비자의 집단주의성향은 SNS에서의 의견탐색행동과 통계적으로 유의한 정(+)의 관계를 가지는 것으로 나타나 가설1은 채택되었다. 그러나 중국소비자의 집단주의 성향과 의견선도 및 의견전달행동 간의 관계에 대한 가설2와 가설3은 통계적으로도 유의하지 않아 기각되었다. 다음으로 중국소비자의 불확실성 회피성향과 SNSs에서의 온라인 구전행동 간의 관계에 대한 가설4, 5, 6은 모두 가설에서 설정한 방향과 동일한 방향성을 가지는 것으로 나타났다. 마지막으로 의견탐색행동, 의견선도행동, 의견전달행동 간의 관계에 대한 가설7, 8, 9에 대한 검정결과, 의견선도행동이 의견전달행동에 정(+)의 영향을 미치는 것으로 나타났다. 본 연구의 결과는 중국시장에서 SNSs를 활용한 마케팅 전략의 성공 가능성을 높이기 위해, 중국소비자의 어떠한 문화적 성향에 초점을 맞춰야 할 것인가에 대한 실무적 함의점을 제공 할 수 있을 것으로 기대된다.

• 경영정보학연구
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• 제22권4호
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• pp.115-134
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• 2020

기존의 디지털 콘텐츠에 대한 지불 의사를 고려한 연구들은 대부분 고객 요인과 개인 수준에 중점을 두어 진행되었다. 이런 한계를 보완하기 위해, 본 연구에서는 고객/미디어 요인과 개인/가구 수준의 두 가지 축을 고려하여 디지털 콘텐츠 구매에 영향을 미치는 요인을 찾기 위한 다층수준 분석을 진행하였다. 4,313가구 내 10,172명의 개인을 대상으로 분석한 결과 영화 관람, 클라우드 서비스 경험, 멀티스크린 서비스 이용 등 개인 수준의 미디어 요인이 디지털 콘텐츠 구매에 가장 큰 영향을 미치는 것으로 나타났다. 가구 수준에서는 노트북, 무선 라우터 및 태블릿의 수 등의 미디어 요인이 가구 규모나 가구 소득과 같은 고객 요인보다 더 큰 영향을 미치는 것을 확인하였다. 연구 결과를 통해 개인뿐만 아니라 가구 수준의 고객과 미디어 요인을 통합적으로 고려함으로써 개인의 디지털 콘텐츠 구매 행태에 대한 이해를 높였고, 멀티스크린 서비스 이용의 중요성을 말하였다. 또한 콘텐츠 제공 업체가 멀티스크린 환경을 활용함으로써 신규고객 유치 및 디지털 콘텐츠 판매 증진에 기여할 수 있음을 밝혔다.

• 한국의상디자인학회지
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• 제17권1호
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• pp.155-166
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• 2015

Based on marketing theories of brand and corporate association, and the social psychological theory of identity, the effects of the corporate brand on individual brand loyalty were established via two major routes. The empirical study is based on the response of 330 subjects who participated in a field survey. In the statistical analysis, Correlation Analysis, Factor Analysis, Sequential Equation Model Analysis were used for verification. The corporate association affected the formation of individual brand loyalty both the product level and corporate level. Specifically, the two types of brand response did differ in terms of their strength on brand loyalty. The present study contributes to the academic literature in that it disentangles the construct of the corporate brand from that of the individual brand and investigates the structural relations between the two.

• 가정과삶의질연구
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• 제27권6호
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• pp.13-20
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• 2009

This study investigates the effects of individual and classroom variables on peer victimization through the use of multi-level models. The participants were 297 preschool children recruited from preschools. Teachers completed rating scales that assessed peer victimization, aggression, and prosocial behaviors. Peer nomination was used to measure social preference and friendship. The results showed that the aggression level of classrooms as well as social preference and friendship were associated with peer victimization. The findings imply that the individual as well as the social context should be considered before preventive intervention programs for peer victimization are implemented.

• 보건교육건강증진학회지
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• 제12권2호
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• pp.146-161
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• 1995

This study is an effort to bring our attention to social dependence on alcohol, focusing on previous studies of drinking behaviors. Although drinking behavior and problems must be understood in a biopsychosocial framework, a certain aspect is often ignored in alcohol research. A few attention has been paid to social aspect of alcohol abuse or dependence. Social processes of drinking behavior deserve to have same attention as other aspects, psychological and physical aspects of the behavior. Literature show that the interdependence among group members exists to regulate individual's drinking behavior. Such social interactions tend to control drinking level for individual in terms of amounts, frequency, and preference. The drinking level tends to be dependent on desires for heavy drinkers, ignoring variabilities of individual's sensitivity to alcohol. However, such a heavy-oriented tendency in drinking behavior may have different patterns which are function of normative orientation of alcohol. negotiation among group members, and ethnoreligious characteristics. Perspectives from conflict tradition and symbolic interactionism are welcomed to illuminate multi-dimentional aspects of social dependence. Policy implication were discussed from public health perspective.

• 한국소음진동공학회:학술대회논문집
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• 한국소음진동공학회 2005년도 춘계학술대회논문집
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• pp.367-371
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• 2005

Social noise survey on multiple residential noises such as nut impact, air-borne, bathroom, drainage and traffic noises was conducted to investigate major variables affecting the overall satisfaction for noise environment The effect of individual noise perception on the evaluation of the overall noise environment was investigated through a questionnaire survey on annoyance, disturbance and noise sensitivity. Auditory experiments was also undertaken to determine noise level according to the percent of satisfaction for individual noise source. As a result of survey, it was found that satisfaction for floor impact noise most greatly affects the overall satisfaction for noise environment and annoyance most greatly affects the satisfaction for individual noise sources. Result of auditory experiment showed that the noise level of floor impact noise by bang machine, airborne, drainage and traffic noise corresponding to 50% satisfaction is 44dB($L_{i,Fmax,AW}$) and 40dBA, respectively.

• 대한가정학회지
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• 제31권2호
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• pp.97-109
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• 1993

The purpose of this study is to investigate the perceptional degree of Stress on family life events, and find out that family enviornment variables and individual resources among the family resources have effected on Stress. For the data, 316 mothers who first child is preschool were selected. The data were analysed with the spss pc+ program using M, SD, Factor analysis, one-way analysis of variance, Regression. The main results are as follows; First, the perceptional degree of stress is relatively middle. Second, among the family enviornmental variables mother's age, mother's educational level, father's educational level, mother's job have influence on the stress. Third, among the individual variables health, self-esteem have on the stress.

• 대한가정학회지
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• 제37권1호
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• pp.29-44
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• 1999

The objectives of this study are (1) to identify sub-areas of the pro-environmental behavior, (2) to examine the level of the pro-environmental attitude and behavior, (3) to examine the degree of inconsistency between attitude and behavior, and (4) to investigate the reasons of the inconsistency. Data was collected from the questionnares with 299 married men and 378 married women and the deep interviews with 10 married women. The major findings are follows : (1) The pro-environmental behavior can be classified into 2 sub-areas : social-oriented area and individual-oriented area. (2) The level of pro-environmental attitude and behavior in the social-oriented area is lower than those in individual-oriented area. (3) The attitude-behavior inconsistency in the social-oriented sub-area is stronger than that in the individual-oriented sub-area. (4) The reasons of the pro-environmental attitude-behavior inconsistency are the lack of the sincere environmental consciousness and the existence of the pro-environmental behavior restriction factors.

• 아동학회지
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• 제30권5호
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• pp.225-243
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• 2009

This study analyzed the effects of dynamic assessment in terms of scaffolding group types and young children's measurement ability levels. Participants were five-year-old children in Busan divided into 2 experimental groups and control groups. The Assessment Tools for Young Children's Measurement Ability (Ko & Hwang, 2008) consisted of 4 sub tests for ‘length', 'width', and 'weight' concepts. Data were analyzed by t-test and ANOVA. Results showed significant differences between experimental and control groups in post-test scores, but no significant differences between individual and peer collaboration groups in amount of scaffolding. Significant improvements showed in all of the measurement ability level groups : individual higher, individual lower, peer collaboration higher and peer collaboration lower level scaffolding groups.