• Journal of the Ergonomics Society of Korea
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• v.15 no.1
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• pp.15-26
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• 1996

When a product is designed, it is important to consider its image on consumers. In this study, we developed a technique to measure product image. Because human image of a product is very subjective and fuzzy, it is difficult to measure easily. To deal with this difficulty effectively, we used fuzzy- weighted checklist. The fuzzy-weighted checklist presents a fuzzy version of the weighted checklist technique for evaluating or comparing complex systems or subjects. In this technique, we used a pairwise comparison method to obtain the relative importance weights of image factors. Also, we used linguistic ratings to obtain the scores of image factors for a product. Then, we synthesized the scores of image factors to obtain a fuzzy composite score and its linguistic approximation. The entire procedure of this technique was written in quick Basic. As an example, this techinque is applied to car evaluation. The results show that this technique can be effectively used to the quqntitative evaluation of huamn image.

• Journal of the Korean Institute of Rural Architecture
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• v.24 no.3
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• pp.1-11
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• 2022

Purpose: This place, which is currently becoming an issue due to historical preservation and landscape protection, is also a place where urban residents around Taereung actually visit often. Thus, this study aims to analyze the importance of the evaluating factors in creating a relatable image of the city. Methods: Evaluation items were selected by reviewing related books and research literatures and reassessing the reviewed items through an expert group interview (FGI). For the selected evaluation items, the relative importance of the evaluation items for the place image was analyzed by applying the hierarchical analysis technique (AHP) to each user group. Result: A place becomes a memory in people's experiences and time, and it has the image and identity of the region where those experiences and memories are found again as a space called "place". The method of analyzing the importance of evaluation items between place images used in this study quantified the factors recognized as abstract images and identified the degree of influence between elements, but has limitation in that it targeted specific places. However, the analysis method on the place image recognition suggests the use of itemized variables for characteristics between place images, so future research on the identity of other place images can be conducted together. Also, the evaluation method of the image that recognizes the place has an objective meaning in that it can measure the image of the place quantitatively. In the future, it can be applied in creating an image forming factor or urban identity for place recognition in many regions

• The Journal of the Korea Contents Association
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• v.16 no.8
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• pp.592-600
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• 2016

AAPM CT performance for special medical equipment quality control checks using a standard phantom for evaluation, using the evaluator's subjective assessment as to minimize errors due computerized assessment program to evaluate their usefulness. Phantom for evaluation AAPM CT Performance Phantom: was used, the default shooting conditions are the same as quality control checks. And, we use IMAGE J to evaluate the program. Quantitative evaluation with CT attenuation coefficient and the noise measurement, the uniformity measurement, the slice thickness measurement, contrast resolution of the measurement, a phantom image of the spatial resolution determined by the evaluation program is evaluated as self-extracting the result after processing the image, CT uniformity measurement for the evaluation that was smaller and the standard deviation of a video image processing more uniform slice thickness measurements it is difficult to evaluate due to the difference of the ratio of the measured value of the phantom image. Contrast resolution was measured cylindrical diameter 6th evaluate the shape of a circle obtained a mean value and a standard deviation of diameters, the spatial resolution of the group of source, including acceptance criteria automatically extracted result as a result of both the number of the extracted circularIt appeared. Evaluate the source image and video processing, and video to qualitative evaluation by gross were processed video image is shown excellent results. If the evaluators in order to minimize the errors of subjective judgment based on the results of the above should be done with a quantitative evaluation and qualitative evaluation utilizes a computerized assessment program is considered that further evaluation be made more efficient.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2016.05a
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• pp.271-274
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• 2016

CT quality assurance imaging evaluation and enforcement as quantitative assessment by phantom image evaluation, assessment items include There are also contrasting the water attenuation coefficient, uniformity, noise, resolution, spatial resolution, 10mm slice thickness evaluation, contrast resolution, space for the resolution, the slice thickness evaluation, it is possible to estimate the error due to the evaluation by the subjective judgment of the tester, using a subjective error image processing program to be computed to minimize the objective evaluation. Basic recording conditions of the CT image quality control assessment is the same as special medical equipment quality control checks, the images were evaluated quantitatively using IMAGE J. For a CT attenuation coefficient, the uniformity, noise evaluation, were evaluated as CT quality control image the standard deviation of the measured value of the digital processing of image smaller and less noise uniform images than the, contrast and resolution assessment is the size of the diameter of a circle having a large the 1 inch, 0.75 inch, 0.5 inch quality if the diameter of the circle, was evaluated in the small circle in the near circle ellipse. Spatial resolution is evaluated by using a self-extracting features of an image processing program, all of the groups of members comprising the acceptance criteria to automatically extract, was evaluated to be very useful for the quantitative assessment. When CT image quality control assessment on the basis of the results such as the above, if using an image processing program to minimize the subjective judgment of the error evaluator and is determined more efficient than would be made quantitative evaluation.

• The Korean Journal of Community Living Science
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• v.19 no.3
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• pp.411-418
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• 2008

The purposes of this study were to investigate the effect of perceived Korea image on the evaluation and purchase intention of Korean apparel products and examine the effect of perceived Korea image on preference of Korean image and Korean apparel brand among Chinese female consumers. As variables of perceived Korea image, marketing stimulus and popular culture elements were included. Data were obtained from 350 Chinese women in the 20s and 30s who were living in Shanghi, China. Data were analyzed by frequency analysis, ANOVA, multivariate regression using SPSS WIN 12.0. The results of this study were as follows. First, the preference of Korea image was significantly affected by marketing stimulus and popular culture (e.g. TV drama of Korea). However, only marketing elements significantly affected on the preference of Korean apparel brands. Second, purchase intention of Korean apparel products was influenced by marketing stimulus, the preference of Korean apparel brands and the evaluation of Korean apparel products. Popular culture element which was main element of Hanliu was not affected significantly to purchase intention of Korean apparel products. As source of Korean brand image for apparel product, Chinese female consumers used more Korean TV drama and entertainers. This study provides an insight into Korean fashion marketers for developing market strategies in China.

• Korean Institute of Interior Design Journal
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• v.26 no.4
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• pp.93-102
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• 2017

The study of space through image evaluation has reached the stage of measuring the emotion with the development of IT technology and the advent of VR AR era. Many researches have been trying to evaluate the space and measure the emotion in objective form by providing various forms of spatial images such as photographs, sketches, and CG. In order for these studies to be used as objective data with logical relevance, it is necessary to describe in detail the method of collecting the data used in the experiment, the characteristics of the test procedure, and the method of analysis. This study is a basic study for constructing a database by systematically organizing the attributes, experimental methods and experimental procedures of subjects. From the viewpoint of securing the objectivity and reproducibility of the paper, we analyzed the spatial image evaluation process focusing on 1) evaluation subject, 2) experimental method, and 3) analysis standard. It is necessary to examine whether the object of evaluation and the form of image and the method of providing it meet the purpose of the study. In addition, the size and order of the image, the viewing time and the interval (break time) should be different according to the gender and group experiment and the individual test method.

• The Journal of Korean Physical Therapy
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• v.18 no.1
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• pp.83-94
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• 2006

Purpose: This study conducts quantitative evaluation or structural and functional characteristics or normal skeletal muscle with ultrasound image and surface electromyography, and is to provide basic materials for utilizing ultrasound image analysis in physical therapy diagnosis and assessment of skeletal muscle. Methods: Measurement of three stages was conducted with 88 normal adults between their twenties and seventies, correlations and differences using collected data according to age and gender were compared and correlations among measured items were analyzed and then the following conclusions were obtained. Results: Analysis of ultrasound image of normal skeletal muscle showed that density, median frequency had the closest relations with age. In addition, it was found that there were high correlations between density explaining structural characteristics of skeletal muscle and median frequency explaining functional characteristics. Conclusion: Analysis of ultrasound image makes complex evaluation of structure and function of skeletal muscle possible when it is connected with functional evaluation method using physical measurement surface electromyography as well as quantitative evaluation of structural changes of skeletal muscle and is effective in complementing physical therapy diagnosis centering around functionality evaluation.

• The Research Journal of the Costume Culture
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• v.14 no.6
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• pp.1015-1026
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• 2006

The purpose of the study were to find out (1) the effect of motives on perceiver's image perception on ramie fabrics, and perceiver's trait, age and gender on sensory image evaluation of ramie fabrics. The research was a quasi experiment and experimental materials developed for the study were a set of material stimuli and semantic differential scales to measure sensory image of the stimuli, an aesthetic value scale. the independent design was motif design techniques(Plain Weave, burnt-out, embroidery, stripe, check). The subjects were 421 adults in Daejeon and Seachun. The results was as follows: The factor analysis of semantic differential scales for the ramie materials emerged 4 different image dimensions: attractiveness, hand, elegance, weight). The five design techniques showed significantly different image affects on some selective dimensions. The burn-out design gave the most attractive image, the embroidery design gave the softest image and plain weaved fabric presented the lightest hand image. Consumer's aesthetic values, gender and age tended to affect sensory image evaluation of ramie materials. On conclusion the result revealed that design strategy for the ramie material, design development though motives will be an essential process. and for material design pursued design image and target consumer's trait should be carefully considered.

• Journal of the Korean Society of Clothing and Textiles
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• v.21 no.8
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• pp.1297-1306
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• 1997

The purpose of this study was to investigate the difference of visual evaluation about combination of contrary clothing image, Elegance-Casual, Ethnic-Modern. The data were collected using 23 semantic differential hi-polar scale questionnaires from 50 female students majoring in clothing and textile and analyzed by Factor analysis, ANOVA, Discriminant analysis and MDS. The results obtained were summarized as follows; 1. As a result of factor analysis, 4 factors -Attractiveness, Casualness, Moderateness, Modernness-were found out as constructing factors of contrary clothing image. 2. For the visual evaluation of contrary clothing image combined with top and bottom, there were significant differences in all factors. 3. As a result of discriminant analysis, discrimination among images was more closely related to renovated image by combination of contrary clothing image. 4. As a result of MDS, evaluative dimensions of contrary clothing image were identified, and relationship between clothing images and special qualities of design was shown on positioning map.

• Proceeding of Spring/Autumn Annual Conference of KHA
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• 2006.11a
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• pp.476-479
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• 2006

The purpose of this study is to evaluate and analyse the characteristics and images of interior environment design in the living rooms, bed rooms and kitchen of the apartment, using the e-model houses of the apartments that will be constructed by 10 construction companies and be occupied after 2006. The 29 defined terms were used in this study to describe the interior image trend. They were systematized by a 5-point scale for the SD evaluation, and were used as a tool to analyse the images. The images were evaluated by methods, such as monitoring the image photos showing the individual rooms in their e-model houses and making their slide film, and reediting them to understand interior atmospheres completely. The image evaluation was performed by the group of 2nd and 3rd year students in the Housing & Interior Design of D University on December 9, 2005, and the data were analysed using SPSS Statistical Program 12.0 for Windows.