• Title/Summary/Keyword: Individual Decisions

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Group Decision Support with Analytic Hierarchy Process (계층적 분석기법을 활용한 그룹의사결정 지원)

  • An, Byung-Suk
    • Journal of the military operations research society of Korea
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    • v.28 no.1
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    • pp.83-96
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    • 2002
  • The Analytic Hierarchy Process (AHP) is well suited to group decision making and offers numerous benefits as a synthesizing mechanism in group decisions. To date, the majority of AHP applications have been in group settings. One reason for this may be that groups often have an advantage over individual when there exists a significant difference between the importance of quality in the decision and the importance of time in which to obtain the decision. Another reason may be the best alternative is selected by comparing alternative solutions, testing against selected criteria, a task ideally suited for AHP. In general, aggregation methods employed in group AHP can be largely classified into two methods: geometric mean method and (weighted) arithmetic mean method. In a situation where there do not exist clear guidelines for selection between them, two methods do not always guarantee the same group decision result. We propose a simulation approach for building group consensus without efforts to make point estimates from individual diverse preference judgments, displaying possible disagreements as is natural in group members'different viewpoints.

A Study on Design Kits for the Participatory Design of Individual Units in an Apartment Housing (공동주택 단위주호의 참가디자인 도구에 관한 연구)

  • 박우장
    • Korean Institute of Interior Design Journal
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    • no.29
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    • pp.128-136
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    • 2001
  • This study investigated the use of participatory design kit as a tool for the design of individual units within an apartment tools through the literatures. Simulation was the method used for conducting the study. The results show that: 1) In general, design tools must be composed of a package of techniques, demand flexibility in its framework which adapts to a variety of situation, and the approach for project work must be comprehensive and systematic. 2) Design kits that are created to involve future residents in making decisions about the layout of their apartments, Improve the ability of those people to make various design. 3) Specifically, design kits that are developed as a means for making the user participation easy in an apartment housing complex, show the tool useful to an nonexpert.

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Does Happiness Always Lead to Reliance on Feelings in Decision Making?

  • Moon-Yong Kim
    • International journal of advanced smart convergence
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    • v.12 no.4
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    • pp.370-377
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    • 2023
  • Previous research has demonstrated that happy moods are known to promote feeling-based processing, whereas sad moods promote reason-based processing. The current research investigates a boundary condition for the effects of a happy mood on feeling-based decision making. This research proposes that the level of control (low vs. high) one exercises in a happy situation can promote a greater reliance on feelings (vs. reasons) in making judgments and decisions. Specifically, we hypothesize that (1) a happy individual in a situation where control level is low (vs. high) will be more likely to choose a cognitively (vs. affectively) superior option (hypothesis 1), and (2) a happy individual in a situation where control level is low (vs. high) will exert reason- (vs. feeling-) based processing (hypothesis 2). Consistent with the hypothesis 1, the results of two experiments show that happy individuals are more likely to choose cognitively versus affectively superior options in a situation where control level is low (vs. high). Moreover, the mediation analysis confirms that happy individuals are more likely to rely on cognitive, reason-based decision making when their control level is low, which supports the hypothesis 2.

Adoption and Diffusion Speed of New Technology with Network Externality in a Two-level Supply Chain : An Approach to Relative Factors in Buyer-Supplier Relationships (네트워크 외부효과를 고려한 두 단계 공급체인에서의 신기술 도입과 확산속도에 대한 연구 : 구매자-공급자간 관계 요인에 대한 모형)

  • Choi, Daeheon
    • Journal of the Korean Operations Research and Management Science Society
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    • v.38 no.3
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    • pp.51-70
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    • 2013
  • This paper develops a model to predict the adoption and level of usage of network technology in a two-level supply chain with buyer-supplier relationships. A firm's adoption of a new technology depends not only on its own beliefs of the new technology's costs and benefits, but also on the adoption decisions of other firms in the supply chain. A model first analyzes an individual supplier's decision about a new technology adoption considering with multiple suppliers and buyers. Individual suppliers' decisions are aggregated with a population model to project how new technology diffuses across the supply chain and examine the pattern of diffusion process. This study found that as more firms adopt in initial periods, the total amount of information to the potential adopters in the population increases, and then the number of firms persuaded by the information increases as the process moves up the distribution of adoption process. We consider three factors influencing the diffusion speed of the new technology in a supply chain network : mean benefits, cost sharing, and information provision. This study examines how such factors affect the reduction of threshold levels, which implies that reductions in threshold levels have an aggregate effect by accelerating the rate of adoption. In particular, we explore relationship factors available in practice in a buyer-supplier relationship and numerically examines how these relationship factors contribute to increase the diffusion speed of the technology in a two-level supply chain.

Influence of Individual Entrepreneurial Orientation on the Performance of Small and Medium Enterprises in Malaysia

  • KOE, Wei-Loon;RONI, Mastura;CHIN, Tee Suan
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.5
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    • pp.325-333
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    • 2022
  • This study examined the influence of three elements of individual entrepreneurial orientation (IEO), namely innovativeness, risk-taking, and proactiveness on the performance of small and medium enterprises (SMEs). It is worth noting that SMEs have experienced low productivity, low profit, and low performance during the COVID-19 pandemic era. Although several studies have shown that entrepreneurial orientation (EO) is a key factor of company performance, few have focused on IEO. This study employed a quantitative research design because all variables were measurable. It used a questionnaire to survey 384 SMEs in the service sector and employed structural equation modeling (SEM) in data analysis. The findings suggested that SMEs' performance was influenced by risk-taking and proactiveness. This could be related to the fact that SMEs have a less formal structure, allowing owner-managers to take risks and make quick decisions. Furthermore, high performance was ensured by being very sensitive to market trends and changes in the business environment. Innovativeness was not a significant factor in influencing the performance of SMEs. Perhaps it was rather difficult for SME owner-managers to be innovative due to the lack of various resources. This study successfully re-confirmed the effect of IEO on business performance and highlighted the importance of risk-taking and proactiveness in improving the performance of SMEs.

An Empirical Study on the Drivers of Mobile VOD Contents Purchases (모바일 VOD 콘텐츠 구매 요인에 관한 실증 연구)

  • Choi, Jeonghye;Chung, Yerim;Jo, Wooyong;Kim, Mingyung
    • Knowledge Management Research
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    • v.16 no.3
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    • pp.1-21
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    • 2015
  • The mobile market has introduced unprecedented shopping opportunities to customers and is expected to grow rapidly over time. However, little is known about how customers make purchase decisions in the mobile market. The purpose of this study is to investigate the drivers of mobile VOD purchases and to deliver valuable insights to mobile business operators. We focus on the purchase of VOD contents that have to be purchased and consumed using mobile devices and examine how individual-level purchase decisions are determined by three factors: perceived usefulness, usage behavior, and privacy concern. We obtained the panel data from a leading market research company that contains the mobile logs and survey results. Our main results suggest the followings. First, the perceived usefulness affects customers' mobile VOD contents purchases positively whereas the usage behavior exerts no influence on mobile contents purchases. Moreover, the privacy concern lowers the positive effect of perceived usefulness on mobile content purchases; however, it enhances the effect of the usage behavior on mobile contents purchases. These empirical findings indicate that mobile business operators should pay more attention to potential differences in perception and behavior using mobile devices and keep in mind that the privacy concern plays an additional key role in driving mobile contents purchases.

Combining Judgments for Better Decisions: A Study for Investigating Effective Combining Schemes

  • Lee, Hoon-Young
    • Journal of the Korean Operations Research and Management Science Society
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    • v.21 no.3
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    • pp.159-174
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    • 1996
  • Facing decision-making tasks, managers frequently make judgments, However, since managers are human beings, the fficiency of their judgments is limited. Two major sources of inefficiency in their judgments have been recognized : one is systematic deviations from normatively preferred decisions, so called bias or incorrect intuition, and the other is inconsistency in their judgments, i. e. erratic decision making variance. Rather than bias, variance is really expensive or damaging. Thus, if the inconsistency inmanagers judgments is removed, performance could be by far improved by virtue of the reduced random variance. One of the approaches to improve managerial judgment is to simply bring managers together by effectively moderating the random variance due to inconsistency. Focusing on combining judgments, this paper addresses many relevant issues such as why combining and how to combine judgments, and suggests methods and models to effectively aggregate subjective judgments, We conduct an experiment to validata the effectiveness of combining jugements over individual judgments. Various combining schemes are also evaluated in terms of their prective accuracy. Among them, mean bias based wighting scheme turns out the best. However, when available information is not enough to estimate the expertise of judges, simple and robust equal weighting might be more efficient and productive. This urges an imperative future research on the issue of how many and which ones to combine from a large set of experts.

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Fuzzy Behavior Knowledge Space for Integration of Multiple Classifiers (다중 분류기 통합을 위한 퍼지 행위지식 공간)

  • 김봉근;최형일
    • Korean Journal of Cognitive Science
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    • v.6 no.2
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    • pp.27-45
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    • 1995
  • In this paper, we suggest the "Fuzzy Behavior Knowledge Space(FBKS)" and explain how to utilize the FBKS when aggregating decisions of individual classifiers. The concept of "Behavior Knowledge Space(BKS)" is known to be the best method in the context that each classifier offers only one class label as its decision. However. the BKS does not considers measurement value of class label. Furthermore, it does not allow the heuristic knowledge of human experts to be embedded when combining multiple decisions. The FBKS eliminates such drawbacks of the BKS by adapting the fwzy concepts. Our method applies to the classification results that contain both class labels and associated measurement values. Experimental results confirm that the FBKS could be a very promising tool in pattern recognition areas.

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Applications of Ground-Based Remote Sensing for Precision Agriculture

  • Hong Soon-Dal;Schepers James S.
    • Proceedings of the Korean Society of Crop Science Conference
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    • 2005.08a
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    • pp.100-113
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    • 2005
  • Leaf color and plant vigor are key indicators of crop health. These visual plant attributes are frequently used by greenhouse managers, producers, and consultants to make water, nutrient, and disease management decisions. Remote sensing techniques can quickly quantify soil and plant attributes, but it requires humans to translate such data into meaningful information. Over time, scientists have used reflectance data from individual wavebands to develop a series of indices that attempt to quantify things like soil organic matter content, leaf chlorophyll concentration, leaf area index, vegetative cover, amount of living biomass, and grain yield. The recent introduction of active sensors that function independent of natural light has greatly expanded the capabilities of scientists and managers to obtain useful information. Characteristics and limitations of active sensors need to be understood to optimize their use for making improved management decisions. Pot experiments involving sand culture were conducted in 2003 and 2004 in a green house to evaluate corn and red pepper biomass. The rNDVI, gNDVI and aNDVI by ground-based remote sensors were used for evaluation of corn and red pepper biomass. The result obtained from the case study was shown that ground remote sensing as a non-destructive real-time assessment of plant nitrogen status was thought to be a useful tool for in season crop nitrogen management providing both spatial and temporal information.

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Experience of Career Decision of Korean Nursing Students (간호대학생의 진로결정 경험)

  • Koo, Hyun Young;Park, Ok Kyoung;Jo, Kae Wha
    • Child Health Nursing Research
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    • v.23 no.2
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    • pp.168-178
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    • 2017
  • Purpose: The purpose of this study was to explore and describe the experiences of career decision making by Korean nursing students. Methods: The participants were 18 nursing students from one nursing college. Data were collected through in-depth individual interviews, and the main question was, "Could you describe your experience of making a career decision?" Data from the field and transcribed notes were analyzed using Strauss and Corbin's grounded theory methodology. Results: Core category of nursing students' experiences in making career decisions was 'trying to find the way of being a nurse'. Action/interaction strategies were 'becoming one's own self', 'actively exploring the way of being a nurse', and 'experiencing one's own achievement as a future nurse'. Consequences were 'deciding on the career on one's own' and 'career indecision on one's own'. Conclusion: The findings indicate that nursing students tried to know themselves, explore careers and experience their achievements, and that their efforts were influenced by real situations and support systems. Therefore, nurse educators should develop systems and programs to help students in nursing make career decisions.