• Title/Summary/Keyword: Individual Customer

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A Study on the Job Satisfaction of the Family Restaurant Employees in Ulsan Area (울산지역 패밀리 레스토랑 종사원의 직무 만족에 관한 연구)

  • Ko Ho-Seok;Kim Sun-Kyung
    • Journal of the East Asian Society of Dietary Life
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    • v.14 no.6
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    • pp.625-633
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    • 2004
  • The Food-Service industry, especially the family restaurant so called 'people industry' have a high dependence on human resources. In spite of this importance of human resources, most family restaurant are facing lots of problems such as short of capital, weak financial support, not efficient interpersonal communication and so on. Under this circumstance like that in family restaurant, in which there is a higher importance of human resources to other industries as they are all front-line employers in response to customer demands, the studies on possible factors that affect the employees to be satisfied are highly required. This study was conducted to find out what possible factors affect the employees to be more satisfied, how they affect the employees and what relationship exists between the employee's job satisfaction. This study was intended to develop the most efficient people management in family restaurant. The study was followed up with factor analysis and correspondent analysis as well as regression analysis in order to find out the difference among the individual characteristic variables and to verify the hypotheses.

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The Influence of IT based service environment and Emotional Commitment (IT 기반 서비스환경이 고객의 정서적 몰입에 미치는 영향)

  • Ryu, Jung-min;Seo, Yong-mo
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2015.10a
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    • pp.743-745
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    • 2015
  • The purpose of this study is to investigate the relationship between IT environment and commitment in online.The satisfaction of customers, who are in a servicescape, will be subject to many environmental stimulations. In particularly, the servicescapes of the store and the customer characteristics are important factors that affecting the emotional commitment of consumers. In this study, the servicescape that consumers evaluated can be divided into physical and social factors. Furthermore, how these factors can affect the emotional commitment through perceived service quality and social interaction will be studied as well. In addition, the moderating effects of the individual characteristics at the perception of servicescape, such as optimum stimulation level and social appropriateness will be studied together.

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Application of a Hybrid System of Probabilistic Neural Networks and Artificial Bee Colony Algorithm for Prediction of Brand Share in the Market

  • Shahrabi, Jamal;Khameneh, Sara Mottaghi
    • Industrial Engineering and Management Systems
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    • v.15 no.4
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    • pp.324-334
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    • 2016
  • Manufacturers and retailers are interested in how prices, promotions, discounts and other marketing variables can influence the sales and shares of the products that they produce or sell. Therefore, many models have been developed to predict the brand share. Since the customer choice models are usually used to predict the market share, here we use hybrid model of Probabilistic Neural Network and Artificial Bee colony Algorithm (PNN-ABC) that we have introduced to model consumer choice to predict brand share. The evaluation process is carried out using the same data set that we have used for modeling individual consumer choices in a retail coffee market. Then, to show good performance of this model we compare it with Artificial Neural Network with one hidden layer, Artificial Neural Network with two hidden layer, Artificial Neural Network trained with genetic algorithms (ANN-GA), and Probabilistic Neural Network. The evaluated results show that the offered model is outperforms better than other previous models, so it can be use as an effective tool for modeling consumer choice and predicting market share.

Comparison of the Salesperson's Service on Fashion Retailing Formats - Focused on Department Store, Discount Store, and Outlet Store - (패션 유통업태간 소비자가 요구하는 판매원의 서비스 차원 비교(I) - 백화점, 할인점, 아울렛몰을 중심으로 -)

  • Lee, Jin-Hwa;Hur, A-Hyun
    • Fashion & Textile Research Journal
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    • v.10 no.3
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    • pp.289-297
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    • 2008
  • This paper was to examine the salesperson's service that the consumer demands in different types of fashion retailing formats including department store, discount store and outlet store. Data has been collected from June to August in 2005 in Pusan and Seoul on subject of 1000 adult over18 years old and 979 pieces were used to analyze. Data analysis was conducted by factor analysis, regression using the SPSS statistics package program. Services in common in 3 fashion retailing formats were "individual concerning", "kindness, courtesy/customer respect", "quick correspondence/convenience", and "product knowledge". Unique services that consumer demanded for the department store were professional and polite attitude; for the discount store, honesty and convenience for refund and exchange; for the outlet store, wide range of product selection. The results has shown that the part of salesperson's service dimensions influenced the consumer's purchase, repurchasing intention and the level of satisfaction. Therefore fashion marketers need to carefully implicate operation and service management depending on the retailing formats.

Differences in Restaurant Employees' Perception of Importance of Wine Quality Evaluation Factors (와인 품질 평가 요인의 중요도에 대한 레스토랑 종사원의 인식 차이)

  • Ryu, Cheol;Choi, Sung-Man
    • Journal of the East Asian Society of Dietary Life
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    • v.17 no.3
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    • pp.432-444
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    • 2007
  • The purpose of this study was to investigate the differences in restaurant employees' perceptions regarding the importance of specific evaluation factors when judging wine quality. To analyze the data of the study, we employed descriptive statistical analyses, t-tests and ANOVA. The findings of the study are as follows: First, the importance and influence of the palate on evaluating wine quality attained the highest score. The nose, appearance, and 'others' also earned significant points in the respective order. Second, when we examined the servers' differences in perception about the importance of each factors on evaluating wine quality, significant distinctions were shown among males and females, and those in their 20's and 30's. Third, employees' perception about the importance of each factors also showed clear differences with regards to the wine servers' gender and experience with wine. Finally, we hope the results of this study provide useful information for the hotel restaurants and other food & beverage businesses. Specifically, this research may be used to establish helpful criteria for recommending and presenting the suitable wine items based on the customer's individual tastes and preferences.

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The Countermeasure about Harmonics of the High Voltage Power Facilities (고압수전설비의 고조파에 관한 대책)

  • Kim, Ju-Chan;Sin, Su-Han;Lee, Chung-Sik;Koh, Hee-Seog
    • Proceedings of the Korean Institute of IIIuminating and Electrical Installation Engineers Conference
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    • 2004.05a
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    • pp.353-357
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    • 2004
  • This paper presents the result of survey of case study for harmonics in electrical installations of buildings. Recently, many power electronic equipments(power converter, computers, air conditioners electronic ballasts for fluorescent lamps and so on) are used in office buildings, and harmonic current from them influence the other equipments in a distribution line. Notably, voltage distortion or voltage harmonics may approach or exceed is allowable level in power distribution system. Individual electric power consumers and end-users and responsible for reducing current harmonics while companies or utilities are responsible for reducing voltage harmonics at the point of common coupling in distribution system. As for harmonics, which one of the electric power qualities, it becomes important to obtain harmonic voltage/current distribution of the power system precisely because the use of power electronic apparatus in increasing. To suppress harmonics in electrical ins tallations of buildings, one of many methods suggest that resonance frequencies are controlled by modulating the capacities of high-voltage customer's capacitors.

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A Study on the Factors Affecting Mobile Commerce User' Post-Adoptive Behavior (모바일 커머스 수용 후 행동에 관한 연구)

  • Jo, Dong Hyuk;Park, Jong Woo
    • Journal of Information Technology Services
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    • v.14 no.3
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    • pp.163-182
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    • 2015
  • The spread of mobile commerce due to popularization of smartphones not only broke down the boundary between online and offline, but also changed the consumer life, and hence brought change of commerce paradigm that creates new demand. The success of innovative information technology such as mobile shopping can be defined as an individual accepting the technology and continuously using it, but the studies on the usage behavior after the acceptance have been done in very restrictively, despite its importance. In this study, in order to empirically investigate the factors that influence the continuance in mobile shopping usage experience and its causal relationship, Social Cognitive Theory and Habit Theory were applied to IS Continuance Model, and the extended IS Continuance Model was suggested and proved. As a result, the usefulness, enjoyment, and self-efficacy perceived in usage experience significantly influence satisfaction, and usefulness, self-efficacy, and satisfaction influence habit. Also, usefulness, self-efficacy, satisfaction, and habit significantly influence continuance intention. This study provides a valuable asset in providing an opportunity to understand the usage behavior of mobile shopping service users after the acceptance, and furthermore proving directionality in improving customer loyalty.

A Study on the Design Characteries based on the Brand's image Distinction Strategies of Korean Cosmetic Brand Shop - Through the of case studies from 2000 to present - (우리나라 화장품 브랜드숍의 브랜드 이미지 차별화 전략에 따른 디자인 특성에 관한 연구 - 2000년대 이후 현재까지 사례분석을 중심으로 -)

  • Lee, Hyun-Ho;Choi, Sang-Hun
    • Proceedings of the Korean Institute of Interior Design Conference
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    • 2005.10a
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    • pp.100-105
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    • 2005
  • Recently cosmetic enterprises make rapid progress try to make well-known brands to perceive an image marketing. As the result, the brand's reliability continues to grow, beyond a medium of expression in two-dimensional, but through tridimensional, on brand's image runs strategies. In a strategic point suchlike visual as a shop's image give a stimulus to customers for increase invalue in corporate image and value of commodities. In the strategy of increase in sales, it is on the rise immediate constituent to consumers. Through cosmetic brand shops, cosmetic industries are provide personalized services and cultural facilities, rather than just selling products and to help revitalization of the cosmetic markets, and the pursuit of customer-oriented segmentation strategy to make changes for the better image for the shops. Each cosmetic brand shops' image of segmentation strategy has an effect on individual organizations and designs. As of today in Korea, cosmetic brand shop's designs, start to appear in the late 2000,will try to fine segmentation strategy for strengthen shop's image and research about unique quality of cosmetic brand shops into consumer orientation space, and make the best of significant prepare on the basis of directions for cosmetic brand shop which have ability to function as cultural facilities.

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A Case Study of Harmonics in Electrical Installations of Buildings (건축물 전기설비의 고조파에 관한 사례연구)

  • 고희석;김성삼;이현무;김주찬;류희석
    • Proceedings of the Korean Institute of IIIuminating and Electrical Installation Engineers Conference
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    • 2003.11a
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    • pp.283-288
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    • 2003
  • This paper presents the result of survey of case study for Harmonics in electrical Installations of buildings. Recently, many power electronic equipments(power converter, computers, air conditioners electronic ballasts for fluorescent lamps and so on) are used in office buildings, and harmonic current from them influence the other equipments in a distribution line. Notably, voltage distortion or voltage harmonics may approach or exceed is allowable level in power distribution system. Individual electric power consumers and end-users and responsible for reducing current harmonics while companies or utilities are responsible for reducing voltage harmonics at the point of common coupling in distribution system. As for harmonics, which one of the electric power qualities, it becomes important to obtain harmonic voltage/current distribution of the power system precisely because the use of power electronic apparatus in increasing. However, there are some difficulties on evaluating the measured data in comparison with the simulated result. The primary cause was indentitied with the resonance of harmonics form many sources. To suppress harmonics in electrical installations of buildings, one of many methods suggest that resonance frequencies are controlled by modulating the capacities of high-voltage customer's capacitors.

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Analysis of Foreign Customers' Evaluation of Service Performance for Korean Traditional Restaurants (한식당의 서비스 수행도에 대한 외국인 고객의 평가 분석)

  • Kim, Sun-A;Lee, Min-A
    • Korean journal of food and cookery science
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    • v.22 no.5 s.95
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    • pp.736-745
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    • 2006
  • The purposes of this study were to (1) identify foreigners’ evaluation of service performance, (2) define foreigners’ needs for each segment of Korean traditional restaurants, and (3) plan the adaptation strategies for Korean traditional restaurants on foreign countries. From April to July, 2005, 542 foreigners responded to an individual survey. Statistical analyses on SPSS 12.0 for Windows were performed on the survey data using descriptive statistics, factor analysis, reliability analysis, independent-samples t-test and ANOVA. The major findings from the study are as follows. First, among all the attributes, ‘Offer free additional side dishes’ scored the highest, followed by ‘taste of food is good’ and ‘temperature of food is proper’. Second, factor analysis classified the service attributes into four factors in the following order of importance: menu, sanitation, service, and facility and atmosphere. Finally, foreigner groups categorized by their general characteristics, including demographics, showed statistically differences in their evaluation. In consequence, the research findings suggest that operators of Korean traditional restaurants should understand different customers’ needs within and between customer segments.